Chapter 346

The other people in charge immediately thought of the drawbacks.

"For paid knowledge content, wouldn't it be too bold to give readers a seven-day no-questions-asked refund policy?

What if someone exploits this loophole to copy out all the valuable output within the Knowledge Planet?"

Jin Li said calmly: "That is why we need to upgrade the website's anti-theft system and open up permissions to creative bloggers. Whether this part of the content needs to be kept confidential or not is entirely up to the blogger's choice.

In addition, what we need to do is build a community-based paid knowledge platform. The nature of a community lies in the ability to communicate in real-time and allow fans to interact with creators.

We want to build a platform that can deeply connect die-hard fans and form a good atmosphere for interaction and communication, which will help in the sharing and dissemination of knowledge."

She paused, "So, we might as well broaden our thinking a bit more.

Let creators build communities on Knowledge Planet to share professional knowledge, experience, and insights with fans. Fans can also ask questions and provide feedback in a timely manner, forming a tight-knit knowledge exchange circle."

The other people in charge looked at each other, and one of them said uncertainly:

"The community format is a bit like QQ, and sharing professional knowledge and letting netizens ask questions is a bit like Zhihu. Is this a combination of QQ and Zhihu?"

Jin Li shook her head: "Rather than calling it a combination, I think it is more of a refinement of deep content.

It is difficult for QQ to handle questions; group chats often have thousands of people, and trying to get useful information from them is like looking for a needle in a haystack.

And it is difficult for Zhihu to filter the crowd when asking questions. When netizens ask questions, the question is distributed publicly, unless the netizen chooses to pay separately to ask someone, but that doesn't maximize resource utilization.

Knowledge Planet combines the advantages of both, but filters for a specific crowd.

Netizens can choose to join this Planet and then ask the creator questions. The messages of the questions and the creator's answers can all be shared with the members who have joined this Planet."

Jin Li thought of the pain point of "seven-day no-questions-asked refund," which needs to be considered from two aspects.

For the platform, a seven-day no-questions-asked refund will increase the number of return orders, but for netizens, it will give them more initiative.

"Seven-day no-questions-asked" looks like a right for netizens, but it is actually a service provided by the platform to better serve the guests.

—My content is good enough, we didn't deceive you; if you feel dissatisfied, we will refund you unconditionally!

This kind of refund service stems from the confidence of high-quality creators.

Some people will join out of curiosity and leave because they feel it's not worth it.

But there are also people who will join out of curiosity and stay because they identify with it.

Jin Li said: "The platform is still in the promotion period, and this service must absolutely be launched. No matter how many advertisements we run outside, it won't compare to giving consumers the guarantee of a 'seven-day no-questions-asked refund.'

It is also because of this service that netizens will be more willing to try it out. Anyway, since it can be refunded, I'll just subscribe to one and take a look if I encounter content I'm interested in."

Seeing that the person in charge still wanted to say something, Jin Li added: "Of course, to improve our member retention rate, I suggest that after launching the seven-day no-questions-asked refund service, members must subscribe to the Planet via an annual fee, rather than a monthly package."

"You mean, once they choose to subscribe, they have to purchase a year of service?" a person in charge asked again.

Jin Li nodded: "Yes, these are just some of my insights.

My idea is that there is simply too much knowledge that can be obtained on the internet now, and we cannot distinguish which is useful to us and which is not.

Knowledge Planet can solve the problem of information overload to a certain extent, and can also provide targeted output.

And the payment method has already filtered the target audience once; after all, not everyone is willing to purchase services on an annual basis.

Netizens who enter this community through filtering can quickly integrate into the community, as the tone is consistent.

At the same time, netizens are willing to purchase the service, which absolutely means they recognize the creator's point of view, and this also helps with the harmony of the community."

The person in charge nodded while listening.

Although Maozhao is a live streaming platform, they are at the forefront of the internet, and they are impacted by many new things every day.

Take live streaming at the beginning; everyone was still limited to singing and dancing. Who could have imagined that later there would be live streaming of fishing, sleeping, unboxing, and stone playing...

There is even Jin Li's live streaming of studying, which has attracted so many netizens to watch online.

Their live streaming industry is impacted by many new things every moment.

When they first entered the live streaming industry, they couldn't have imagined that one day live streaming could be used for selling goods, creating tens of billions in sales on specific holidays.

The general manager nodded and praised: "Although we don't do QQ and Zhihu, it doesn't mean we can't understand their operating models. We think the concept you proposed has great potential."

Jin Li said: "But you must be prepared that this concept may not necessarily become very big, but it can capture a niche market.

In the internet era, everyone goes online. No matter how niche the market is, as long as it can capture a portion of the share within the big market, it is enough to ensure that Knowledge Planet will not go bankrupt."

She suddenly thought of something and mentioned a paid community software made abroad.

"I previously stumbled upon a blogger analyzing why this software was successful, and the model is somewhat similar to what we are thinking. You can take it as a reference."

Everyone wrote down the name of that software.

Their thinking was that Jin Li is a celebrity and has many things to do every day, so it's impossible that she really stumbled upon these videos by accident.

Obviously, these were all carefully found by Jin Li.

Thinking of this, they were filled with emotion.

It turns out Jin Li was also very seriously thinking about the feasibility of the "Knowledge Planet" project, rather than just saying a word and making them run their legs off.

She is simply too good!!

After the meeting, Jin Li started a live stream on Maozhao again, still with the same "Koi Playing in Lotus" painting from yesterday.

However, this time, she was brushing up on high school senior year mathematics.

She spent an hour watching teaching videos and used the rest of the time to brush up on the test papers for that unit.

She hadn't watched videos for a while. Previously, there was some knowledge she could learn through self-study, and she had brushed through it all using the sea-of-questions tactic through self-study.

Some netizens fed back that the self-study method was too difficult; they were also brushing up on questions, but they didn't know why they couldn't learn it no matter how much they brushed.

So Jin Li specifically opened the teaching video this time to watch it together with the netizens.

Because this part was all knowledge she had already learned, her brushing this time was mainly for consolidation, and she basically watched it as a form of relaxation.

Netizens who were also watching the teaching video in the live streaming room: 【...】

【Me in front of the camera: Desperately memorizing key points; a good memory is not as good as a bad pen. Jin Li in the camera: Eating fruit, humming a little tune, so relaxed, so relaxed, so relaxed!】

【Tired of loving, lying flat and rotting...】

【I am a loser _(: 3」∠)_】

【I've been following Jin Li's live streams for two years until now, and I only have one thought: Jin Li has really made a comeback!】

【Really, if you film Jin Li's experiences over the past two years into an inspirational movie, someone will definitely watch it. This is a true story!】

Not to mention, the overwhelming calls from netizens in the live streaming room really attracted a wave of industry insiders who were watching Jin Li's live streaming room.

This group of people came to watch Jin Li's live streaming room with no other meaning than to see if Jin Li was really that popular.

After all, they are very busy every day and don't chase celebrities; they only learn about Jin Li's popularity through the evaluations of others.

But this kind of judgment made through the remarks of others is very hollow and not as real as observing it personally, so they have been squatting in Jin Li's live streaming room whenever they have time these past few days.

If it is really as the internet says, that Jin Li is very popular, then they have a cooperation to discuss with Jin Li.

But if it's just a facade, then sorry, they are still more willing to choose familiar celebrities.

A certain big director looked at the netizens' comments and already had an understanding of Jin Li's popularity. At least from the heat of the live streaming room, it has maintained super high heat these past two days.

Director Chu Chenliang asked his assistant: "I remember you mentioned to me a few days ago that Zheng Chengxin also held a live stream on another big platform, that Wang Wang Live Streaming. How is his popularity?"

The assistant said: "Yes, it was held right there on Wang Wang Live Streaming.

Wang Wang Live Streaming is currently the TOP1 in the live streaming industry, while Maozhao Live Streaming is the TOP2 in the industry. Overall, Wang Wang's traffic is higher than Maozhao's.

King Zheng held the broadcast on the weekend that day, and the popularity of the live streaming room reached as high as 120 million. During the period, the platform also did a lot of promotion, such as splash screen pop-ups, which is equivalent to the entire platform diverting traffic for him."

Chu Chenliang glanced at the current popularity of Jin Li's live streaming room. Today is Sunday, and the traffic popularity is higher than usual, but Jin Li has no platform promotion.

Since yesterday, her live streaming popularity value has been 150 million, which is the average value, and the peak popularity value has reached 200 million.

This made Director Chu ask the assistant uncertainly: "So from the perspective of popularity value, is Jin Li even more powerful than King Zheng?"

The assistant also replied uncertainly: "It's hard to say. Although they are both live streaming websites, the standards for calculating numerical values on the two websites should be different.

In addition, live streaming popularity value can only reflect the heat on the internet. There are many older people who don't watch live streams, but that doesn't mean they don't know King Zheng."

Chu Chenliang sighed: "But most people nowadays watch movies through internet promotion! Regardless, our online publicity must be tightened. This year, we suffered because of this point."

The assistant said hesitantly: "But Director Chu, do we really want to use Jin Li? Isn't it said that Jin Li's reputation in the industry is not good, that she is arrogant and looks down on others?"

Chu Chenliang is a leading director of commercial films in the country. The currently popular gimmicks such as "big production," "big special effects," and "investment exceeding XX billion" were all guided by Director Chu.

Not to say he is the number one director of commercial films in the country, but if he says he is the second, no one dares to claim the first!

Other directors who shoot commercial films only think about making money from the country's people.

But Chu Chenliang is different. The commercial films he shot have already broken many records in the country. Excluding other factors, he is the well-deserved number one box office record holder in the country.

While others are still rolling in domestic commercial films, he is already rolling in foreign commercial films, wanting to take China's commercial films to the whole world.

It's a pity that the New Year's film released this year was a failure.

They only put publicity abroad and did not pay attention to domestic publicity, thinking that it was their basic market and the box office would not be bad.

As a result, the film flopped after going online abroad, and in the country, it also suffered because the online publicity was not done well. Many people didn't know about his film.

This led to the New Year's film this year, and he almost couldn't recover the cost!

Although the cost was eventually recovered, this film was undoubtedly a flop, and it flopped very miserably. It was a blow in his personal directing career.

Chu Chenliang shook his head and said: "No, there is no such thing at all. I asked Old Zhong what was going on.

If Jin Li was really as unbearable as everyone rumored, given Old Zhong's personality, he wouldn't praise Jin Li so much and even bring her to meet others.

Old Zhong told me that because Jin Li refused to toast at the banquet, she angered a highly respected old director, so the old director spread the word that she was arrogant."

He sighed again when he said this, and said in a slightly cold tone: "When I shot movies in the past, it was to serve the public and bring a touch of fun to the lives of the common people.

Now that the film and television industry is developed, some people have started to put on airs, always feeling that their status is high and that actors must hold them up.

If you ask me, one is an actor, and the other is a person who films actors. Everyone's profession is an ordinary worker, so why be high and mighty and bossy towards another person."

Chu Chenliang paused, "Some people's minds have drifted, and they treat themselves as emperors when filming a movie!"

The assistant immediately didn't dare to speak.

This kind of talk is not something he can participate in.

Chu Chenliang looked at the live streaming room and happened to see the netizen's comment 【Film Jin Li's experience into an inspirational movie】, so he said:

"You contact Jin Li's company and let her find a time to come for an audition. In addition, ask if her company can obtain the usage rights of Jin Li's live streaming study experience."

The assistant couldn't help but be stunned and asked suspiciously: "Director Chu, do you want to film Jin Li's experience?"

Director Chu thought for a moment and said uncertainly: "I don't know whether to film it or not, but I feel that for this kind of true inspirational subject matter, let's buy the usage rights first."

Jin Li didn't know that she had been targeted by a big director.

After brushing up on two math papers, Fang Fang Jie knocked on the door and walked in. Only then did Jin Li come back to her senses from the state of being focused and getting twice the result with half the effort, and looked up at the window.

The sky had already darkened, leaving only a little afterglow of the rosy clouds, which were gradually submerged as they fell on the distant horizon.

Fang Fang Jie asked: "You have been studying for three hours. Why don't you take a break, eat a meal first, and you still have the live streaming connection for Youman later."

Jin Li nodded: "Okay."

She smiled at the camera in the live streaming room, said goodbye to the netizens, and prepared to end the live stream.

When she left, she saw the comments posted by netizens—

【The manager sister is so thoughtful. Every time Jin Li studies, she comes in to pour water for Jin Li!】

【I also saw her put a bouquet of flowers!】

【She also speaks very gently!】

Jin Li saw it and specifically said: "My manager is very good to me, and I am very grateful to her."

After saying that, she closed the live stream.

Sui Lingfang had already walked to the door and couldn't help but turn her head in confusion when she heard her specifically mention the manager.

"Why did you mention me just now?"

Jin Li gave a chuckle, ran over in two or three steps, and held Sui Lingfang's arm.

"You are just very good to me. Netizens said you are good to me, and I said yes when I saw it. Let's go, let's go taste the canteen of Maozhao today!"

Others don't understand Fang Fang Jie's goodness, but she does.

As the saying goes, only the person who drinks the water knows whether it is cold or warm.