Chapter 101: Money Truly Nourishes People
"Yesterday, Shenzhou phones entered Austria, Switzerland, Liechtenstein, San Marino, Spain, Portugal, Malta, Greece, and other countries. Currently, Shenzhou phones have entered more than 27 countries in the European market, surpassing Ximen' sales scale in Europe!"
"Shenzhou phone daily sales in Europe hit a new high, reaching 41,000 units, with global daily sales breaking 87,000 units and global daily sales revenue breaking 13 million USD!"
The Kona Shi data consulting agency continued to announce Shenzhou phone sales daily as a third-party agency.
Kona Shi's data also attracted the attention of more and more European media outlets. A dog biting a person isn't news; a person biting a dog is news!
If Ximen had crushed Shenzhou phones, it's estimated that no media would have paid attention. It would be like a boxing champion beating a nobody in the ring, and everyone would think it was only natural after three punches. But the result of the match was that the nobody had knocked down the champion, which was enough to cause a sensation in the media. Ximen and Shenzhou were in this situation now.
Ximen' phone sales were actually growing, with daily sales exceeding 20,000 units. This result was already quite good, but it depended on who it was compared with. Compared to Shenzhou, Ximen was lagging behind significantly.
"Shenzhou is completely engaging in malicious competition, disrupting the market with high commissions. It is completely unfair competition. This behavior, which mainly damages the revenue of the entire industry, is completely malicious competition. It damages the interests of the entire industry, all practitioners, and even users. Ximen will initiate a lawsuit against Shenzhou in German and European courts!"
Franker, in an interview with the German "Munich Daily," was accusing Shenzhou with all his might, expressing his dissatisfaction.
"In addition, Ximen will formally sue Shenzhou for infringing on multiple patents and technologies of Ximen and apply for a ban on the sale of Shenzhou phones within Europe. I want to declare that this is not a threat; this is just to maintain fairness and justice!"
At the end of the interview, Franker even released harsh words, warning Shenzhou phones that if they didn't stop, he would clean up Shenzhou phones.
The reporter from the Munich Daily who interviewed Franker put down the pen in his hand, looked at Franker, and asked a soul-searching question, "So, Manager Franker, will you abide by the promise you made when you accepted the media interview before?!"
Franker looked at the reporter in front of him, dumbfounded. He didn't expect the reporter in front of him to ask such a question.
Before, when Franker accepted an interview with German Channel One, he had made a bold statement: if Shenzhou phones could sell 1,000 units in Germany, he would admit that Shenzhou was the first digital cordless phone in the world, which was equivalent to implicitly admitting Ximen' failure.
But being asked about that initial question by the reporter in front of him was almost equivalent to touching a sore spot, a public slap in the face!
Pointing at the reporter from the Munich Daily with his finger, Franker was so angry that his face turned blue and his whole body trembled. One had to know that the media in front of him was invited by Ximen' public relations department for the purpose of doing publicity for Ximen, but they asked such a question. It could be seen that the German and even European media were all watching the battle between Shenzhou and Ximen with the mentality of people watching for fun.
Flicking his sleeves forcefully, Franker left angrily. This interview couldn't continue anymore.
The reporter from the Munich Daily looked at Franker, who had slammed the door and left, and shook his head helplessly. Franker had just said a lot, talking about lawsuits and warnings, but which audience liked to watch that? It would be better to talk about the big talk he had made during the interview before; perhaps more viewers would watch that.
After the interview with Franker in the Munich Daily was reported, not only did it not cause Shenzhou phone sales to fall, but because of his intimidation, those sales staff who were promoting Shenzhou phones promoted Shenzhou even more vigorously, for fear that one day they wouldn't be able to sell phones and wouldn't be able to earn their commissions and bonuses!
For a time, Metro, Carrefour, Media Markt, Saturn Electric City, and a host of small and medium-sized electric appliance malls in Europe were all vigorously promoting Shenzhou phones in their stores. Coupled with a host of Shenzhou sales personnel promoting door-to-door, the entire Shenzhou phone presence in Europe showed a trend of raging fire.
Shenzhou digital cordless phone sales in major European cities began to explode continuously. It only took three days to explode from 40,000 daily sales to 60,000, and it only took five days to go from 60,000 to 80,000 daily sales.
At this time, not to mention European media, even Asian media and American media in Europe cast their eyes over, all wanting to see if Shenzhou phone daily sales in Europe could break the 100,000 mark. Once it could be reached, Shenzhou digital phones in Europe would reach a dominant position. Whether it was Ximen or Philips, AT&T, General Electric, etc., which were stepping up research and development of digital cordless phones, it would be very difficult to shake Shenzhou phone's position in Europe again!
"We have witnessed a miracle!"
Chris Jones, president of the Kona Shi data consulting company, appeared in front of a host of media outlets in person. This time, Kona Shi had eaten a huge wave of traffic.
"Before Shenzhou appeared, none of us would have thought that a brand we had never heard of before would become a supplier contracting European communication equipment."
"This time, Kona Shi is honored to witness all this. This marketing of Shenzhou digital cordless phones will definitely be recorded in MBA business school cases. From choosing an advertising spokesperson to offline promotion, it is absolutely a classic marketing. I heard that the European person in charge of Shenzhou phone business is Zhang Ao," Chris Jones said Zhang Ao's name with a strange accent, "I am very much looking forward to meeting him!"
"According to the statistics of the Kona Shi data consulting company, Shenzhou phone daily sales in Europe have broken 100,000 units, while Ximen' daily sales are 34,000 units!"
When Chris Jones actually said this sentence, the reporters who had been on the sidelines were suddenly in an uproar. Although they had anticipated it, when they really heard the answer, it still made them feel shocked. The famous "God's Right Hand" Ximen had actually lost to a nobody, and it was almost a crushing defeat!
"Who is our sales champion this month? Please tell me his name!"
It was still the same place where Zhang Ao had scattered a mountain of money that day, but compared to last time, the number of people who came this time was larger. The scale of the Shenzhou European office had expanded rapidly during this period, mainly sales and after-sales maintenance personnel, and the rest were finance, legal, customer service, etc. Most of these people were recruited from the mainland and sent over to support after one week of training, and there were also personnel recruited locally in Europe.
Compared to before, when he first came to Europe, Zhang Ao was a bit thinner because of being busy, but his temperament had changed greatly. He carried an aura of "who else but me." When defeating an opponent who was considered impossible to defeat, his spirit would undergo a earth-shaking change. Zhang Ao's experience during this period was more than all his previous twenty-plus years, more like a sword that had been re-tempered and sharpened!
"Joseph!"
Rodelia, who had won the sales champion last month and received a 500,000 USD bonus, followed the crowd and shouted Joseph's name, taking the lead in applauding.
Now Rodelia, compared to that down-and-out middle-aged man before, was completely different. He was dressed in an exquisite suit, and every move he made carried confidence.
Joseph, who was called by name, was also in a suit. At this time, comparing it with his words before, one would find that the young man who used to carry a bit of submissiveness and didn't dare to look people in the eye when talking to them was now calm and composed in the face of everyone's gaze.
Raising his arm to signal thanks to the crowd who shouted his name, Joseph walked forward with a steady pace. Zhang Ao hugged Joseph and said in his ear, "Congratulations, my brother!"
During this period, besides fighting with Ximen and promoting Shenzhou phones with all his might, Zhang Ao, who was already slick and experienced, quickly figured out the way to get along with foreigners like Rodelia and Joseph. When it was time to praise, he had to praise vigorously in front of everyone, but when it was time to criticize, he must never be soft-hearted, so as to establish his authority.
This set of methods was basically the "carrot and stick." Now Zhang Ao had absolute say in the European office. No one would question what he said, and Rodelia, Joseph, and others would do their best to carry out his orders!
"Thanks to the Boss far away in Hanxi. Although I have never met him, I want to thank the Boss for establishing Shenzhou!"
"Thanks to Zhang, thank you, Boss!" Finally, Joseph said that with a strange Chinese accent, triggering a burst of laughter below. "Boss" (Lao Da) was first called by Lu Chao to Zhang Ao, and later Rodelia, Joseph, and others also began to follow suit. This word also became their special term for addressing Zhang Ao.
Joseph took the mountain of money with a strong visual impact from Zhang Ao's hands, picked up a stack of banknotes, and looked at his team in the crowd, "I will share this bonus with my team!"
Once this was said, the few supervisors in Joseph's team jumped up excitedly, and Zhang Ao couldn't help but look at Joseph with a different eye.
500,000 USD, in front of anyone in Europe, was an astronomical figure, and Joseph was no exception. But for the current Joseph, this huge bonus didn't occupy his entire brain and thinking like when he first saw it.
Now Rodelia, Joseph, and others no longer promoted door-to-door like before, but were sent by Zhang Ao to build teams respectively, responsible for sales in a region. Rodelia was responsible for Shenzhou's sales in the Italian region, and Joseph was responsible for the Falanxi region.
500,000 was of course a huge sum, but for Joseph, who was now leading a team, as long as his team sold enough units in Falanxi, he might get that 500,000 USD bonus before long. Joseph, who had been to university, could calculate this account clearly. Now the sales team was more important than this bonus. With a team, he could get countless 500,000s!
Lu Chao, standing on the side, saw everything in his eyes. The scene before him only made him feel a sense of unreality. Money is the courage of a hero; money can nourish people. The changes in Rodelia, Joseph, and others before his eyes were like the transformation from a nobody to a gentleman, truly showing that the dollar is truly nourishing!
(End of chapter) ===== CHAPTER 102 =====
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