Chapter 995: Dads Are Crazy Too

The internet is truly magical; some people calculate every move, yet no matter how they market themselves, they can't get popular.

Others just upload their daily life of taking care of their kids and get incredibly famous.

Miss Luo Quan originally thought that her younger brother gaining 50 million followers in half a month was the limit, but she admitted she had underestimated the public's love for the "handsome dad + super cute baby" combination.

After breaking 50 million followers, Gao Liang's Douyin follower count was still growing by at least 3 million a day.

If nothing unexpected happened, he would officially break 100 million in another half a month.

The last person to achieve such a feat was a man who did fitness exercises with his wife.

This time, the scene had changed slightly, from fitness exercises to taking care of a baby.

"In the days I've been gone, how exactly have you been running this account?"

Miss Luo Quan refreshed her younger brother's Douyin account, unable to understand it at all.

She considered herself a top-tier celebrity in the country, yet her Douyin followers were only a measly 20 million or so.

Although it had to do with her rarely posting videos there, she rarely posted updates on Weibo either, yet she still had over 80 million followers.

This was what she couldn't understand.

"I don't know either. I originally just wanted to share our family's daily life with everyone, and somehow it just got popular." Gao Liang chuckled, showing a mouthful of white teeth.

"I feel like I've heard this somewhere before." Miss Luo Quan thought seriously. "Isn't this the usual script for those people who stage their videos?"

"If you insist on calling it staged, I guess it counts."

Gao Liang thought for a moment, then nodded. "Putting the baby there to film a video, isn't that staging?"

"Small fame comes from promotion, big fame comes from fate. Clearly, Gao Liang's fate has arrived." Wen Xia patted her best friend's shoulder, comforting her. "Don't be jealous; at least your status on Bilibili is still very solid."

"I'm already the boss of Bilibili, do I still need to consider status or not?" Miss Luo Quan looked at Wen Xia helplessly.

"Since everyone is here, should I start a livestream?" Gao Liang suddenly suggested. "The Douyin staff have been urging me to livestream for a while, and they even said they wanted to sign me, but I have a contract with Universal, so I didn't agree."

Miss Luo Quan smiled. "It doesn't matter, just start it. You can livestream without signing a contract; it's just that the gift split will be a little less."

"I'm not short on that little bit of money." Gao Liang waved his hand and opened the Douyin livestream with his phone.

The camera was aimed at Arthur, who was taking a nap in the stroller, while Gao Liang held another phone on the side, watching the barrage.

Because his current popularity was very high, even without any notification, the livestream hit a million in popularity as soon as it started.

"Damn, why didn't you give a heads-up before starting the livestream?"

"I love these sudden surprises."

"Is Arthur sleeping? So cute."

"He's behind the stroller, how can you see his sleeping face?"

"By imagination, I've seen so many videos before."

"Where are Mom and Dad? Come out for a bit."

Amidst the calls from the barrage, Gao Liang adjusted the camera to aim at the family on the sofa.

There were actually many girls in the house, but most were busy with their own things in their rooms, only coming down when eating or when they felt bored in their rooms.

Now sitting on the sofa, besides the couple Gao Liang and Mia, there were Miss Luo Quan and Wen Xia.

Seeing unexpected figures, the Douyin audience immediately sent surprised barrage messages:

"Whoa, Miss Luo Quan and Wen Xia are here too."

"The beauty level of this family is truly high. Just looking at them is a visual treat."

"It would be even livelier if Luo Xi were here too; Arthur could have a companion."

"Although these two babies are only two years apart, Luo Xi is Arthur's third aunt."

"When these two go to elementary school in the future, Arthur calling her 'third aunt' when he sees Luo Xi, I wonder how surprised the classmates will be."

"Just thinking about this scene is interesting."

In China, this kind of seniority can't be messed up no matter what, so the audience likes to tease about these things.

However, Gao Liang didn't pay much attention to it; after all, it was hard to say if Luo Xi and Arthur would even be in the same school in the future.

"By the way, you guys have been asking me what kind of formula Arthur eats, since his fussiness frequency is so low."

Gao Liang said, pulling his older sister over and introducing her seriously: "This is the boss of the formula production and sales company. Today, I paid out of my own pocket to get a discount for you all. Boss, tell us, how do you plan to sell it!"

"You actually have quite a talent for selling goods." Miss Luo Quan laughed. "Recently, Springwater brand formula is indeed having an event. Whether new or old users, you can buy up to three cans of formula at a 15% discount. If you buy more than ten cans at once, you can enjoy an additional 5% discount!"

Miss Luo Quan was very confident in the quality of her own formula, so the company rarely had discount activities.

However, the 618 shopping festival was coming up, so to promote sales, a plan was drawn up. Just as Gao Liang was doing his thing, Miss Luo Quan took the opportunity to finalize the plan and announce it.

This situation was something Gao Liang hadn't expected at all. He thought his sister would just draw ten lucky winners to give away a can of formula and call it a day; that was a very normal feedback activity.

As for selling goods, his livestream room did have a link for formula, and it was the lowest price on the market.

In his view, this price was already equivalent to a promotional price.

Other streamers who sell goods say they are giving benefits to their "family" on the surface, but they end up scamming them.

A necklace that costs 20 yuan is priced at over 10,000, then after a fake argument with the merchant, they force the price down to 200, saying they'll cover the loss themselves.

Then the "family" goes crazy placing orders as if they've picked up a big bargain, and the streamer cries while making 180 yuan in profit.

Gao Liang had seen too many of these "fake discount, real price hike" routines, so he just wanted to do a bit to satirize it, not expecting his sister to be so cooperative.

A product priced at several hundred yuan being sold at a 15% discount, buying one can saves dozens of yuan, and the more you buy, the bigger the discount. This kind of offer isn't something you encounter every day.

Gao Liang got famous from baby-care videos, and a large portion of his fans are parents who are also taking care of babies, or expectant parents who will have babies soon, so the demand for high-quality formula is quite large.

And Springwater brand formula, not to mention the magical effect of relieving infant fussiness, just the certificate personally stamped and authorized by the British Royal Family alone already killed many imported formulas.

And the cover of this formula uses the British Crown, and it's an exclusive authorization. What kind of status is that?

Anyway, the "family" in Gao Liang's livestream room hadn't seen it before. As long as they had a need, or their relatives and friends had a need, they all entered the Taobao official website through the link in the livestream room and clicked to place orders frantically.

"Sales have broken 10 million!"

Miss Luo Quan, as the manufacturer, also started screaming like her peers, and Wen Xia was laughing uncontrollably on the side.

"Do you have to act so exaggerated, Luoluo?" Wen Xia rolled on the sofa. "You might as well squeeze out some tears; you're killing me."

Miss Luo Quan also laughed. "Isn't this to make the atmosphere in the livestream room a bit more heated? I see other streamers who sell goods all do this to get an effect."

And the audience was also amused by Miss Luo Quan's funny acting:

"Haven't seen her in a few days, Miss Luo Quan's acting has clearly regressed."

"Shocking, two-time Oscar winner becomes the Queen of Screaming; god-tier acting is gone forever."

"You really understand the UC Shock Department."

"To be fair, Miss Luo Quan's company's formula is really quite good. My baby has been drinking this since birth, and he's half a year old now and hasn't been sick."

"The most critical thing is that it's cheap, only about 500 a can, unlike those imported ones that are over 1,000 at every turn."

"Did they add some 'tech' to it?"

"Miss Luo Quan's nephew uses this formula, what 'tech' could they add?"

"Who would dare to mess with formula now?"

"Telling a horror story: Gao Liang's Douyin followers have broken 60 million!"

It was still through the reminder in the barrage that Gao Liang realized his followers had reached a new milestone.

"Awesome, family. You gave me so much popularity in my first livestream. Looks like I have to livestream often in the future."

Gao Liang was in a very good mood. Although most people associate high popularity with making big money, he didn't lack money and valued the realization of self-worth more.

If he could really get 100 million followers through this, the sense of achievement would be enough to make him full of motivation just thinking about it.

Soon, the news of Gao Liang's Douyin followers reaching 60 million also hit the Weibo hot search.

His popularity had been explosive recently; almost any slight movement could hit the hot search, almost the same as when Miss Luo Quan was at her peak.

"Gao Liang's 'Dad's Adventure' is truly amazing. Has it only been updated to the sixth episode and already so many people are watching?"

"Gao Liang is the perfect husband in my heart. His statements are just too correct, but unfortunately, he's already taken."

"Hahaha, even if he wasn't taken, it wouldn't be your turn, girl."

"I can't get Gao Liang, just like you can't get Miss Luo Quan."

"Hurting each other, huh? This really stings."

Netizens never stop playing around. Because of Gao Liang's massive popularity, video types related to taking care of babies have become the highest-popularity category at the moment.

Many men have also started to learn from Gao Liang and upload videos of themselves and their moms raising babies to the internet.

Although the quality of the works is uneven, the click-through rate is actually quite good.

Perhaps this is what is called being at the center of the wind; even a pig can fly.

Gao Liang started the trend, and capital quickly targeted this piece of fat meat that not many people had eaten yet, starting to copy and learn from it.

Of course, Gao Liang himself is the biggest piece of fat meat.

Since he got famous, countless companies have found him.

Some wanted to sign livestream contracts, but Gao Liang is a Universal person, so these contracts were all rejected.

Others wanted him to sell goods, but Gao Liang looked at the products and felt the probability of scamming his "family" was 99%, so he didn't take those either.

Aside from these two, there were no better projects for the time being.

But that was before. With this time helping his older sister sell formula, the result of breaking 10 million in sales in one minute finally made those big manufacturers realize the economic power of Gao Liang's fans.

Internet celebrities are like this; traffic and making money are two different things.

Some people have 10 million fans, but their monetization ability is not as good as those with 1 million fans.

Gao Liang's fans are all young parents. Those who dare to have babies at this age have some economic strength.

At least they have money to buy a house and can afford the bride price.

And they are also the group most willing to spend money on their babies, and they are quite generous.

So, when they saw a can of high-quality and inexpensive formula on sale, they acted so decisively.

Besides parents, Gao Liang's fans are those young girls who chase stars.

The "krypton gold" ability of this group is also one of the best in China, otherwise, they wouldn't have raised a fan circle alive.

These two groups are not short of money, so they soon attracted the attention of big manufacturers in the two categories of maternal and infant products and women's products.

When seeing one famous brand after another, Gao Liang finally realized what kind of resources he was holding.

Now his Douyin plus Weibo followers were almost reaching 100 million, and they were still growing rapidly.

If he chose to sell goods, as long as one in ten thousand of them was willing to pay, that would be a huge sum of money.

"No wonder celebrities in China are so keen on selling goods now, many don't even film anymore."

Gao Liang looked at the backend data and muttered to himself.

"You only know now." Miss Luo Quan chuckled. "Actually, people's payment ability is very strong now, especially for some products that look very powerful but are actually not very useful."

"Then why don't you sell them?" Gao Liang asked curiously.

Miss Luo Quan smiled and shook her head: "My fans are a bunch of two-dimensional otaku. Letting them spend money to buy my photo album is, of course, a sales explosion, but asking them to buy the Chanel I endorse is very difficult."

This is the fact; what otaku like is completely different from ordinary people.

Figures, models, photo albums, comics, computer equipment, and virtual products on the internet.

They are all willing to spend money on these, and if it's a good product, spending a lot of money doesn't matter.

As for those things that look like scams at first glance, they might be popular on Douyin, but it's very hard to sell them on Bilibili.

Miss Luo Quan also knew this, so she almost never sold goods during livestreams. Even if she did, she sold her own formula or cars.

After all, it was produced by her own company, and the quality could be guaranteed.

"In short, if you want to sell, you must strictly control the quality, so as not to have product problems and get scolded." Miss Luo Quan sounded the alarm for her younger brother in advance.

"Still the same sentence, I'm not short of money." Gao Liang didn't have this intention at all. "Springwater brand formula is the only shopping link in my livestream room, and there won't be a second one."

Miss Luo Quan smiled. "That's hard to say. Maybe the company will come out with new products next, like baby anti-leak diapers."

"Pfft!" Wen Xia, who was drinking water, sprayed it out when she heard this, and Mia was also laughing uncontrollably.

Gao Liang looked at the three women in confusion, wondering what was so funny about these diapers.

Anti-leak, a very good design. ===== CHAPTER 996 =====

"Pfft!" Wen Xia, who was drinking water, sprayed it out upon hearing this, and Miya couldn't stop laughing either.

Gao Liang, on the other hand, looked at the three women in confusion, wondering what was so funny about a diaper.

Anti-leakage—it was a pretty good design.