Chapter 103: Yifei, you have to trust my judgment

"I can't tell, this little girl actually has quite a talent for playing games?"

Watching Jing Tian on the television performing various high-difficulty maneuvers to avoid obstacles, Wei Jin felt somewhat surprised.

After enjoying several days of capitalist life in Hong Kong, Wei Jin had returned to Beijing; it was now mid-July.

"Mm, Tian Tian has studied dance since she was young, so her flexibility and balance are both very good, and she really lets go on the show."

Liu Yan quite liked this young girl; she was very polite in how she treated people and handled things.

The show "Boys and Girls Rush Forward" had been airing for a long time; its premiere ratings broke 2 immediately, and its peak ratings even approached 3. Its audience share in the Beijing region reached 23%, which was already catching up to "Happy Camp"—and one must know that this show was not even broadcast during prime time.

The rise in ratings brought about an increase in advertising fees. Currently, the price for a 15-second ad had reached 400,000. Based on the insertion of 4 ads per episode, with a single-episode revenue of 1.6 million, Beijing TV was ecstatic.

As the production side, Enlight Media and Wei Jin naturally made a fortune as well. According to the agreement with the television station, the advertising revenue was split fifty-fifty. From this alone, over a season of 40 episodes, the income reached as high as 32 million, and that was not even counting the revenue from the built-in title sponsorship.

Because this was a new show, securing sponsorships in the early stages had not been particularly smooth, and they had only obtained 6 million in naming rights fees. Even so, the net profit for both Wei Jin and Enlight Media was nearly 20 million each, though the next season would at least double that.

When Wang Changtian called Wei Jin, he couldn't stop laughing; he had thought he might be at a slight disadvantage, but he hadn't expected to latch onto a powerhouse and soar.

However, the cooperation with Enlight Media would end there. Through this show, the variety show team of Wei Jin Company had finally been built up, and Wei Jin planned to handle other variety shows himself.

"You are also very eye-catching on the show; I reckon many people are tuning in just to see you."

On the show, Liu Yan wore a tight-fitting T-shirt and ultra-short shorts, her fair, shapely legs drawing attention, and the scale of her chest was completely impossible to hide; she was absolutely the show's guarantee of ratings.

"But I only want you to look at me alone."

After leaving her position as an assistant, Liu Yan signed on to become an artist for the company. She found that with this status, getting along with Wei Jin was actually more comfortable, and she could act coquettishly like a little woman.

"It's fine, they can only look, but I can look, play, and even eat."

Whenever he was with Liu Yan, and there were no outsiders around, Wei Jin's hands were always wandering over her peaks.

"I'm moving here to live; aren't you worried about running into her?"

At the thought of moving to the Yanjiao Villa and becoming neighbors with Gao Yuanyuan, Liu Yan felt a bit worried; she knew that woman's temper.

Wei Jin naturally was not worried. At the beginning of the month, "Search" had already started filming, and as the female lead, Gao Yuanyuan would not be able to return for a while.

As for what to do if they ran into each other later, wasn't Wei Jin testing the waters himself? "What's a small matter like this? If it weren't for the fact that Li Jie is too famous, I would have planned to have her move here too."

Wei Jin's words were a bit of a bluff; Ceng Li and Gao Yuanyuan did not get along that well.

The first run of "My Love from the Star" had already concluded, with peak ratings reaching an heaven-defying 14.7, surpassing the highest rating record of "Lurking," and the audience share reached an exaggerated 26.3%!

It is no exaggeration to say that it might be difficult for any television drama in the next ten years to break this record.

With the arrival of the internet era, the choices for viewers have become increasingly diverse; it is no longer possible to have the kind of ratings exceeding 50 that "Huan Zhu Ge Ge" had back then. In fact, for television dramas in recent years, those that can break 5 can be called high-quality works.

Therefore, during this period, Ceng Li has been the center of attention—she is a Cannes Best Actress, a Shanghai Magnolia Awards winner, and the female lead of a blockbuster drama; no matter where she goes, there are people following and photographing her.

A few days ago, Wei Jin accepted an invitation to have dinner with the Seven Flowers of Central Academy of Drama, and that very night, he was exposed by paparazzi following Ceng Li. There were even media outlets spreading rumors that he was "one dragon with seven phoenixes" and that he was quite lucky in love. For such baseless matters, how could Wei Jin tolerate it? The company issued a lawyer's letter directly.

"Yes, yes, yes, you are the most amazing. But Tian Tian's birthday is coming up soon; have you prepared the gift?"

Liu Yan did not argue with the man's pride, but instead cared about another matter.

When Liu Yan was an assistant before, Wei Jin had given her many special dates and told her she must remember to remind him.

"Mm, it's almost ready. Will you be going too?"

The little girl had already sent an invitation, and it was said that her parents would be coming too. Wei Jin felt a bit guilty, but the gift was truly prepared.

A few days ago, the screenwriting center had finished the adaptation of "Zhu Xian" and it had already been submitted for review. Wei Jin planned to have Jing Tian play Bi Yao, a girl who dared to love and hate, was true to her feelings, willful yet cute, and kind-hearted. The character design for this role was too good; if Jing Tian could play it well, it would surely become a screen classic.

As for the other female lead, Wei Jin already had some ideas in mind.

"Mm, she told me when we were recording the show."

"Good, we've been sitting and watching TV for too long; it's time for us to do some exercise."

"Mm..."

Seeing that the television broadcast had ended, Wei Jin was about to start enjoying his main course. On a sunny afternoon, inside a coffee shop, Wei Jin and Liu Yifei sat opposite each other.

Liu Yifei stirred her coffee with a spoon from time to time, looking at Wei Jin somewhat seriously:

"Brother Wei Jin, are you saying you want me to star as the female lead in a television drama?"

"Yes, this is adapted from the bestselling novel "Zhu Xian," and it is also our company's fantasy blockbuster for the second half of the year, with a total investment expected to be over 50 million."

In his past life, Wei Jin had only watched two or three episodes of the novel's adaptation, "Noble Aspirations," and it had to be said that it was a standard product of the traffic era.

Finding a few young idols, making it shoddily, with melodramatic plots and terrible special effects—it simply wasted such a good original work.

Since Wei Jin wanted to create a classic, he naturally could not make it shoddily; first of all, the actors had to fit the characters.

For the other female lead of "Zhu Xian," or rather the first female lead, Wei Jin favored Liu Yifei, and today he had taken the initiative to request this meeting.

"But, I don't really want to act in television dramas anymore."

Liu Yifei was somewhat conflicted, but facing Wei Jin, she didn't know how to refuse.

"Yifei, do you remember what I told you? At your age, it's very difficult to find movie roles that are particularly suitable for you. Instead of wasting time on ethereal waiting, it's better to continue improving your national popularity and maintain your heat."

Wei Jin truly did not think Liu Yifei could achieve any good results by switching to movies now, so he began to guide her patiently: "Besides, this role is especially suitable for you; you have to trust my judgment."

Seeming to recall Wei Jin's track record since his debut, Liu Yifei no longer resisted: "Then I'll go back and read the novel first, and then discuss it with my mother, is that okay, Brother Wei Jin?"

"Of course, no matter what, we are friends, and I won't force you."

Although his first choice was Liu Yifei, it didn't mean he couldn't do without her; Wei Jin would never use his influence to pressure others.

"Mm, thank you, Brother Wei Jin. By the way, Huayi seems to be planning to sign me; should I agree?"

Liu Yifei had recently noticed that Liu Xiaoli and Huayi were getting very close, so she had inquired about it, and Liu Xiaoli had not hidden it and told her about Huayi's intentions.

However, Liu Yifei did not know much about Huayi, so she took the opportunity of their meeting to ask for Wei Jin's opinion.

"No need to rush for now; see what kind of sincerity Huayi can offer. You must know that you are not a newcomer who has just debuted; you have a lot of room for choice."

In his past life, Wei Jin had not heard that Liu Yifei had signed with Huayi; he guessed there must be some story behind this.

"Then Brother Wei Jin, can you help me advise on it when the time comes?"

Liu Yifei didn't know how it happened, but ever since "Those Years," she had had a special trust in Wei Jin.

"Of course I can, I said it, we are friends."

Wei Jin naturally agreed readily, but he did not notice that upon hearing the word "friend" again, a flash of disappointment crossed Yifei's small face. The new book is now on the shelves; this is the third update today. I earnestly request all readers to kindly provide a subscription and add it to your favorites. Thank you, everyone!

(End of this chapter)