Prev
Ch. 65 / 60611%
Next

Chapter 65

~5 min read 835 words

The Ni family manor.

The study.

"Wing Hau, how much longer until the pager hits the market?"

Ni Yongyao asked.

"It will still take a few days."

Ni Yongxiao thought for a moment and said.

With a full suite of patented technology and two hundred one-star assassins, the efficiency of the pager factory had reached a terrifying level.

It was several times that of similar factories.

"Very good, keep pushing hard; don't let any mishaps occur at this final stage.

Also, take out another five million and contact various television stations and newspapers to start pre-launch promotional buzz.

We must ensure every citizen in Hong Kong knows our product is about to hit the market."

Ni Yongyao said slowly.

"Don't worry, Big Brother, just leave it to me."

Ni Yongxiao nodded and noted these words down.

"It's getting late, you should go get some rest."

Ni Yongyao waved his hand.

After Ni Yongxiao and Uncle Sanshu left the study, Ni Yongyao picked up his mobile phone and dialed a number.

Beep, beep, beep.

The call was answered quickly.

"Yuri, it's me."

"Mr. Ni, is that batch of weapons working out well for you?"

The voice of the arms dealer Yuri rang out from the speaker.

"Taylor speaks very highly of you."

Ni Yongyao said.

"Of course, I'm a professional. By the way, Mr. Ni, what are you planning to buy this time?"

Yuri laughed heartily.

"I need a revolver, one with a bit more power."

Ni Yongyao stated his requirement.

Possessing a powerful skill like 'High Noon', Ni Yongyao naturally had to get himself a high-powered revolver.

"A high-powered revolver?

Then I recommend the Smith & Wesson M500. This guy is the most powerful handgun in the world; it will absolutely satisfy your requirements, though the price is a bit steep."

Yuri said without hesitation.

"Price is not an issue; I only care about when I can get my hands on it."

Ni Yongyao said.

"Since it's for you, Mr. Ni, I will have it delivered to Hong Kong at top speed."

Yuri said.

"Good, I'll wait for your news."

After saying this, Ni Yongyao hung up the phone.

Three days later.

The pager successfully hit the market, named the Galaxy I.

Due to the advance publicity, the pager became exceptionally popular as soon as it went on sale.

A five-million-dollar promotional budget was definitely considered a major move in 1991.

In just three full days, every citizen in Hong Kong knew about this pager capable of displaying Chinese characters.

Not only was it powerful and avant-garde in design, but its price was also far lower than similar products on the market.

At that time, pagers from major foreign brands would easily sell for five or six thousand each, with some even reaching ten thousand.

Yet, the Galaxy I could be bought for only three thousand.

The price was effectively slashed in half.

The Galaxy I could be said to have outperformed other brands in every aspect—price, functionality, appearance, and quality were all superior.

Under these circumstances, the Galaxy I became a hit across Hong Kong, as expected.

It took only half a day for the twenty thousand pagers to sell out completely.

The Ni family.

The study.

"Big Brother! All the products are sold out, with sales reaching sixty million!"

Ni Yongxiao reported excitedly, holding a report.

"Well done."

Ni Yongyao patted Ni Yongxiao on the shoulder and encouraged him.

However, unlike Ni Yongxiao's excitement, Ni Yongyao was almost completely calm.

It wasn't that sixty million in sales was too low, but rather that this was already within Ni Yongyao's expectations.

The popularity of the Galaxy I could be said to be inevitable.

After all, the price was right there.

And this was something Ni Yongyao had done intentionally.

In fact, based on the quality of the Galaxy I, it could have sold for a higher price; even at ten thousand, many people would still have bought it.

But Ni Yongyao chose not to do so.

Ni Yongyao knew very well that in the near future, the pager market would take a sharp turn for the worse until it hit rock bottom.

Time was short for Ni Yongyao, so he had to use a price war to capture the entire Hong Kong market in one fell swoop.

"With sixty million in sales, what is the profit?"

Ni Yongyao asked calmly.

"Our technology is proprietary, and the workers don't require wages, so the net profit is about sixty percent."

Seeing his Big Brother so composed, Ni Yongxiao also gradually calmed down.

Sixty percent of sixty million was thirty-six million.

Hearing this figure, Ni Yongyao nodded.

The pager business getting on the right track meant it had completely replaced the original narcotics business, becoming the Ni family's new pillar industry.

And more importantly, this was a legitimate business; not only did it bring profit, but it could also bolster the Ni family's influence.

If the Ni family wanted to become a century-old clan, influence was indispensable.

◈

End of Chapter

Prev
Ch. 65 / 60611%
Next
Prev
Ch. 65 / 60611%
Next