Chapter 121: The Most Steady Veteran Driver
After listening to Feng Haifeng, Su Xin said calmly, "Alright, I understand."
After hanging up the phone, Su Xin began to ponder.
An additional 10% tariff is a significant margin; calculated based on a 200,000-unit vehicle, it is equivalent to an increase of 20,000 in costs out of thin air once exported abroad.
Adding the fact that smart driving models are already 20,000 more expensive than standard models, that makes a total price difference of 40,000 Long Coins.
Furthermore.
This is only when compared to standard imported vehicles in Long Country; if compared to local models in various countries, one must also account for the original 25% import tariff on Long Country vehicles, making the gap so large that many foreigners find it difficult to accept.
This also significantly weakens the competitiveness of smart driving models abroad.
In addition, there is all sorts of public opinion on the internet; especially in the negative discourse stirred up by certain forces abroad, many foreigners are full of doubts about the safety of the Xiaozhi Driving System.
In this way, the situation for the Xiaozhi Driving System abroad has become somewhat difficult.
"The way various countries' automakers have united and mobilized the power of their respective governments is truly formidable."
Su Xin suddenly laughed.
The Xiaozhi Driving System is a powerful technological advantage, but it is not as indispensable as the Thor Battery, so it is destined not to be crazily sought after by all enterprises and users the moment it is released like the Thor Battery.
Skepticism is its inevitable path.
Of course, that said, Su Xin cannot simply let various countries suppress it; he still has to find a way to resolve these troubles and let the Xiaozhi Driving System open up the situation in the global market as soon as possible.
Even if the opponents are the governments and major automakers of various countries, he is not entirely without the power to fight back.
He picked up the phone and dialed Fu Benjing.
"General Manager Fu, you should know about the additional tariffs imposed on Xiaozhi abroad, right?"
"I know, I was the one who reported it to Secretary Feng."
"Very well, next, please hire a few public relations teams to build momentum on the internet abroad and promote the powerful performance of the Xiaozhi Driving System."
Su Xin said in a stern voice:
"Spend at least 500 million on overseas marketing from the revenue of the next month. Remember, do not hire mainstream media; with their official influence, we cannot change anything in mainstream media, we can only guide public opinion from the shadows."
"With the powerful performance of the Xiaozhi Driving System, it completely crushes all similar programs; even if their governments and major automakers exert force simultaneously, they cannot completely blind the eyes of the public."
"Understood, I will go arrange it right away!"
Fu Benjing responded solemnly.
As for the advantages of the Xiaozhi Driving System, as long as one has experienced it personally or seen the relevant videos with their own eyes, one can basically recognize them clearly.
Previously, the reason they did not actively promote it was because there was no need; after all, their clients were major automakers, and as long as those automakers understood their advantages, they would take the initiative to purchase.
As for user recognition, that requires the automakers themselves to promote and tune it.
But now, facing suppression from abroad, Long Country automakers alone certainly cannot hold out, but Su Xin believes that as long as he takes the initiative, even if it doesn't solve the problem instantly, at least the resistance will be reduced significantly.
So what if you increase the tariffs?
As long as your citizens yearn for models equipped with the Xiaozhi Driving System, those who are not short on money will still actively purchase them.
Although it will still block out users with insufficient purchasing power, this will instead create a very high-end brand image for smart driving models in the hearts of many.
And once there is a high-end brand image, many people will be able to accept its brand premium.
In this way.
It is equivalent to the tariffs increased by various countries being passed on to their own citizens.
No matter how much the tariffs are increased, as long as the Xiaozhi Driving System has sufficient appeal, these tariffs will all be passed on to the users.
Of course, this marketing behavior is only equivalent to resisting the suppression by major automakers and governments.
Besides resisting.
He also decided to fight back!
Since various countries can find excuses to increase tariffs on models equipped with the Xiaozhi Driving System at will.
When he exports the Xiaozhi Driving System in the future, he can also charge high prices abroad.
10,000 per unit for Long Country automakers.
Then, for exports overseas, considering that engineer debugging and after-sales maintenance are more troublesome, plus the need to set up offices overseas which increases costs, charging 20,000 or even 30,000 per unit should be quite reasonable, right?
As for whether the automakers of various countries are willing to accept such a high price, Su Xin is not worried at all.
As long as his marketing is on point, he will definitely be able to reverse the reputation of the Xiaozhi Driving System and attract countless users at home and abroad to pursue it.
By then.
The major automakers will have to beg him for authorization.
"Oh, one more thing."
Su Xin continued: "There are rumors on the internet that we have reached cooperation intentions with major automakers; you should issue an official statement that currently the Xiaozhi Driving System is only cooperating with Long Country automakers."
"By the way, release the news..."
"Due to some automakers maintaining a skeptical attitude toward smart driving, we will not cooperate with all automakers in the future, but will choose at most one partner in each country or region."
"Within the next two months, we will select the five most excellent partners from the major automakers based on our own evaluation criteria, and once the laws in their respective countries are perfected, we will officially begin relevant cooperation in the field of smart driving."
Fu Benjing replied with a smile: "Alright."
Being a high-level executive at Tianqi Equipment Company, not only is the income high, but one does not have to beg others for cooperation, and one can occupy a dominant position in front of all clients.
He had never imagined before that as a supplier, they could choose cooperation clients with such a high-and-mighty attitude, putting the word out and letting various automakers compete with each other, with only the winner qualified to cooperate with them.
This is such powerful self-confidence.
He seemed to have already seen how, after he released what Su Xin said, the major automakers would scheme against each other, fighting openly and secretly for the cooperation authorization of the Xiaozhi Driving System.
Even if the major automakers all understood that Su Xin was sowing discord, under the influence of huge interests, they would inevitably develop rifts between each other.
This is a naked, overt plot.
After hanging up the phone, Fu Benjing arranged for people to secretly contact public relations teams, while simultaneously beginning to draft the content of the public statement.
Although the funds in Tianqi Equipment Company's account had been transferred to the parent company just a few days ago, their business had never stopped, and funds were continuously coming in; they could definitely be called wealthy and imposing.
Fu Benjing directly hired two top-tier overseas public relations teams, requiring them to build momentum for the Xiaozhi Driving System over the next two months.
That afternoon, the official statement from Tianqi Equipment Company also spread thoroughly throughout the industry.
In the days that followed.
The two public relations teams also began their promotional campaign in full swing.
Five hundred million in funding might not make much of a splash in mainstream media, but in the eyes of public relations teams, it was top-tier business, enough to drive them crazy.
And so.
On the internet in various countries, a massive number of die-hard fans of the Xiaozhi Driving System appeared explosively, densely posting videos of driverless cars and crazily praising the advancement of the Xiaozhi Driving System.
It was as if public opinion had reversed in an instant.
Often, under a bombardment of public opinion, even a piece of junk can be praised to the heavens, guiding the perceptions of countless netizens, let alone the Xiaozhi Driving System, which had real substance.
Coupled with some top bloggers from the tech and automotive circles coming to Long Country to film review videos in various road environments, it quickly pushed the popularity of the Xiaozhi Driving System to its peak.
It made the reputation of the Xiaozhi Driving System explode even further!
Although overseas countries had not yet opened up laws and policies related to intelligent driving, this instead made countless overseas netizens look forward to it even more.
One day.
A member of the public relations team shared a set of data from after Long Country opened up intelligent driving—
According to statistics, Long Country had delivered a cumulative total of over 180,000 intelligent driving vehicle models, and these users had cumulatively used the intelligent driving function for over 5.4 million hours and driven a cumulative distance of over ten thousand kilometers in the past month or so.
And in such a long duration and distance of driving, the intelligent driving vehicle models had only been involved in a total of six traffic accidents.
This data was already countless times lower than the accident rate of human drivers.
Furthermore.
All six of these traffic accidents were clearly the responsibility of the car owners or other vehicles, and three of them were even deliberately caused by the car owners themselves.
In other words.
Since the debut of the Xiaozhi Driving System, there had never been a single malfunction, nor had it caused a single traffic accident for which it was responsible.
Such dazzling data made countless overseas netizens extremely envious.
Safety and stability are the most important characteristics of an intelligent driving system, far more attractive than the two advantages of being intelligent and advanced.
Based on the current performance data of the Xiaozhi Driving System, it could be said to be much more stable than any veteran human driver.
Some people rated the Xiaozhi Driving System as the "most stable veteran driver," and it quickly gained unanimous recognition from numerous netizens.
End of Chapter
