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Chapter 591

~7 min read 1,290 words

Jingcheng Hotel!

In Andy's room, Sister Lan held the sheet music and said with some excitement: "Any one of these two songs could become the lead single for your next album."

Andy held a spoon, stirring a cup of coffee: "I didn't expect that Mr. Zhou is the famous Lei Feng. I really love that song 'Blue and White Porcelain' he wrote."

Sister Lan looked up at Andy and said: "At first, I was a bit hesitant about you endorsing cola, but in order to open up the mainland market and prepare for your entry into the mainland market, I agreed."

"Fortunately, I didn't refuse at the time; otherwise, the loss wouldn't just be the four million in endorsement fees, but also these two good songs."

Andy said: "Mr. Zhou said these two songs were a gift for me. Although one is background music for an advertisement, this big gift is still a bit heavy."

Sister Lan nodded: "Mr. Zhou is young and promising, with a net worth of hundreds of millions in his twenties. If we insist on giving him money, it might cause him displeasure."

"So!" Andy pondered for a moment and said: "I want to take out half, two million of the endorsement fee, and donate it to that Hope Primary School charity fund under the Yugong Group."

Sister Lan was stunned, and then her eyes lit up: "This method is good. Not only does it support Mr. Zhou's charity cause, but it also repays his favor and brings us closer to him. It can also gain the goodwill of mainland officials and audiences, which will be of great benefit for entering the mainland market in the future."

Andy put down the spoon, picked up his coffee cup, and took a sip: "That Ms. Jiang from Future Culture should have a deep relationship with Mr. Zhou. You must keep in touch with her. If possible, you can cooperate with them."

Sister Lan said: "Even if you didn't say it, I would look for opportunities to cooperate with them. You might not have noticed, but the general manager of Future Culture, Ms. Ma, is the person we really need to maintain a relationship with. When you enter the mainland in the future, you will very likely need that Ms. Ma's help."

Andy didn't ask for details, because he never cared about these things: "You handle it yourself."

"Then that's settled." Sister Lan stood up, "I'm going back. You get some rest early; we start filming the commercial tomorrow."

………………

The next day, as soon as Zhou Andong arrived at the hospital, he received a call from Du Chunlai. His voice was trembling: "Chairman, something big has happened."

Zhou Andong's heart sank: "What happened?"

Du Chunlai said anxiously: "A batch of iced black tea has quality problems. There are black flocculent floating objects inside, and the water has a strange smell. We suspect there is a problem with the water source."

Zhou Andong frowned. In his previous life, when Xurisheng was at its hottest, in order to meet market demand, it began to expand production scale and embarked on the path of OEM manufacturing.

For the OEM model, one of the two most important factors is quality. Unfortunately, Xurisheng, blinded by victory, stumbled precisely on this point.

Later on, even Xurisheng itself didn't know how many OEM factories were producing Xurisheng iced black tea. What's more, some distributors, with the tacit approval of salespeople, openly started selling expired iced black tea.

If the regular army was like this, let alone the unscrupulous merchants operating under the Xurisheng banner. Although Xurisheng had rectified the OEM factories several times, in this distorted production environment, it could only be considered a minor fix.

The already riddled Xurisheng simply could not salvage its brand image in the minds of consumers. It can be said that OEM allowed Xurisheng, which was in its development phase, to rapidly develop and grow into a giant.

But due to a lack of profound understanding of OEM, it led to itself becoming a giant without a soul. Coupled with the rapid expansion and inflation of the market and the increase in personnel.

Xurisheng's original sales model could no longer adapt to development needs and could not conduct scientific and standardized quantitative management for the increasing number of markets and personnel.

Although there were systems, they could not be strictly implemented, resulting in great waste. And because the reward and punishment mechanism was unclear, it led to salespeople having no work enthusiasm, and instead colluding with OEM factories to damage the group's interests.

Therefore, from the very beginning, Zhou Andong signed strict contracts with OEM factories, established quality inspection departments in each OEM factory, and arranged inspection teams to conduct irregular and unscheduled inspections at various OEM factories.

But he never expected that just a few days after hitting the market, such a big problem would occur. Moreover, it was exactly when the upward momentum was strongest. Once utilized by opponents, it could very likely be knocked into the dust, and it would be difficult to stand up again.

Especially since he had spent so much time and effort establishing his persona, this incident would cause the image he had just built to collapse instantly, which would be absolutely catastrophic.

"How much problematic iced black tea is there? How much has been sold?"

Du Chunlai said: "Eight thousand cases, including promotional drinks. One thousand three hundred cases have been sold, and the rest have all been taken off the shelves."

Zhou Andong said: "Send people to investigate immediately. Be fast; there must be results within three days. If it's a breach of contract by the OEM factory, propose compensation and terminate the contract according to the contract. If our quality inspectors have interest transfers with the OEM factory, fire them all and hand them over to judicial authorities."

Du Chunlai said: "I have already let the inspection team enter the OEM factory. This problem is not difficult to investigate, and there should be results soon. It's just that I'm afraid of being utilized by opponents, and then we will be passive."

Zhou Andong pondered and said: "Crises are often accompanied by opportunities; bad things can also turn into good things."

Du Chunlai's spirits lifted. Looking at the rise of Jiangzhou Winery, every time there was a crisis, Zhou Andong would find an opportunity in a seemingly dead situation and lead the winery to a leap forward. This time, it would certainly be no exception.

"You do this!" Zhou Andong explained the plan in detail, "You handle it personally, and I will cooperate with you from here."

"Okay!" Du Chunlai agreed and hung up the phone.

………………

Coca-Cola China Headquarters, 15th-floor conference room of the Kaiyuan Building.

Zhao Hongxing's eyes were bloodshot, obviously not having slept well last night.

"Kyle, I asked you to contact headquarters last night; what did they say?"

Kyle said: "What else could they say? They are holding a board meeting."

"Damn it!" Zhao Hongxing cursed fiercely, "The marketplace is like a battlefield. The position is about to be lost, and they are still fucking holding meetings to study it."

Kyle shrugged: "That's what capitalists are like. Putting money into their pockets is fine, but making them take money out of their pockets, how could it be that easy."

Jiang Yuping sighed: "Wait. If the position is lost, we'll just take it back later."

"Bang!"

The conference room door was suddenly kicked open, and a young man rushed in holding a bottle of iced black tea.

Zhao Hongxing was just about to lose his temper when he heard the young man shout excitedly: "Manager, there's a problem with the iced black tea. Their doomsday has arrived."

◈

End of Chapter

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