Chapter 192

Coffee shop.

An elegant environment can always bring people comfortable enjoyment.

A faint fragrance drifted in the air.

Making one feel even more relaxed.

Within this quiet and comfortable atmosphere, a tiny bit of restlessness suddenly appeared, like a pebble thrown into a calm water surface, causing ripples to spread.

The urban white-collar workers drinking coffee raised their heads in surprise.

Staring fixedly at the person who walked in from outside.

Especially the female white-collar workers.

When they saw this handsome man wearing an exquisite suit, the light in their eyes couldn't be suppressed. Some excited young girls had hands that were slightly trembling as they held their coffee cups.

Li Luo took off his sunglasses and winked at a girl with her mouth wide open.

Revealing a handsome smile.

The latter swallowed hard and stomped her feet excitedly.

Her gaze followed this handsome figure as he went inside, and she couldn't bear to look away even after he stopped.

*The Heroic Legend of the Sui and Tang Dynasties* was a hit.

The handsome, sentimental, and righteous Qin Shubao had once again harvested a wave of fans for Li Luo.

The fierce image of him galloping on horseback and charging back and forth through military formations in the drama truly satisfied many people's beautiful fantasies about ancient young generals, so having such a reaction was not excessive.

Never expected that just drinking coffee in the morning.

Would lead to meeting a star.

A considerable portion of the people in the coffee shop had their gazes moving along with Li Luo's figure.

"Mr. Li."

A man and a woman in the corner hurriedly stood up, and the man took the lead in extending his hand to Li Luo: "I am Sun Lin, manager of the NetEase marketing department, and this is my assistant. Thank you very much for taking the time to come over."

"Manager Sun, you're too polite."

Shaking hands with them separately, Li Luo smiled and sat down:

"I'm not late, am I?"

"No."

Sun Lin waved his hand and said with satisfaction: "It's just that we arrived a few minutes early."

"Cappuccino, please."

Li Luo smiled at the waiter waiting on the side, casually put his sunglasses aside, and looked at the two people in front of him seriously.

"Mr. Li is even more handsome than on TV."

The female assistant with short hair had eyes that were shining, and she complimented him: "I really like *Heavenly Sword and Dragon Slaying Sabre* that you acted in. Zhang Wuji was acted too well. Please give me an autograph later."

"Just because you said I look handsome."

Hearing this, Li Luo showed a bright smile to the girl: "These few cups of coffee must be paid for by me."

As soon as these words were spoken.

A few light laughs rang out in the quiet corner.

Before the coffee was served, the three of them engaged in a friendly discussion about today's weather.

Quickly dispelling the strangeness of the first meeting.

Coming here at this time.

Was precisely because of the phone call received yesterday.

The other party claimed to be from NetEase and wanted to discuss with him an endorsement for a product under the company. Hearing that it wasn't some messy health supplement, Li Luo decisively agreed to the appointment.

And so this meeting happened.

After the coffee was served one after another, they put away the small talk.

"Actually, I'm a bit surprised."

Sun Lin pushed his glasses and took a sip of coffee: "According to information circulating in the industry, Mr. Li, you are famously hard to book. Many endorsement advertisements have been very decisively rejected by you."

"Up to now, you only have two endorsements, right?"

"To tell the truth, when I learned this information, I was indeed a bit surprised. Actually, many stars like you who become popular after that are receiving endorsements and commercial performances until their hands go soft."

"You are really different from others."

Sun Lin was actually quite serious about these words.

When he made the call yesterday, he was already prepared to be flatly rejected by the other party.

An actor as popular as Li Luo.

Rarely has so few endorsements like him, and commercial performances are almost non-existent.

"Indeed, there are only two endorsements." Li Luo tapped the table lightly and shook his head with a smile: "Actually, there's nothing different. I just don't want to take every advertisement. It can be considered a two-way choice for everyone."

Endorsements need to be picked and chosen.

To maintain one's status.

As for commercial performances, let's not even talk about that.

"Hmm."

Sun Lin stopped dwelling on this issue and began to discuss business: "We came here this time mainly to invite Mr. Li to endorse a new game under our company. I wonder what your opinion is on games?"

At this time, the reputation of games was not good, and they were even regarded as electronic something-or-other.

Poor grades, children not listening, not having an appetite.

Many people could blame everything on games.

Anyway, it had nothing to do with the parents.

Although he knew that celebrity endorsements were all for money, to tell the truth, NetEase also had its own philosophy. They still wanted to find a celebrity who identified with their values to endorse the product.

Hearing the other party's words, Li Luo blinked.

NetEase.

Games of this period.

There was one name that was already ready to come out!

That was an evergreen existence, even after operating for more than twenty years, it still maintained a vigorous vitality.

In the history of games.

It could be called a monster-like product.

"How should I put it."

Li Luo stirred the coffee in his cup and said with a smile: "Actually, I also play games when I have time. This is a way of recreation, I only enjoy the happiness it brings me."

Having this sentence was enough for Sun Lin.

He nodded with satisfaction.

Games looking for spokespeople of course need to go through market research.

After synthesizing various questionnaires online, Li Luo successfully entered their field of vision. The other party was popular enough, and he was only in his early twenties, highly overlapping with the target audience of the new game.

He believed it could bring a lot of help.

He immediately took out the laptop from his briefcase, trying to introduce his company's product.

"In fact."

When the other party opened the computer, Li Luo took a sip of coffee and continued with a smile: "I play your company's game."

"Oh?"

Sun Lin and his assistant both showed surprised expressions.

"I'm not trying to please you at all."

Li Luo put down his cup, and a look of reminiscence flashed in his eyes: " *Westward Journey II*, I play the Free-spirited Scholar, the server is Flower-Fruit Mountain. It's just that I don't have much time usually, so I only play a little bit occasionally."

In his mind, memories of fighting day and night in internet cafes back then emerged.

*Chinese Paladin*, *CS 1.6*, *Legend*, *Age of Empires*, *Commandos*, and other games brought him countless happy times.

Even now.

He had also downloaded many games on his computer.

Occasionally when he had time, he would open them up and fight for a few hours.

It's just that some things can never go back!

Even if he wanted to relive the old dream, he no longer had that stunning feeling from the first time he saw it.

Sun Lin was overjoyed to hear this.

In his view, Li Luo was the most suitable spokesperson for the new product right now. After all, everyone was a player, which could maximize the sense of identification with the game audience, so he wouldn't be asking about everything without knowing anything.

"Mr. Li."

He quickly clicked on the folder and showed Li Luo one character image after another: "Our next new game is also turn-based, but it follows a Q-version style."

"The story background is also *Journey to the West*."

"It's called *Fantasy Westward Journey*."

"The production of the entire game is more refined, the playability is higher, and it is currently in the early public beta stage. The game feedback is quite good, so we want to find a spokesperson to help out."

"In my opinion, you are very suitable."

As the pictures flipped, Sun Lin continued: "And you don't have to worry about the image aspect. Our game focuses on being relaxed and casual."

"There won't be any negative impact."

Jianxiake, Long Crown Prince, Gu Jingling, Shentianbing.

The photos on the screen made Li Luo instantly dream back to the East Sea Bay.

Sea turtles, sea caterpillars.

Fighting fiercely against these low-level monsters.

If you got a baby with better qualifications, you would really be walking with the wind.

Endorsing this game also really didn't need to worry about any negative effects. The Q-version cartoon style gave a very good first impression, so it wouldn't get involved in any bloody or violent reputation.

And *Fantasy Westward Journey* was also a hit, which could greatly expand his influence among the young population.

At this time, they were still selling point cards, and his image would be sent all over the country along with point cards and game merchandise, which was another overwhelming promotion.

"How about it?"

After Sun Lin introduced it for a few minutes, he picked up his coffee and took a sip: "Is Mr. Li interested in endorsing this product for us?"

"Of course."

Li Luo tapped the table and raised his eyebrows: "It's just that I don't know about this contract?"

"It's here."

Signaling his assistant to take out the pre-drafted agreement, Sun Lin pointed to the agreement above: "The endorsement period is two years, the endorsement fee is 6.5 million, and our company will obtain your image rights."

"We need to trouble Mr. Li to cooperate in filming promotional videos and posters."

"And attend the press conference."

Item after item of the agreement was explained.

Actually, it was no different from the endorsement contracts signed before, just the category was different.

Those promotional materials.

Were nothing more than putting on the costumes of the characters in the game and cooperating with filming advertisements.

The workload was written clearly, and there were relevant non-compete restrictions, but they were limited to turn-based games of the same category.

Li Luo didn't care about that.

He didn't want to repeatedly take on commercial advertisements of the same type, as it was easy to ruin his image.

"I might as well speak frankly."

Sun Lin interlaced his fingers and brought his hands together: "Actually, it's also because Mr. Li Luo, you take fewer endorsements. To put it colloquially, your commercial value is relatively high."

"So the price we gave is quite sincere."

"What do you think?"

6.5 million, it was indeed sincere.

But in Li Luo's view, it couldn't be called quite sincere.

"Thank you, Manager Sun."

Under the other party's stunned expression, he pressed his finger on the agreement and pushed it forward gently: "It's like this, actually, before *The Heroic Legend of the Sui and Tang Dynasties* aired, I already got this amount at Seven Wolves."

"There is a TV series I collaborated on with Fan Bingbing, which is estimated to air soon."

"I am the male lead."

"And I just finished filming a TV series and a movie, and the collaborating actors are Jiang Wen, Xu Jinglei, Jia Jingwen, and Gao Yuanyuan."

"Next, I will star in an action movie."

"Hong Kong team."

"The people acting opposite me are Ren Dahua, Sammo Hung, and Wu Jing."

Listening to this series of familiar names, the two people from NetEase blinked one after another. Although they were not in the same circle, how could they have not heard of these names?

After Li Luo said the name Wu Jing, his voice stopped abruptly.

Looking at them with a full face of smiles.

The price was not bad.

But in his view, it was not enough.

He set up his seniority generously. If he didn't pull up the big flag at this time, when would he?

Every dollar he fought for was his own interest.

Although it was said that the price that could be offered in each industry was different, high or low, in Li Luo's view, the game industry absolutely could not be in the low category.

The simplest example was the boss of *Legend*.

Relying on the game's help, he leaped to become the richest man, and the ability to attract gold was evident.

Therefore.

He might as well bargain a bit.

"I understand."

Sun Lin pondered for a moment and put away the agreement on the table: "Given the situation you mentioned, I need to go back to the company for corresponding discussions. If there is further news, we will contact you by phone."

Involving an amount of millions, it couldn't be settled in a few words.

He was also not the boss.

He couldn't make a decision immediately like Anta and Seven Wolves.

Li Luo didn't take it to heart either, smiled, stood up, shook hands with the two, and took the initiative to signal the waiter to come over and settle the bill.

After finishing, the female white-collar workers nearby who were eager to move surged over.

Surrounding Li Luo to ask for autographs or group photos.

There were also some people.

Concerned about his injuries.

The scene was full of girls' excited faces everywhere. Sun Lin and his assistant were both squeezed to the side. The two looked at each other and had a deeper understanding of Li Luo's popularity.

Just a few hours later, Li Luo received the second quote from Sun Lin.

The endorsement fee was raised by a full million for him.

Reaching a total of 7.5 million.

Facing such sufficient sincerity, he happily agreed to the price offered by the other party and took down the first spokesperson for *Fantasy Westward Journey*.

Hanging up the phone.

Li Luo walked forward a few steps happily.

"Sister Qing, have you chosen yet?" Looking at Xu Qing who was picking out a Hermès handbag, he tossed his phone: "I think this one is quite good, I don't know what there is to pick about."

He had promised to buy her a bag before, and now was the time to fulfill the promise.

Coming to such a high-end place, he didn't have to worry about being disturbed by anyone, and he could also satisfy Xu Qing's desire to go shopping with him.

"Hmm~"

The big sister held the bag in her hand, her expression a bit hesitant: "The orange one is quite good-looking, but the black one also goes well with that outfit of mine."

This little expression looked conflicted.

Thinking about which one to buy.

"Isn't it just over 300,000!"

Li Luo handed the card directly to the waiter: "Pack them all up."

The action was crisp and clear, and his tone was full of confidence. Coupled with his handsome appearance, the pretty waiter almost couldn't stand steady, and she took the bank card respectfully with both hands.

"Yo."

Xu Qing smiled, revealing her dimples, and teased: "So generous, was that endorsement negotiated?"

"Must be."

Li Luo was high-spirited.

"Alright then~"

The big sister bit her finger, her eyes slanted toward a set of earrings on the side.

"Pack it up."

Li Luo waved his hand, making Xu Qing's eyes curve into crescents completely.

Taking advantage of the waiter not paying attention.

Sister Qing turned her body, and her soft buttocks squeezed hard in front of her little lover.

Otherwise.

She wouldn't be able to express how happy she was.