Chapter 243: Third Brother Is Going to Die, Breakthrough, Foundation Establishment 3rd Layer

... n Danxia Peak.

Taking advantage of the time when the Pill Hall cultivators were preparing materials, Luo Chen summoned Sima Huiniang to ask about the current situation.

It was about what he thought.

The Zheng family of Gunlong Ridge has indeed changed from its usual laziness.

In recent times, it has become more and more active.

First, pill output is higher than before, accompanied by a small amount of high-grade Fire Ganoderma Pills. This thing, the medicinal power is not weak at all, the high-grade medicinal power is 30% higher than Jade Marrow Pills.

Secondly, the cultivators of the Zheng family's pill shop have received special training and have become active and enthusiastic.

Even if they are not as good as the female cultivators of the Luotian Society's Gold Hall, they are indeed changing.

Moreover, the Zheng family also opened another shop outside Gunlong Ridge and the immortal city, sending people to station there at all times.

Finally, it is price reduction!

They directly lowered the Fire Ganoderma Pills that were originally one hundred spirit stones a bottle to ninety low-grade spirit stones.

Even the precious high-grade Fire Ganoderma Pills only sell for one hundred and fifty.

Such things show the Zheng family's great reaction and firm determination.

"They are not just wanting to grab back the original market, but also want to expand the market on the original basis!"

Luo Chen said with a smile.

Sima Huiniang was a little worried, "President, in this way, won't our development momentum be impacted."

"Hmm, it will be impacted a little."

"Then, should we take some counter-measures?"

"No need, just wait and see."

Seeing Sima Huiniang still worried, Luo Chen shook his head with a smile.

"Don't worry too much, the development speed might be slower, but it is developing after all."

"You must know, our Jade Marrow Pills have low costs, high output, and the selling price itself is lower than Fire Ganoderma Pills."

"Even if the Zheng family lowers the price, it won't form a threat to us."

Sima Huiniang suddenly realized.

But then, she was puzzled.

"Then what is the point of them doing this?"

"Meaning?" Luo Chen's mouth raised slightly, "In the case of being unable to defeat us, of course, it is to defeat others!"

Sima Huiniang was stunned.

Others?

Danyuan Sect.

Two hundred years ago, a Foundation Establishment rogue cultivator, suffering from the difficulty of raising cultivation resources.

Relying on the good connections accumulated as a pill refiner, he founded this sect.

Absorbed dozens of low-grade Qi Refining rogue cultivators, cultivated them bit by bit, let these disciples collect medicinal herbs for him, sell pills, and earn cultivation resources.

It's a pity that he finally failed to form a core because of aptitude and lifespan.

With his passing, the Danyuan Sect did not disperse.

A disciple he accepted in his old age inherited his pill refining technique.

And successfully advanced to the Foundation Establishment stage, and the Danyuan Sect was preserved.

Now, this force is operating more and more like a sect, with inheritance, master and apprentice, and carefully cultivated spirit fields inside...

Of course, what they mainly operate is still the pill business.

It's just that recently, due to the impact of the Luotian Society, their pill business has also become worse.

"Sect Master, Sect Master!"

"Good news!"

The Danyuan Sect Master walked out of the cave dwelling, looking at his disciple suspiciously.

"What news has made you lose your composure like this?"

The disciple said excitedly: "They are fighting, they are fighting!"

"What are they fighting about, tell me in detail." The Danyuan Sect Master frowned.

The disciple breathed evenly and said: "It's the Zheng family of Gunlong Ridge and that damn Luotian Society fighting!"

"Hmm"

"The Zheng family's pills have all been lowered in price!"

"What!"

"Not only that, the Zheng family has learned the Luotian Society's things to the full, and is fully promoting them. It looks like they want to fight to the death with the Luotian Society and kill them!"

The Danyuan Sect Master's face was happy.

Walking back and forth outside the cave dwelling.

Clapping his hands, he said fiercely "Good!"

"This Luotian Society doesn't follow the rules at all, obviously the pill quality is so good, and the price is so low, it should be suppressed fiercely!"

"Our Danyuan Sect has low strength and can't afford to consume with them."

"But the Zheng family of Gunlong Ridge is different, with a thick family background and deep background. They are coming out now, relying on deep foundations, to consume the Luotian Society to death."

"Sure enough, it's good news!"

Those involved in the low-grade cultivation pill business are not just the Zheng family and the Danyuan Sect.

On the side of Tianlan Immortal City, besides those big sects, there are also six or seven families.

The resident forces also include the Hu family and the Li family.

The other three families are immortal cultivation families slightly further away from the market.

They also quickly learned about the Zheng family's movements.

For the past year, everyone has suffered from the Luotian Society for a long time.

But, the pill costs of each family are very high, how can they easily lower the price.

Now that the Zheng family has taken action personally, while fighting a price war, they are also competing head-on with the Luotian Society from other aspects.

In their view, a rogue cultivator force from a remote small place simply cannot last long.

After the Zheng family wins a complete victory.

Everything will return to the original track!

Everyone is looking forward to the arrival of that day.

It is not just these people who refine and sell pills who are paying attention to this war without smoke.

Those low-grade rogue cultivators are also paying close attention.

After all, this is something related to their own cultivation resources!

"See the people at the crossroads who are frantically distributing flyers on both sides?"

"Those are the cultivators of the Luotian Society and the Zheng family, they are now wishing to see one person, distribute one, and want to attract guests to their own home."

"I heard that the Luotian Society's Jade Marrow Pills have medicinal effects not inferior to the Medicine King Sect's Qi Nourishing Pills?"

"Yes, the price is low, I bought a bottle before."

"Now that the Zheng family has taken action, I don't know how long the Luotian Society can last? No! Must go and buy a few bottles to hoard before they go bankrupt!"

"Go together, go together, I also have some savings recently."

"Fellow Daoist Wang, what about you"

"I won't go, my cultivation of the Yan Yang Jue needs pills that are biased towards fire attributes. Fire Ganoderma Pills have always been the pills I buy, now that they are rarely lowered in price, I want to buy a few bottles to hoard."

"Fellow Daoist Zhuo, are you also going to the Zheng family shop?"

"No no no, I'm going to Danxia Hall!"

"But I remember you are at the ninth level of Qi Refining, the effect of that Jade Marrow Pill on you is average, right?"

"They don't just sell Jade Marrow Pills!"

"Hmm"

"Zhongmiao Pills... forget it, you wood cultivators don't understand the mystery!"

As the battle between the two pill families intensified, they launched many discounts.

The low-grade Qi Refining rogue cultivators of Tianlan Immortal City almost all knew about this.

In this period of comprehensive price increases affected by the war, someone is fighting a price war, anyone will be moved.

Even some people who often took other cultivation pills before.

After learning about the preferential prices on both sides, they couldn't help but be moved and went to buy a few bottles to try the effect.

After trying...

This Jade Marrow Pill is indeed round, indeed big, the entrance effect is indeed good, the spiritual energy is indeed a lot!

This Fire Ganoderma Pill is also good, the taste is pure, the effect is better than before, less violent fire, it can be seen that the Zheng family's pill refiner's pill refining technique has improved again!

As time passed.

Luotian Society, Danxia Hall, Jade Marrow Pill, these names are becoming more and more resounding among low-grade cultivators.

It was they who brought down the pill price.

Conscience!

The Zheng family also has many gains, but they shout about jumping off the building and reducing prices at the door every day, making some people think their family is going bankrupt.

Rogue cultivators are enjoying happiness.

But the several major pill forces that have been watching from the sidelines have noticed something wrong.

In the Danyuan Sect.

The Sect Master stood up and looked stunned.

"Why is the profit last month only 15, 00 spirit stones?"

The disciple below hesitated and said: "Although there are still three days this month, the profit seems to be even less."

"How much?"

"Currently only 7, 00."

The Danyuan Sect Master's eyes went dark, and he almost fainted from anger.

His body swayed, and one hand supported the table.

"Why is this?"

"Hasn't that Luotian Society gone bankrupt yet?"

Not just the Danyuan Sect.

Other families also noticed something wrong.

For several consecutive months, they didn't know how long the Luotian Society could last.

They only knew that their own income was decreasing every month.

Instead, the Zheng family's cultivators walking outside, although tired, were all radiant, as if they had made a fortune.

And the Luotian Society's cultivators were still as enthusiastic as usual.

Even if they didn't buy their pills, they would enthusiastically recommend other things of the Luotian Society.

Milk tea, snacks, melons and fruits, magic tools...

In the Hu family's discussion hall.

Facing a group of clan elders, the Foundation Establishment clan leader's face was uncertain.

"Something is wrong!"

In the cave dwelling on Tianlan Peak.

Luo Chen,

It mentioned those competitors above, who seemed to have also started imitating the various operations of the Luo Tian Society and the Zheng family.

"Do they also realize something is wrong?"

Luo Chen smiled and put down the intelligence report.

"Unfortunately, it is already too late!"

Amidst his reflections, Luo Chen recalled the scene before he went into seclusion, when the head of the Zheng family, Zheng Kejian, had quietly asked him for a meeting.

During that meeting.

Zheng Kejian had appeared extremely enthusiastic!

The process of their exchange was also very harmonious, and he expressed his admiration for Luo Chen.

Luo Chen naturally played along with the mutual flattery, mentioning how the other party could refine high-grade Fire Ganoderma Pills and how high his attainments in alchemy were.

And the result of the exchange was quite surprising.

"Our two families will continue to compete!"

"Compete to the death; the more lively the competition, the better!"

"I think we could even stage a scene outside the city where we glare at each other and trade insults; what do you think?"

"Excellent, excellent! Brother Zheng's plan is the best in Tianlan!"

"Not at all, not at all! The rumor Brother Luo fabricated about selling magic treasures just to refine elixirs also made me look at you with new respect!"

"You flatter me, you flatter me! Brother Zheng's bold move to give up the lease on a second-tier cave dwelling in Tianlan just to raise funds for alchemy is also a display of great courage!"

The two looked at each other and smiled, setting a "cooperative" intention to continue competing and continue their publicity.

Withdrawing his thoughts.

Inside the cave dwelling, Luo Chen's smile gradually faded.

Such methods were nothing special.

It was just like the eldest brother and second brother fighting, while the third brother ends up dead!

Before he transmigrated, the scenario was similar to the competition between Meituan and Ele. e, where Baidu Waimai ended up collapsing.

Or the "battle of the gods" between Tencent and 360, while Jinshan and Rising, who were just watching the show, gradually declined.

There were simply too many such cases.

As long as the market is large enough and the foundations of both competing parties are deep enough, then by persisting, both sides will not only avoid being crippled but will instead cannibalize a larger share of the market.

Those small families and businesses watching from the sidelines would disappear without even realizing it.

Zheng Kejian was a very smart person.

Almost in the second month of the price war with the Luo Tian Society, he had already sensed the benefits.

However, this person was, after all, a bit impatient.

It would have been enough for both sides to maintain a tacit understanding; there was no need for that extra meeting.

The mutual flattery and such were truly unnecessary.

It was a lower-tier move!

Luo Chen was very clear about this.

Thanks to the low cost of the Jade Marrow Elixir and his superb alchemy skills, the Luo Tian Society would definitely be able to hold on.

The Zheng family had been passed down for hundreds of years, with three Foundation Establishment cultivators in one family, and backed by the Yan Alliance, they would certainly be able to hold on too.

As time passed, those small families and businesses would not be able to hold on.

They would eventually gradually disappear from the low-tier elixir market in Lanxiancheng.

In the end, only the Luo and Zheng families would remain!

"These are just minor tricks!"

"Cultivation base is the foundation!"

His thoughts gradually emptied, and Luo Chen slowly closed his eyes.

Breaking through the second level of Foundation Establishment to reach the third level would happen within these two days.

Under the curling sandalwood incense, his primordial spirit gradually turned inward.

Two Dragon-Ascension Pills entered his mouth.

One was swallowed into his abdomen, and one was held in his mouth, ready at any moment.

The master-level "Yi Wood Medicine King Scripture" operated at full power, absorbing spiritual energy from the outside while also refining the elixir within his body.

Inside his dantian.

Waves of immense medicinal power entered the vortex of spiritual energy, were washed out during the churning, and transformed into wisps of azure spiritual energy.

The high-hanging Nine Heavens seemed to be in the shape of a funnel, from bottom to top.

The first heaven had long been filled to the brim with spiritual liquid.

And in the second heaven, the spiritual liquid transformed from pure spiritual power had also accumulated until it was almost overflowing.

The difference lay in that "almost."

As those azure energies poured in, what originally needed time to be purified began to be purified and transformed at high speed under the immense internal pressure.

Time, he did not know how long had passed.

The two Dragon-Ascension Pills had long been refined.

The Yi Wood Medicine King Scripture was still operating, frantically capturing the free spiritual energy from the outside.

Even though he had long exceeded the seven cycles of operation, Luo Chen still did not stop.

Until!

Drip!

Another drop of spiritual liquid was produced.

This accumulated dantian finally overflowed, seeping into the third heaven!

At this very moment.

Luo Chen suddenly opened his eyes, and an aura far stronger than before by a factor of two spread out.

With a thought, that immense momentum was concealed by him.

"Hoo..."

"It is finally done!"

【Realm: Foundation Establishment Third Level 1/100】

Looking inward at his dantian, in that third heaven, there was faintly a drop of spiritual liquid blooming with azure light.

And in the space above, wisps of spiritual energy seemed to want to form a brand-new cloud of spiritual energy, but due to the limitation of insufficient spiritual energy, it could not take shape for a long time.

A sense of "hunger" arose spontaneously.

Luo Chen smiled slightly; it was not suitable to continue cultivating at this moment.

Too much is as bad as too little; he had to rest for a while first.

Especially during the breakthrough process, the constant movement of large amounts of spiritual energy had caused slight damage to his meridians.

This also needed to be nourished and repaired by the Yi Wood Medicine King Scripture for a while.

"I wonder how much time has passed?"

Luo Chen, whose primordial spirit was exhausted, slowly fell asleep.

"Five days?"

Having changed into new robes and feeling refreshed, Luo Chen listened to Bai Meiling tell him the time while eating high-quality spiritual food in large mouthfuls.

Bai Meiling shook her little head.

"Yes, Master, it took a full five days for you to break through your realm."

Luo Chen was thoughtful.

As the realm gets higher and higher, it is not just the cultivation time that becomes longer; the time required for each breakthrough also becomes longer.

Even a breakthrough that comes as naturally as water flowing requires time to slowly break through the barriers.

This was only the last level of the early Foundation Establishment stage, and it had already taken five days.

What about the mid-Foundation Establishment stage?

And the late stage?

No wonder Huo Quan would go into seclusion for months at a time just to break through to the late Foundation Establishment stage.

If one were to break through to the Jin Dan stage, wouldn't that take years?

This was not daily cultivation in seclusion, but merely seclusion to break through realm barriers!

"It seems that in the future, when I calculate my lifespan and cultivation speed, I must reserve the time needed for breaking through realms."

Breakthroughs in the Qi Refining stage were just like eating and drinking, achieved in one go.

But in the Foundation Establishment stage, it was very obvious that a huge difference had appeared.

Shaking his head, Luo Chen did not think about these "distant" matters.

At any rate, breaking through a realm was something worth being happy about, so let him have a small celebration first!

"Has anything happened recently?"

Bai Meiling raised her head, her hands cupping her chin.

"Nothing much! You said before to try your best not to let President Sima and the others disturb you."

"Is that so..."

"Oh, there really is one thing!"

Luo Chen looked at her speechlessly; he suspected that Bai Meiling was doing it on purpose.

Bai Meiling giggled.

"Three days ago, a very beautiful female Foundation Establishment cultivator came to visit you."

"A very beautiful female Foundation Establishment cultivator?"

Luo Chen frowned.

He knew quite a few Foundation Establishment cultivators, but female ones? And a very beautiful one at that?

Could it be...

"She called herself Kang Xianqiong, from the Kang family of Taishanfang."

Luo Chen was stunned for a moment.

He knew the Kang family; their relationship was okay, and they had had one business transaction.

But he did not know that the Kang family had a female cultivator named Kang Xianqiong.

It was not until a day later.

When Luo Chen saw Kang Xianqiong on Danxia Peak, he suddenly realized.

"So it was her!"

"She is quite a lucky one."