Chapter 554: Just Nine-Nine-Eight!!

The next day, Chen Jiajun's Shenzhou Tong proposal was approved directly, and partnerships were reached with the three major carriers.

Meanwhile, Hong Kong Telecom also sent people flying over, intending to launch in both places simultaneously.

This was a matter of great importance; even the Ministry of Commerce sent a bigwig over to observe.

After the agreement was signed, Chen Jiajun planned to start an advertising blitz.

With the introduction of the three major carriers, Chen Jiajun found the person in charge at the Central Television station to negotiate advertising business.

Xu Jiawei was responsible for the various local stations, ensuring a multi-point bloom.

According to Chen Jiajun's requirements, as long as it was a television station, it had to have a Shenzhou Tong advertisement.

Nowadays, the television stations back home were not unfamiliar with advertising fees.

But they had never seen a method as wild as Shenzhou Technology's! Good heavens, they were just throwing money at it!

So very quickly, Shenzhou Tong advertisements began playing on television.

Chen Jiajun did not engage in anything flashy, like hiring a celebrity to film an advertisement.

After all, he wanted to build Shenzhou Technology into a calling card; using a celebrity would distract the users' attention.

So he thought of a highly brainwashing script, paired with some simple animations and a display of the finished product.

Chen Jiajun had great confidence in Shenzhou Tong; he used an advertising blitz even before manufacturing had begun, giving people a sense of inevitable success.

This also made the several partners quickly lower their guard.

The appearance of a large number of advertisements also quickly brought Shenzhou Technology's Shenzhou Tong into the view of ordinary people.

In a certain office building, several female white-collar workers sat together and started chatting.

"Sigh, did you watch TV yesterday?"

"I did, I did, that character was just so evil..."

"No, I mean the advertisement! The one from Shenzhou Technology!"

"Oh, you mean that Shenzhou Tong thing, right? It looks like a mobile phone? I can't afford that! Things from Shenzhou Technology are all insanely expensive!"

"But I heard people say it seems different from a mobile phone, and that ordinary people can afford it!"

"Really?" The female white-collar worker's eyes lit up instantly: "That Shenzhou Tong is actually quite pretty! If it's really not too expensive, I think I could buy one to play with. I've never even seen a mobile phone before!"

"Me too. An auntie in my neighborhood had her daughter get her a mobile phone from abroad. Good heavens, she just hung it around her neck—I don't know if it was choking her! She was showing it off everywhere!" Another female white-collar worker followed up: "If it's really cheap, I'll buy one for my mom too!"

Shenzhou Technology's advertisements were not just released on the mainland.

Even in Hong Kong, Chen Jiajun did not let up.

He found Mr. Shao's TVB and Asia Television and placed a large number of advertisements.

So it wasn't just common knowledge on the mainland; it was the same here in Hong Kong.

After all, even in Hong Kong, the number of people who could afford a mobile phone in this era was still small.

Even if they could afford a mobile phone, the designs of those phones were too old-fashioned.

How could they compare to how stylish and exquisite Shenzhou Tong looked?

Moreover, this little gadget from Shenzhou Tong was deeply loved by young people, and quite a few people began to pay attention to the situation at Shenzhou Technology.

There were even quite a few media outlets that had found Shenzhou Technology, asking employees what on earth this Shenzhou Tong was.

However, Chen Jiajun intended to carry the mystery to the end, so he directly issued a gag order to everyone inside the company.

Until the press conference began, not a single extra word would be said.

Otherwise, the penalty for breach of contract alone would be enough to make a person suffer to the point of wanting to die.

After all, the "leaking party" culture hadn't formed in this era yet! Finally, after whetting everyone's appetite, Shenzhou Technology officially released a statement.

They would hold a Shenzhou Technology press conference in Kyoto in a few days, where several new Shenzhou Technology products would be launched.

Upon hearing this news, even newspapers and television stations from Hong Kong sent people to Kyoto, preparing to attend the Shenzhou Technology press conference.

……

"Are you done yet?" Chen Jiajun said impatiently to Xu Jiawei inside the fitting room: "You kid wouldn't be getting stage fright, would you?"

Xu Jiawei walked out of the fitting room with a strange expression and said to Chen Jiajun: "Boss, are you sure this will work?"

Xu Jiawei had changed out of his slightly old-fashioned suit into a pair of jeans, a greyish-white T-shirt, and then put on a pair of black-rimmed glasses.

It instantly made this guy look less like a company executive and more like a programmer, making him look very clean and capable.

Chen Jiajun rolled his eyes and said: "What do you know? I had someone design this carefully!"

This was, of course, a plan Chen Jiajun had plagiarized; at this moment, the first generation of the Fruit Phone would take several more years to be developed, and that famous Steve Jobs had just returned to the Fruit Company.

Plagiarizing his press conference style, Chen Jiajun naturally had no psychological burden.

Xu Jiawei gave a wry smile and said: "I just feel like this is unreliable, Boss!"

"Less nonsense. You are the CEO of Shenzhou Technology; if you don't go, should I go?" Chen Jiajun rolled his eyes, then asked: "How is the script I told you to memorize coming along? Don't you dare mess up after you get on stage!"

Xu Jiawei nodded: "You can rest assured about that, I've been ready for a long time!"

Chen Jiajun nodded and said: "Just be natural later, treat it like a casual chat with friends! Anyway, everyone is just there to watch you perform; no one will talk nonsense!"

After taking a deep breath, Xu Jiawei nodded and followed Chen Jiajun out.

Chen Jiajun specifically chose the entrance of the Guiyou Building for the Shenzhou Technology press conference.

This was one of the landmarks on Chang'an Street and also a high-end department store that opened in the nineties.

And for today's press conference, media from all walks of life were invited; the formation could be described as a sea of people.

There was nothing at the press conference, just a huge grey curtain.

Written on it was "Shenzhou Technology Press Conference."

And below, the various reporters and specially invited guests had long been waiting impatiently.

"Why hasn't it started yet!"

"So many people, this is the first time I've seen such a big formation!"

"What kind of thing is this press conference?"

"It's time, someone is coming over!"

After a round of whispering among the crowd, they finally waited for Xu Jiawei to take the stage.

After taking the stage, Xu Jiawei took a deep breath, then with a very confident smile on his face, he said to the audience: "Dear media friends, please be quiet for a moment, the press conference is about to begin!"

As Xu Jiawei's voice fell, the surrounding reporters immediately shut their mouths.

"I am the current CEO of Shenzhou Technology, Xu Jiawei." After the scene quieted down, Xu Jiawei then said to everyone: "First of all, thank you to the media friends from all walks of life for gracing us with your presence to attend this Shenzhou Technology new product launch! I won't say much more nonsense, let's get straight to the point and showcase the several new products launched by Shenzhou Technology today!"

As he spoke, several etiquette ladies brought up several samples placed on the display stand.

Hearing that Xu Jiawei was going straight to the point, the media reporters present were somewhat unaccustomed to it.

Reporters who were used to hearing all kinds of nonsense suddenly felt in their minds that this CEO wearing jeans and a T-shirt in front of them was not playing by the rules!

Xu Jiawei directly lifted the gray cloth covering the exhibits and showed everyone three things.

A Computer Host case with the Shenzhou Technology logo printed on it, a small box with a screen on one side and buttons on the other, and the last item was the Shenzhou Tong shown in the advertisements.

Shenzhou Tong was naturally standing in the center position, and it was also the main content of today.

Xu Jiawei let the etiquette ladies show the detailed effects to the audience below the stage.

It had to be said that this "mobile phone" with rich colors and a unique design immediately attracted the attention of many reporters.

Soon, a female reporter raised her hand and asked: "Mr. Xu, is your company's Shenzhou Tong... the name of a mobile phone brand?"

Xu Jiawei said with a smile: "Strictly speaking, it is still a bit different. Shenzhou Tong is a mobile phone built based on PHS technology; it is a mobile communication technology grafted onto the landline network!"

Xu Jiawei had memorized the script very proficiently, making a string of terms he didn't even understand sound impressive.

This caused the reporters on the scene to be bluffed on the spot.

Those who didn't know would have thought it was some kind of high technology! Xu Jiawei continued to introduce: "Our Shenzhou Technology Company has reached a cooperation with the three major operators and Hong Kong Telecom to launch the Shenzhou Tong business, which is to satisfy the communication needs of the vast number of users." Hearing Xu Jiawei's words, a reporter began to ask: "Mr. Xu, since you say so, what is the pricing of this... Shenzhou Tong?"

Speaking of this, Xu Jiawei suddenly revealed a mysterious smile: "This reporter, why don't you take a guess?"

"Six thousand?"

The reporter tentatively gave a price.

After all, this price was about the same as the price of mainstream mobile phones on the market now.

Xu Jiawei shook his head mysteriously: "Too high, you can guess one more time."

"Four thousand?" The reporter's expression became a bit excited.

After all, this price was already a very conscientious price, allowing some people to be able to afford it.

But Xu Jiawei smiled and said: "This reporter, you might not have heard clearly what I said before. I intend to satisfy the needs of the vast number of consumers! The price of four thousand is still too high!"

As he spoke, Xu Jiawei had his subordinates lift the curtain on a billboard placed behind Shenzhou Tong.

Subsequently, a huge "998" number was revealed.

Seeing this scene, everyone off-stage was in an uproar.

Xu Jiawei's voice became loud and clear as he said to the crowd below: "That's right, no need for six thousand, no need for four thousand, for just 998, you can take Shenzhou Tong home!"

Hearing Xu Jiawei's pricing, everyone present became excited.

Although "998" was also a large expense for an average family.

But the vast majority of people could afford it.

This left the reporters on the scene somewhat dumbfounded.

After the noise subsided, a reporter hurriedly asked: "Mr. Xu, is this pricing of yours... serious?"

Xu Jiawei smiled faintly and said: "That's right, we are playing for real! And we have discussed it with the three major operators; not only do we want everyone to be able to afford to buy Shenzhou Tong, but we also want everyone to be able to afford to use Shenzhou Tong."

"So we decided, incoming calls are free, and for outgoing calls, it is two jiao per minute!"

"Wow!"

The crowd was in an uproar again, and the people around started discussing excitedly.

And those media reporters suddenly felt that this market was about to change.

After chatting for so long, Xu Jiawei simply invited two reporters to come on stage to test the functions of Shenzhou Tong.

It not only had phone and text messaging functions, but even had a built-in MP3 and a small game.

This made many people on the scene want to simply switch to using Shenzhou Tong.

In the latter part of the press conference, Xu Jiawei introduced the other two products of Shenzhou Technology Company.

One was an OEM-assembled Computer Host, and the other was a Learning Dictionary.

However, the expectations for these two products were obviously not as high as for Shenzhou Tong.

The people on the scene now wanted to know when Shenzhou Tong would be released.

Xu Jiawei naturally followed Chen Jiajun's request and gave a countdown time on the spot.

The Shenzhou Technology press conference was held simultaneously in Hong Kong and Kyoto.

And the matters in Hong Kong were left to Su Xingbai to handle.

After all, this guy had been serving as his assistant for a while, so it was time for him to put it into practice.

The response on the scene was quite good, after all, this era was still an era where pagers were all the rage.

So they were still very curious about Shenzhou Tong.

And launching in two places at the same time was the first time such a thing had happened.

The attention it attracted was also increasing.

Especially since they didn't understand why Chen Jiajun spent a huge sum of money to buy Hong Kong Telecom, and then integrated two other telecom companies.

But after seeing Shenzhou Tong being promoted, they understood instantly.

However, after understanding, wanting to enter the market now was obviously an impossible thing.

Chen Jiajun had been planning for so long, it was absolutely impossible to let others come in and get a piece of the pie.

Furthermore, although the Shenzhou Tong here in Hong Kong has fluctuated slightly, it is still fluctuating according to the exchange rate.

For the citizens of Hong Kong, this is also a tremendous benefit.

Therefore, on the day after the press conference ended, newspapers, television stations, and radio stations were all discussing this matter.

In particular, they expressed strong anticipation for the upcoming release of the Shenzhou Tong.

Although Chen Jiajun had already made preparations and completed deployments in cities such as Kyoto, Shanghai, Guangdong Province, Longkou, and Hong Kong.

He still underestimated the magic of the number "998".

In this era where the average price of a mobile phone is over five thousand, "998" is practically a giveaway.

Then, the phones at Shenzhou Technology were blown up by callers.

Shenzhou Technology had originally intended to conduct a pilot program in these five cities first, but it was clearly too conservative.

Other cities were all calling to inquire about when the Shenzhou Tong would start selling in their cities.

Then, the Shenzhou Technology headquarters located in Longkou was blocked by people.

Countless suppliers were waving cash in their hands, intending to get stock from Shenzhou Technology.

They were even willing to raise the prices themselves.

This situation left Xu Jiawei completely at a loss.

He looked at Chen Jiajun with a wry smile and said, "Boss, what should we do about this?"

Chen Jiajun rubbed his chin and thought for a moment, then said speechlessly, "I never expected it to have such influence!"

Xu Jiawei said exaggeratedly, "Boss, this is the first large-scale promotional campaign in the entire mainland region; the effect is naturally top-notch!"

For this launch event, Shenzhou Technology spent over one hundred million on pre-heating, so reaching this level in this era is not an exaggeration.

After thinking it over, Chen Jiajun said to Xu Jiawei, "Do this: go find a factory in the industrial park and open four assembly lines! I will have people send the components directly to Longkou, and we will produce them locally."

Under the current circumstances, it is clearly too late to have the factory in Brunei work overtime.

So Chen Jiajun simply decided to open a few production lines here in Longkou to produce and sell simultaneously.

"Two factories, four lines? That might not be enough, right?" Xu Jiawei calculated and said to Chen Jiajun.

Chen Jiajun shook his head: "Do as I say; if it's not enough, then so be it!"

The Shenzhou Tong is not a product with high technical content, and the profit margin is too high; Chen Jiajun cannot gauge how long he can make this kind of quick money, so he cannot open more production lines just because demand has surged. Otherwise, what would he do with the lines once this trend passes? Xu Jiawei nodded with some regret, as doing this would cause Shenzhou Technology to lose quite a bit.

However, seeing the nearly crazy distributors blocking the door, Xu Jiawei said to Chen Jiajun, "Then Boss, what about those distributors?"

"Back then, when I begged those bastards, they treated me like I was nothing; I can't let them off so easily!"

Speaking of this matter, Xu Jiawei felt a bit angry.

Back then, Xu Jiawei had almost knelt before those distributors, and they wouldn't even look him in the eye.

It was only after Chen Jiajun went to Kyoto and reached an agreement with the three major carriers that things changed a little.

And they successfully secured sales channels in several important cities.

As for those bastards, they were still sitting on the fence.

Now that they see the pre-sales of the Shenzhou Tong are so hot, they have finally come knocking with money.

Xu Jiawei was naturally quite unhappy.

Chen Jiajun smiled and said, "Alright, go talk to them! Just don't go too far!"

Xu Jiawei gritted his teeth and said, "This time, I'm going to make these bastards call me 'Daddy'!" (End of chapter)