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Chapter 164: Registration Hits 10 Million

~11 min read 2,114 words

The next morning, the autumn wind blew cold and keen.

Withered, yellow sycamore leaves, dew-laden, swayed in the wind before drifting onto the bedroom's glass window.

The rustling sound woke Chen Yansen; he slowly opened his eyes to see Song Yuncheng still sprawled atop him, sound asleep, her hair disheveled.

The sky was dark; Chen Yansen glanced at the wall clock—4: 5 a. . still over three hours until sunrise.

He gently shifted Song Yuncheng off his body, picked up the shorts and shirt from the bedside, threw them on haphazardly, and headed toward the living room.

He sat down beside the sofa; to his right lay a stack of new books, and he idly picked one up to flip through.

Only when sunlight filtered through the sheer curtains did Chen Yansen snap back to awareness—daylight had come.

He set down the book, turned on his computer, and logged into Pinaibei's data backend.

Real-time new customer increase today: 1. million!

Order volume: 637, 00!

Chen Yansen filtered the options to check specific product details: the top-selling item remained the Orange Phone; second was the Nine Yang Mini Rice Cooker, with 59, 00 units sold and nearly six million yuan in revenue; third was the Mercury Home Textiles four-piece set priced at 129 yuan, with over 30, 00 units sold.

Fourth was the West Yue Navel Oranges, which had sold another 141, 00 units in just over seven hours—faster than yesterday.

Clearly, the group-buying mechanism was demonstrating astonishing viral effects.

"Master, good morning!"

At that moment, Song Yuncheng stumbled out of the bedroom, half-asleep, and instinctively greeted him.

"What did you call me?" Chen Yansen blinked, then smiled.

"Aren't you my master?" Song Yuncheng skipped over, crouched before Chen Yansen, and squinted playfully in reply.

"Once a master, forever a father—how about calling me Dad?"

Chen Yansen leaned down and lifted the crouching Song Yuncheng into his arms.

"No way," Song Yuncheng turned her head away, biting her lip in refusal.

"Call me Dad, and I'll call you Mom," Chen Yansen whispered, leaning close to coax her.

"Really? No cheating!" Song Yuncheng's eyes lit up.

After a moment's hesitation, she lowered her head, nestled against Chen Yansen's chest, and whispered softly: "Dad."

Chen Yansen nodded in satisfaction: "Dad will brush your teeth."

With that, he carried Song Yuncheng into the bathroom.

Before the door closed, Song Yuncheng's furious shout could still be heard: "Chen Yansen, you're breaking your word!"

Chen Yansen smiled. What was credit anyway?

By the time they were ready, it was already 10: 0 a. .; Song Yuncheng rolled her eyes and shot Chen Yansen a furious glare.

"I'll never fall for that again!"

Song Yuncheng silently warned herself: this man was a beast—full of lies, utterly without integrity.

"It's all your fault I'm late today," Song Yuncheng said, adjusting her shoes and lip gloss, turning to blame Chen Yansen.

"I already told HR last night—we're changing check-in time to 11 a. . Didn't you see the notice?"

Chen Yansen raised an eyebrow and smiled in return.

Pinaibei staff had worked until midnight last night; their start time couldn't possibly remain at 9 a. .

Even with overtime pay, they needed proper rest to maintain energy for the next day's work.

Hearing this, Song Yuncheng remembered: after returning to 0418 last night, she hadn't touched her phone again—so missing the notice was understandable.

"I'll head to the office then," Song Yuncheng replied, planning to avoid going to work with Chen Yansen.

"Have breakfast with me—I'll drive you," Chen Yansen suggested.

"No thanks, I'll take the shuttle," Song Yuncheng quickly refused, snatching her bag and dashing downstairs.

Chen Yansen smiled faintly, shook his head, and strolled calmly toward the cafeteria.

Meanwhile.

At Meters' headquarters in Shanghai, Min Jie had just arrived when the operations manager rushed over.

"Old Wang, how's sales today?"

Min Jie asked casually.

He meant Meters' performance on Pinaibei: yesterday, they sold 41, 00 orders totaling 1. 2 million yuan.

It seemed inferior to their previous output on FoxTao, but the two platforms operated on entirely different models.

FoxTao's average commission rate was 65–70%; for ten million yuan in sales, after rebates, they netted only 3–3. million.

And since Pinaibei had sold 40, 00 orders on its first day, Min Jie was already very satisfied.

In Min Jie's eyes, Chen Yansen was unquestionably Meters' lucky star—and his benefactor.

Without FoxTao and Pinaibei opening external sales channels for Meters, his position as General Manager of Bang Shopping would be unstable.

The warehouse's stock of T-shirts, hoodies, and casual pants from 2007 to 2009 finally had a chance to be cleared out.

"From midnight to 11 a. ., we've sold 73, 00 orders! About 125 product links are completely sold out. Pinaibei's Song Zong is pushing me to submit new items—I've just picked them."

The operations manager hurried to report.

"Email them to me—I'll review immediately," Min Jie replied, quickening his pace toward his desk.

At Meters' warehouse, besides their own staff, three couriers in Yunsu uniforms were bustling about with tape and packing bags.

Two hundred thousand orders in two days!

Warehouse staff were overwhelmed.

The courier responsible for picking up Meters' shipments, desperate, began helping with packing himself.

After working nonstop for over two hours, the three couriers collapsed onto the floor, gasping: "Tell your boss to hire more people! We're completely swamped!"

"Brother Bin, aren't we going to make a fortune this month?"

One courier asked eagerly, turning to the long-haired youth beside him.

"Wait till payday—I'll treat you two to foot massages," Gu Wenbin said, slinging an arm over his colleague's shoulder and grinning.

Meters' courier contract was signed at headquarters' negotiated rate, but they still earned a 0. yuan commission per order.

Previously, with only dozens of daily pickups, a 0. yuan commission would've made them curse their boss's ancestors seven generations deep.

But now it was different!

Meters was shipping tens of thousands of orders daily—minimum one million orders per month!

Just commissions: one hundred thousand yuan!

Divided three ways, each got over thirty thousand!

Though hauling packages back to the sorting center meant at least ten round trips daily—exhausting and grueling—the thought of the reward instantly reignited their energy.

"Brother Bin, can we go upstairs?" the remaining courier chuckled.

"We can go to the third floor! Come on, let's get these to the sorting center first."

Gu Wenbin gritted his teeth and stood up, his limbs heavy as lead, muscles aching.

Yunsu had slashed the minimum delivery fee for e-commerce parcels under 2. kg to just three yuan.

Customers shipping over 100 parcels daily qualified for this preferential rate.

The news quickly spread from Shanghai to Hangzhou.

Taobao sellers around Yiwu calculated: switching to Yunsu saved them 1. to 2 yuan per order.

For merchants with over 100 daily orders, that meant monthly savings of 5, 00 to 6, 00 yuan.

In 2011, that was a substantial sum!

Suddenly, Yunsu's Yiwu station experienced explosive growth.

In a single day, they signed dozens of preferential agreements and secured warehouse logistics contracts with TaoBao Wang and Huiqisi Department Store—couriers moved directly into the warehouses, packing goods and loading them onto trucks bound for logistics centers.

Yunsu had once been an obscure little courier company, but riding Pinaibei's momentum, it suddenly rose to prominence in e-commerce and logistics.

Faced with Yunsu's sudden price cuts, the station bosses of STO, ZTO, SF Express, YTO, TT Express, Guofeng, and Sufeng panicked—they were mostly franchisees, bearing their own profits and losses, and now many clients had defected to Yunsu.

How could they make money anymore?

So they all called headquarters, demanding the companies intervene and warn Yunsu against this "profitless, cutthroat" behavior.

Soon, STO's boss Chen Dejun obtained Liao Wei's number and called in fury: "Liao Boss, you can't run business like this! You're ruining everyone's livelihood!"

"Mr. Chen, misunderstanding! All misunderstanding! Three yuan is Yunsu's preferential rate for medium and large merchants—our staff misinterpreted it. I'll shut it down immediately," Liao Wei replied evasively.

He aimed to stall Chen Dejun while snatching more clients.

"Liao Boss, I don't care if it's intentional or not—don't be the first to stick your neck out! If you touch everyone's cake, Yunsu won't get a peaceful day!"

Chen Dejun didn't care whether Yunsu's price cut targeted small vendors or medium/large ones—its essence was stealing everyone's bread.

He couldn't tolerate it!

"Mr. Chen, that's not how you put it—it's fair competition. If you can eat this cake, why can't I?"

Since aligning with Chen Yansen, Liao Wei had grown bolder.

Seeing he couldn't fool Chen Dejun, his tone instantly hardened.

Though STO was a minor industry giant, Liao Wei wasn't afraid—he had no shortage of money or business.

If Chen Dejun wanted a fight, he'd fight to the end!

"Fuck!" Chen Dejun slammed down the phone, cursing.

He immediately summoned STO's senior management to devise a group strategy against Yunsu's price cuts.

But price wars could only be fought on price.

By 5 p. . that day, all STO stations nationwide received notice: for clients with over 500 daily orders, implement a three-yuan minimum delivery fee to match Yunsu.

Aim: retain medium and large KA clients!

After learning of this, Huitong, Yuantong, Yunda, and other companies could only reluctantly follow suit.

Under Chen Yansen's disruption, the courier industry's internal competition had accelerated by seven years!

At this moment, it all came down to who had deeper pockets, more delivery stations, and greater order volume—after all, the more parcels collected, the lower the per-unit cost, and the greater the advantage.

On the other side.

Chen Yansen exited Building 8 and entered Building 6, where Pinbei was located, held a brief meeting with department heads, then turned to Xu Xingxing and said:

"Tell the park management to lease the unused half of the cafeteria. The admin department should hire a kitchen team—we'll handle all three meals for Pinbei and Orange Tech ourselves."

The food in the tech park cafeteria was terrible; aside from a few employees who didn't mind, most took the shuttle bus to the East Gate of Xu Yuan to eat.

But with more employees joining, the cafeteria was packed every lunchtime, wasting huge amounts of time.

"Understood, Chen Zong." In formal settings, Xu Xingxing no longer dared call him "Ban Zhang," opting for a more appropriate title.

As for the suggestion to run an in-house cafeteria, employees had already voiced their concerns.

After leaving the meeting room, Xu Xingxing immediately went to speak with the park manager.

"Fine, but you must obtain all the necessary permits—if anything goes wrong, I won't be held responsible," the park manager whispered.

Fire safety, environmental, health, and food operation permits—all were mandatory.

Given Pinbei and Orange Tech's influence in Xu Cheng, the park manager dared not refuse; if they moved to another park, the office building would sit empty and need re-renting.

"Alright, it's settled. I'll have legal send over the lease contract." Satisfied with the response, Xu Xingxing smiled and left the park office.

"Damn! Those idiots in the cafeteria—can't even make money when it's handed to them."

After Xu Xingxing left, the park manager couldn't help complaining.

Even college students couldn't stand it—imagine how awful the cafeteria food must be.

At exactly 18: 0, the official Weibo account of the 21st Century E-Commerce Evening News suddenly published a sales report on Pinbei's first day online.

Five million registered users!

One point eight million orders!

Daily sales exceeded one hundred million!

The news instantly sent shockwaves through the industry.

Many knew Pinbei had launched, but none expected it to achieve such striking results right out of the gate.

While the top-level entrances on QQ and WeChat offered massive traffic, only a quality product could convert it into such performance.

"Daily sales over a hundred million?" Liu Qiangdong felt a pang of bitterness upon hearing this—he'd struggled for over a decade just to push JD's daily sales to 300–400 million.

Ma Liyun of Ali was troubled upon learning this.

When acquiring FoxTaobao, 60% of the mid-level managers chose to leave.

But most of them were second- or third-year students or recent graduates—he'd never taken them seriously.

The acquisition agreement required Chen Yansen not to enter the guide-commerce industry for five years.

Yet this kid had pivoted to vertical e-commerce—and was thriving.

Still, after some thought, Ma Liyun didn't take it too seriously.

After all, Pinbei's current scale was tiny compared to Ali—like a mere ant, insignificant.

Inside Pinbei, at 22: 0 that evening, they were celebrating surpassing ten million total registrations and breaking two hundred million in daily sales!

This time, new users from group buying and zero-yuan slashing accounted for 30%, while QQ and WeChat channels dropped to 47%, the rest coming from ad placements.

(End of Chapter)

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