Chapter 696: Yakun x Jin Li Co-branded Watch, Officially Launched!

The Five Laba Days are the 1st day of the first lunar month, the 5th day of the fifth lunar month, the 7th day of the seventh lunar month, the 1st day of the tenth lunar month, and the 8th day of the twelfth lunar month.

Looking at the dates alone, these days are indeed nothing special.

And on the mobile phone calendar, it will not specifically show what Taoist days these are.

However, Sui Lingfang felt that Jin Li had other days to provide, so she continued to ask:

"Besides the Five Laba Days, are there any other days you want to set, just because you want to set them, and not deliberately picking an auspicious day."

Jin Li said honestly: "Zhongyuan Festival, the 15th of the seventh lunar month."

Sui Lingfang: "...No, you think of a few more and replace it."

Jin Li shrugged, a bit helpless.

"How about this, let's pick the Eight Festivals, which are the solar term transition days, namely Start of Spring, Spring Equinox, Start of Summer, Summer Solstice, Start of Autumn, Autumn Equinox, Start of Winter, Winter Solstice.

These eight festivals are the Eight Extreme Heavenly Venerables descending to record human sins and blessings, appropriate for fasting, all are good days.

As for other days, I don't recommend them, they are all the birthdays of gods, which can be used as an exclusive opportunity to bestow blessings.

And the birthdays of gods are easier to search out. I think either pick one from the Five Laba Days, or pick one from the solar terms."

Sui Lingfang thought about it and discussed it with the team for several days.

Finally, she decided to pick the People's Age Laba from the Five Laba Days, which is the 1st day of the tenth lunar month, the day for examining salary and official titles.

And this day in real life is November 9th, Sunday.

There is no special meaning from the new calendar, but it can give them enough preparation time.

They have been arranging Jin Li's fan meeting for a long time, and many content activity plans have come up with several sets of plans, just waiting for Jin Li to choose.

As long as the date is set, the venue is set, and the plan is set, the action will advance very quickly.

November is also a month when Jin Li can spare time.

Although she is already in school at that time, that day is a weekend.

As for why not choose during the winter and summer vacations, the reason is simple.

Jin Li cannot participate in many commercial activities when studying, all of which are accumulated in the winter and summer vacations.

In addition, if Jin Li wants to film film and television dramas, she can only concentrate on this period of winter and summer vacations.

So as long as she is still studying, every winter and summer vacation is basically empty.

It's already considered good to let her rest a little.

After determining the time, Jin Li also immediately determined the activity plan.

Singing and dancing for two hours, it is indeed impossible for her body.

So arranging one hour of singing and dancing, plus one hour of face-to-face interview with fans, is about enough.

Now star meetings actually have many tricks, some stars open black with fans, play games.

Some are focused on singing.

Some are experiencing operating a shop with fans.

Some will hold handshake ceremonies, hug ceremonies, etc.

The activities are varied, only what everyone can't think of, nothing can't be done.

And Jin Li just confirmed the plan, and ran to participate in other brand announcements.

At the same time, she also had to take time to record *Leisurely Slow Life*.

On the internet, the momentum of *Counterattack* is still growing.

The summer season of July and August has not passed, and even the middle of August has not arrived, and news that *Counterattack* will be postponed has spread on the internet.

The news spread with nose and eyes, confidently, and also pointed out the determined date, estimated to be postponed to the National Day in October!

But if you really check, everyone can't find where this news came from.

Anyway, it's not paparazzi.

It seems that netizens spread it randomly, and as a result, many people believed it to be true.

This news didn't make it to the trending search, but Dawn Entertainment's staff frequently brushed the keywords of the stars under the company, so they brushed this news and fed it back to Jin Li's team.

Sui Lingfang was stunned when she heard it.

"Where did this news come from? I didn't receive any notification here."

So the staff took the news that was spreading on the internet to show her, saying it with nose and eyes. If Sui Lingfang hadn't really received any news, she would have believed it.

She personally called Director Xu that day to ask if there was such a thing.

If there really is, why didn't they receive any news.

After all, if the movie is really going to be postponed, then some promotion might be done later.

This is determined by the long release cycle.

They have to prepare new promotional materials, shoot new posters, it's impossible to let the audience watch those few photos back and forth.

But Jin Li has many announcements and is very busy.

They have to arrange in advance to be busy.

If not told in advance, the remaining time later will basically be occupied by brand announcements.

Besides brand announcements, Jin Li also has to participate in the Golden September and Silver October of the fashion industry this year.

She may not only participate in one month, but may participate in both months, which requires her to take time to shoot fashion magazine covers.

In this case, preparing corresponding promotional materials for *Counterattack* is actually very tight, and they have to be told in advance to arrange it.

As a result, Director Xu received the call from Sui Lingfang and actually looked even more confused than her.

"Where did you get the news? I didn't leak it at all!

And I just talked to the Radio and Television Administration recently, and the Radio and Television Administration hasn't approved the postponement to October yet.

I personally hope it can be postponed for so long, preferably participating in another National Day file."

Sui Lingfang was also confused, "You just started talking, how come it's already spreading on the internet? I almost thought you had already talked it down!"

Director Xu shook his head: "No, no, just started talking, the Radio and Television Administration hasn't made up their mind, but I think the probability of talking it down is very high.

After all, *Counterattack* is an inspirational youth film, different from other commercial films that only aim to make money.

This type of film is actually niche in the market, and not many are produced every year. Even if it doesn't miss the summer season and winter vacation every year, few can make money, and even fewer can be recognized by the audience.

Thinking from the perspective of supporting film diversification, perhaps *Counterattack* can really be given a super long postponement."

Director Xu was also excited.

He has many words that he can only tell his screenwriter, who is both his partner and his collaborator.

But in fact, he also has a desire to share, and also wants to share with others.

So this conversation was relatively long.

Director Xu said endlessly: "In addition, many media are looking forward to *Counterattack* being able to board the top 10 in film history, but it can't rush in just by relying on a summer season.

Looking at any film that can board the top 10 in film history, it is inseparable from the super long postponement given by the Radio and Television Administration.

If the Radio and Television Administration is unwilling to give this postponement, then *Counterattack* will cut off the possibility of rushing the list.

The public opinion of the media on the internet and the direction of the audience's heart will also become a point of weighing and consideration for the Radio and Television Administration."

Sui Lingfang digested what Director Xu said and asked: "Then when can the Radio and Television Administration give a reply?"

Director Xu said very frankly: "I don't know, now even the middle of August can't come, it should give an answer in late August."

Sui Lingfang said obscurely: "If *Counterattack* can really be postponed for so long, then Jin Li might be able to bring her a wave of help.

She shouldn't be absent for these two months of Golden September and Silver October."

Director Xu's eyes lit up.

Although he is a director, he also mixes in the entertainment industry.

Which ordinary star would mention Golden September and Silver October?

In the entertainment industry, the term "Golden September and Silver October" is prepared for the fashion industry.

And it is prepared for the cover characters who can win the four major top magazines!

If there can be exposure in the fashion industry, helping Jin Li move towards internationalization, then the *Counterattack* currently being screened will become a window for the audience to understand the actor.

At this moment, what Director Xu thought of was not the reaction of the domestic film market, but how to operate in the overseas film market to expand the influence of *Counterattack*.

It is best to make Jin Li's fame big enough to attract the attention of other countries, and then notice that she has a hit drama being screened, letting other overseas countries take the initiative to find him to talk about the issue of introducing *Counterattack*'s copyright.

Sui Lingfang said: "Only one Golden September is determined. As for whether Silver October can be torn down, the key is not Jin Li, but *Counterattack*.

If *Counterattack* can really let the Radio and Television Administration give a super long postponement until the end of the National Day in October, then Silver October will not be a problem."

Sui Lingfang smiled: "Director Xu, Jin Li can't rely on others this time, she has to rely on *Counterattack*!"

Director Xu felt both great pressure and excitement.

"Then I will go to talk to the Radio and Television Administration again. Jin Li determining the Golden September issue of one of the covers is also a very good bargaining chip."

Jin Li also knew about the postponement of *Counterattack*, and even more knew that the four major top magazines in the country were crazily contacting her team, hoping to win her September issue or October issue.

Last year, she cooperated well with Jin Se.

Although she filmed a double issue at the time, not Golden September and Silver October, but it was published in August.

But the sales record created was not comparable to the Golden September and Silver October of other magazines.

So this year, Jin Se contacted her very diligently, and started contacting in July, as *Counterattack*'s popularity continued to rise, and the media and netizens gave consistent good reviews.

Jin Se even offered a price that Dawn Entertainment and Jin Li could not refuse.

It is willing to let Jin Li participate in sales profit sharing!

This time it is not just the sales of online issues, but also includes offline sales!

Even if the profit-sharing ratio is not much, only 12 points, it is also a not small amount.

So Jin Li quickly agreed, and she had to take time to shoot the cover of Jin Se in September in a few days.

Because this time Jin Se had long determined to do two versions, online and offline, each version is a different cover, striving to do secondary sales, attracting netizens to buy two copies.

One online, one offline.

Jin Li's shooting task here is still quite heavy, not as fast as before.

As for the October covers of other top magazines, after contacting Dawn Entertainment, the company and Jin Li were quite surprised.

Fashion magazines have non-compete agreements.

Last year, Jin Se didn't talk about martial arts, and in August released the double issue filmed by Jin Li and Gu Cheng, which sold out, making the other three major fashion top magazines hate it.

Jin Se also spent a lot of effort to settle it.

And this year, Jin Se intends to honestly participate in the Golden September and Silver October sales war.

As a result, other top magazines wanted to tear up the default rules and let Jin Li shoot the cover for October.

Even if they all know that Jin Li has determined to join Jin Se's September cover, they still secretly come to contact.

No way, this summer, *Counterattack* starring Jin Li had a box office that was far ahead, and she was the most popular star in the mainland.

With such high popularity and heat, the arrogant fashion magazines also lowered their heads and embraced Jin Li.

However, although other fashion magazines have the intention to tear up the non-compete agreement, talking to Jin Li about the October cover is still a bit tied up and hesitant.

If the news of *Counterattack*'s postponement can be determined, then Sui Lingfang believes that those hesitant fashion magazines will be very fast and firm, and then send an invitation to Jin Li.

In general, it is not Jin Li who is anxious, but the fashion magazines.

Just when everyone was waiting for news, it was Yakun Watches that sent the latest news.

The zodiac series watch jointly launched by Jin Li and Yakun, they finally completed it!

This is really not easy.

During the May Day holiday, Jin Li participated in many brand announcements and also received some news from Yakun, expecting to complete the co-branded product in the summer.

Sui Lingfang also knew about this.

But she discounted Yakun's efficiency.

The watch is themed on the twelve zodiac signs, with a strong traditional culture, and it is normal for Yakun's team to need to grind for a year and a half.

If they really grind with the intention of making a hit, the project will not advance so quickly.

It's just that everyone didn't expect that Yakun said it would be launched in the summer, and it could really be launched in the summer.

Jin Li has already received a set of finished twelve zodiac watches in advance.

She first looked at the "Tiger" she endorsed.

A stream of light flashed in her eyes, and she said with some surprise: "This watch is designed more carefully than I imagined. It is not limited to the frame of women's watches, but detached from the fixed frame and designed towards neutral."

This watch can be worn by women and also by men.

The crowd is very wide, the design is also very simple and atmospheric, not perfunctory.

In addition to the ingenious design of the dial, a tiger pattern is also engraved on the back of the dial.

This tiger-shaped design uses the original painting of a famous domestic painting, and one can think of Chinese culture at a glance.

Being able to show the ink and wash freehand style to this extent has already surprised Jin Li.

Besides this watch, there are other zodiac watches, and the designs are all simple and atmospheric styles.

Placed together, you can clearly observe that this is a series.

But taken alone, each style has its own style characteristics.

If Jin Li chose it herself, she might prefer the mouse style.

Because this design is very beautiful, very cute, and uses pink diamonds for embellishment.

Jin Li's tiger style uses yellow diamond embellishment, which looks more neutral and will be more magnificent and atmospheric.

Jin Li is admiring the watch, and Sui Lingfang is also admiring it.

They opened the gift box in Jin Li's apartment, and the gift box was sent directly to the company and brought back from the company.

Sui Lingfang sighed: "I have to say, the twelve zodiac designs of Yakun Watches are really good-looking, they are careful.

I thought they signed a gambling agreement with you, wanted to pay you the lowest-grade money, and didn't care about co-branded products!"

Jin Li smiled and said meaningfully: "After all, capitalists are not stupid.

The money earned from creating a hit series is far more than that of a niche series. The more watches sold, the more money they make."