Chapter 208: Ratings Released
The next morning, Akiwara Yuto got up and went downstairs, preparing to take out the bread from the refrigerator to solve breakfast, but didn't expect to see a sticky note on the outside of the refrigerator.
On the sticky note was Satake Maki's handwriting—"Teacher Akiwara, breakfast has been made and placed in the refrigerator, please heat it before eating."
Akiwara Yuto smiled, then tore off the sticky note, opened the refrigerator to take out the Japanese breakfast made by Satake, placed it in the microwave, and turned the time button to 3 minutes.
While the microwave was heating, the phone rang.
Akiwara Yuto answered the phone, "Hello, I am Akiwara Yuto, who is this?"
"Teacher Akiwara, I am Fuji Taishu, the ratings are out!" The voice came from the other side of the phone.
Akiwara Yuto still had some sleepiness, but he became energetic all of a sudden upon hearing this.
"Oh, how are the ratings?"
Fuji Taishu cleared his throat and began to talk about the situation before and after the broadcast of this rating.
Before "Furuhata Ninzaburo" started broadcasting, it followed the normal TV drama promotion process—and played trailers before, and did promotions at train stations and newspapers. But because it was broadcast at the same time as "Detective Kamimura," it was over-interpreted by some media as a competition between two major TV stations, which instead attracted the interest of many onlookers.
Therefore, after the broadcast, the ratings achieved good results—the minute-by-minute ratings reached 15%, the highest minute-by-minute rating was 16.5%, and the rating for the last five minutes was 16.2%, which was much higher than the crew originally expected.
After discovering that Akiwara Yuto knew nothing about these professional terms, Fuji Taishu explained carefully.
"We estimated the minute-by-minute ratings to be above 12%, but didn't expect it to reach 15%, which is 3 percentage points higher than we thought. And from the start of the broadcast, it kept rising to 15%, meaning many viewers switched in the middle."
"In the last 15 minutes of this episode, it reached the highest point of 16.5%, and finally had a negligible drop. These data show that these viewers generally can watch from beginning to end."
"Teacher Akiwara, this work can be considered to have a good start!"
Akiwara Yuto indeed didn't know much about these, but hearing Fuji Taishu, a professional, say so, he also nodded with satisfaction.
However, he was still a bit confused and asked: "Mr. Fuji, why was the highest point in the last 15 minutes? It was almost the end by that time."
Fuji Taishu explained: "Teacher Akiwara, it's because Asahi TV temporarily adjusted the broadcast time of 'Detective Kamimura,' specifically arranging it to be broadcast 15 minutes earlier than us."
Akiwara Yuto understood immediately after hearing this explanation. It turned out that some people finished watching "Detective Kamimura" and switched back to the Fuji TV channel to watch "Furuhata Ninzaburo."
He thought about it and asked again: "Mr. Fuji, why did Asahi TV change the time slot? If they were arranged at different times, the ratings of both dramas should be higher, right?"
In his view, everyone playing their own game well, occasionally fighting in the media to show the onlookers, is enough.
Forcing to split the audience in the same time slot is obviously the most stupid decision.
Fuji Taishu sighed, "Teacher Akiwara, for TV stations, ratings are often not the first factor to consider, but also need to consider the suppression of competitors."
Akiwara Yuto immediately heard his meaning, which is that Asahi TV still wants to continue to suppress Fuji TV.
Really annoying. If there wasn't that action from Asahi TV, maybe "Furuhata" could have broken through 20% ratings.
But Fuji TV might be even more annoyed than him.
After talking about these, the two discussed feedback calls from viewers, etc. Fuji Taishu informed that many female viewers were very dissatisfied with the ending, thinking that the screenwriter shouldn't have written it like that.
Hearing this, Akiwara Yuto remembered Satake Maki's reaction last night and subconsciously pondered.
He remembered seeing a post in his past life, which talked about this episode causing quite a reaction among viewers.
Because the victim was really too scummy, dating one after another, and even using a notebook for "time management," which can be called the Japanese version of the Sea King. And the murderer played by Nakamori Akina was very pitiful, interpreting a love-struck girl who only wanted pure love.
Therefore, many female viewers sympathized with the female lead while watching the drama.
In addition, the frequent occurrence of extramarital affairs in Japanese society is also an important reason. Many women who were cheated on have deep hatred for scumbags and wish they could give the other party a knife ending.
Therefore, after watching this episode, they substituted themselves into the female lead's situation and resonated.
Forget it, let female viewers complain about the plot, as long as it can drive topics and increase ratings!
"April Youth" and his books are counting on the surge in sales brought by the increase in ratings!
Akiwara Yuto asked again: "Mr. Fuji, are there any other promotion plans later?"
"Seeing the results, the board of directors expressed satisfaction. If there are no accidents, they will continue to increase efforts later, regarding..." Fuji Taishu explained.
The two chatted for a while and both hung up the phone.
Akiwara Yuto put down the receiver, quickly finished breakfast, and went out to get the newspaper. He was very curious in his heart about how the drama critics in the newspaper viewed this work.
He spread out the newspaper and began to read.
The title was not unexpected, still using the duel between "Detective Kamimura" and "Furuhata Ninzaburo" as a gimmick, after all, topics involving pk are undoubtedly what readers like most.
In the main text of the article, the drama critic first reviewed the actor comparison and promotional introduction of the two dramas since they started filming, made a general exposition, and then talked about the two leads, Takeuchi Masateru and Kishida Ryota.
Perhaps out of love for his own reputation, this drama critic praised both leads—first praising Takeuchi Masateru for being very mature, especially his calmness when fighting with the criminal. After that, he praised Kishida Ryota for being very elegant, letting the female criminal leave with dignity.
After reading the analysis of the actors, Akiwara Yuto continued to read and found that the other party began to describe the plot, talked about the characteristics of the two dramas, and believed that "Detective Kamimura" is an action + detective genre, while "Furuhata Ninzaburo" is a humanity + police genre, each with its own advantages.
After reading these, he felt that this drama critic was simply a fence-sitter who tried to please everyone, with the purpose of not offending either side.
Speaking of which, this drama review actually had a certain positive impact on "Furuhata Ninzaburo."
Kishida Ryota had been a second and third-tier actor for so many years, and his fan base was far less than Takeuchi Masateru's. If all drama critics could be fence-sitters and think both were good, it would probably help Kishida Ryota attract a batch of fans and recommend him to others.
Akiwara Yuto closed his eyes and pondered. As an adapted TV drama, "Detective Kamimura" had been serialized for so many issues, and the readers were much more than "Furuhata Ninzaburo," plus the comparison of the lead's popularity, it was normal for "Detective Kamimura" to temporarily occupy the upper hand.
But detective dramas of the type like "Detective Kamimura" have actually had quite a few in recent years, and it is not excluded that it might cause viewer fatigue later.
Instead, the "Furuhata Ninzaburo" series, which explores the humanity of the murderer and the victim more and expresses the elegance of the lead, appears particularly abrupt and different.
After thinking about it this way, Akiwara Yuto's confidence increased quite a bit.
He put on his coat and walked out of the house, preparing to go to a nearby internet cafe to go online and see the opinions of netizens... ===== CHAPTER 209 =====
End of Chapter
