Chapter 530
#Seeing Jin Li participates in high school academic ability exam today# This hot search came surging. Although Chenxi Entertainment was prepared early and expected that opponents would make trouble today.
But didn't expect that the popularity would ferment so fast, and it topped the TOP1 on major platforms in half an hour.
Zou Da was a bit depressed: "Today is not the weekend, where are there so many netizens who still have the leisure to go online in broad daylight? One or two are all idle!"
Sui Lingfang rubbed her eyebrows, her voice a bit hoarse, "Is the response plan ready?"
When this hot search appeared, she received calls from many brands that were cooperating with Seeing Jin Li.
The brands were all asking her if she could deal with this matter as soon as possible.
The brand is worried that this will trigger a public relations crisis and affect Seeing Jin Li's image.
When Seeing Jin Li signed the cooperation, there was such a clause in the contract:
【During the endorsement period, the artist needs to maintain a good image. If a public relations crisis is caused by personal morality or emotional stains, the brand has the right to terminate the contract with the artist and pursue the artist's legal responsibility.】
Just to appease the brand's heart, she ground her throat.
Zou Da said quickly: "It has been discussed, and we decided to go in three steps.
The first step is to pull out the black materials of peers and use these black materials to lower the hot search; the second step is to buy volume for social hot spots and use the reality of contradictions to lower the hot search; the third step is to let stars who have a good relationship with Seeing Jin Li take the initiative to break the news and announce, taking this opportunity to promote some king-bomb announcements pressed in hand."
Sui Lingfang nodded: "Can only do this."
Zou Da: "The public relations team is arranging, and it will be effective within half an hour."
Sui Lingfang felt a little relieved in her heart, "I hope these three steps are useful!"
Zou Da hesitated and said: "Seeing Jin Li is only participating in the high school academic ability exam. This is not the college entrance exam. My suggestion is that it is best to inform Seeing Jin Li and let her clarify on the blog, and this hot spot will be suppressed."
Sui Lingfang shook her head without thinking: "No, I'm worried that this will interfere with Seeing Jin Li's exam state. Let her pass these three days of exams before responding."
Zou Da said in a low voice: "If you respond after three days, you will miss the best public relations date. It is best to return today. After returning after three days, netizens will say she is rubbing popularity."
Sui Lingfang said indifferently: "It's just an academic ability test, not a college entrance exam. Netizens love to say whatever they want. I just don't want Seeing Jin Li to be disturbed."
Zou Da thought for a while and said: "I think if you are really confident in Seeing Jin Li, you should tell her about this.
Although I haven't contacted Seeing Jin Li too much, I can feel from your words that her emotions are very stable, and she is not the character who will be defeated by these small things.
If she knew about the hot search spread today, she would probably just laugh it off and not take it to heart. If she can clarify in time, our public relations will also be more powerful."
You treat rumors and gossip as a joke.
Then it's just a joke.
Sui Lingfang frowned, pondered for a long time, and said: "Don't tell her."
Regardless, she didn't want to disturb Seeing Jin Li's exam state.
Any subtle factor, no.
"By the way, do you know who bought the hot search?" Sui Lingfang changed the subject and asked.
Zou Da: "Currently, the more obvious investigation is Hao Zhongyi Entertainment. This company specifically threw money at large traffic institutions to buy the traffic of this topic."
"However, this hot search was not thought of by Hao Zhongyi Entertainment. It just followed the trend. The traffic surge after the topic appeared was bought by some first-line teams."
Sui Lingfang asked keenly: "Then the original topic manufacturer is?"
Zou Da said with a solemn expression: "The three major entertainment marketing accounts, they all released relevant news at the same time and quickly generated this tag."
Zou Da quickly said the names of these three marketing accounts: XX Society, XX Observation Group, XX News Network.
Sui Lingfang didn't recognize these three major marketing accounts for a while, and they were not names she could often hear.
Zou Da explained: "These three marketing accounts are not specifically reporting news about stars, but chasing current hot spots in China, whatever is popular, they send whatever.
It's not strange that you don't know, but netizens who often pay attention to international news and social hot spots know these three marketing accounts."
Sui Lingfang was speechless.
"Why do these marketing accounts specifically report Seeing Jin Li participating in the exam? Isn't it out of line with their style?"
Zou Da speculated: "They may want to guide domestic netizens to criticize and scold Seeing Jin Li's behavior of participating in the exam, saying she is putting on a show, and then pass this news out in other ways, accompanied by netizens' comment screenshots, to foreign countries, achieving the purpose of uglifying China.
I am just guessing. These guesses are seen from gossip posts. Those people say that these three marketing accounts have foreign forces behind them, and they have invested in marketing accounts.
And the account subjects of these marketing accounts are not in China, all placed abroad, and the country can't manage it. One marketing account was previously considered a domestic official agency, and it was only dug out by netizens last year that this is just a private account."
Zou Da changed the subject, "Of course, it is also possible that domestic stars specifically reached cooperation with these marketing accounts, let them send this material out, and splash dirty water on Seeing Jin Li."
Sui Lingfang took out her mobile phone and brushed the comments on the internet, mostly criticism.
She was very helpless: "Normal people know how much courage it takes to return to the college entrance exam battlefield at an old age. In these two years, every day is live-streaming to study, how much perseverance is needed?
Seeing Jin Li can make up her mind to participate in the exam, which is a great thing, but under the operation of ulterior motives, she was greeted with criticism from the whole network, and everyone felt she was putting on a show.
The internet is really a double-edged sword. Netizens participated in this carnival of national criticism. Have they really thought about it with their brains?"
Zou Da was also very helpless.
They defended for so long, but still didn't defend it.
"The purpose that smart people can't achieve by all means is not as good as the flash of inspiration of a fool. Internet emotions are relatively extreme, and many people are just following the crowd."
Sui Lingfang said expressionlessly: "A group of mobs!"
After Seeing Jin Li's tag hit the hot search.
San Yue Tian was in Tianding Entertainment, negotiating the profit-sharing ratio with the company.
These days, Tianding Entertainment has persuaded San Yue Tian to change the originally set profit-sharing ratio through various ways and made a 60% profit-sharing concession.
Both sides are still negotiating, and neither has reached the bottom line.
And such a tug-of-war, Zhang Guang guessed, will tug-of-war until the end of April.
If Tianding Entertainment fails to sign a renewal contract with San Yue Tian by the end of April, it will stop all announcements of San Yue Tian, and the joint collaboration cooperation being negotiated will also stop.
So during this period, Zhang Guang is very busy, constantly helping San Yue Tian sign joint collaboration contracts.
When the breach of contract fee becomes higher and higher, and the consequences of breach of contract become more and more serious, it can force Tianding Entertainment not to act rashly.
The company dare not splash dirty water on the artist in turn and personally go down to break the artist's black material.
Driven by huge interests, even if enemies meet, they can smile and shake hands to make peace.
I don't know what happened, Ming Yingyue also joined this negotiation as an artist representative.
The company actually found Ming Yingyue to persuade, let her persuade them to make appropriate concessions and not be so stubborn.
But San Yue Tian had no good feelings for this slick artist. As soon as she joined the negotiation, San Yue Tian's expression was very cold, and it collapsed in a few minutes.
Chen Lin scolded loudly: "In what capacity and position are you representing the company to negotiate with us?
If you are an artist, then you understand the plight of artists better than the company!
If you are on the company's side, then you have betrayed the artist's side, so what qualifications do you have to persuade us with the posture of a giver?
You want to be the company's dog, but we are not willing to be!"
Parted on bad terms!
Chen Lin's accusation was like a sharp sword, tearing open the surface peace.
San Yue Tian didn't know what kind of contract Ming Yingyue signed with the company, which made her so keen on wandering between the board of directors, and also wanted to use the energy gathered by artists to push a company executive into the board of directors.
But San Yue Tian is not a fool.
Ming Yingyue was willing to come over to persuade personally, which meant that she was a vested interest in this matter.
Why should they listen to a vested interest?
Even if they want to listen, Ming Yingyue, an artist with no real power in the company, is not qualified to stand at the negotiating table.
San Yue Tian quickly left the company. After getting on the nanny car, he called Zhang Guang to talk about this matter.
Compared with San Yue Tian's ignorance, Zhang Guang knew some inside information.
"You don't need to care about her, anyway, you will leave the company later.
Ming Yingyue seems to have climbed up to a big shot on the board of directors. The two sides should be lovers. Relying on that big shot, she wants to enter the company's management, that is, enter the board of directors and obtain a part of the company's shares."
Chen Lin complained: "No wonder she wants to intervene in this matter. Other stars avoid it, but she came up to persuade eagerly. It turns out she is really a vested interest!"
Tianding Entertainment has been very chaotic recently. Ming Yingyue is just one of the sources of chaos, and there are other chaotic places.
Zhang Guang also doesn't like to stay in the company, always encountering all kinds of troubles.
He would rather go out to do things.
Thanks to the recent joint collaboration heat, he has the opportunity to go outside the company.
Zhang Guang said: "You should go to the company less in the future. It's very chaotic recently. If there are important things to talk about, use video calls. I'm afraid there will be problems in the company."
Yan Xingdong agreed: "Okay."
Zhang Guang said seriously: "There is one more thing. Don't get involved in the hot search reported on the internet, and don't express any opinions. I suspect this is a targeting of Seeing Jin Li by other forces. I'm afraid you will set yourself on fire."
Gu Cheng suddenly spoke: "Seeing Jin Li?"
Zhang Guang heard it, but didn't pay attention, but specifically said: "Captain, watch your members."
Yan Xingdong looked at Gu Cheng and said after a long time: "Okay."
After hanging up the phone, they immediately clicked into the blog and saw the headline hot search hanging in the search box at a glance.
Chen Lin brushed a circle of comments and "tsked", "A grand crusade and encirclement. Who did Sister Seeing Jin Li offend?"
Luo Yi thought this was very normal.
"Sister Seeing Jin Li's reputation is too good, almost no black material, but she is very popular. Many people are staring at her. This time it should be premeditated. I just don't know how many stars participated in it."
Yan Xingdong thought of the encirclement of Li Xunfang by people in the circle on New Year's Day and shook his head: "I'm afraid it's counterproductive. This matter is not that serious.
Li Xunfang was broken on New Year's Day for her chaotic private life, eating with different men every day, but because there was no specific evidence to prove that she was messing around with men and women, everyone called the other party a good friend, so that black material didn't become a climate.
This time, as long as Seeing Jin Li passes the exam smoothly and takes the high school academic ability certificate, these black materials will naturally be self-defeating."
Gu Cheng said in a low voice: "It's not that simple. The high school academic ability certificate is just the starting point for entering the college entrance exam, not the end point. She also has to achieve excellent results in the college entrance exam, otherwise she can't slap the 'she is putting on a show' statement in the face."
Chen Lin couldn't help but ask: "Then what should we do?"
Luo Yi glanced at him casually, his eyes hidden with threats, "Did you forget what Guang Ge said before?"
Yan Xingdong: "Xiao Lin, don't get involved in this matter. Look at how Chenxi Entertainment responds."
Chen Lin shrugged and said with a guilty conscience: "I'm just saying it casually, I didn't want to do anything, don't be too excited."
Yan Xingdong turned his head to look at Gu Cheng and warned: "Gu Cheng, you too, don't express any opinions."
Gu Cheng lowered his head, calmly typed a line and sent it to Seeing Jin Li, then said: "I know the measure."
Fang Fei headquarters.
The relevant person in charge originally wanted to find Chenxi Entertainment today to discuss Seeing Jin Li's summer advertisement, but suddenly there was such a hot search.
The person in charge was a bit uncertain whether to continue to contact Chenxi Entertainment, or postpone contact for a few days, so he found the current president Dai Xueling.
Just last year, Fang Fei's chief designer Dai Xueling acted as president.
And this year, the word "acting" was removed, and she turned into a formal president.
But she didn't delegate the design department to others, still serving as chief designer, just giving other designers more opportunities.
Dai Xueling heard the news on the internet, raised her eyebrows lightly, and stretched out her hand.
The assistant immediately handed the tablet to Dai Xueling, which was the tag of Seeing Jin Li's hot search first.
Dai Xueling clicked into the tag and looked at it for a few times, and scanned the comment area.
A few seconds later, she put the tablet aside and said lightly: "Change to an ordinary person, give up a stable job and decide to participate in the college entrance exam again, just to fulfill a wish, and finally got into a famous school. Do you think this is inspiring?"
The relevant person in charge said without hesitation: "Inspiring!"
"But Seeing Jin Li hasn't got into a famous school yet, and we can't determine whether she can get into a famous school." The person in charge said hesitantly.
Dai Xueling smiled lightly: "But she is not an ordinary person. Academic qualifications are just her bonus points, not everything. If she doesn't do well, she will continue to be an artist.
Do I need to popularize how many illiterates there are in the entertainment industry, and how many primary school and middle school educations there are? Her retreat has never been a diploma, nor has she relied on a diploma to hype. What is important is her fighting spirit, not the result.
If public opinion continues like this, there will be official stations for her. Continue to contact Chenxi Entertainment."
The person in charge actually felt it was okay, but he wanted to stabilize his hand, so he specifically asked the president.
If there was any accident, it wouldn't be his business.
This is the way of working!
End of Chapter
