Chapter 80: [Important! Must Read!] Wine God Network Joins In, 1000 Bottles
On the first day of the first Super Return campaign, total sales reached 10.37 million!
The next day, 5.37 million!
On the third day, 2.48 million!
But on the second day, the second Super Return campaign launched simultaneously; the limited-time flash-sale items from the first campaign sank to the bottom of the product pool, freeing up traffic.
On the first day of the second Super Return campaign, sales reached 8.93 million!
The next day, 4.92 million!
On the third day, 3.01 million!
Two consecutive Super Return campaigns both achieved remarkable results; in an instant, more and more merchants proactively sought them out.
Li Hui and others were so busy on the second floor of the Entrepreneurship Park that their feet barely touched the ground; phone calls came one after another, without ever stopping.
Although tired, thinking of the generous commissions, everyone was full of energy.
"Boss Zhang, this is Li Hui from Fox Tao. Regarding the best-selling commission we discussed last time, I think 60% is more appropriate. The Nine Yang campaign last period used that ratio. You offered 50%, and the category operations team didn't approve it. Wouldn't that be a waste of our time?"
Li Hui held his phone, sitting at his workstation negotiating with the merchant.
The others were the same, busy urging merchants to register, select products, set commissions, submit them for category review, and then, once approved, editors would import the information into the backend.
Everyone was working feverishly. After the Super Return campaign launched, over 100 flash-sale items were needed daily, from at least 30 brands. Over a month, that amounted to 3,000 flash sales and nearly 1,000 brands.
Plus, Chen Yansen had emphasized repeatedly to continue enriching the categories and quantity of products in the Super Return campaign. The merchant acquisition team faced the greatest pressure, needing to both liaise with merchants assigned by categories (merchant resources registered via the website entry point who proactively filled in cooperation information) and conduct cold visits on Wangwang.
They said it was a six-hour workday, but Li Hui and others started at 8 AM and worked until 9:30 PM before going home.
A brand group's gross profit ranged from two or three hundred thousand at the high end to fifty or sixty thousand at the low end. Launching one meant they could earn at least 2,000 yuan.
Was there any difference between this and picking up money?
Hu Li, Xu Kun, and other category operations staff were so envious they wished they could immediately ask Chen Yansen to transfer them to a more lucrative position.
Chen Yansen saw this and sighed slightly, thinking: Once December passes, we must conduct another salary adjustment. If we stick to the previous salary levels, problems will arise sooner or later.
However, he wasn't worried. The four major sectors—Nine Yuan Nine, Search Rebate, Shangcheng Rebate, and Super Return—could bring him nearly 2 million yuan in daily revenue. After deducting technical and advertising costs, about 1.2 million yuan remained.
What are a few wages compared to that?
In this world, no company has ever gone bankrupt because it paid its employees high wages.
As Chen Yansen was pondering, Xu Dan approached with a resume and said, "Brother Sen, there's an interviewee in the conference room. He's from Yi Xun Network. His industry experience isn't particularly senior, but he has the necessary merchant resources and mainly works in the home and general merchandise category."
"Couldn't recruit a Taobao Xiaoer?"
Hearing Xu Dan's words, Chen Yansen instinctively asked further.
"We offered a base salary of ten thousand, and they still weren't willing to come." Xu Dan smiled awkwardly, looking helpless.
"Alright, use this person's resume to find some alternative candidates." Chen Yansen nodded slightly, indicating understanding.
It seemed he had still oversimplified the problem. In this era, e-commerce Xiaoers held the power to list products and had some influence over campaign resources.
At the manager level, a ruthless one could rake in tens of millions in a year; even those doing the grunt work below could make hundreds of thousands. Naturally, they looked down on Chen Yansen's trifles.
However, Chen Yansen didn't mind. Although category assistants earned less and worked more, they had frequent opportunities to contact merchants, which could meet the needs; there was no need to specifically poach category managers.
Anyway, Chen Yansen just wanted to wash through the resources once, keeping costs lower, which better served his interests.
"Okay, Brother Sen, I understand." Xu Dan responded, put down the resume, turned, and left.
"Yuan Wei, Huazhong University of Science and Technology, Mathematics Department, joined Yi Xun in 2007..."
Chen Yansen glanced at the resume, felt the name was very familiar, thought for a moment, then walked straight toward the interview room.
At that moment, Yuan Wei, sitting in the interview room waiting, was curiously looking around the second floor of the Entrepreneurship Park.
He had previously heard that the founder of Fox Tao was a freshman, and he thought it was media hype, but now being inside the Entrepreneurship Park of Xucheng Academy, he couldn't help but start to believe it.
A freshman, eighteen years old, creating an e-commerce platform with daily sales of ten million?
Yuan Wei inwardly whistled in amazement; he remembered when he was in university, tutoring earned him 60 yuan a day, and eating a meal of braised pork could make him happy for half a day.
Are young people these days so amazing?
"Knock, knock, knock—"
A series of short knocking sounds rang out.
Yuan Wei looked up and out; through the glass curtain wall, he saw a boy wearing a black turtleneck sweater, holding a document, stepping inside.
"Yuan Wei?"
Chen Yansen called out tentatively.
"Hello, Interviewer. My name is Yuan Wei, graduated from Huazhong University of Science and Technology, Mathematics Department, with three years of category operations experience, specializing in home and general merchandise..."
Yuan Wei reflexively began his self-introduction.
Heh, the young Yuan Wei was actually this nervous during interviews!
Chen Yansen found it somewhat amusing and couldn't help but make a snide remark.
This was the second former colleague he had met; the two had once worked at the same company.
Later, when Chen Yansen went out to start his own business, Yuan Wei successively jumped to What's Worth Buying, Meituan, Kaola Haigou, Taobao International, and then later to Pin Xixi, always working in operations or merchant management.
After Chen Yansen's Feiyu Technology gained traction, he brought Yuan Wei into Feiyu to serve as the Director of Home Products, a middle-management position in the company.
Setting work aside, the two were also old friends.
When Chen Yansen first entered the industry, Yuan Wei told him plenty of industry gossip; the incident where someone took domestic latex mattresses and passed them off as imported goods to skim kickbacks was something Yuan Wei had told him privately.
"Your last job was in Hucheng. Can you adapt to coming to Xucheng?"
After hearing the self-introduction, Chen Yansen asked with a light smile.
"Don't worry, Interviewer. My hometown is in Jingchu, not Hucheng. I feel Fox Tao has good development prospects and is worth changing my work location for." Yuan Wei looked directly at Chen Yansen, hands clasped together, speaking sincerely.
"When can you start?" Chen Yansen asked again.
"Yi Xun requires one month's notice for resignation, but my relationship with the manager is good. If I communicate with him, I should be able to start two weeks early."
Yuan Wei's heart leaped with joy; he hurriedly explained, fearing the start date might not suit Chen Yansen's wishes.
"I'm Chen Yansen, founder of Hu Li Tao. Welcome to join Hu Li Tao."
Chen Yansen sprang up and reached out to grasp Yuan Wei's right hand.
The scene felt oddly familiar.
In his previous life, Yuan Wei, nearly forty, had been worked to the bone pulling overtime at Pinxx and reached out to Chen Yansen on his own. Out of old sentiment, Chen Yansen let him into Feiyu.
But to be fair, Yuan Wei's work ability was top-notch — he'd practically worked his way through every major internet company in the country, with first-rate comprehension. Having him handle merchant recruitment at Hu Li Tao would be more than enough.
"Thank you, Boss Chen. I'll go back and submit my resignation right away." Yuan Wei promised excitedly.
"On salary, HR will talk it over with you. I'm sure you'll be satisfied." Chen Yansen patted his shoulder and walked away with a smile.
Watching the trajectory of a soul from his past life shift, Chen Yansen felt it was a little strange.
Who cares!
Chen Yansen shook his head, pushed the messy thoughts down. Even Yuan Wei's career development in his previous life wasn't all that great — at his age, he was still squeezed into a two-bedroom apartment with his parents and children.
Working with him, he'd earn at least a few hundred thousand a year!
Definitely more comfortable than his last life!
Just as he sat back down at his seat, a chat window popped up with a message from Song Yuncheng. He tilted his head and asked: "The registration form from Jiushen Wang?"
"Yes." Song Yuncheng replied.
"Run it past Hu Li first. She's in charge of the food category now."
Chen Yansen didn't look at the registration form — it didn't follow the proper workflow.
Sister Li has already reviewed it, but she doesn't understand the Feitian Maotai liquor market, so she wants you to help oversee it.
Song Yuncheng understood what Chen Yansen meant after hearing it and quickly explained.
"Feitian Maotai too?"
Chen Yansen grew interested. He opened the Excel sheet — the limited-time flash-sale items were all specially marked, red text on yellow background, especially eye-catching.
The first item was 53-degree Feitian Maotai liquor, selling price 1,499 yuan, commission rate 40%. Working it out, the floor price Jiushen Wang offered was around 900, 199 yuan lower than the official retail price.
Compared to the secondary market, the profit margin was considerable!
Chen Yansen switched pages, checked a few second-hand platforms, and looked at quotes from several liquor resellers. Current-year 53-degree Feitian Maotai was priced by scalpers anywhere from 1,500 to 1,600 yuan.
"Too bad there's only 200 in stock — the traffic-driving effect is limited." Chen Yansen muttered softly, then said to Song Yuncheng: "Talk to them and add 800 more to the stock. Adjust the commission rate for regular items from 20% to 40%, and we can give them a resource package worth 500,000."
"I'll try." Song Yuncheng didn't ask more, nodded, picked up his phone, and went out to make contact.
Chen Yansen continued scrolling down.
43-degree Fenjiu Laobaigan, selling price 89 yuan, commission rate 50%;
French Château Lafite Rothschild dry red wine double-bottle set, selling price 99 yuan, commission rate 70%;
Australian Barton Estate dry red wine single bottle, selling price 39 yuan, commission rate 80%;
Including Feitian Maotai, there were 12 limited-time flash-sale items in total — 4 per day, with three days of homepage exposure in a row.
Jiushen Wang's thinking was probably similar to Bangou Wu's — rather than spending money on advertising, better throw the money into the partnership with Hu Li Tao. If the ROI worked out, they might even make a killing.
Soon, Song Yuncheng came back from outside and said softly: "The other side agreed. They want me to put together an introduction for the resource package."
"Tweak the Metres plan and put together one worth 500,000 to send over." Chen Yansen gave brief instructions.
"Got it, I understand." Song Yuncheng replied.
Chen Yansen stretched lazily, his gaze sweeping across the second floor of the startup park. Over 70 people filled six startup rooms; of the remaining two, one was a sample room, also doubling as a meeting room and interview room.
Half the second floor was allocated to Hu Li Tao's use.
Chen Xu and Zhang Yifeng had also returned from their business trip to Metres. After talking with Chen Yansen, Chen Xu decided to stay in the category operations group, while Zhang Yifeng transferred to the merchant recruitment group.
"At Super Return's current growth rate, just the merchant recruitment headcount costs will exceed 1 million next month. Thinking about it, it's actually something to look forward to."
Chen Yansen thought to himself.
1 million is 100 points of Human Order Flame — it could raise his constitution from 1.67 to 2.67, a number infinitely approaching the human limit!
(End of chapter)
End of Chapter
