Chapter 766: Unprecedented Promotion
After settling Huo Yunyan and the representatives of the four major banks, Chen Yang directly returned to Modu.
At the Common Folk Agricultural Products Trading Company, Shen Anna handles the explanation to the board of directors, so he doesn't need to waste too much effort.
Compared to that, the more troublesome side is still Three Stone Technology Company. Wang Lei actually hopes the promotion expenses are as high as possible, so that Extreme Speed Racing can make a splash in the gaming world. Wu Jingzhong and Tang Qingquan, since they invested, have become hands-off shopkeepers, and Chen Yang still can't figure out their thoughts.
Fortunately, Public Pass and the Common Folk Agricultural Products Trading Company have already shared six hundred million of the expenses; the remaining four hundred million, even if Wu Jingzhong and Tang Qingquan oppose, he can bear it alone.
However, adhering to the principle of saving where possible, Chen Yang still had Wang Lei call them to the board of directors.
"Director Chen, having each of us pay one hundred million for a game's promotion is too much, isn't it?" After looking at Chen Yang's plan, Wu Jingzhong furrowed his brows.
"President Wu has many friends in publicity; letting him treat people to a meal can completely save this money." Tang Qingquan also does not agree with Chen Yang's idea. He had just barely regained the trust of East Prosperity International's board of directors, and he does not want to make another mistaken choice.
Chen Yang said to Wu Jingzhong: "President Wu, I'll leave the publicity to you. But people are realistic; no matter how well the publicity is done, if we don't give them some benefit, most people will just watch coldly as spectators. Our plan is to have everyone participate in the Extreme Speed Racing game."
Wu Jingzhong solemnly reminded Chen Yang: "If we spend the money but players don't consume, then Three Stone Technology Company will fall into a serious financial crisis."
Chen Yang asked him: "May I ask, President Wu, have you played this game?"
Wu Jingzhong nodded. It is precisely because he has played the game that he has the urge to invest.
Chen Yang asked him again: "Does President Wu have the urge to unlock high-end race cars?"
Wu Jingzhong nodded again. In order to play high-end race cars, he even had the technical department open a backdoor for him.
Chen Yang said with a smile: "Our plan is to use a cash red packet of one billion to attract one hundred million users. Among them, as long as one-tenth have the same urge as President Wu to unlock high-end paid race cars, our plan will succeed."
Wu Jingzhong immediately fell into deep thought.
At this moment, Tang Qingquan suddenly said: "Chen Yang, how can you guarantee one hundred million users will register for this game?"
Chen Yang shook his head and said: "Sorry, I cannot make any guarantees. But I also need to remind everyone that new user registration for this game requires real-name verification; players cannot obtain rewards through false registration. If only fifty million users register, the promotion expenses we need to pay can be reduced by half."
Upon hearing this, Tang Qingquan secretly breathed a sigh of relief. If only East Prosperity International's side needs to pay fifty million in promotion expenses, he still has the authority to make a decision.
However, after careful thought. If there truly are one hundred million users, and then ten million paying users. Even if they each spend only one hundred yuan on average, that would be one billion in revenue!
Moreover, according to East Prosperity International's internal survey, the paying user base in the domestic gaming circle is actually huge. As long as Chen Yang's plan proceeds smoothly, they can later lie back and collect money.
Thinking of this, Tang Qingquan couldn't help but glance at Wu Jingzhong. Unexpectedly, the other party happened to look over as well. After their eyes met, they immediately reached a consensus.
"Director Chen, we can provide the money. But..." Wu Jingzhong paused, then solemnly said to Chen Yang: "We must keep track of the flow of these funds at all times and not let them be diverted elsewhere."
Chen Yang turned his head to look at Wang Lei beside him and said: "General Manager Wang, President Wu's request, you have no objection, right?"
Wang Lei, with a serious expression, assured the other three people present: "Director Chen, President Wu, President Tang, rest assured, I will absolutely not waste a single cent!"
Seeing Wang Lei's guarantee, Wu Jingzhong and Tang Qingquan then showed satisfied smiles.
They both heavily invested in the stock of the Common Folk Agricultural Products Trading Company. Once this joint move of the three companies is announced to the world, the stock price will surely reach new highs.
In that case, even if the promotion of Extreme Speed Racing is not ideal, they can still recoup losses in the stock market.
Moreover, the open beta of Extreme Speed Racing can also boost the heat of the gaming sector. They can also preemptively load up on gaming sector stocks before the promotion begins, thereby earning another profit.
At this point, Tang Qingquan increasingly felt that Wu Jingzhong's words made sense. By keeping an eye on Chen Yang's active stock trading, they are guaranteed to profit without loss!
Three days later, Extreme Speed Racing officially opened its open beta. General Manager Wang Lei of Three Stone Technology Company publicly announced at the game launch event that they would allocate ten billion in funds to reward newly registered game players.
As soon as the news came out, the entire domestic gaming circle was shocked!
Up to now, no game company has invested more than one hundred million in promotion for its own newly launched game.
Meanwhile, Extreme Speed Racing had already spent nearly one hundred million on promotion during its closed beta, and during the open beta it even brought out a sky-high red packet of ten billion to attract players to join!
With such a massive move, everyone was astonished, and secretly relieved not to be on the same track as Three Stone Technology Company.
Of course, some are happy, some are worried. As S Company, which has always regarded Extreme Speed Racing as a competitor, can no longer even smile. Company Vice President Sunpeng rushed to Qingfeng Shan Zhuang at once.
"President Tang, you just watch Chen Yang mess around like this, aren't you worried that Three Stone Technology Company will be driven to bankruptcy by him?"
Tang Qingquan glanced at Sunpeng indifferently, expressionless, and said: "Vice President Sun, don't worry unnecessarily. Extreme Speed Racing was already very popular with players during its closed beta; how could it go bankrupt?"
Sunpeng worried that Tang Qingquan might be deceived, and immediately reminded: "President Tang, as far as I know, Extreme Speed Racing has high heat but also great controversy. At this point, the open beta's chances of success and failure are each about half. Yet Chen Yang is gambling ten billion in promotion expenses on this. He may have money to burn, but we can't let you and President Wu end up being the suckers!"
Upon hearing this, Tang Qingquan laughed and asked Sunpeng: "President Sun, do you trade stocks?"
Sunpeng shook his head, looking at Tang Qingquan with a puzzled expression: "President Tang, what does this have to do with stock trading?"
Seeing this, Tang Qingquan immediately burst out laughing. After a while, he explained to Sunpeng: "The bigger Chen Yang's movements, the greater the profit I and President Wu gain from stocks. To be frank, we have already preemptively positioned ourselves in several related stocks. Even if this event falls short of expectations, the losses will only be Chen Yang's and Three Stone Technology Company's."
Upon hearing this, Sunpeng instantly became disappointed. He had come to persuade Tang Qingquan and Wu Jingzhong to join forces to stop Chen Yang's actions. Unexpectedly, they didn't care at all about this loss.
In that case, he could only watch as Extreme Speed Racing became the sole focus of the nation.
End of Chapter
