Chapter 39: Dynamic Commercial Get

Dynamic commercial filming is not the same as still photography.

Dynamic filming places greater emphasis on emotion and is similar to acting, but filming for a commercial endorsement is different from acting in a drama.

When actors act, they bring in a person; they need the audience to focus their attention on the character and immerse themselves in the character's joys, angers, sorrows, and happiness.

But commercial filming emphasizes the product, so the plot is actually secondary; as long as the product is highlighted, that is enough.

And because the celebrity is the spokesperson, when netizens look at the celebrity, they will associate them with the product, so in commercial filming, the celebrity does not need to downplay their own beauty; on the contrary, they must try their best to showcase their beauty.

This point is actually very different from acting.

If actors want to interpret a role well, they must instead downplay "their own characteristics" and emphasize the character's characteristics.

A good actor is fully capable of making netizens experience "face-blindness from drama to drama"—watching a drama and not recognizing what other roles this actor has played before, only being immersed in that character.

Jin Li has no acting experience, but she has plenty of experience being an exquisite vase.

The script arranged by Duomi is also very simple.

When the exquisite little fairy Jin Li falls into the mortal world, she transforms into three mortals.

She first films the look of a white-collar worker without makeup, and then films the look of the white-collar worker using Duomi's cosmetic products, wearing the Koi Good Luck makeup.

Besides the white-collar worker, Jin Li has two other roles to play: a college student who has just graduated and a lady about to go on a date.

These three roles are interconnected; filming is not done in the order of the commercial, but rather, whichever makeup and styling is simplest is filmed first.

The director films Jin Li while telling her how the commercial will look when it is presented.

She says: "I think you look beautiful without makeup too, but the commercial needs to highlight the brand-new feeling after putting on makeup. You are too beautiful bare-faced; we still have to help you uglify yourself a bit."

Jin Li accepts this completely: "Okay."

She is just doing a job for money; having her dress up ugly gives her absolutely no psychological burden.

The work efficiency in the afternoon is very fast.

The most complex makeup is one set, which is the Koi Little Fairy makeup that appears at the beginning.

This part of the makeup is the same styling as the still photos shot yesterday. The photographer flipped through the previous dynamic filming records and found that it could be used directly, so there was no need to apply it again.

Excluding this makeup look, the other three makeup styles are all very simple.

Jin Li first films the bare-faced looks for all three professions, and then concentrates on filming the transformative makeup looks after applying cosmetics.

Time passes second by second, and everyone's expression is focused and serious.

The filming room, which was a bit messy at first, becomes orderly under the influence of the invisible atmosphere, and work efficiency continues to soar.

When the photographer finishes the last set of photos and the director finishes the last set of footage, the photographer, Ming Fang Fang Fang Fang Fang Jie, lowers her head to check the time and says in surprise: "It's already eight o'clock!"

She thinks of Jin Li's physical condition and hurriedly walks over: "Teacher Jin Li, are you okay?"

Jin Li lets out a long breath, a trace of fatigue flashing between her brows: "I'm fine, I can hold on."

Ming Fang Fang Fang Fang Fang Jie says regretfully: "I don't know what happened, I just forgot the time while filming!"

Other staff members walk over one after another and say self-reproachfully: "Me too, I forgot the time while working."

"The work just now was too smooth; I didn't notice it was already this late."

Ming Fang Fang Fang Fang Fang Jie hurriedly speaks up: "Let's go eat quickly; everyone is hungry."

Jin Li did not bring an assistant. Just as she sits down and opens her bag to pick up her phone, her eyelids twitch involuntarily.

Good heavens, Fang Fang Fang Fang Fang Fang Jie has called three times, all half an hour ago.

In order not to affect her work, she sets her phone to silent during work hours.

Thinking this, the phone vibrates again; Fang Fang Fang Fang Fang Fang Jie has called again.

Ming Fang Fang Fang Fang Fang Jie walks over, just about to say something to Jin Li, but when she sees the caller on her phone, her expression changes.

Jin Li signals her not to speak and answers the phone.

"Fang Fang Fang Fang Fang Fang Jie, what's wrong?"

"Mm-hmm, right, I was eating earlier and didn't hear it. I'm just about to return to the apartment. No, no, you don't need to come pick me up; I can go back by myself. It's fine, it's fine; if you're worried about me, I'll have the female photographer send me back."

"Alright, alright, alright. After the commercial filming comes to an end, I won't go anywhere; I'll just study in the apartment."

A few minutes later, Jin Li hangs up the phone.

She and Ming Fang Fang Fang Fang Fang Jie beside her breathe a sigh of relief in unison and smile at each other.

Gathering for a meal again, everyone is more relaxed than yesterday.

The restaurant chosen for the meal is not large. Jin Li is not particular about pomp and loves home-cooked food. Eating in a small, local place allows one to better feel the human touch.

Ming Fang Fang Fang Fang Fang Jie still does not drink. She seems quite dignified in the team; since she doesn't drink, the other staff members don't dare to either.

She looks at Jin Li and says sincerely: "Jin Li, my eye for people is pretty good; you will return to the first tier sooner or later!"

Jin Li smiles brightly at her and raises her teacup to clink it with hers: "Ming Fang Fang Fang Fang Fang Jie, I'll take your kind words."

Other staff members also raise their teacups, using tea instead of wine to congratulate Jin Li.

"Keep it up, Jin Li!"

"Wishing you success in your career and good health!"

Jin Li smiles and thanks them one by one, accepting all tea toasts.

After the meal, Jin Li does not stay long and leaves immediately.

Before getting into the car, she looks up at the sky.

The air in the city is not good, with quite a bit of smog, but tonight the night sky rarely reveals a few bright stars.

The stars are brilliant and bright.

After she leaves, the people from Duomi Cosmetics gather together to talk about Jin Li's filming in the afternoon.

"She is very serious, very infectious, and her smile is very approachable, making me not even dare to slack off."

"When she appeared in my lens, I just wanted to stare at her!"

"She is indeed material for being a celebrity; she is so photogenic, beautiful, and has a humble attitude. If someone like this doesn't become popular, heaven will not tolerate it!"

Ming Fang Fang Fang Fang Fang Jie says softly: "You guys should cherish this collaboration with Jin Li. Fortunately, I asked her for a few extra autographs in private. I have a premonition that after that talent show airs, I'm afraid Duomi will never be able to collaborate with her again."

The contract the company signed with Jin Li for the full product line is only for one year, mainly to promote the new products launched in spring and summer.

By next year, no one knows what level Jin Li's popularity will reach.

On the other side, Jin Li returns to the apartment.

She doesn't dare to rest; she first takes an hour of online classes, and only after feeling her spirit recover a bit does she pick up her phone to check the group chat.

Recently, the group chat with the Pink Girls and the March Sky boy band has had so many messages that she can hardly keep up.

Ji Ji Ji Ji Ji Ji Ji Qinglian has a good impression of the March Sky boy band, mainly because they can talk well and their schedules have many overlaps, so she intends to help them.

Although the March Sky boy band has enough popularity, they are still somewhat lacking in connections.

However, those four young men are sincere enough.

Sensing that Ji Ji Ji Ji Ji Ji Ji Qinglian intends to help, they also reciprocate and take the initiative to reveal the revenue-sharing contract they signed.

Upon seeing that number, the smile on Ji Ji Ji Ji Ji Ji Ji Qinglian's lips fades.

Ji Ji Ji Ji Ji Ji Ji Qinglian makes a video call to Jin Li and says unhappily: "Carp, they actually signed for sixty percent! The year their team just debuted, they signed for sixty percent with the company!"

Jin Li sighs in her heart; she understands Ji Ji Ji Ji Ji Ji Ji Qinglian's unwillingness to accept this.

The situation of March Sky is different from the Pink Girls.

March Sky had just debuted at that time; although they were popular on the show, no one knew what the future would be like after leaving the variety show.

But the Pink Girls are different.

When they terminated their contracts with their former agency, everyone's popularity was already first-tier, and they already had the qualifications to negotiate with the company.

Although other companies wanted to take advantage of the situation at that time and intended to lower their revenue-sharing ratio, their first-tier status was there, so at most, it couldn't be inflated.

The contract from LP Company is really too harsh for a famous female celebrity like Ji Ji Ji Ji Ji Ji Ji Qinglian.

Jin Li is silent for a while and asks: "Ji Ji Ji Ji Ji Ji Qinglian, do you have any plans?"

I am currently saving manuscripts, temporarily updating 2K, and will give you 6K daily updates when it is published ^_^ Everyone, please bear with it for now, and follow the updates every day or every three or four days. Poor follow-up data will affect the book's performance T^T

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(End of this chapter)