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Chapter 302

~5 min read 1,000 words

"You believe the things on the promotional flyer?"

"Moving the hype of the entertainment industry to logistics?"

The internet was full of discussions about Shunfeng Express.

This was the first time they had heard of express delivery that could be delivered the next day, and same-city express delivery could be delivered on the same day.

It was incredible.

Many netizens were suspicious of whether Shunfeng Express was false advertising.

After all, even the post office's express delivery required about 7 days to arrive.

How could it be possible for express delivery to be delivered so quickly?

Absolutely no one believed that Shunfeng Express could do this.

Meanwhile, the first to start using Shunfeng Express were sellers on Taobao.

Besides sellers selling clothes on Taobao, there were also many sellers selling fresh food and food.

Every time they sent express delivery far away, by the time the express delivery arrived, the food inside was almost spoiled.

Because of the delivery speed of express delivery, they had regional restrictions, and sales were therefore much less.

But since express delivery that could be delivered the next day really appeared, they could attract buyers from all over the country and increase sales.

Even if Shunfeng was false advertising, these Taobao sellers felt it was very necessary to give it a try.

The first batch of Shunfeng Express in the country set off, using express items, all of which arrived in other cities the next day.

And there were also delivery men specifically delivering to the door.

Shunfeng Express next-day delivery was true!

"Shunfeng Express! Subverting domestic traditional logistics!"

"Next-day delivery! A true freight company!"

"Shunfeng Express creates a new era of logistics!"

"The appearance of Shunfeng perhaps marks that the post office is about to be eliminated."

For a time, major media outlets began to compete to report on Shunfeng.

A Shunfeng craze appeared across the country; customers who previously used the post office all changed to using Shunfeng.

……

"It rose! Shunfeng's stock rose by 10 percentage points!"

Chen Fu had been observing the fluctuations of Shunfeng's stock.

In the few days when Shunfeng was just launched, Shunfeng's stock form was very sluggish.

It was almost about to hit the limit down.

Just now, in one hour, Shunfeng's stock rose by 10 percentage points, and it was currently growing rapidly.

Investors in the financial world smelled the business opportunities in Shunfeng Express and bought stocks one after another.

"It still has to be my son; he has too many ghost ideas; not only did Shunfeng's stock rise, but Taobao's heat also rose."

Chen Fu was happy, his eyes almost smiling into curves.

The appearance of Shunfeng allowed more merchants to settle in, and there were more buyers.

In the past, everyone felt that logistics was inconvenient.

With Shunfeng Express, place an order today, and tomorrow you can eat big bones from the Northeast in Jiangnan.

Taobao could allow them to buy things from all over the country without leaving home.

"Should we take the opportunity to let Taobao do an activity? Now the heat is so big, I feel that not stimulating consumption would be sorry for this heat."

Chen Fu was still the material for doing business, and he quickly smelled the business opportunity behind it.

Chen Mo also agreed with this point.

He flipped through the calendar; it was already the second half of 2007, and it was more than two months away from November.

"Of course we should do an activity, and we should do a large-scale promotional activity; let's set the time on November 11."

Chen Mo said, and an idea already existed in his mind.

Taobao could do a Double 11 activity.

"We can make every November 11 a Taobao shopping festival, and on this day, issue shopping vouchers; as long as you use the shopping vouchers, buying things can be cheaper."

Chen Mo explained his meaning to Chen Fu.

He still remembered that Double 11 became completely popular in 2010 in his previous life, with a total sales volume of 936 million in one night.

By 2012, the sales volume reached as high as 13. billion in one night, setting an e-commerce record on the internet.

It shocked the whole country!

By 2016, Taobao's transaction volume in one night broke through 100 billion, reaching 120. billion.

Taobao also completely became an irreplaceable e-commerce platform on the internet.

"Issuing coupons to stimulate consumption, Momo, you are smart."

Chen Fu always used internet thinking to look at Taobao, forgetting that Taobao was fundamentally a trading platform.

Since they wanted to shop, what users valued most must be cheap.

As long as they launched attractive enough shopping vouchers, there would definitely be a large number of users buying goods on Double 11.

After saying some details about how to issue coupons with Chen Fu, Chen Mo hung up the phone with Chen Fu.

Chen Fu also immediately started to promote the Double 11 coupon matter in society.

Originally, Taobao's heat continued to rise after Shunfeng Express came out, and now Taobao was actually going to launch a Double 11.

As long as you bought things on Double 11, you could save money to the greatest extent.

Buy the things you wanted to buy at the cheapest price.

The whole country boiled over again, and some people even came up with strategies on how to stack Double 11 coupons to get greater discounts.

The whole country was discussing Taobao and Double 11, and everyone was very expectant.

……

Meanwhile, *The Return of the Condor Heroes* had finished broadcasting its finale.

The audience was still not satisfied.

Fortunately, after CCTV finished broadcasting *The Return of the Condor Heroes*, Penguin Video still had the copyright, and a large number of users poured into Penguin Video to re-watch the television series.

Taking advantage of this opportunity, Pony Ma increased Penguin Video's advertising from 45 seconds to 75 seconds in one breath.

Because of the lengthy advertisements, the number of Penguin Video members rose again.

End of Chapter

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