Chapter 202
“Can you handle it? Your appetite is truly huge!”
These peerless wives of others have even given birth to children.
They might not even be able to handle it if you take turns.
Zhao Jinmai is truly a newborn calf that isn't afraid of the tiger!
She has no idea what kind of terrifying situation she is about to face!
Finally, after much anticipation, it has arrived.
Amidst the massive hype on the internet.
*Ne Zha* is finally about to be released!
Because Su Chen’s personal level of attention is truly too high.
So, even though animated films are relatively niche.
This film has still garnered an extremely high level of attention.
Especially since Su Chen and Yang Mi recently officially announced they have a daughter.
This work was created for his daughter.
It has further established Su Chen’s image as a good father.
Pushing the hype for this film to the forefront of the storm?
On Maoyan, the number of people who want to see it has already exceeded 12 million.
All sorts of related posts and videos are emerging one after another.
“I’m struggling with whether I should go see this animated film. Honestly, I’ve never in my life thought I would have the impulse to spend money at a cinema to watch a cartoon.”
“Produced by Teacher Su, it’s definitely a masterpiece! Not to mention this is a movie gifted to his daughter. I feel like it’s going to be a massive hit, I’m going for it!”
“Teacher Su never lets me down. Hesitating for even a second would be disrespectful to Teacher Su. Buy the ticket! Go!”
“I feel like the box office for this movie might not be low; could it hit 700 or 800 million?”
“For an animated film to get such a high box office, Teacher Su would absolutely be god-tier.”
“Teacher Su is the ceiling of the ‘doting dad’ world. When will I ever be as bold as him, gifting my own daughter a movie? I only hate that I am incompetent.”
“To the person above, don’t worry about whether you’re incompetent yet; have a daughter first.”
“Adding insult to injury?”
………
Some so-called authoritative institutions, experts, big-V bloggers, and marketing accounts.
Have all made predictions regarding the content and final box office of *Ne Zha*.
Some are being relatively conservative.
Predicting this animated film will have a box office of around 600 million.
After all, the animated film market is too small.
Even if Su Chen is heaven-defying, he can only raise the box office ceiling so much.
The mainstream view still holds that the box office ceiling for this film is around 600 million.
Some, in order to grab attention, have given bold predictions.
Believing the film’s box office could reach around 1 billion.
Once they guess correctly.
They will have high traffic on the internet.
Others pursue the other extreme.
Feeling that this film will be the first Waterloo of Su Chen’s career, not exceeding 300 million.
All sorts of public opinions are making a huge stir.
This film is being released on September 1st.
Which is one month before the National Day holiday.
So there aren’t many competing works.
And nothing worth mentioning.
After all, most good works are waiting for the National Day holiday to rake in money.
No one would release at this time.
A film’s release date is very important.
If you are lucky and choose the right release date.
You can increase the box office significantly.
For example, *Hi, Mom* from the previous life.
Happened to be released just as the pandemic ended, during a phase where people were eager for crazy consumption.
It directly raked in over 5 billion at the box office.
In reality, this film was only worth about 500 million, or even less.
There are other films that earned a lot at the box office because they hitched a ride on popular periods like the Spring Festival or National Day.
And there are also films that, to avoid competition.
Deliberately avoided these popular periods.
And instead, because of the low competitive pressure, made a fortune.
Overall.
The height of a film’s box office.
Depends primarily on quality and word-of-mouth.
Then comes the box office appeal of the actors and director.
And after that, the promotional effort and the choice of release period, etc.
Su Chen now has the title of Godfather of Domestic Cinema; his aura is too dazzling.
So any of his films.
Are destined to attract countless gazes.
This led to *Ne Zha* being red-hot before its release.
Coupled with the fact that most works are preparing to cash in during the National Day holiday.
There are no competitors.
This resulted in audiences nationwide having no good films to watch.
They could only focus their attention on this animated film.
Most importantly.
Before Su Chen obtained the system and started making films.
This world was culturally barren, and good works were rare.
The film consumption market was quite bleak.
Audiences didn’t have much confidence in films.
The box office record was just over 1 billion for *Monster Hunt*.
Ever since Su Chen appeared out of nowhere.
And released heavy-hitting works like *Detective Chinatown* and *Goodbye Mr. Loser*.
It was as if he had dropped several heavy bombs into the bleak film consumption market?
It instantly became fiery hot.
More and more audiences are willing to trust domestic films.
Willing to spend money to go to the cinema.
This has led to a significant boost in the foundation of the film consumption market.
The stocks of many film companies are skyrocketing.
Investors are also increasingly full of confidence in the film market.
There are more and more good works.
Forming a virtuous cycle.
This is the biggest reason why Su Chen can be crowned the "Godfather of Cinema."
If he had only created a few high-grossing films.
He would not be worthy of the title of Godfather at all.
It is mainly because Su Chen’s existence changed the status quo of every link in the film industry.
Allowing the film market to be completely reborn from beginning to end.
This is the greatest contribution.
The combination of these factors.
Is what led to *Ne Zha* having huge hype and popularity after its release.
On its opening day, it raked in 190 million at the box office.
Which was significantly more than all other competing works combined.
The height of a film’s box office.
Cannot be judged entirely by the first day.
Because there are many factors that determine the opening day box office.
The most important are the film’s subject matter, as well as the cast of directors and actors, etc.
As an animated film, *Ne Zha*.
Is definitely at a disadvantage in terms of subject matter.
But it was created by Su Chen himself.
And it was dedicated to his daughter, Little Rainbow.
The hype was too high, and the gimmick was too big.
So many audiences who were not interested in cartoons.
Chose to spend money on tickets and go to the cinema to watch it.
That is why it raked in a terrifying box office of nearly 200 million on the first day.
At this time, the official Maoyan gave its first wave of predictions.
Believing that *Ne Zha* could reach a box office of 890 million after its run.
Of course, this first wave of predictions is not very accurate.
Because what truly determines the box office trend of a film.
Is the word-of-mouth in the following days.
After the first day of release.
How the word-of-mouth for a film is.
Will quickly ferment across the entire internet.
Most audiences who are still on the sidelines.
Are waiting for the evaluations of those who have watched it.
If a film has high praise.
Then it will attract more and more audiences to rush into the cinema.
The box office will become stronger and stronger, even far exceeding expectations in the end.
And if a film has poor word-of-mouth.
Then the audiences who are on the sidelines will give up on watching it.
The box office will naturally plummet, or even be forcibly cut in half.
For example, Lu Han’s *Shanghai Fortress*.
Before its release, it was hyped to the heavens.
Claimed to be the pinnacle of domestic sci-fi films.
As a result, it was only released for two days.
Because of the bleak box office and infinite losses.
It was forcibly removed by major cinema chains.
Investors lost so much they wanted to jump off a building.
Although Su Chen has super high hype across the internet.
If the quality of his work is too poor.
And people suspect it’s just a cash grab.
Then the box office will also collapse.
Take Xu Zheng from the previous life as an example.
He did release quite a few good works.
But the subsequent *Lost in Hong Kong* and *Lost in Russia* were purely cash-grab films.
Although they all achieved super high box office numbers.
His reputation, however, became a complete mess from then on.
He never had another decent film after that.
Even if he did, audiences wouldn’t buy it anymore.
*Ne Zha* not only raked in an astonishing box office on the first day?
The key is that the word-of-mouth is also ridiculously high.
Except for those competing companies buying internet trolls to deliberately smear it.
The audiences who have seen the film are almost unanimously giving it high praise.
The negative reviews were quickly drowned out by the overwhelming tide.
“I originally had no hope at all, and only bought a ticket because I’m a die-hard fan of Teacher Su. I didn’t expect the quality to be this high? It’s so fiery! After watching it, I didn’t even want to leave the cinema.”
“Teacher Su has released so many good movies, I could allow him one chance to grab cash. I didn’t expect this animated film to be a massive hit; it’s really damn good.”
“This film is the pinnacle of domestic animation, I don’t accept any rebuttals.”
“I strongly suggest everyone come to the cinema to watch this film; if I’m lying, may I never see tomorrow’s sun!”
“500 or 600 million box office? 700 or 800 million? Which institutions predicted that? *Ne Zha* is worth 2 billion.”
“Everyone, hurry up and watch the movie together, watch it twice or three times, and get this animated film into the top three of the box office charts.”
“If this film doesn’t break 2 billion at the box office, everyone is responsible.”
………
For a time.
*Ne Zha* swept the entire internet.
Both box office and word-of-mouth exploded.
Based on the 190 million raked in on the first day.
The single-day box office on the second day broke 300 million.
In the following days, it even reached a single-day high of 470 million.
Breaking countless records.
Just one week after its release.
The box office for this film reached an astonishing 1.98 billion.
At this time, the official Maoyan gave a new round of box office predictions.
The final box office for *Ne Zha* is 3.51 billion!
This means.
Su Chen has raised the box office ceiling of domestic films to the 3.5 billion level in one fell swoop.
Completely shocking the entire internet.
You have to know, the previous box office ceiling for domestic films was just over 1 billion.
Su Chen’s debut work reached 2 billion.
This can already be called a miracle.
Enough to let Su Chen ascend to the altar.
Subsequently, he created the 2.5 billion-level *Goodbye Mr. Loser*.
Making him sit even more firmly on the throne.
Countless filmmakers are using Su Chen as their target.
Launching a fierce pursuit.
End of Chapter
