Chapter 346: 100 Billion Scale

Chen Yansen and Liu Qiangdong sat facing each other, while a purple clay teapot nearby emitted swirling steam.

The accompanying staff of Jingdong wore tense expressions, their faces revealing nervousness.

Liu Qiangdong broke the silence first, smiling lightly as he said, "President Chen, I came specifically to visit today because I sincerely hope Sister Chengzi Mobile can join Jingdong. We both know clearly that the mobile phone market is fiercely competitive; having an additional sales channel is crucial for the development of Sister Chengzi Technology."

"Is that so? Since Sister Chengzi Technology withdrew from the Jingdong platform after the 418 Home Appliance Festival, performance seems to have been unaffected."

Chen Yansen put down his teacup, leaned back, and looked at Handsome Dong with a beaming smile.

He wanted actual benefits and did not wish to listen to the other party's nonsense.

Cooperation benefits both sides, that is true, but in the current e-commerce environment, the cooperation between Jingdong and Sister Chengzi Technology obviously favors Jingdong more.

Did Liu Qiangdong think he could lure Sister Chengzi Technology back with empty words?

Not so easily!

Hearing this, Liu Qiangdong let out a dry laugh, gestured to the assistant beside him, who understood immediately and handed over a marketing promotion plan.

After taking it, without the slightest hesitation, he pushed it directly in front of Chen Yansen and said, "This is my sincerity."

Chen Yansen reached out, picked it up, and flipped through it casually.

The content included resource slots such as the Jingdong homepage, carousel images on the 3C digital channel, and hot recommendations; it would host four 'Super Brand Day' events for Sister Chengzi Technology over a year, while coordinating offline advertising, public relations, online placement, and social dissemination resources to provide full-platform scale exposure.

Additionally, there were preferential policies with payment terms as short as twenty days, after-sales guarantees, and big data support.

Compared to last year's entry contract, this plan in front of him had more flexible terms, significantly increased resource allocation, and everywhere conveyed the meaning of breaking the deadlock and restarting.

Liu Qiangdong's attitude of admitting his mistake was sincere, and Brother Sen was very satisfied.

But Chen Yansen thought for a moment and pondered secretly: Since Jingdong had already signed an 800 million procurement contract with Meizu and had a backup, logically it should not be so 'kneeling and licking' toward Sister Chengzi Technology; the other party must be hiding other conditions.

"What does President Liu require?" Chen Yansen asked directly, too lazy to beat around the bush.

"I knew I couldn't hide it from you." Liu Qiangdong grinned, paused, and continued, "Jingdong wants to establish long-term advertising placement cooperation with Toutiao, Lingxi Browser, and the Sister Chengzi App Shangcheng."

After speaking, he stared straight at Chen Yansen, observing the subtle expressions on the other party's face.

Chen Yansen understood his meaning; it was nothing more than wanting to secure a lower quote through an annual framework cooperation.

In 2012, constrained by broadband, 3G networks, and the penetration rates of personal computers and smartphones, the total number of domestic netizens was less than 600 million.

Platforms that started early, such as Taobao and Jingdong, quickly hit the traffic ceiling.

At this critical period of transition from PC internet to mobile internet, apart from Penguin, the mobile resources controlled by Senlian Capital were the most substantial.

If Jingdong wanted to break through the valuation ceiling of 15 billion US dollars, it could not do without the help of Senlian Capital.

"No problem." Chen Yansen agreed readily.

For money handed over on a platter, it would be a waste not to earn it!

As for discounts, Liu Qiangdong should not even think about it!

Do as much work as the money paid; the advertising businesses of Toutiao, Lingxi Browser, and the Sister Chengzi App Shangcheng all adopt a CPM bidding mechanism; the higher the bid, the greater the exposure. If one is unwilling to spend the money, it will be difficult to buy scaled new customer traffic.

Seeing Chen Yansen agree so decisively, a look of joy inevitably spread across Liu Qiangdong's face; he hurriedly picked up his teacup, used tea as wine, and thanked him repeatedly.

"When does Jingdong plan to list?" Chen Yansen asked casually.

"To be honest, the securities firms in Hong Island and the Lighthouse Country have offered Jingdong a price of just over 10 billion US dollars. I would rather hold out for two more years than list at a loss and let outsiders pick up the bargain."

Liu Qiangdong straightened his back and said with a stern face.

In his view, if the valuation was not 20 billion US dollars, Jingdong would absolutely not list.

After all, Mama Ali's valuation was already nearing 80 billion US dollars; if Jingdong's market capitalization on its first day of listing was only 10 billion US dollars, it would be far too embarrassing.

"By the way, Pinbei's current market share and sales growth rate are quite considerable; President Chen should prepare the listing plan as soon as possible." Liu Qiangdong changed the subject, testing Chen Yansen.

Huang Zheng, hearing this, instinctively perked up his ears.

He held quite a few Pinbei stock options in his hand; once the company listed, his net worth could skyrocket.

Pinbei had shareholding from customer service to the CEO, but the project had only been established for two years.

Therefore, everyone believed that Pinbei would list sooner or later.

"I am not in a hurry; anyway, Pinbei is not short of funds." Chen Yansen shrugged and said indifferently.

Liu Qiangdong immediately felt stung, and a trace of envy flashed in his eyes.

Actually, Senlian Capital's investment in warehousing and logistics was no less than Jingdong's, but Chen Yansen's approach was smarter; he operated Yunsu Express independently, responsible for its own profits and losses, greatly reducing the investment concerns of venture capital institutions.

Furthermore, Yunsu Express not only served merchants for Pinbei but also undertook the pickup business for Tmall Shangcheng, Taobao C-stores, and Jingdong POP stores; after defeating the Three Tong and One Da, Liao Wei quickly turned losses into profits by raising prices.

Turning the original negative assets into profitable projects instantly.

Liu Qiangdong wanted to learn, but he feared it would affect the service quality and delivery timeliness of Jingdong Express.

The two sat beside the sofa, chatting while drinking tea.

Sister Chengzi Technology's entry into Jingdong, and the advertising agreements between Toutiao, Lingxi Browser, the Sister Chengzi App Shangcheng, and Jingdong, were all handed over to subordinates to handle.

"Yesterday, Mama Ali announced externally that businesses such as Tmall Shangcheng, Taobao C-stores, and 1688 had completed 1 trillion GMV yesterday; Mama Ali's dominance is not a good thing for Pinbei or for Jingdong."

Liu Qiangdong spoke slowly.

"Being number two in the industry is also fine." Chen Yansen smiled, completely ignoring the usual script.

Being the second place is too ugly!

Pinbei naturally wanted to take down Mama Ali, but how to do it, with what angle, intensity, and speed, still had to be planned gradually.

First, let Jingdong take the lead and attract Mama Ali's fire.

It is worth noting that Liu Qiangdong had repeatedly claimed at the last Beijing Internet Conference that he would surpass Mama Ali in three years; if he didn't do it, who would?

The reason Liu Qiangdong wanted to bring Pinbei along was mostly to borrow the resources of Senlian Capital to first crush Mama Ali, then turn around and take down Pinbei.

Chen Yansen would not fall for it!

Having experienced the golden decade of e-commerce, he knew the future industry trends inside out and understood clearly in his heart that the potential of the e-commerce track was astonishing; there was still a vast distance before Mama Ali, Pinbei, and Jingdong were fully satisfied.

Starting a war at this moment would be purely a waste of funds and energy.

Seeing that Chen Yansen remained unmoved, Liu Qiangdong had to give up, then gathered his thoughts and chatted with him from e-commerce to logistics, extending to group buying, food delivery, ride-hailing, and other industries.

"President Chen, I noticed the logistics information on Pinba's order page now includes a real-time route tracking feature. Could it be that they've integrated Gao De Maps' data interface?"

Liu Qiangdong suddenly asked.

To be honest, he was a bit envious.

"Something like that, but it relies more on electronic waybill technology. Just upload the circulation path of each courier package to the server, and this function can be achieved."

Chen Yansen understood immediately, grasping the subtext in Liu Qiangdong's words in a split second.

Nowadays, there are hardly any domestic courier companies left that haven't joined the Yunsu Courier Alliance; JD Express is one of them. However, JD doesn't need the two biggest advantages of the Yunsu Courier Alliance members.

First, the terminal delivery solution for the last 100 meters, namely the courier lockers; second, the problem of high delivery costs in township markets.

Because the core service of JD Express is door-to-door delivery, Liu Qiangdong has no use for either courier lockers or Yunsu Courier service stations.

But JD Express cannot bypass electronic waybill technology!

That dog Liao Wei has applied for a series of related improvement patents and derivative patents surrounding the structure, format design, algorithms, and data processing methods of electronic waybills, forming a comprehensive patent defense pool.

If JD wants to use electronic waybills, it can only join the Yunsu Courier Alliance and pay a technical royalty of one cent per shipment.

The price isn't expensive, but JD must open its data interface, which Liu Qiangdong finds hard to accept.

"President Chen, actually JD also wants to obtain the patent usage rights for electronic waybill technology," Liu Qiangdong said frankly.

He originally planned to take the self-research route and develop a brand new electronic waybill system, but the road ahead was blocked by Yunsu Express; paying up is unavoidable!

"Just join the Yunsu Courier Alliance," Chen Yansen replied matter-of-factly.

Liu Qiangdong wants both the technology patent authorization and no data interface opening; where is there such a comfortable thing?

Yunsu Express developed the electronic waybill system, not to do charity.

"What if we only pay the patent usage fee?" Liu Qiangdong pressed.

"No." Chen Yansen shook his head and refused decisively.

Currently, only the Post enjoys this treatment; JD doesn't have that kind of face.

Liu Qiangdong's face stiffened; the taste of being rejected is not pleasant.

If it were anyone else, he would have already turned and left, but he cannot offend Chen Yansen, so he could only force a smile and deliberately change the subject.

He needs time to consider!

before deciding whether to join the Yunsu Courier Alliance.

The morning passed in a flash; Chen Yansen invited Liu Qiangdong to a restaurant in the city center for lunch, with Huang Zheng accompanying them.

Three hours later, the group returned to the Science and Technology Park, where Chen Yansen led the other party to visit Jinri Technology and Sister Chengzi Payment one by one.

Ever since Pinba and JD fell out, Sister Chengzi Payment withdrew from JD's payment system.

Although the cooperative relationship has been restored now, Liu Qiangdong didn't bring it up again, because JD Payment has gone online.

Not until the dusk grew heavy and a crescent moon rose halfway into the sky did Liu Qiangdong leave with his subordinates.

On Chen Yansen's desk, a letter of intent for cooperation between JD Express and Yunsu Courier now lay.

In the end, Liu Qiangdong still chose to bow his head.

After seeing the person off, Chen Yansen took out his phone and sent a text message to Song Yuncheng, then drove out of the Science and Technology Park, heading west along Xucheng Avenue.

In no time, Song Yuncheng walked out of Building No. 6, got into the driver's seat, and followed Chen Zong's driving route at a leisurely pace.

Xucheng in December was desolate; the northern cold wind, like willow-leaf knives, made the camphor trees on both sides of the road weep.

As the lights first came on, the neon lights were brilliant.

A few minutes later, an Aston Martin Rapide appeared within sight; Song Yuncheng flashed the car lights twice.

The taillights of the Aston Martin Rapide flashed twice immediately.

The two cars, one behind the other, then drove into a villa district.

"When I was a freshman, I came to Sanjiaozhou with classmates. I didn't expect there to be such a beautiful villa district nearby. How much per square meter?" After getting out of the car, Song Yuncheng ran over to Chen Yansen's side and asked with a curious expression.

"Seven thousand per square meter after the discount, less than four million. Real estate prices in Xucheng are far cheaper than in Luzhou," Chen Yuncheng replied.

Having spoken, he took Song Yuncheng's small hand and walked into the garden of over two hundred square meters. In terms of size and decoration level, this house was no different from the villa in Hucheng, but the price differed by five or six times.

Song Yuncheng thought about her little treasury; working hard for two and a half years, she had only saved over four million. She spent three hundred thousand buying Chen Yansen a watch, leaving exactly four million, which was just enough to buy one villa.

"Real estate in Luzhou is worth investing in. Don't just think about making money without knowing how to spend it. Buy a few two-bedroom units near the university town and business district to rent out; you won't lose," Chen Yansen said casually as he pushed open the living room door and gave advice.

"Then why didn't you buy any?" Song Yuncheng asked.

"Who said I didn't buy? I just bought five sets." Chen Yansen plopped down on the sofa.

Five sets?

Song Yuncheng silently clicked her tongue and couldn't help but curse inwardly, 'Rich Dog'.

But she also took Chen Yansen's words to heart.

In business matters, Song Yuncheng almost obeyed him blindly; after all, in her heart, Chen Yansen was not some business genius, but the God of Business.

So, although she didn't speak, she had already decided to do as Chen Yansen said when she got back.

"I'm hungry," Chen Yansen said abruptly.

Song Yuncheng's cheeks turned slightly red as she tried hard to analyze the true meaning behind President Chen's words.

Usually, Chen Yansen only says "I'm hungry" in three situations; what exactly does this guy want to eat?

"There are vegetables in the fridge; I'll leave it to you," Chen Yansen added.

So it was just about eating; Song Yuncheng breathed a sigh of relief, yet felt a little disappointed.

The next morning, Gome announced it would integrate Gome. com and Kuba. com, unify the backend management, and rename itself "Gome Online".

Laoshou. com launched the "Daily Settlement" plan, settling merchant payments daily, hoping to gain more merchant resources by leveraging efficient capital turnover.

Upon learning this, Pei Yi immediately followed suit.

Kuaipao lacks no money; with over a billion in cash sitting in its accounts, it can naturally see this through to the end.

Although Dianping and Meituan have investor backing, in terms of assets, they fall far short of Kuaipao and Laoshou Wang.

But merchants are like grass on a wall; when the wind blows, they lean whichever way the wind blows.

Zhang Tao and Wang Xin had no choice: either shorten the settlement period and improve withdrawal flexibility, or sit and wait for merchant resources to drain away. Finally, they gritted their teeth and launched similar features as well.

Meanwhile, Chengzi Payment once again disclosed the fund scale of Yu'e Bao, instantly triggering an earthquake within the industry.

"Yu'e Bao has been online for 54 days; scale exceeds 100 billion, with nearly 30 million users!"

This is the first money market fund in the country to reach the 100-billion scale!

(End of this chapter)