Chapter 752: Unique
Ye Mai Net is indeed a unique website and social platform in China.
There are all kinds of websites and social platforms, different positioning, different characteristics, but only Ye Mai Net can make the art attribute so strong.
Of course, like any website with characteristics, success comes from this characteristic, and constraints also come from this characteristic.
And the art attribute itself is niche, not mass. It can be used to improve style, but wanting to use it to open up the market is basically unfeasible.
And on this basis, Ye Mai Net making a social platform based on a "rating" system to support the number of users is very smart.
Lu Yan He asked curiously: "But there should be a lot of water armies on this website now, right?"
"A lot," Xin Zixing nodded, "Like our website's rating system, there is a very complex calculation formula, which is to reduce the weight of water armies or users with low trust. You know, when a project starring some stars goes online, there are tens of thousands of accounts registered for less than half a year to give full marks, which is very exaggerated. Therefore, in fact, after many rounds of revision, the coefficient corresponding to each ID's rating on Ye Mai Net is different. This coefficient is determined based on the usual login days and activity, which is to eliminate those water armies or haters as much as possible, as well as some commercial rating brushing behaviors."
Lu Yan He nodded.
"However, there are a thousand Hamlets in a thousand viewers' hearts," Lu Yan He said, "Even if you make this rating system perfect, there will still be people scolding, right?"
"Of course, first, no rating system is perfect and without shortcomings.
"Second, our rating system, to put it bluntly, is an average value based on mass data, and it is also an average value based on a group of masses willing to share their opinions on the Internet. To put it bluntly, it is even difficult to truly represent the opinions of the vast masses.
"However, I never wanted to make Ye Mai Net a rating website that can make a final conclusion on any work. My positioning is still social media. What you see is not only the score placed on the work page, but also what works your friends you follow, appreciate, and your friends have been watching recently, and what their attitude towards these works is.
"To put it bluntly, it's like one day I said in my circle of friends that I read a certain book and watched a certain movie, and I felt how it was. At this time, people in my circle of friends saw it, and perhaps they would find it to watch based on their trust in me. What I want to focus on is this kind of social attribute."
"Everyone has more or less an idealistic, artistic side in their hearts. On other platforms, they may not be able to express it normally, but Ye Mai Net can.
"On the other hand, many people are not unwilling to express, but embarrassed to express, feeling that it is strange to share their reading feelings and viewing feelings in the circle of friends, but on Ye Mai Net, it is such a website itself. If you don't want to talk, a rating can express everything. It can satisfy many sharing desires that you don't want to express through talking."
Lu Yan He nodded.
This is really true.
"What Ye Mai Net will do in the next five years, I also told Shijin, how to gradually transform the art attribute into style and aesthetics, and then how to consolidate everyone's desire to express works on this social media," Xin Zixing said, "*City Travelogue* and these are all to realize the former, and we do various theme activities to satisfy the latter."
Lu Yan He understood Xin Zixing's meaning.
Xin Zixing clearly has a very grand plan and idea for Ye Mai Net.
Her love for Ye Mai Net can be seen from the energy she invests.
Lu Yan He said: "What if Shijin unloads the millstone and kills the donkey later?"
Xin Zixing shook her head, "People always have a day to go down. I don't feel that I can sit firmly in this position forever, but I won't foolishly invest all my energy without leaving myself a way out. We will break the wrist slowly. If one day they really want to unload the millstone and kill the donkey, then we have to see if the mill can continue to turn after killing me, this donkey."
Lu Yan He: "Actually, it would be great if Ye Mai Net could be acquired by Jump Up in the future."
"We common people without capital, how dare we think about such things."
"There may not be no chance in the future," Lu Yan He said, "Of course, if Shijin's move to enter entertainment is correct, then it is estimated that it will be difficult."
Xin Zixing looked at Lu Yan He with some surprise.
Lu Yan He: "However, it is not necessarily the case. Such things are waiting for opportunities. Before that, accumulate well, so as not to have no ability to eat it when the opportunity comes."
Xin Zixing nodded.
She suddenly thought of something and said: "Actually, Ye Mai Net is quite suitable to be acquired by Jump Up, and various business sectors can connect."
Lu Yan He: "Jump Up acquires Ye Mai Net? Haha, try to see if there is any possibility twenty years later."
Xin Zixing said: "Actually, with the speed of your development now, it may not take that long."
Lu Yan He: "Don't give yourself such a big goal and pressure. I am already very satisfied with the current state."
"That's true," Xin Zixing pointed to Huang Kai with a smile and said, "He envies you."
Huang Kai: "As an actor, let alone Lu Yan He winning awards, the key is that he now has whatever project he wants to do. If not, he shoots it himself. This kind of choice and initiative, which actor doesn't envy."
Lu Yan He asked: "Brother Huang, do you have any projects you want to do?"
"Me? I don't," Huang Kai shook his head, "I think it's quite good as it is now, and I don't want to work as hard as before."
Lu Yan He nodded.
"Being able to actively slow down is the best, and with your status in this industry now, you don't need to work so hard. It's enough to shoot one or two plays a year."
"I originally thought so, but when I see you guys, it's so exaggerated. Just you, Li Zhibai, and Yan Liang, the three of you, the projects opened every year add up to more than ten," Huang Kai said, "I'm not even forty yet, and I've been rolled by you to the point of feeling a midlife crisis."
"We are in a special situation," Lu Yan He said, "And it's impossible to keep shooting like this."
"Is it? Why do I feel that you can keep shooting like this?"
"Now is the time to build the country, all holding a breath," Lu Yan He said with a smile.
"You are still in the time of building the country? The country has been occupied by the three of you," Huang Kai couldn't help but complain after hearing Lu Yan He's words.
Lu Yan He said with a smile: "Look at the projects we took, isn't it the time to build the country?"
Xin Zixing nodded, "Isn't it the time to build the country, all of them have been fought abroad."
Huang Kai suddenly realized, "Okay, if you say so, it is indeed the case."
The three of them, Lu Yan He, now almost half of the projects are overseas projects—Linghe's projects overseas.
Huang Kai said: "Although I know you definitely don't lack actors, if anyone pigeons you and needs me to save the field, you can find me at any time. I only take 1-2 plays a year now, and I have plenty of time."
Xin Zixing immediately rolled her eyes at him, "You are really capable. If you want to shoot Lu Yan He's play, just say it directly, and let people find you to save the field."
Lu Yan He laughed loudly and said: "I am very moved that Brother Huang can say such things to me. I remember it, thank you Brother Huang."
For actors like Huang Kai, a good project finding him is one thing, and a good project finding him to save the field is another.
Don't look at Xin Zixing holding Lu Yan He's project very high and putting Huang Kai's position very low. The fact is that Lu Yan He is not the only one in China who can do a good project, and actors like Huang Kai who have won the Best Actor award and have popularity are being snatched by any good project.
Not to mention anything else, at that time *My Own Swordsman*, because of various requirements, Huang Kai was not Lu Yan He's first choice—Lu Yan He didn't want Bai Zhantang to be played by such a handsome and popular actor.
However, as an S+ level big project of Beijiguang, when Lu Yan He chose an unknown actress like Liu Zi to play the heroine, Xiao Yun was a little red but didn't reach the level of carrying the show, Jiang Jun only guest-starred as a supporting role, and other actors were newcomers, there must be a male actor who can carry the show recognized in all aspects, only Huang Kai—
Just this point can actually explain Huang Kai's current position.
In fact, without Huang Kai, *My Own Swordsman* might still be very popular, but the business revenue of the first season and the investment of the show itself would be greatly reduced.
Therefore, Huang Kai's willingness to say such a sentence to Lu Yan He is indeed very loyal.
Lu Yan He said: "Brother Huang, after *My Own Swordsman* finishes broadcasting the last season next year, do you want to shoot an American drama?"
Huang Kai was a bit surprised, "American drama?" "Yes," Lu Yan He nodded, "Although it is still just an idea, the script is still being conceived."
"Okay," Huang Kai said, "However, do I have to learn English?"
"It's best if you can speak English," Lu Yan He said.
"Fine, then I'll find a teacher to teach me."
"Don't worry, you can learn slowly," Lu Yan He said with a smile, "In the next few years, my projects will slowly face the global market at the same time, doing some projects that can be launched globally at the same time."
Huang Kai: "You are going to do a big job."
"Yes," Lu Yan He nodded, "Going out so many times, I always feel, why can't our culture, our creators, get more attention when there is an opportunity? Hollywood can build channels globally, and of course we can."
"Others are talking about cultural differences and cultural barriers. Don't you worry about these?"
"It exists, and I don't think it can be completely eliminated," Lu Yan He said, "However, literary works have never been about getting everyone's empathy. Good creation can always find its audience. I have always believed in this point. So, can't a movie only sell 5 million USD box office in the United States, so you don't sell it? If you can sell more than 2 million USD box office in five markets, can the overseas box office break 10 million? Converted into RMB, that is 60 or 70 million. Isn't this income? Isn't this influence? Japan has not built channels globally. Its animation films are now blooming all over the world. In North America, they can get millions of USD, or even tens of millions of USD box office from time to time. Isn't this also accumulated for many years, and then done in these few years? Just do it slowly, accumulate bit by bit."
"You are very right," Xin Zixing nodded, "Look at Korean dramas on Maxine, they can always stay in the top five global viewership. Although there is Zhong Benshuo's care, Korean dramas themselves are indeed hard enough, and they have done very well in themes and other aspects."
"I see that many platforms have started to compress the number of episodes and make short dramas," Lu Yan He said, "And this situation is even worse than a few years ago."
"This is mainly because everyone is reducing costs and increasing efficiency," Huang Kai said immediately, "It's not for international integration or anything. The price and cost system of the drama is basically linked to the number of episodes. The number of episodes is reduced, and the purchase cost and production cost of each drama are also reduced."
"Everyone is talking about reducing costs and increasing efficiency, but in the end, the most popular dramas every year are still those that go over thirty episodes," Xin Zixing said, and suddenly thought of something, looking at Lu Yan He, "Oh, except for your dramas, but your dramas cannot be judged by common sense. Either they are sitcoms, which are made by season, or they are top-tier big dramas with big stars."
Lu Yan He: "I don't like shooting those particularly long plays. Of course, it's another matter if I meet a good script, but the reason why the plays I shoot are relatively short is that I just happened to catch up. Look at *Seventeen Layers*, it was an attempt by Jing Tai, doing genre dramas. Because Chen Bige was willing to act, this play started, otherwise it wouldn't have started. Then I started doing *Friends* before *Friends*, and two consecutive plays were short dramas. Later, it was the drama that Director Lingling cooperated with Maxine, completely built according to the short dramas common on the Maxine platform. It really just happened to catch up. Later, I only shot *Friends* and *Seventeen Layers*, and didn't take any other dramas."
Xin Zixing: "Have you forgotten *Chinese Paladin*?"
"Oh oh, it hasn't been broadcast yet, so I didn't say it. *Chinese Paladin* is an exception. I think this play is what I think should be built as a long drama. It is a group portrait, and the worldview involved is very huge, but the story line is done in one go. If it is done in seasons, it will affect the viewing experience," Lu Yan He said.
Xin Zixing nodded, "Speaking of which, you still understand the play, and have the right to speak, and open a company to do the play yourself."
Huang Kai said: "I am quite looking forward to *Chinese Paladin*. This is the first time Director Luo has directed this kind of theme, and the three of you are acting. It is hard to imagine what this Xianxia drama looks like."
Xin Zixing: "Indeed, in fact, from the background data of Ye Mai Net, you can see that the expectation of *Chinese Paladin* is very high. Now this play hasn't started intensive promotion yet, and many people search for news about this play every day, wanting to see if there are new materials."
"Is it the data page you said you wanted to do before?" Lu Yan He asked.
"Yes," Xin Zixing nodded, "Don't we have contact and cooperation with major film and television crews? The film and television information section, the daily browsing volume is also getting higher and higher. Like *Chinese Paladin*, there are four or five thousand user browsing volumes every day."
That is indeed a lot.
"This data, we only control in the background to avoid being used by some fans as water armies and data, but from this data, you can see a lot of things, such as how many users have been tracking and paying attention to this play, and what the data of users browsing for the first time is," Xin Zixing said, "At first, when we invited many crews to cooperate with us for consultation release, many crews were unwilling, but later they found that our background data can help them make many advance judgments."
"Yes, just listening to you say this, I can think that if there are many new browsing users recently, it means that the recent promotion is effectively attracting people. If tracking users disappear on a large scale, it means that something has made them start to resist this play," Lu Yan He said, "If this data is used well, it has great significance for the drama promotion and even reverse pushing to the production link."
"Yes," Xin Zixing said, "And because of the design of Ye Mai Net's user weight and coefficient, the data quality presented in the end is relatively high."
"If Ye Mai Net can maintain this user data quality, all content parties will probably come to you for cooperation in the future," Lu Yan He said.
"I hope to be able to do this," Xin Zixing said with a smile, "A large part of our annual operation and maintenance and technical expenses is placed on the monitoring and improvement of this user data quality."
After this meal, Lu Yan He separated from them and drove to Shi Huo by himself.
There are several supplementary agreements that need him to go over and sign.
Including supplementary agreements on the distribution of agency revenue for Huang Feng, Cai Na, and others.
It is mainly because Lu Yan He's shareholding in Shi Huo is not high, but many customers were brought by Lu Yan He—
In the eyes of the outside world, Lu Yan He is the party that takes advantage. In fact, the advantage is mainly taken by Chen Ziyan and Lu Qingzhen.
Chen Ziyan and Lu Qingzhen also feel that if this continues, Lu Yan He will suffer more and more losses—
After all, these actors can be completely signed to Linghe. After all, they signed with Shi Huo because of Linghe's film and television resources.
Therefore, they want to give Lu Yan He some compensation in terms of revenue through several supplementary agreements. For the signed customers brought by Lu Yan He, they made a very detailed and specific calculation formula, taking 5% from the shares under the names of Chen Ziyan and Lu Qingzhen, and giving it to Lu Yan He in the form of company gift.
Regarding this, Lu Yan He didn't muddle, and said okay.
Now that the family is big and the business is big, although he can't calculate many accounts clearly, he understands the truth of "clear accounts between brothers."
Moreover, there is no reason for him to generously give Linghe's shares to Chen Ziyan, but not generously accept the Shi Huo shares given by Chen Ziyan.
Commercial cooperation must be clear, and there are no muddled accounts. But beyond clarity, every move also has human feelings.
They can bind their relationship more closely through this way.
Pretty good.
At this moment, Chen Ziyan is also chatting with Lu Qingzhen about work.
"Yu Sha might leave," Lu Qingzhen said, "It is said that Meng Li offered her a high price and wanted to poach her to be her own agent."
Chen Ziyan was also a bit surprised: "Yu Sha? Meng Li has ideas about her?"
"Isn't Yu Sha bringing Xiao Bai? Xiao Bai recorded a program with Meng Li before and had a little conflict. Yu Sha's public relations were very good, allowing Xiao Bai to retreat completely, and it was all converted into heat, and popularity went to a higher level. Although Meng Li suffered a loss, it was probably because she saw Yu Sha's handwriting that she had this idea. It is said that she has been in contact for two months," Lu Qingzhen said, "Meng Li's cooperation with Zhou Ping'an is about to end. The news I heard is that she is preparing to open a studio herself and very much needs someone who is tough and can not only deal with the outside but also lead the team inside."
"This girl Meng Li, if she is smart, she is really smart," Chen Ziyan's eyes narrowed, "It seems that Zhou Ping'an is likely to leave Star Entertainment. Otherwise, with the cooperation between Zhou Ping'an and Meng Li for two years, Meng Li shouldn't leave Zhou Ping'an at this time."
"Is Zhou Ping'an going to Shijin? Why didn't he take Meng Li with him?" Lu Qingzhen was also a bit puzzled.
"Who knows, Meng Li is smart, but she is also really crazy, and she always doesn't play cards according to common sense," Chen Ziyan said, "What is Yu Sha's idea?"
"People go to higher places. Yu Sha going to Meng Li's side is undoubtedly more room for development than in Shi Huo. She wants to go, and we can't stop it," Lu Qingzhen said bluntly, "However, she is probably also hesitating. After all, Meng Li is not a good person. If they really cooperate, they may not be able to cooperate happily."
Chen Ziyan smiled.
"That's true."
"And, although Yu Sha is tough, her short board is indeed a lack of resources and contacts. It is okay to bring rising artists like Xiao Bai, but for first-line female stars like Meng Li, the things in her hands are not enough to look at," Lu Qingzhen said, "She can't use many resources on the platform of Shi Huo, and she is also clear."
Chen Ziyan: "Yu Sha's ability is indeed good, and she also has potential. You can find an opportunity to have a good chat with her. If she can bring Xiao Bai to a first-line artist, it is not impossible to become a partner."
Lu Qingzhen: "Okay."
Chen Ziyan: "Shi Huo is now strong and strong. For many artists, our agents are fragrant buns. This situation may not be less in the future, so we must guard against it."
"The partner system we talked about before can be studied as soon as possible and pushed out," Lu Qingzhen said, "People with real ability are not willing to work for others for a lifetime."
"Yes," Chen Ziyan thought of this, suddenly smiled, and shook her head, "I never thought about doing an agency company before. If there is a good company, I am willing to work for others for a lifetime."
"Forget it, you are not willing to work for others for a lifetime, you are hoping for a place where everything you don't want to do, someone will do it for you, you only need to do what you want to do, and others can't say anything."
Chen Ziyan: "You say, is it that Lu Yan He's development is too beyond my expectations? I feel that if I don't do this Shi Huo, I can't keep up with the speed of his growth, so I was rolled by him?"
"Of course, that's what I think," Lu Qingzhen said, "Don't you remember? Although you worked hard before, you didn't have much pursuit." ===== CHAPTER 753 =====
End of Chapter
