Chapter 918: Springwater Brand Milk Powder on the Market
As the first big celebrity to officially enter Bilibili, Miss Luo Quan was an old two-dimensional fan with quite high concentration.
She could be said to know memes that many new users didn't know like the back of her hand.
Plus, she had sung the theme songs or ending songs for many popular anime, making her completely worthy of being a two-dimensional goddess.
And as soon as this song came out, the fans who had their childhood memories hooked were so excited they were incoherent, shouting "Long live Miss Luo Quan" in the barrage.
The only pity was that Miss Luo Quan only planned to sing this one song; originally everyone thought she was planning to hold a song party.
"Singing is something that can be done occasionally; you guys can't expect me to pay tribute to all the anime, right?" Miss Luo Quan grinned and joked with the fans.
But the fans' answer was very straightforward:
"You absolutely have this ability; this doesn't even count as a difficult problem."
"With Luo Bao's composition ability, the ability to remake theme songs for a dozen popular anime is still there, right?"
"More than that, I feel that the Japanese songs she sang before can basically be used as theme songs; the quality is really too high."
"Luo Bao always likes to be so humble."
………………
Miss Luo Quan saw these comments and was really unable to laugh or cry.
Heaven knows, she really wasn't being humble.
She could write songs, but if she wrote one for every popular anime, the workload would be too big, and wouldn't she be exhausted to death?
So this kind of time is absolutely not allowed to pretend to be cool, saying things like "With my talent, I can change theme songs for any number of anime."
If she really dared to say that, she shouldn't think about resting for the next month.
"By the way, the accompaniment for *Butterfly* is actually richer than just guitar; I'll record the full version tomorrow and send it to Bilibili, everyone can come and listen to it again," Miss Luo Quan reminded the fans.
"Luo Bao, when did you endorse milk powder?"
At this time, someone suddenly sent such a barrage.
"There's such a thing? Expand on it."
"No, I didn't see a product called Miss Luo Quan milk powder on Taobao."
"You guys really went to search for it?"
"I searched for Miss Luo Quan on Taobao, and only some posters and clothes of the same style came out."
"What happened?"
…………
"Where did you see this?" Miss Luo Quan asked curiously to the fan who sent the barrage first.
She hadn't promoted the milk powder yet, and it was currently only on the shelves in some supermarkets in Shanghai, and the sales were relatively average.
It was mainly because there was no popularity, and it was a brand-new product, so parents didn't dare to buy it easily.
Soon, this fan sent a paid top-level barrage:
"I saw a global purchase milk powder on the shelf while shopping at the supermarket yesterday. I was curious about the name and searched for the manufacturer of the milk powder. I didn't expect the company name to be Springwater Food, and the boss of the company is you!"
Seeing this designated barrage, the fans were stunned:
"Wow, I didn't expect Miss Luo Quan to expand into a new business in a place we didn't know."
"Pure curiosity, where does this milk come from?"
"Of course... it's squeezed by cows."
"Wait a minute, is this a car going to kindergarten?"
"I'll go buy a can later and taste what it tastes like."
"How old are you to still eat milk powder?"
"Produced by Miss Luo Quan's company, I feel safe eating it."
………………
Originally, Miss Luo Quan planned to wait for this milk powder to sell well before mentioning this to everyone, to avoid being called a web celebrity product brought by a celebrity.
It was just that she didn't expect netizens to have such sharp noses; they could even discover this.
"It seems it can't be hidden."
Miss Luo Quan laughed and said to the camera: "This is actually a brand I started a while ago; everyone knows the product—it's milk powder.
And this isn't ordinary milk powder; its milk source is specially supplied by the British royal family, which is almost impossible to buy on the market. I also used connections to get a batch of cows to raise.
The milk powder was just put on the shelves recently, and I didn't expect you guys to see it."
Fans looked at Miss Luo Quan, originally thinking she would start promoting it, but after waiting for a long time, there was no follow-up, so they asked directly:
"And then? That's it?"
"Shouldn't you talk about the advantages of this milk powder and then let us place orders quickly?"
"The script is not quite what I expected."
………………
Seeing the fans' confusion, Miss Luo Quan smiled: "I never thought about live-streaming to sell goods to you guys, and my milk powder can only be purchased in offline supermarkets; you can't place orders online.
Of course, as the boss of the company, the quality and safety of our company's milk powder are certainly no problem, and the nutritional value is also three or four stories high.
However, I won't blow the specific details, lest you guys say I'm Wang Po selling melons."
Fans replied one after another:
"Haha, Luo Bao is still honest."
"It belongs to the kind that doesn't cut leeks even if you send them to the door."
"By the way, how much is a can of this milk powder?"
"880 a can."
"Not cheap, but not particularly expensive."
"If you look at it by the standard of imported milk powder, 880 is quite cheap."
"If it's really specially supplied by the British royal family, 880 is not just cheap, it's simply doing charity."
"By the way, can adults eat this?"
"Babies can eat it, so of course adults can eat it too."
"Buy a can and try it."
………………
From the barrage, it could be seen that basically no fans planned to buy a can for their children, even if it was produced by Miss Luo Quan's company.
Trust is something built up by long-term reputation.
Miss Luo Quan's reputation in the entertainment industry was certainly one of the best, but she was still a newcomer in the food industry.
Not many parents dared to trust a newcomer in this regard.
The good news was that a bunch of male fans volunteered to be guinea pigs.
They didn't have children; they bought this milk powder simply to support their idol's new business.
Not to mention milk powder, even if she sold lipstick, foundation, or eyeshadow, they would buy a set.
It doesn't matter if they don't use it; the key is not to let Luo Bao lose money.
As for whether it's practical, milk powder is always more useful than cosmetics; buy it back and mix a bottle first to see what it tastes like.
If it's not bad, then drink it for breakfast in the future.
Of course, besides these fans who support their idol's career, there were also some who were out of curiosity.
The only troublesome point was that these milk powders could only be purchased in local supermarkets in Shanghai.
And there wasn't much stock, and I don't know if they can buy it after going there later.
Soon, Miss Luo Quan's new industry "Springwater Milk Powder" hit the
Everyone is marveling at how Miss Luo Quan has expanded into a hot new business that caught everyone off guard in just one month.
It is common to see news of entertainment stars expanding into businesses outside the industry, but others usually open hot pot restaurants or sell clothing to create trendy brands.
But to be honest, this is the first time I have seen someone sell baby formula like Miss Luo Quan.
So much so that Miss Luo Quan's own fans are complaining under relevant questions on Zhihu:
"Miss Luo Quan's behavior is actually a bold attempt; she is trying to prove to the world whether the saying 'different professions are like different mountains' is true.
With her peerless intelligence, whether she can create brilliance again in a brand-new field.
Baby formula is different from music; as long as a good melody is posted online, there will definitely be eyes that can discover beauty.
But for baby formula, having quality alone is not enough; you also need a product introduction composed entirely of English.
In cases where it is not an imported product, parents are almost all the same regarding domestic baby formula, uniformly feeling it is not trustworthy.
And the four big characters 'Springwater Baby Formula' are not even as famous as other domestic baby formulas, so how dare parents buy it?
Therefore, Miss Luo Quan's sales strategy has been problematic from the very beginning.
If she had packaged this baby formula as an imported product and then changed the name to 'British Royal Special Supply Baby Formula,' the possibility of its sales taking off would be as high as ninety-nine percent.
If she went to endorse it herself and used her own popularity to gain the trust of parents, then that ninety-nine percent could be increased to one hundred percent.
Unfortunately, Miss Luo Quan did not do this, and I don't know if it was negligence or if she trusted the quality of her own baby formula too much.
You have to know that the saying 'good wine needs no bush' is an old story; now when doing sales, no matter how good the product quality is, you still have to shout about it. If you don't let everyone know your things are good, how can the things be sold?
Therefore, if Miss Luo Quan really intends to develop new business in this area, there is still a lot of homework to do."
It can be seen that the fan who wrote this answer is seriously analyzing and helping Miss Luo Quan with strategies.
It basically points out all the existing problems.
However, just as he said, Miss Luo Quan is very confident in her own products, so she did not do any promotion in the initial stage.
And now, there is even less need for it.
Because her own traffic is too huge, one live broadcast has already made the baby formula a hot search.
Many fans are planning to buy it, and after they drink it, they will know how awesome this baby formula really is.
The Super Cow Strengthening Device is not just for show; under its influence, the milk specially supplied by the British royal family not only has a greatly increased yield, but the nutritional value of the milk has also increased by who knows how many times.
Improving immunity, calcium supplementation, and the like are all basic effects.
The most critical thing is that it can make the human body stronger, subtly improving people's physical fitness and athletic ability.
It can only be said that infants have higher plasticity and are more suitable for consumption.
Adults have passed the age of development, so they cannot achieve the best results after drinking it, but that does not mean it has no effect.
On the contrary, after drinking it, adults will be more likely to notice the changes in their bodies than infants.
And this kind of change can appear as early as one day and as late as three days.
By then, it is estimated that fans will be posting on Douyin and Weibo in a burst of surprise to tell everyone about the magic of Springwater Baby Formula.
Don't look at the fact that the sales of this baby formula in supermarkets are ordinary now, even if it has welcomed the scramble to buy by Miss Luo Quan's local fans in Shanghai, compared to other baby formulas, the gap is still very obvious.
However, Miss Luo Quan believes that in less than seven days, Springwater Baby Formula will be sold out.
Facts have proven that Miss Luo Quan's guess was still too conservative.
The baby formula was sold out, and it didn't even take five days.
When the male fans in Shanghai heard about the Miss Luo Quan brand baby formula during the live broadcast, they rushed to the nearest large supermarket to buy it.
Some who went late found that the ones on the shelves were all bought out, and they only bought it after the supermarket staff replenished the stock.
Some of these were out of curiosity, while others saw the business opportunities inside and felt there was profit to be made.
Generally speaking, products related to Miss Luo Quan can be sold at a good price.
Now Springwater Baby Formula doesn't have much fame, and those who buy it are all fans.
But they believe that it won't be long before this baby formula becomes famous very quickly.
In the internet era, the ability of stars to bring goods is unprecedentedly powerful; now many young people like to chase star-style or star-endorsed products.
Those things that are too expensive might not be affordable, but a can of 800-yuan baby formula is still not a problem.
Of course, no one realizes the true effect of this can of baby formula yet.
Soon, a fan who bought the baby formula posted a review video on Bilibili.
The packaging of the baby formula is quite exquisite, and there are various foreign safety indicators, which looks quite legitimate.
Everyone knows the strictness of foreign food safety audits; being able to become a qualified product abroad, especially in the European region, has already surpassed most food products in China.
Out of caution, this fan even specially entered the official website of Springwater Baby Formula and investigated the listed food safety indicators one by one, and only felt relieved after finding that they were indeed effective.
"Fans, Goddess Luo's baby formula seems to have no problems; the production process is sterile throughout, the cows are British, the pasture is in the United States, and in our Chinese words, it is a 5A-level baby formula."
The uploader in the video opened the baby formula can while speaking: "Well, a burst of baby formula fragrance hits the nose, very fresh, full of the free taste of the American prairie."
The barrage was instantly amused:
"That's enough, the baby formula is also full of the sweet scent of freedom, right?"
"The uploader is identified as 'run' (emigrated), reported."
"Hurry up and mix it with hot water to drink, tell us what it tastes like."
"Is there no baby bottle?"
…………
However, because it was a video, the uploader could not see the fans' barrage, and continued to speak to himself: "First of all, this is not an endorsement video, and I am not a professional evaluation agency, so whatever I say next, everyone just take it as a bit of fun.
Miss Luo Quan herself also said that products endorsed by stars should be purchased with caution, and you must never consume blindly because of fan filters."
After speaking, he mixed half a cup with warm water.
Then, according to the ratio of one to ten, he scooped two spoons of yellow baby formula into the water cup and stirred it evenly.
I saw him lift the cup and take a sip, and a look of surprise flashed in his eyes: "Damn, this baby formula tastes good; it has a fresh taste of pure milk and the fragrance of the prairie.
I have decided, I will drink this for breakfast from now on!"
After speaking, he took another sip and smacked his lips by the way.
The barrage also became skeptical at this time:
"Is it really that powerful?"
"I haven't read many books, don't lie to me."
"So what kind of black technology did Miss Luo Quan add to it?"
"As long as it's not technology and harsh words (a meme for fake/harmful additives)."
"Haha, I'm afraid this kind of product wouldn't dare to add any additives, right?"
"Imported goods, the quality is trustworthy!"
End of Chapter
