Chapter 307: Strike first, Duomi decides to open a personal line for Seeing Jin Li!
The actors were all driven back to rest by Director Zhong.
After they closed the door, they all excitedly called their friends and relatives to share their joy.
Seeing Jin Li returned to the room and also replied to several friends' messages.
Xi Sister Meng Ze not only reported the good news to her on the phone, but also reported the good news in the Pink Girls group chat. She had a group chat with Sanyue Tian and also sent the message to Sanyue Tian.
Both group chats were discussing her drama.
Qinglian: 【Seeing Jin Li is really promising this time, she is the one with the highest box office among us!】
Seeing Jin Li: 【Refuse to wear a high hat! You are all filming TV dramas, how can you compare with movies?】
NANA: 【Rich woman, treat us (blink)】
Tongtong: 【Rich woman, treat us (rose)】
Sister Meng Meng: 【Rich woman, treat us (dog head)】
Seeing Jin Li very generously sent several big red envelopes, not grabbing them herself, only letting her teammates grab them.
The messages in Sanyue Tian's group chat were relatively slow.
By the time Pink Girls had grabbed several rounds of red envelopes, the messages there came late.
Chen Lin: 【Go, single-day 53.2 million box office, currently the 1st place in the August summer file, even if you count the data of July, you can top the 2nd place, this result is a bunker!!】
Yan Xingdong: 【Still remember that Brother Guang tried his best to let us meet Director Zhong, just to let us show our faces in Director Zhong's movie.】
"If we could act as a supporting role in *Dream Builders*, we could also say that we are the winners of the single-day box office champion (crying)"
Luo Yi: 【Director Zhong doesn't look at ordinary people like us, we go to act as scientists?】
"It's not that I stand on Director Zhong's side, but that we are full of worldly taste, which is completely incompatible with the arrogant and cold feeling of scientists that Director Zhong wants."
Gu Cheng: 【Congratulations on the big box office sale, just saw the news, you ran to remote cities for promotion, how does it feel, will there be pressure?】
Seeing Jin Li: 【It's okay, it's okay, adapted yesterday, there are not many movie fans in remote cities, it's actually easier than yesterday】
She didn't treat one better than the other and also sent several big red envelopes in Sanyue Tian's group chat.
Everyone's rainbow farts came to their mouths again.
Seeing Jin Li doesn't reject this lively feeling. She didn't enter the mortal world to make herself transcendent, but to integrate into the secular world as soon as possible.
Sharing joy with friends, this is such a normal thing.
On the other side, the box office data of *Dream Builders* came out, which also made some cinemas anxious.
The speed of news spreading on the internet is really too fast!
The night before last, Zhong Wentai posted on the blog to withdraw *Dream Builders* from Shenglong Cinema, and the news spread wildly, airborne to the first hot search.
By the time it reached Shenglong Cinema's ears, it was already ten minutes later.
Shenglong actually did public relations very quickly, and in less than half an hour, tried their best to contact Zhong Wentai, wanting to minimize public opinion.
But they had the heart to suppress it, but they couldn't contact Director Zhong.
What can they do?
They are also very desperate!
And don't mention the night before last, even today, the second day *Dream Builders* went online, they still couldn't contact Director Zhong.
Director Zhong doesn't answer any strange phone numbers. They can only call Director Zhong's studio, and the studio's statement is that everything is subject to the director's opinion.
Even if Shenglong Cinema now wants to go online with *Dream Builders* in turn and is willing to give the maximum sincerity schedule, Zhong Wentai's team doesn't bird them.
The mental journey of the staff of Shenglong Cinema these two days is quite complicated.
When the news came out, they were very uneasy.
When they were sure in their hearts that it was of no avail, they cursed in the dark that this film would not achieve good results.
Among them, Duan Yucai, the person in charge of Shenglong Cinema, scolded the most fiercely.
He didn't dare to scold in the meeting; this time the incident was caused by what he said in the meeting, which was spread out.
He closed the door and scolded secretly!
"What I said is correct. This is an art film. The market has always been lukewarm to art films. If you really want to be popular, unless you do a phenomenon-level big explosion!"
"But judging from the team of *Dream Builders*, there is no condition for explosion at all, and it is not a popular anti-war ticket, nor is it a commercial film, but a cold-door research, and it is a biography of a character."
"Which movie fan loves to watch dry character biographies? Is there any director in the country who films well?"
"Don't be labeled 'tampering with history' by angry movie fans by then, I see *Dream Builders* will be taken off the shelves!"
In short, he is not optimistic, firmly not optimistic, walking to the dark on one road!
But now, he learned the single-day box office of *Dream Builders* and secretly locked himself in the conference room.
The sound insulation effect of the conference room is very good, the staff can't hear the sound inside, only some sharp collision sounds can be heard.
Some staff asked in a low voice: "Duan Zong won't have anything, right?"
"What can happen, he can't possibly hit the wall with his head and commit self-harm!"
"Alas, what should we do now? Duan Zong's unoptimistic drama won the daily box office champion, fiercely hitting Shenglong Cinema's face. It is said that Director Zhong cannot be contacted now. It seems that there is really no room for turning back."
Another staff member mocked: "What can be done, the evil done by oneself, kneeling also has to go down!"
In the conference room, Duan Yucai smashed several chairs, kicked them away, and cheered himself up again.
"*Dream Builders* is just a cold-door art film, and it films character biographies, there is no soil for survival at all!"
"Today's box office is high, it's just that the early promotion was done well, and it was in the limelight by using the withdrawal the night before last, but this kind of strength cannot last long."
Duan Yucai muttered to himself: "My judgment is not wrong, the box office of *Dream Builders* will go down steadily. So what if it's an international director? If you film a flop, you can't give too many schedules. I am doing this for the cinema!"
Actually, in his heart, Duan Yucai also vaguely regretted it.
If he hadn't been so mouthy in the conference room... but, he had done this before, and didn't see any director so angry!
Everyone was rushing for Shenglong Cinema's reputation, and on the surface, they were all polite, pretending not to know their evaluation.
Duan Yucai had always been held up like this and was used to it. This time, he was hit by a head-on blow and found that directors can also confront cinemas!
"Scenery now, it's hard to say later, wait another week, the box office will prove my judgment!" Duan Yucai hypnotized himself like this.
The flash mob promotion in the afternoon was a complete success again!
Seeing Jin Li and the others discovered one thing: when they ran flash mobs in the morning, many films were sparse.
But when running the afternoon show, the cinema halls they chose were all full.
This made Seeing Jin Li puzzled: "Is it that even if it's a holiday, everyone doesn't like to watch movies in the morning, and likes the afternoon and evening."
When ending a flash mob, Seeing Jin Li asked Director Zhong.
Director Zhong smiled meaningfully and didn't speak. Instead, a young actor on the side understood what was going on and said:
"Sister Seeing Jin Li, when we promoted in the morning, some netizens revealed it. Now fans all over the country know our promotion arrangement today is in Guangming Town, Changcheng."
"Netizens nearby ran over in a swarm and grabbed all the tickets for *Dream Builders* in every cinema in Guangming Town!"
"Wow, they are too hard like this." Seeing Jin Li said.
The young actor didn't know how to pick up the stubble for a while, and his brain was a bit empty.
When they mentioned this, they were full of showing off, only Seeing Jin Li would feel they were hard.
This is actually the difference between traffic stars and strength stars.
Traffic stars take the fanaticism of fans as glory, while strength stars take the results they have achieved as glory.
Strength stars and fans belong more to a mutually beneficial relationship, rather than only fans unilaterally supporting stars.
When all the favorite emotions ebb, only the remaining works are the most real and can be passed down all the time.
After the box office results of *Dream Builders* came out, many advertisers couldn't sit still.
The advertisements looking for Seeing Jin Li came one after another!
But after calling Morning Entertainment and understanding the conditions Seeing Jin Li offered, they retreated again.
This is to engage in co-branding, specifically opening a special line to serve Seeing Jin Li, and sharing product profit sharing with the company!
"This requirement is too high, she is not a top traffic star like Sanyue Tian, fans may not necessarily buy a certain product specifically for her!"
"It's not that we don't want to agree, but the requirements are really too high. We didn't see the potential that can rule fans' purchasing power from Seeing Jin Li!"
"Sorry, we have to discuss it first."
The main purchasing force has always been women, so the carrying power of male stars has always been better than female stars.
In terms of endorsement fees, only top traffic female stars have the same pay as top traffic male stars.
But setting aside the "top traffic" level, female stars are not as high as male stars in advertising endorsements.
The reason why it doesn't look like a big gap is because the types of endorsements for female stars are wider than male stars, so they can bloom in all directions.
But involving top-level contracts, male stars still have an advantage. Brand owners are very willing to spend tens of millions to let male stars endorse, just to squeeze the value of these "brothers."
Sui Lingfang was not annoyed when rejected.
When she put forward such conditions, she was prepared to be rejected.
And she didn't just raise the price randomly. Since the end of last year, Morning Entertainment has been implementing this plan.
Except for brands that are cooperating and first-tier brand cooperation, any second- or third-tier brand cooperation must open a special line. This is the high-end strategy formulated by Morning Entertainment for Seeing Jin Li.
Since she can't take the pro-people route of endorsing everything, she will strive to make her endorsement quality higher, or make endorsement income higher.
Sui Lingfang actually felt strange. Seeing Jin Li's momentum is so good now, two movies are about to dominate the summer file, why are these advertising endorsement merchants so unwilling to give up their courage?
Is it because Seeing Jin Li feels too approachable, so she occupies a little more of the brand's interests, but the brand can't stand it?
The conditions she offered, if changed to Sanyue Tian, no one would feel strange, but it wouldn't work if changed to Seeing Jin Li.
What kind of problem is this!
Yes, Seeing Jin Li's traffic on the internet is not as crazy as Sanyue Tian, but she possesses a more massive public popularity, which is her advantage!
"Ding ling ling!"
Another burst of mobile phone ringtone rang, Sui Lingfang picked it up.
This time, the call came from Seeing Jin Li's cooperative brand Duomi Makeup!
Duomi Makeup's person in charge, Nan Zong, said without hesitation: "Duomi is willing to open a special line for Seeing Jin Li, hope we can communicate with her further!"
Sui Lingfang asked back: "Are you really sure?"
Nan Zong said sonorously: "Sure, open!"
Duomi had already cooperated with Seeing Jin Li on co-branding, but opening a special line is a deeper cooperation than co-branding, and there are more places to connect.
Of course, the profits given up will also be greater.
Sui Lingfang's eyebrows stretched out, and she said with a smile: "Nan Zong, believe me, Duomi Makeup cooperating with Seeing Jin Li will definitely not regret it!"
She changed the topic, "However, she has been busy running the *Dream Builders* promotion activity recently, and after the activity ends, she has to participate in Fang Fei's magazine shooting, so I am afraid that communication with Duomi will be delayed."
Nan Zong's biggest worry is this matter.
It was hard to make up his mind, but as a result, he couldn't get in touch with Seeing Jin Li. If it dragged on, this matter would be yellow!
Nan Zong said: "I can discuss with Seeing Jin Li on WeChat first, and after the discussion is almost done, then determine the co-branded items."
Sui Lingfang thought about it and said: "No need for you to take action personally, Seeing Jin Li's schedule is really busy, so I will communicate with her and then convey it to Duomi's staff."
Nan Zong: "Okay!"
Although in his heart, he didn't believe what Sui Lingfang said at all.
Schedule is busy?
Have time to study, no time to discuss work?
It's just that he didn't say this, after all, people are so hard-working to study!
It is precisely because of this that more and more netizens like her.
After Nan Zong hung up the phone, he took a long breath and immediately called his secretary to connect with Sui Lingfang.
He specifically emphasized: "Remember to find someone smart, that agent is not easy to fool at all."
Duomi still wants to take the initiative in co-branding. They not only want to launch co-branded models but also want to make their own new models.
In Duomi's idea, the new models and co-branded models can be the same, but Seeing Jin Li's co-branded models will add some peripherals and the like, and the price will be slightly more expensive.
This kind of thinking is also normal thinking in the industry. Many big brands in the industry cooperate with celebrities like this.
As for specifically launching a unique customized model for Seeing Jin Li, that requires deeper cooperation.
The secretary received Nan Zong's words, recorded them immediately, and then asked: "Nan Zong, really decided like this, but isn't the headquarters still inconsistent?"
Nan Zong said deeply: "I have been paying attention to Seeing Jin Li's popularity and reputation on the internet since *And Then There Were None* reversed the box office, but *And Then There Were None* box office was not outstanding, so I was just watching."
"But *Dream Builders* is different. This time I don't believe in Seeing Jin Li, but in Zhong Wentai!"
"A famous director who dares to publicly confront the movie platform, he won't fight an unprepared battle, we must grasp this wave of traffic."
"Signing a special line with Seeing Jin Li is still quite easy now. I have a hunch that as this drama's box office gets higher and higher, more and more people want to find Seeing Jin Li for endorsement, and the conditions for the special line will become higher and higher."
Speaking of this, Nan Zong was a bit depressed: "I brush the news of *Dream Builders* on the internet all day, the play roadshow quota didn't grab, and the movie ticket didn't grab, did you grab it for me?"
Although he is very optimistic about this drama, he is still a bit uneasy without watching it with his own eyes.
The secretary pushed his glasses and said calmly: "The pre-sale box office for the next three days is all sold out. You didn't grab it, hundreds of thousands of people in Nancheng didn't grab it."
"Do you want me to recommend a few peripheral tours, the movie tickets there should be able to grab?"
Nan Zong was silent for a while, gritted his teeth and said: "Okay, give me a report to the company, I apply for a short-term business trip!" ===== CHAPTER 308 =====
Director Nan was silent for a moment, then gritted his teeth and said, "Fine, file a report to the company for me; I'm applying for a short-term business trip!"
End of Chapter
