Chapter 312: Home Theater
Zhou Andong said: "Menu playback function, as well as clear still image playback function..."
Zhou Andong directly introduced the functions of the 2.0 version, "D, if it can only play songs and watch movies, for one, let alone ordinary people, even I would think it's expensive."
"If it has a menu function, plus an amplifier and speakers, to create a combination home theater, consumers can hold a microphone and sing karaoke at home."
"If you want to sing any song, you can just find it in the menu. You tell me, what reason would consumers have not to like such a product?"
Hearing Lao Meng stood up with a "swoosh" and asked excitedly: "General Manager Zhou, when did you have this idea?"
Lao Sun also looked at Zhou Andong with glowing eyes, muttering to himself: "Combination home theater, combination home theater..."
Zhou Andong said: "I had it when I decided to buy the technology from General Manager Sun."
Lao Sun and Hearing Lao Meng looked at each other, suddenly realizing that Zhou Andong's acquisition of the Jiangzhou Electronics Factory was absolutely not something done out of youthful hot-headedness or a brain-fever.
Even without the purchase of eg technology, he would certainly have been able to lead the Jiangzhou Electronics Factory to take off again. And the fact that Zhou Andong could tell them such an important concept truly meant he regarded them as his own people.
The two felt excited again. With a marketing master like Zhou Andong helping from behind, why worry that Wan Yan D wouldn't become famous overnight?
"General Manager Zhou, please continue, please continue!" Hearing Lao Meng sat down slowly, suppressing the excitement in his heart.
Zhou Andong took the ashtray and flicked the ash: "To create a home theater, you must cooperate with amplifier and speaker manufacturers, but you must remember that you must stick your own brand on them. Because only in this way can you expand the influence of the brand."
Hearing Lao Meng and Lao Sun nodded vigorously: "We have noted it!"
Zhou Andong continued: "For home theater, you must distinguish between high, medium, and low grades, with prices between 3,000 and 16,000..."
At this time, Lao Sun had already taken out a pen and notebook and was recording quickly.
Zhou Andong smiled and said: "You don't need to record it; I will give you a detailed marketing plan when the time comes."
Lao Sun said: "I'll record it; I want to study it when I go back."
Zhou Andong took a puff of his cigarette: "The first batch of D put on the market, producing 4,000 units is enough, priced between 8,000 and 10,000."
Hearing Lao Meng and Lao Sun were stunned. We said your pricing was too expensive and ordinary people wouldn't buy it. Now you are pricing it at 8,000 to 10,000, which is double what we set. What does that mean?
Zhou Andong said: "Because for this first batch of products, the only people who can afford to buy them are those shameless thieves. Of course, the pricing should be higher. We have invested so much in research and development, no matter how much, we have to get some interest back from them, right?"
"Bang!" Hearing Lao Meng slapped the table, "Right, even if it's priced at 20,000, they will definitely buy it."
Lao Sun said very unwillingly: "No matter how much it's priced, we worked so hard to research it, but it benefited those thieves. I'm truly unwilling."
Zhou Andong smiled: "Unwilling? Since we cannot stop these thieves from stealing, we can completely make them bleed a little."
"What do you mean?" Lao Sun and Hearing Lao Meng's spirits lifted, and they looked at Zhou Andong in unison.
Zhou Andong smoked his cigarette leisurely, the smile on his face looking very sinister: "D, we need to produce two versions. The first batch of 4,000 units will be the initial version without any functions, which I call the 1.0 version, to be sold to those thieves to take back and imitate."
"And the version with many functions, which I call the 2.0 version, should not be rushed to market after production. Wait until those thieves imitate the D and put it on the market in large quantities, then we will launch the 2.0 version of the combination home theater."
"Use low-end products to quickly occupy the market, use mid-end products to improve product competitiveness, and use high-end products to increase brand value."
Lao Sun and Hearing Lao Meng looked at Zhou Andong and couldn't help but shudder. If they hadn't sold the patent to him, if he had researched the D and adopted such a strategy, their Wan Yan would probably have died very miserably.
Now they were fortunate to have turned such a terrifying opponent into an ally. Even more fortunate was that they had written the clause about helping Wan Yan promote D into the contract; otherwise, the loss would have been huge.
Hearing Lao Meng took a deep breath, like a primary school student asking a teacher a question, cautiously.
"General Manager Zhou, I want to know, after you buy the patent, are you also going to conduct research and development?"
Zhou Andong said: "Low-end products can produce a 1.1 version, with some simple functions, plus speakers and an amplifier. As long as you can sing karaoke and have sound, that's enough."
"Low-end products are used to occupy the market and improve brand awareness. Compress the price as much as possible; as long as you don't lose money, even if you don't make money, that's fine."
"For mid-end and high-end products, the D shouldn't have any differences. The difference in sound quality must be reflected in the amplifier and speakers. Even those who don't understand music must be able to hear the difference in sound quality with one ear."
Lao Sun nodded while recording. Hearing Lao Meng felt a bit dry in his mouth. He picked up his teacup, drank the water in the cup in one gulp, then picked up the teapot and poured a cup, and drank it in one gulp again, only then feeling a bit better.
"General Manager Zhou, please continue."
"There's nothing else to say. After the complete machine is out, don't rush to push it to the market. I will give you a detailed marketing plan."
The expression on Zhou Andong's face was very serious: "D will definitely have a fierce battle. There cannot be any mistakes, otherwise, it is very likely that the whole game will be lost."
Lao Sun and Hearing Lao Meng also nodded seriously: "We understand!"
The few chatted for a while longer. Hearing Lao Meng stood up and said: "General Manager Zhou, Secretary Gu, time is almost up. I'll be the host; let's go out and have a drink."
Zhou Andong nodded: "Let's go, I'm hungry too."
The few walked out of the room, with Song Mao and Xiao Liuzi following behind like two little followers.
Song Mao looked at Zhou Andong, constantly pondering in his heart who this person was. He bought a patent, and when people sold it to him for one million, he gave them two million. How rich must he be?
Also, throughout the whole process of discussing things, he was the one leading, and the others were just foils. What kind of background does he have? How come I have never heard of him?
Unable to hold back the curiosity in his heart, he tilted his head and asked in a low voice: "Sixth Brother, what is this General Manager Zhou's background?"
"Xiao."
Song Mao nodded: "I've heard of him. He's been abroad for many years."
"He came back a year ago!" Xiao Liuzi spoke vividly and added fuel to the fire, telling the story of the grievances between Zhou Andong and Tong Huaiyu.
"Damn!" Song Mao looked at Zhou Andong in front, cursed in a low voice, "So, this guy is this awesome."
"What did you think?" Xiao Liuzi snorted, "Can someone who can become brothers and friends be a simple person?" ===== CHAPTER 313 =====
End of Chapter
