Chapter 419: 412 Lunar New Year, all of Hong Kong has but one voice: Mr
Following the successful opening of the Five-Star Supermarket,
Director Director Director Guan Zu Zu's system rewards have also arrived.
"Your other Five-Star Welfare Supermarket has successfully opened, and the 300 million 【HKD】 red envelope New Year distribution..."
"You have received the following rewards:"
"Reward 1: 300 million HKD cash rebate, which will appear in the profits of various Five-Star Group enterprises in various forms."
"Reward 2: Hong Kong support rate +1% (Total 25%)."
"Reward 3: 'Supermarket Aura': Customer shopping pleasure +10%, employee work pleasure +10%, fresh produce freshness +10%, product damage rate -10%..."
"Reward 4: 'Supermarket Senior Management Talent Card' *3..."
"Reward 5: 'Work/Study Energy Card' *10..."
February 3rd, New Year's Eve,
Andy Lau's "Gong Xi Fa Cai" has already reached your doorstep.
On one side, the supermarket battlefield, the Five-Star Supermarket is rubbing the Kang Family Supermarket into the ground.
On the other side,
The second battlefield is filled with the smoke of war.
TVB vs. ATV!
Spring Festival Gala PK!
TVB does not have a program called the Spring Festival Gala,
If one were to speak of a Spring Festival Gala, it would be the "Yangcheng New Year Celebration for All Families" co-hosted by TVB and Guangdong Television in Guangzhou on January 29, 1979, finalized by Deng Gong, personally convened by the then-Liao Gong, and approved by the State Council.
This gala was held jointly at the Guangzhou Sun Yat-sen Memorial Hall, the Guangzhou Uprising Martyrs' Cemetery, and Yuexiu Park; it was the first large-scale live broadcast by Hong Kong television media in mainland China, mobilizing over 1,000 people, with numerous participants both in front of and behind the scenes.
And what is TVB's own biggest program?
Anniversary Celebration + Miss Hong Kong.
Starting from the 80s, TVB's annual anniversary celebration once became the ceiling of the global Chinese entertainment industry.
The full name of the TVB anniversary celebration is "Thousands of Stars Celebrating the Anniversary."
Initially, the TVB anniversary celebration did not have this name, but rather took a theme name each year.
From the 80s onwards, with the gradual rise of a large number of Hong Kong stars, it began to drive the popularity of the TVB anniversary celebration in the global Chinese entertainment industry.
This year, TVB is different; Auntie Fang decided to hold a Spring Festival Gala.
Why?
Because news had already spread half a month ago that Director Director Director Guan Zu Zu was going to hold an ATV Spring Festival Gala.
Auntie Fang, who in her life has never been weaker than others, naturally also had to hold her own TVB Spring Festival Gala.
As for what programs to have at the Spring Festival Gala?
Easy!
Refer to the TVB anniversary celebration.
Just let the stars go on stage and perform.
TVB has its own artist training classes.
From these came many future superstars of the Chinese entertainment industry: Chow Yun-fat, Andy Lau, Tony Leung Ka-fai, Stephen Chow, Tony Leung Chiu-wai...
And the Hong Kong superstars who came out of the TVB wireless artist training classes all became important guests at the TVB anniversary celebration activities.
For example, Chow Yun-fat was a regular at the TVB anniversary celebrations in the 80s.
TVB holds many, many star contracts; because of the constraints of these contracts, they are all cattle and horses—with a contract in hand, do you still want to run?
Singing, dancing, playing games—do it all!
Play from 8:00 PM until 24:00 PM,
Just follow the anniversary celebration process.
TVB's Spring Festival Gala was chosen to be held at the Lee Theatre.
Old Lady Lee did not come, but Second Miss Lee did.
Sir Run Run Shaw is advanced in age and did not come; he only appears at the very end, takes a group photo, and leaves.
The entire program was led by Auntie Fang, with Liang Shuyi and the senior management of the Variety Department working together.
In the conference room,
"In every annual Spring Festival Gala and large-scale gala, it is our TVB that wins!"
"This time, our TVB must win again!"
Auntie Fang was in the conference room, giving everyone a final pep talk.
"Yes! President!"
"Next, let's talk about the program list..."
"Andy Lau breaking a large stone on his chest..."
"Tony Leung Chiu-wai pulling a minivan with his teeth..."
"Alan Tam being dismembered by five horses..."
"Chow Yun-fat stepping on eggs and inserting chopsticks..."
"Maggie Cheung hanging in mid-air..."
"Zhang..."
Looking at this program list, it is absolutely explosive.
Auntie Fang was full of confidence: "I don't believe TVB can't beat ATV!"
Liang Shuyi: "President Fang is wise!"
Numerous senior executives: "We are sure to win!"
A group of people full of confidence.
On the ATV side, the Spring Festival Gala program is being busily prepared.
"As Chinese people, we cannot forget our roots!"
"The Spring Festival is the biggest festival for us Chinese!"
"Hong Kong doesn't have a Spring Festival Gala, so I will hold one, and I will hold it every year from now on, make it grander, make it more festive..."
Half a month ago, Director Director Director Guan Zu Zu gave this instruction, and then ATV began to get busy.
However, ATV's shortcomings are obvious:
The number of stars and their fame cannot compare to TVB.
So the programs cannot be as rough as TVB's, which can be squandered at will, so they can only use crooked ideas and have more programs.
Finally, Director Director Director Guan Zu Zu let the Variety Department imitate the mainland and have some sketch programs; copying domestic ones certainly won't work, they must conform to Hong Kong's local culture.
There are also some game items: "Who is the Undercover," "Heart-to-Heart," "You Draw I Guess," "Pillow Fight," "Blindfolded Fighting," "Hula Hoop Passing"...
One word: It must be funny!
All stars go on stage, such as the actors from the recently popular "Files of Justice" and "Justice Pao," as well as other stars under ATV...
Then, inserting some songs in between... for example, Brother Wu Ying goes on stage to perform, and then the group from the Five Star Group goes up to sing "Gong Xi Fa Cai."
ATV's Spring Festival Gala only needs to make Hong Kong citizens happy; there is no need for educational significance, as that would become boring.
Nor do they pursue time control; there is no need for things like hitting the clock, just happily reach 24:00, ring the bell, and it's a perfect ending.
Of course,
Director Director Director Guan Zu Zu also prepared a surprise for the citizens: Spring Festival Gala red envelopes.
In 2015, the CCTV Spring Festival Gala cooperated with WeChat, and users grabbed red envelopes through WeChat's "Shake." And Alipay cooperated with the CCTV Spring Festival Gala in 2016, and users grabbed red envelopes through methods like "Collecting Five Blessings."
Among them, WeChat fired the first shot, allowing its influence to expand rapidly; in the joyful atmosphere of participating in grabbing red envelopes, the concept of WeChat Pay deeply rooted itself in people's hearts at an unprecedented speed.
And Director Director Director Guan Zu Zu, in this 1992 Spring Festival, although he does not yet have the conditions for electronic red envelope grabbing, he can grab red envelopes through pagers and telephones.
Director Director Director Guan Zu Zu first thought of this idea, but...
After thinking about it later, there are still many people in Hong Kong who don't even have pagers, so this program is unfair to them.
Finally, Director Director Director Guan Zu Zu had a flash of inspiration: just hold a lottery.
Use Hong Kong ID card numbers to draw.
For example, draw three digits directly (777), then any Hong Kong citizen whose ID card contains these three consecutive numbers can receive a red envelope.
How big is the red envelope?
800 HKD.
8, Fa Fa Fa!
And deliver it to the door before the third day of the Lunar New Year.
And how much money did Director Director Director Guan Zu Zu take out in total to give red envelopes to the whole of Hong Kong?
100 million HKD!
That is to say, at least 125,000 citizens will receive this 800 New Year red envelope.
Celebrating together!
Hong Kong's Spring Festival culture is not very strong; after long-term education and cultural invasion, young people are more keen on Christmas and New Year's Day.
However, at this time, it is still "the elderly in charge," so the Spring Festival is also a very big festival in Hong Kong.
Three or four in the afternoon,
The sun still carries the warmth of winter, spilling over the streets and alleys.
Thousands of households in Hong Kong with elderly people are all busy preparing the reunion dinner, and the whole city is filled with a thick atmosphere of fireworks.
Walking into those old, dilapidated tenement buildings and tube-style apartments, the hallways are filled with the aroma of home-cooked meals.
In the kitchens of every household, they are skillfully handling various ingredients, washing vegetables, cutting vegetables, stir-frying, and helping out, busy and happy.
In the residential areas with high-rise buildings, it is also a busy scene; in some families, the father is responsible for the ladle, and delicious dishes are gradually taking shape under his stir-frying; the mother is helping to set the plates on the side, keeping the kitchen in good order.
When night falls, thousands of lights are bright. The dining tables of every household are filled with sumptuous New Year's Eve dinners...
A family sits around together, raising their glasses to celebrate...
At this time,
ATV News begins to broadcast.
Host Wen Huixin:
"Dear citizens of Hong Kong, Happy New Year to everyone!"
"I wish everyone to bid farewell to the old and welcome the new, and in the new year, have good health and make a fortune!"
"Next is news time; I want to announce a piece of good news... Tonight at 20:00, our ATV Spring Festival Gala will officially begin!"
"In order to let citizens have a happy New Year's Eve, we at ATV have invited numerous stars to participate, including actors from popular dramas like 'Files of Justice' and 'Justice Pao,' as well as many excellent artists under ATV..."
"And we have carefully planned a series of wonderful programs..."
"And tonight's biggest surprise is our Spring Festival Gala red envelope lottery activity!"
"Our Mr. Director Director Director Guan Zu Zu thanks all citizens of Hong Kong for their long-term support of the Five-Star Group and has specially taken out 100 million in cash to give to all citizens of Hong Kong..."
"We will use the Hong Kong ID card number as the basis to randomly draw three digits, for example 123; as long as your ID card number contains these three consecutive numbers, you can receive an 800 HKD red envelope."
"'8' in Chinese culture implies 'Fa Fa Fa' (making a fortune); Director Director Director Guan Zu Zu hopes this red envelope can bring everyone good luck and wealth."
"Finally, a warm reminder: please remember to watch the ATV Spring Festival Gala... because when the staff comes to deliver the red envelopes, they will ask a few simple questions about the ATV Spring Festival Gala; if you answer incorrectly, the red envelope will be taken back..."
All citizens of Hong Kong watched the news and were shocked.
"What? There are red envelopes for watching the Spring Festival Gala?"
"800 HKD?"
"Wow, Mr. Guan, loyal!"
"We are watching ATV tonight!"
"Dad, I heard TVB's Spring Festival Gala has several big-name stars; should we watch that one?"
"Watch a fart, are stars as fragrant as red envelopes? That's 800 HKD!"
"ATV, loyal!"
"TVB, get out of here!"
"What TVB Spring Festival Gala, not worth watching!"
As time passed, more and more citizens learned about the ATV red envelope matter and switched channels to ATV one after another.
And Auntie Fang's side soon learned of this news.
Auntie Fang was shocked.
"Director Director Director Guan Zu Zu, is he crazy?"
"Is his money toilet paper? Throwing it everywhere!"
Auntie Fang was furious.
If it were other games or something, she could let TVB imitate ATV.
But this money, she couldn't imitate.
Think about it: under her management, the entire TVB office budget was severely compressed; a rooster bowl and a costume could be used for decades.
And this...
Letting Auntie Fang take out 100 million to give red envelopes to the whole of Hong Kong—it would be better to kill her.
"Niang Xi Pi~~~"
"If you have the ability, compete fairly!"
That night, Auntie Fang was so angry she couldn't eat her New Year's Eve dinner.
20:00,
TVB Spring Festival Gala and ATV Spring Festival Gala officially started broadcasting.
Without exception, all citizens of Hong Kong focused their attention on the ATV Spring Festival Gala.
"Dear audience friends, good evening! I am host Le Le Huizhen."
"I am host Huang Jieyi."
"I am..."
"At this moment of family reunion, we want to send the most sincere New Year blessings to every citizen, wishing everyone good health, everything going as you wish, and abundant wealth in the new year!"
Next, the ATV Spring Festival Gala began to unfold in a lively manner.
"First, let us invite Mr. Andy Lau to the stage to send us New Year blessings!"
"Gong Xi Ni Fa Cai... Gong Xi Ni Jing Cai..."
Accompanied by the passionate and cheerful melody, Mr. Andy Lau walked onto the stage with steady steps.
He was wearing a gorgeous red Zhongshan suit.
"The best please come over, the bad please walk away..."
All citizens of Hong Kong couldn't help but sway their bodies to the rhythm and hum along; the festive atmosphere suddenly became heated!
After Andy Lau ignited the atmosphere at the scene with the cheerful "Gong Xi Fa Cai," the wonderful programs of the ATV Spring Festival Gala were presented to the audience one after another.
The sketch programs closely followed Hong Kong's local culture, drawing constant laughter and applause from the audience.
In the subsequent game program "Who is the Undercover," several of the leads from "Justice Pao" fought with wits and courage on stage, guessing each other with keen observation and outstanding eloquence; the scene was full of tension and excitement, opening the eyes of all Hong Kong citizens.
Subsequently, Brother Wu Ying went on stage to sing, and a song "Gong Xi Gong Xi" made all Hong Kong citizens feel the atmosphere of the New Year.
And the most anticipated red envelope lottery session pushed the gala atmosphere to the peak, inviting the audience to the stage to draw lucky numbers from the number ball box...
21:00...
22:00...
23:00...
As time passed, one program after another took the stage, with constant excitement.
The entire ATV Spring Festival Gala continued amidst laughter.
Finally at 23:55,
Director Director Director Guan Zu Zu brought the ATV senior staff, Five-Star Group senior management, Mingxin Hospital senior management... all on stage, a vast crowd.
The music suddenly sounded, and the familiar and cheerful melody of "Gong Xi Fa Cai" instantly spread throughout the studio.
"Gong Xi Fa Cai" chorus!
Everyone sang in unison, and the sound gathered together, forming a powerful and warm sound wave that swept across the entire Hong Kong.
After singing,
Director Director Director Guan Zu Zu slowly walked to the center of the stage, with a sincere and warm smile on his face.
All citizens of Hong Kong watched.
"Dear citizens!"
Director Director Director Guan Zu Zu's voice spread throughout Hong Kong via live broadcast,
"On this beautiful night, we have ushered in a new year together."
"In the new year, on behalf of ATV, the Five-Star Group, and Mingxin Hospital, I sincerely wish every citizen good health and a happy family. I hope children can grow up strong and make progress in their studies in the new year; young people can achieve great things in their careers and pursue their dreams; the elderly can enjoy their later years and be happy every day."
"At the same time, I also hope our Hong Kong can be more prosperous in the new year."
"Our ATV will continue to work hard to bring everyone more wonderful programs and enrich everyone's life; the Five-Star Group will also actively invest in various undertakings and contribute to the development of Hong Kong; Mingxin Hospital will also continue to guard everyone's health as always. Let us work together to make Hong Kong's tomorrow even better!"
"Finally, I wish everyone a Happy New Year and Gong Xi Fa Cai again! May good luck always accompany you and happiness be forever in the new year!"
At this moment,
At Jiang Tiansheng's villa in Red Hill Park, watching TV, he raised a glass: "Azu, Happy New Year and make a fortune!"
Hong Xing hall masters and Hong Xing juniors all over Hong Kong picked up their glasses one by one: "Brother Zu, Happy New Year! Make a fortune!"
Major underworld societies, looking at the dazzling Director Director Director Guan Zu Zu on stage, all thought in their hearts: "Director Director Director Guan Zu Zu, you are amazing... Happy New Year!"
All police officers in the police force who were close to Director Director Director Guan Zu Zu expressed their respects to Director Director Director Guan Zu Zu one after another: "Brother Zu, Happy New Year!"
Causeway Bay, Hong Kong Island, West Kowloon... All supporters of Director Director Director Guan Zu Zu in Hong Kong expressed their respects in their hearts: "Mr. Guan, Happy New Year!"
Just at this moment, the New Year's bell rang crisply,
"Dang Dang Dang~~~~~"
Midnight arrives right on time,
The entire Hong Kong Island welcomes this brand-new year together.
And at this moment,
Director Director Director Guan Zu Zu's system notification pops up...
Hong Kong Island citizen approval rating,
+2%!
End of Chapter
