Chapter 45: First Stop, Akihabara!

Twenty million is only part of it?

All the landmark buildings are Genshin Impact promotional advertisements?!

After these two sentences came from Qin Qin Xiaoyu's mouth, they were like two heavy bombs exploding beside Cai Qiu and Chen Wei's ears, instantly leaving their minds stunned!

Xia Country's games have not failed to advertise overseas before, but at most they spent money to buy traffic, crazily purchasing ad recommendations on game platforms.

Physical advertisements are truly unheard of.

Moreover, will doing this really have an effect?

The emergence of such thoughts was not due to Cai Qiu and Chen Wei's lack of confidence in the game, but rather that this method seemed to have fallen behind the times.

"Old Cai, the first stop is Sakura Country; find a way to get ad space in Akihabara!" Seeing that the two had not spoken for a long time, Qin Qin Xiaoyu directly broke the silence.

This was the suggestion given to him by Gao He of Hongshan Investment.

Since the decision was made to spend money on overseas promotion and then launch the game, it was time to start with a full house.

That place is the holy land of two-dimensional culture, especially the Akihabara district.

Two-dimensional fans from all over the world will pay attention to that place; any slight movement will attract the gaze of this specific group.

Sega Building One, Akihabara Electric City, subway stations, AKB48 ad spaces, and a series of other physical buildings.

As long as the Genshin Impact ad posters appear on them, it will inevitably cause a huge sensation.

There is no need to spend extra money to find media; out of curiosity, they will go and report these news stories themselves.

Then.

Spend another sum of money to buy traffic and run ads on the platforms about to launch.

The two complement each other, and the effect achieved will be countless times better than blindly buying traffic.

To be honest.

When Qin Qin Xiaoyu heard Gao He's suggestion at that time, he, as a transmigrator, could not help but secretly admire Gao He's vision.

Those suggestions were exactly the path Qin Qin Xiaoyu himself intended to take.

However.

What he thought of was much more detailed and specific than Gao He's, after all, he had experienced such things once on Earth.

"Brother Yu, are you crazy?"

A simple sentence made Cai Qiu jump up immediately. "That place is hell mode! Monster Strike, Fate/Grand Order, Uma Musume, and also Pokémon, Million Arthur... are the regulars there!"

"So what? We just want to get ad space, we're not going to war!"

Qin Qin Xiaoyu curled his lip and retorted.

What Cai Qiu and Chen Wei were thinking in their hearts, Qin Qin Xiaoyu could guess a little.

Those few two-dimensional games almost monopolized the vast majority of the Sakura Country market and had become the benchmarks for local, and even global, two-dimensional culture.

But what does that have to do with us running ads?

Could it be that these game manufacturers would jump out and stop us from advertising?

In the end, ad spaces in the Akihabara district are simply whoever pays more money gets to go up there.

The reason Old Cai and the others were cowardly, in Qin Qin Xiaoyu's view, was actually very simple; the root cause was simply a lack of confidence in their own game.

They were afraid that if the game's ads were hung there, they would be taken by busybodies to be compared and ruthlessly mocked.

Actually.

There was absolutely no need to worry about this.

Their game had not been launched yet; what could those people compare it with?

The character illustrations on the promotional posters?

If speaking solely from this point, Qin Qin Xiaoyu felt that Genshin Impact's illustrations, while not necessarily far surpassing theirs, should at least be on the same level, or even slightly superior.

This was truly not him bragging; mature 3D-to-2D rendering technology was rare even among overseas two-dimensional mobile games in this Parallel World.

Genshin Impact, while ensuring character illustrations, also had complete character models available for players to operate freely, and all within a vast open world.

As for those games Old Cai mentioned, it was undeniable that they indeed had powerful IP support and a player base built over many years of operation.

But in the end, the character illustrations in those games could still only be placed on a plane; to put it more bluntly, the characters still could not escape being pixel figures.

Therefore, the game experience of something like Genshin Impact, in the realm of two-dimensional mobile games, to exaggerate slightly, could be called a dimensional strike, and it would not be an exaggeration.

After Qin Qin Xiaoyu's explanation lasting more than an hour, the anxiety and unease in Old Cai and Chen Wei's hearts vanished completely, replaced by eyes full of longing and fighting spirit.

Indeed.

They were not going to declare war, but simply run an ad, so what was there to fear?

"Brother Yu, rest assured! Wherever the cherry blossoms bloom, I guarantee our Genshin Impact ads will all appear there!"

Old Cai patted his chest, his tone unable to conceal his boldness. "Enough talk, I'm going now to select a few interns who have studied Sakura Country language, and we'll depart immediately!"

"It's not quite that urgent..."

Qin Qin Xiaoyu shook his head, then proceeded to explain the general idea to Old Cai again, along with some details that needed attention.

That night, Cai Qiu, accompanied by four newly hired interns and a huge sum of money, quietly boarded a flight to the holy land of two-dimensional culture.

"Brother Yu, Old Cai has gone out; do you have any arrangements for me?"

After Cai Qiu left the office, Chen Wei looked at Qin Qin Xiaoyu with some excitement and asked.

"Those matters regarding overseas voice actor recording and matching will be temporarily entrusted to you!"

Qin Qin Xiaoyu considered for a moment, then continued: "Also, think about the planning of the company's functional departments when you have time; we are now considered a regular army and can no longer do things based purely on passion and reckless energy as before."

Through spending time together during this period, Qin Qin Xiaoyu understood his two companions a little better.

Old Cai's personality is relatively impulsive; he might make mistakes, but his drive is very strong, making him more suitable for pioneering tasks.

Chen Wei is relatively more steady; the details he considers are sometimes even more than his own, so handling internal studio affairs should be a good choice for him.

As for himself, he only needs to be responsible for the overall direction and decisions.

Of course.

Given the current situation, it would not be so easy; three extremely important matters awaited him next.

One of them was naturally the issue of the Liyue map.

To deceive the heavens, he would have to seek out a large number of outsourced third parties, and they could not all be within the Xia Kingdom.

This would undoubtedly waste a huge sum of money.

Thinking about it now, Qin Qin Xiaoyu actually felt a bit of heartache, for he could have avoided wasting this money in the first place.

The second matter was using those musical scores to burn money by hiring an orchestra to record them.

Finally.

He had to prepare for the launch of the Klee banner in a few days' time...