Chapter 76: Disney's Land
Of course, Xu Heng's primary goal was still to keep Huang Kai on the *Sanguosha* project; after all, only after smartphones became widespread would the major profit-making potential of *Sanguosha* be realized.
Mobile games.
After 2015, there would be no project more profitable than mobile games!
Low cost, high return; even the massive Penguin Group relied on the gaming sector to secure its position as the hegemon of instant messaging.
Instant messaging drives games, and games feed back into instant messaging, creating huge benefits for Penguin—a virtuous cycle that goes on forever.
If one wanted to snatch a bite to eat from Penguin in the post-smartphone instant messaging market, then exclusive games and phones that came with their own instant messaging software were essential.
Although emptying Xu Heng's current pockets would only yield a few tens of millions, he had already envisioned a very long-term development path for Xianwan Company.
If he succeeded, he would leap over the dragon gate and soar into the sky; if he didn't, he could still retreat to the small circle of the collectible card game market and earn a few "small goals" a year.
Xu Heng chatted with Huang Kai about the details of the two card board games, leaving Liu Yiyan, who was beside him, completely confused.
As a girl, she didn't understand things in this area, but it seemed she heard the two talking about things like hiring and buying a factory.
"Hubby, are you opening a company?" Liu Yiyan interjected cautiously.
"Yeah, it's already registered," Xu Heng said.
"That cost a lot of money, right?"
"Not really, it's still in the startup phase, but I should invest a few tens of millions into it later on, and if the returns are good, I'll expand the scale."
Hearing this, Liu Yiyan's eyes widened, and she said in disbelief, "A few tens of millions?"
"Just a few tens of millions, why are you so surprised?" Xu Heng smiled and stroked her hair. She didn't know what brand of shampoo she used, but it had a light fragrance, not as pungent as ordinary shampoo.
"J-just..." Liu Yiyan clicked her tongue, her perception of Xu Heng refreshed once again.
A few tens of millions could buy ten apartments in the city center of Modu right now, yet in Xu Heng's mouth, it was just "just."
It was no wonder he didn't even blink when he took out 200,000 earlier; perhaps 200,000 to him was as simple as them buying a piece of clothing they liked, or a piece of jewelry they fancied—tossing it out was as easy as splashing water.
When they arrived at the destination, the driver watched them get out of the car and muttered, "Where did these little brats come from? Blathering about tens of millions, just blowing hot air."
Would someone who could pull out tens of millions take a taxi? And looking at them, they were heading toward the urban-rural fringe of Chuansha Zhen in Pudong Xinqu; that place was full of light industrial factories, the kind of place where most migrant workers went, and it had nothing to do with rich people.
Thinking of this, the driver shook his head with a smile, thinking that young people from out of town were really impractical, spending all day on scams and tricks; it would be better to be like him, working hard as a taxi driver, and in a year or two, he could buy a big house just outside the city center.
Having finally comforted himself that everything Xu Heng and the others said was fake, the driver stepped on the gas and drove toward a tomorrow where he couldn't afford a house.
Just as the driver thought, the light industrial factory cluster in Pudong Xinqu was the destination of Xu Heng and his group.
In a few years, this area would be zoned for development, and the old factories would basically all be demolished to make room for the new Disney-led integrated tourism facilities.
Nowadays, the land price here was still relatively low, and there were many old light industrial factories waiting to be sold; buying a small factory of a thousand square meters here, and waiting for the future development and demolition, was a steady, profitable deal.
Before coming, Xu Heng had already talked to agents and looked at many factories, both large and small.
At this time, many private small factories in Modu were unable to make ends meet and were crying out for help, waiting for an "honest man" to take over; Xu Heng had undoubtedly become the "honest man" in their eyes.
Yesterday, he had just finished talking to the agent about this and left his phone number, and the phone hadn't stopped ringing that night.
"Boss Xu, our Fuxing Bag Factory has thirty years of bag-making technology, two hundred veteran employees..."
"Big Boss, our factory is only five million; you can't lose, you can't be fooled. If you buy now, we'll even give you all the machines in the factory..."
"Boss, I have a daughter at home, twenty-six years of age..."
Disturbed by these people, Xu Heng had a headache picking through them all night, and finally, he took a fancy to a card printing factory called Flash, which was said to have done printing work for Raccoon crispy noodle Water Margin cards in the past and had a certain foundation.
Moreover, if Xu Heng's memory served him correctly, the location of this factory should be the very center of where Disney would settle; it occupied 2,140 square meters, and if the government didn't compensate him with two buildings in the city center during the 2013 demolition, it wouldn't make sense.
The factory manager of Flash was an old man over fifty, and the small factory didn't have many employees left; after all, the card printing industry relied on trends, and the market was small.
This year, the new Raccoon cards hadn't been handed to them for production either; it could be said that the factory was so poor they couldn't even put food on the table, and the wages of dozens of employees hadn't been paid for two months.
The Flash factory manager just thought that since it was bankruptcy either way, he might as well sell the factory before filing for bankruptcy to get some money to pay the workers' wages. These workers were all young migrant workers from out of town who had been working in Modu for seven or eight years; for the sake of their parents and children back home, they didn't have it easy either.
After hearing this, Liu Yiyan sighed that the old factory manager was a good person, while Xu Heng laughed beside her, saying nothing.
Liu Yiyan asked him what he was laughing at, and he didn't answer.
Huang Kai, a college student who had half-stepped into society, understood the logic, so he asked the old factory manager on Xu Heng's behalf, saying that if the old factory manager named a price, as long as it was reasonable, their boss could help him take on all these employees.
The old factory manager wiped his tears hypocritically and said, "The boss is a straightforward person, otherwise I wouldn't know how to explain it to these veteran employees. How about a flat price of fifteen million, Boss?"
He recognized the big watch Xu Heng was wearing—a Rolex—and felt that someone who could afford a Rolex should be able to afford fifteen million.
Huang Kai said, "Old manager, don't try to swindle us out-of-towners who don't know the market. I bought a house in the suburbs of Modu for only ten thousand per square meter. Can this rural factory land in the middle of nowhere sell for over seven thousand per square meter?"
"It's not rural, it's a township! And I heard from them that this place might be demolished in two years, and the compensation alone could be hundreds of millions."
"Then you should keep it and wait for the demolition. Another smaller factory also approached me last night, and they only wanted five million," Xu Heng said.
He wasn't bluffing; he was indeed the "hot commodity" that old factories in this area were fighting over. Fifteen million could definitely buy a larger plot of land, but it couldn't buy such a prime location. The land price in the Disney central planning zone was worlds apart from the surrounding areas.
Saying it this way was just to drive down the old factory manager's price.
Trying to use misery to gain sympathy—that was impossible.
End of Chapter
