Chapter 638: Sold out! Phenomenal sales!

Gu Cheng has been in meetings for the past few days, his thoughts constantly tangled, unable to summon the necessary resolve.

He has the intention of having the "Jin Se" online shop set up an official flagship store; the products are already on hand, which is selling the magazine.

However, what they produce is a serialized magazine, and they have to print different versions every month.

Once they start printing this month's magazine, the previous month's magazine must be discontinued.

Therefore, this means that netizens cannot buy the magazine of the month they want at will.

Once the time is missed, it cannot be bought.

The printing factory will not print more, and the magazine side will not specifically place orders for reprints.

This type of product, the magazine, has different attributes from those novel products.

Novels can be printed in tens of thousands of copies at once and stockpiled to be sold slowly.

Once sold out, if it feels like it can still sell, then tens of thousands more copies can be reprinted.

But magazines are different.

When a new one comes out this month, readers often won't buy the old months anymore.

In the end, he said: "Let's wait and see, see how the sales of the August issue go. If the response is truly enthusiastic, then we will discuss whether to open an online sales channel."

He paused and continued: "And even if we really want to open it, it is destined not to be open for too long. We cannot keep printing the August magazine; at most, we will print a few tens of thousands to sell slowly, and once they are sold out, they will be permanently taken off the shelves."

The matter of online sales came to a temporary end.

When August 15th arrived, physical stores put the August issue of "Jin Se" on the shelves, and the scene presented a surging crowd; many people lined up in long queues just to buy this magazine!

It was truly a rare sight; many bookstores actually had long queues in front of them, showing a fiery purchasing trend.

This made some people who really came to the bookstore to buy books curious, and they specifically asked the people in line for information.

"Hello, young lady, I would like to ask why you are all queuing here. Is there any bestseller on the shelves?"

An aunt holding a three-year-old child asked curiously.

Her home is near the bookstore, and she herself is someone who likes to read. From time to time, she would come to the bookstore to buy books. Her home has a dedicated study room, filled with books she likes.

She has lived here for more than ten years, and this is the first time she has seen people queuing in front of the bookstore.

Those who don't know might think that some celebrity is holding an autograph session in the bookstore!

The young person addressed as "young lady" said with a smile: "Auntie, it's not a bestseller on the shelves; we are here to queue to grab the magazine!"

Another young person said: "Auntie, do you know Seeing Jin Li?"

The aunt said: "Seeing Jin Li? I know her! Sometimes when I'm bored, I go to her live streaming room to read with her, and my mood becomes very calm.

By the way, doesn't she have a movie showing recently? Called something like 'Dawn', I went to see it last week, it was quite good, and I really want to know if she was saved by the virus stock solution."

The young person's eyes lit up and they nodded like a chicken pecking at rice: "Yes, yes, yes, I am also very curious. The director of 'Dawn' has announced that they will film a second part, which will explain what will happen to Seeing Jin Li's character in the second part. We are all looking forward to it!"

The aunt asked proactively: "Is it possible that Seeing Jin Li's magazine is newly released today? Are you all here to queue to buy her magazine?"

Several young people continued to nod and said in a jumble: "We are here to buy Seeing Jin Li's magazine, but not entirely. She is shooting a double cover with another male celebrity, and that male celebrity is called Gu Cheng."

"Gu Cheng?"

The aunt became interested, "I know Gu Cheng too, the celebrity who scored high with Seeing Jin Li, the two of them took the college entrance exam together!"

"Yes, yes, yes, that's the Gu Cheng. Today is the day the double cover magazine he shot with Seeing Jin Li goes online. We are queuing to buy the magazine because we are CP fans of these two!"

The aunt asked curiously: "What is a CP fan?"

The young ladies said embarrassedly: "It means we hope these two people can date."

The aunt suddenly realized: "So that's how it is. That's quite a good match. I also hope these two can date. Talented man and beautiful woman, and their careers are good too. Not bad, not bad."

Saying this, the aunt also took her child to queue; she also wanted to buy a copy.

The scene of queuing did not just happen in this bookstore; almost all large bookstores appeared to have queuing phenomena.

Some relevant entertainment reporters even specifically filmed it and interviewed some people.

"Are you here specifically to buy the August issue of *Jin Se* magazine?"

"Yes!"

"Are you a CP fan of the two?"

"Yes! But not entirely. I won't specifically post comments online asking them to be together. I just like looking at the appearance of these two people. If they can be together, it would be even better."

"Then Seeing Jin Li and Gu Cheng have magazines with individual covers for sale separately, will you buy them?"

That person hesitated for a moment and shook their head: "Probably not, I just love watching them together."

If we talk about why the quotes of some CP celebrities are higher than those of individual celebrities now?

For example, if it's just an individual appearance, perhaps the appearance fee for one show is only 300,000.

But if it is a double appearance, then the cost for both parties can be as high as 2.3 million. Look at how inflated the price difference is in between.

What can be done?

The audience just loves to watch this!

In the past, solo fans would desperately not let celebrities date, but now the 'evil' fans desperately want to see celebrities date and ship CPs.

Regardless of whether it's true or not, excited screaming is all that matters.

Just on the first day of sales, some large bookstores announced they were sold out that day, so readers could only go to other bookstores to queue.

But other bookstores couldn't hold out for long either, and within these three days of release, they announced they were sold out one after another.

Netizens could only rack their brains to go to some remote and out-of-the-way places to see if there were any left.

But it is a pity that although there are magazines in remote and out-of-the-way places, the stock they got cannot compare to large bookstores.

According to the scale of the store, the quota of magazines is also different.

Under the efforts of these readers, remote and out-of-the-way bookstores also announced that their inventory was in short supply one after another.

In just one week, all regions announced that they were out of stock.

Every day, the printing factory would urgently rush to produce a new batch to be sent to major regions, but it is a pity that it was just a drop in the bucket, and the market digested it very quickly.

Some people even queued at the entrance of the bookstore at dawn, just to be able to grab one.

Before the magazine was even released, netizens were already calling on "Jin Se" to open online sales channels on major online platforms such as blogs.

But "Jin Se" played dead and acted as if they didn't see it.

Now that the magazine has been released, let alone buying it, they can't even see a shadow, which made them even more angry.

#Jin Se don't play dead! #

This brand-new tag was pushed to the hot search by netizens full of resentment, and it even landed on the first place of the hot search!

Gu Cheng guarantees that he dares to bet the lives of all employees that he absolutely did not buy the hot search!

When he saw this hot search, he was also very panicked!

With trembling hands, he clicked into the hot search, and what met his eyes was all the crusade of netizens against "Jin Se".

【Don't even want to talk about this magazine (rolling eyes), last year they bet on the September cover of the Best Actress, it was also insufficient production capacity, waited for a week for the supply to come up, but it was also a bit hard to buy】

【Before Seeing Jin Li and Gu Cheng's cover was released, we had already reminded "Jin Se" on the official website, but this company just doesn't learn from pain!】

【Just ask if the online sales channel can be opened? I can pay a deposit to pre-order in advance, even if it is shipped half a month later, it's fine.】

【Don't ask, asking means they are dead, pretending not to see (funny)】

【My friends abroad all want me to bring them the cover, but I can't even buy it in China, what can I say? ╮(╯▽╰)╭】

【Last year, the Best Actress's September cover already called for Jin Se to open an online sales channel, but Jin Se was worried that the September cover would sell out, and no one would buy the October cover, so they refused to open it】

Gu Cheng complained while watching: "It's not me, I don't have it, it's not me!"

The September cover shot by the newly promoted Best Actress last year did indeed sell out, but it wasn't that they didn't want to increase production capacity, nor were they worried that the October cover wouldn't sell, but that the Best Actress didn't agree to add an issue!

The Best Actress herself wanted to make the magazine out of print, raise the price in the second-hand market, and increase her status. What could they do?

What's more, even so, Jin Se reprinted as much as possible, printing more than other months, but it couldn't withstand the looting by fans and second-hand scalpers.

"Ding-a-ling—"

The mobile phone ringtone rang.

"Editor-in-chief, the printing factory is asking if we want to proactively open a few more lines to print the August magazine?"

Gu Cheng was stunned for a moment and asked: "Are they willing? Did they propose any other conditions?"

The assistant said: "No, the printing factory said that the traditional paper media industry is very bleak this year, and they haven't seen the grand occasion of explosive orders for a long time. This is the first one this year.

Many printing factories' production capacity is not fully utilized. They want to take the order, so they took the initiative to call me to ask. No extra charge is needed, their workers will work in three shifts to help us!"

While Gu Cheng was thinking, the assistant said again: "By the way, Editor-in-chief, there are also advertisers calling me, asking if they can still insert advertisements in the August magazine?"

He refused without thinking: "The layout is already set, and the magazine has already been released. What kind of beautiful thing are they thinking about? No!"

Assistant: "Hasn't the electronic version of our August magazine not been uploaded yet? Those advertisers are aiming at the electronic journal."

Gu Cheng pondered for a while and said: "If the price is right, it can be inserted."

The assistant added: "They want the page with Gu Cheng and Seeing Jin Li."

Gu Cheng sneered: "No, I have already asked major well-known brands to quote for the page where the double cover appears. How could I give it to them!"

After talking with the assistant, he urgently held a meeting again, combined with the news from the printing factory, to discuss opening an electronic sales channel.

This topic is an old cliché.

But this time, everyone voted very quickly.

"Open it. I have contacted Chenxi Entertainment before, and the agent said that Seeing Jin Li doesn't have the idea of restricting it. We can sell as much as we want."

"Open it. The printing factory can produce at full capacity for us. Why not seize the opportunity?"

"But the sales in August cannot affect the August magazine. The Golden September and Silver October is the focus of our sprint."

Hearing this, Gu Cheng shook his head and said with a solemn expression: "For 'Jin Se', the battlefield of Golden September and Silver October has already started from August."

He pondered for a while and said: "Open the electronic sales channel, but all advertisements will be re-bid. The magazines sold through the electronic sales channel will have different advertisements from those sold in physical bookstores."

This means that "Jin Se" opens an online store and issues the same physical magazine, but the one through the e-commerce channel is a different version of the magazine, mainly because the advertisements are completely different.

It can even be specifically done for another version of e-commerce layout.

The advertisers received the news from "Jin Se" and secretly gritted their teeth, feeling that "Jin Se" is truly amazing, doing two businesses with one magazine!

Now the August magazine is selling so explosively, and physical stores are all sold out. Once the e-commerce channel is opened, it is conceivable that the sales will be even more terrifying.

The advertisers could only itch their teeth and go to increase the price!

This news also reached the ears of Seeing Jin Li and Gu Cheng.

When the two were on a video call at night, Seeing Jin Li asked: "Did your agent tell you to have less contact with me?"

Gu Cheng looked over thoughtfully and asked back: "Why would you say that? Did your agent tell you to keep your distance from me?"

Seeing Jin Li nodded ignorantly, "Yes, Sister Fang told me that your image is very good, very consistent with the image of the school hunk of Nanda, your personality is cold, and you are a top student, with many halos deepened, so there are many solo fans who don't want you to be bundled with others to hype CP, and even less want you to date."

Gu Cheng smiled lightly and coaxed in a low voice: "Baby, your agent is lying to you."

Seeing Jin Li blinked her eyes.

Gu Cheng said: "Have you seen the magazine where we appeared together? It sold out. Believe me, the whole world wants me to be with you."

He paused and said amusingly: "It's just that the agents' ideas are too old-fashioned. Compared to the set of playing CP hype, they are still immersed in the past, thinking that idols can only last long if they don't date."

"It's really strange, this group of people are used to being single, and they can't stand their own artists not being single."

This remark was a bit malicious, and Seeing Jin Li chose to forget it.

Jin Se's actions were very fast. On the day the meeting ended, they communicated with the companies of the two artists, and after getting a no-problem reply, they announced the opening of the online sales channel that day.

For well-known companies like them, opening an online store is quite simple, and the verification is fast.

Coupled with the effective bidding from advertisers, the next day, they released the sales link.

However, this batch of magazines sold online, because of the need to re-layout the advertisements, all started delivery seven days later, and the printing factory also had to print them separately.

But these are not the point.

The point is next month, which is September 13th, the August magazine will be completely discontinued, and it will really become out of print by then.

I don't know if it was stimulated by being out of print (but in fact, every month's issue will be out of print), or if netizens really like to ship this CP, or if it was blessed by the hot search, the Jin Se August issue magazine became famous in one battle.

As a result, as soon as the link was hung up, there were a lot of netizens coming to loot.

In just one hour, 20,000 copies were sold!

One day passed, and the online sales reached 70,000 copies!

This is just the sales online, not counting the sales in physical stores.

Gu Cheng specifically revealed a piece of news through WeChat Moments, saying smugly that the inventory of "Jin Se" in physical stores is far higher than the inventory currently sold online.

So the overall sales of the "Jin Se" August issue is an explosive one that leaves others far behind! ===== CHAPTER 639 =====