Chapter 4: If Rich, Bombard with Ads; If Poor, Targeted Placement!

Not long after.

Qin Qin Xiaoyu gritted his teeth, made up his mind, and resolved that after being discharged from the hospital, he would rent a cloud server to conduct a closed beta test.

Afterwards, he temporarily set this matter aside.

The thing that truly gave him a headache was the promotion issue before the game's launch.

Cai Qiu and Chen Wei sold off several small games the studio had previously made.

In total, they only managed to get two hundred and twenty thousand.

This money was originally intended for his surgery; now, although his body has no major issues, the cost of the surgery is no longer needed.

But after paying the hospitalization fees, there would probably only be two hundred thousand left.

This amount of money.

Can really not do much.

Like other game manufacturers, launching a new game would first involve holding a grand launch event, followed by a carpet-style advertising bombardment across all channels.

Qin Qin Xiaoyu naturally wanted this too.

But it could only be limited to thinking about it.

His impoverished family background was completely insufficient to support him being so extravagant!

Even if we take a step back and assume all two hundred thousand were thrown into advertising, it still wouldn't stir up any ripples.

So, better to forget it...

Fortunately.

The audience for the game "Genshin Impact" itself has certain limitations, so during promotion, targeted advertising can be carried out.

Under limited resources.

The choices Qin Qin Xiaoyu could think of were not many.

First.

Was to find some popular game streamers to playtest "Genshin Impact" in their live rooms, thereby attracting their fans to play together.

Second.

Was to spend money hiring some well-known game bloggers to produce short videos for promotion.

Between these two choices, Qin Qin Xiaoyu leaned more towards the first one.

After all.

In this day and age, the number of people watching live streams is huge, and a streamer's influence is a bit greater than that of some game bloggers.

After making the decision, Qin Qin Xiaoyu planned to check out the live streaming platforms before Old Cai and the others returned.

Quickly.

He directly picked up his phone and registered an account on Douya Live.

This live streaming platform is considered one of the largest comprehensive platforms in Xia Country; it is said to have over one hundred million active users, and its various categories are quite complete.

Qin Xiaoyou's goal was very clear: the game category.

After a simple search, a female game streamer named Dai Zong successfully caught his attention.

Heaven and earth are my witnesses.

It was absolutely not because she was a female streamer with a pair of long legs wearing black stockings.

Mainly because this female streamer had very high popularity.

On a weekday noon, her viewership could reach an exaggerated thirty million. The fans subscribed to her live room also reached a staggering ten million plus.

Without a doubt.

This level of popularity should be considered a top-tier female game streamer on Douya.

If she could be hired to help promote the game, the effect would naturally not be too bad.

But ten-plus minutes later.

Qin Xiaoyou helplessly gave up on this idea.

The reason was very simple.

When he tried contacting her assistant to express his intention for a business cooperation, the other party, after listening, directly quoted a price he could not accept.

Live streaming a game playthrough starts at one million RMB.

Even more outrageous was that simply hanging a QR code for downloading the game in an inconspicuous corner of the live room screen also cost one hundred thousand per day.

Moreover.

The minimum was five days.