Chapter 160: One Willing to Hit, One Willing to Suffer
Toshiba, Sharp, Panasonic, Samsung, Intel, and other companies basically all had the same virtue. Whether it was chips, LCD panels, storage, etc., once they were held by others, they would constantly raise prices.
And like Dongling High-Tech, after developing technology itself, the other party would constantly lower prices and use various means to suppress and suppress Dongxin Semiconductor.
Unless Dongling High-Tech was willing to be slaughtered and work for the other party, as long as it developed technology itself, it would sooner or later become an opponent with companies like Toshiba, Samsung, and Intel.
Even if Dongling High-Tech was willing to make concessions, because of Dongxin Semiconductor developing the Sirius chip, Dongling High-Tech had already been targeted by companies like Toshiba as an opponent. In the future, trying every means to suppress Dongxin Semiconductor was not a question of whether Dongling High-Tech made concessions or not, but a life-and-death struggle for rice bowls!
Driving Toshiba Semiconductor out of phone chips was the first step for Dongxin Semiconductor to gain a foothold in the chip industry. With this industry, Dongxin Semiconductor could have revenue to survive.
Hearing Li Dongling's words, Ren Yuefeng, Hu Zixian, Zhang Ao, Gao Peng, and others were not surprised. Since they joined Dongling High-Tech, they all knew Li Dongling's style. Dongling High-Tech was unlike other domestic companies that were willing to bow and scrape to foreign giant companies.
Dongling High-Tech's first famous battle was hard-hitting Microsoft. Since its establishment, it had never been afraid of other overseas giants. Toshiba had held Dongling High-Tech for so long, so it definitely had to be returned to the other party.
Ren Yuefeng could even imagine that this was just a beginning. In the future, Dongxin Semiconductor would enter more chip product fields and snatch rice bowls from Toshiba!
"I heard that in these past few days, quite a few companies have come to you, Gao Peng, wanting to enter Dongling High-Tech's procurement list!" Li Dongling said to Gao Peng with a smile.
Li Dongling said this with a hint of joking, but Gao Peng didn't dare not take it to heart. He hurriedly stood up and said, "Li Zong, don't worry. For the component procurement of the procurement department, I will strictly review it!"
Procurement, whether in the past or in the future, was a fat job. The bigger the company, the more important procurement was, and the more opportunities there were for people to play tricks.
During this period, who knew how many companies used all kinds of means to build bridges and pull strings just to get in touch with Gao Peng, who was in charge of Dongling High-Tech's procurement department. For this, all kinds of miscellaneous means were used. Some even found Gao Peng through the relationship of the Pingyang municipal government, making his social engagements almost never stop.
Those companies that wanted to enter Dongling High-Tech's component supplier ranks—inviting to dinner, giving gifts, giving kickbacks—were all common means. Some even used the "beauty trap," using female public relations to attack. To the point that on the side of the logistics department, these past few days, female public relations who were like orioles and swallows, fat and thin, were coming one after another...
The reason why they spent so much money was naturally related to money. Dongling High-Tech didn't delay payment for goods, had many orders, and had the opportunity to list on the Hong Kong Stock Exchange or the A-share market, which was enough for quite a few companies to spend huge sums of money.
There were even municipal offices, industrial and commercial departments, etc., of foreign cities where quite a few companies were located, greeting the Pingyang municipal government, wanting the Pingyang municipal government to help facilitate cooperation between foreign companies and Dongling High-Tech.
To put it plainly, it was all because of money. Those who could make the local municipal government come forward to greet them were either major local tax-paying households or key local supported companies, so naturally, they had to support them.
And on the side of the Pingyang municipal government, Gao Peng's father, Gao Baifeng, who was in the municipal office, really had a bit of "father is expensive because of the son." People from municipal unit departments in other provinces or other cities called over, and the first sentence was to find Gao Baifeng, the director of the Pingyang municipal office, making Gao Baifeng famous in a host of municipal unit departments in Pingyang...
Looking at Gao Peng's somewhat nervous expression, Li Dongling waved his hand and let him sit down, "I trust you!"
Li Dongling didn't doubt Gao Peng, just gave a reminder, "In the future, the procurement department will become more and more important to Dongling High-Tech. The products Dongling High-Tech launches in the future will constantly increase, and the component suppliers needed will also become more and more!"
"The procurement department must keep a good gate. Every year, it must review. Don't be superstitious about foreign brands or the quality of components from large factories. If quality problems appear, replace the supplier immediately!"
"In addition," Li Dongling looked at Gao Peng, "the procurement department must guide Dongling High-Tech's component suppliers to constantly develop new products, so that more component manufacturers like BYD, BOE, and Hanxi New Materials that are willing to do R&D appear in the Dongling High-Tech industry chain!"
Compared to giant companies like Toshiba, Panasonic, and Ximen, Dongling High-Tech's foundation was still too thin. Relying on fighting alone and wanting to hammer that group of old giants in a short time was definitely beyond its strength.
Having a group of companies like BYD and BOE acting as Dongling High-Tech's helpers, when Dongling High-Tech faced that group of giant companies, it could also be a bit more relaxed. With a few more such thugs, Dongling High-Tech's chances of winning could also be a few points higher.
As for those companies that were unwilling to invest in R&D and only wanted to eat their old capital, then when Dongling High-Tech replaced them with new suppliers in the future, they could only bear the consequences.
Facing that group of foreign giant companies, Dongling High-Tech itself was walking on thin ice, sailing against the current, not advancing means retreating, let alone them!
"I think it won't be long before Ximen will probably have to change the person in charge of the phone department again!"
Ren Yuefeng, who was always serious, couldn't help but say this at this time. Clearly, the wild words of Thomas, the person in charge of Ximen Phone America, had made Ren Yuefeng somewhat dissatisfied.
Li Dongling, Hu Zixian, and the others couldn't help but laugh. According to the style and means of Ximen CEO Su Bile, he definitely wouldn't take the blame for the failure of Ximen Phone in North America. It was just that this time, he didn't know who he would let take the blame.
"The war with Ximen and other brands of digital cordless phones won't end just like that. We must guard against Ximen, Philips, Panasonic, AT&T, and General Electric using other means against Shenzhou!"
Li Dongling said to Ren Yuefeng and the others. Winning against Ximen in sales didn't mean sitting back and relaxing. It was easy to dodge open spears, but hard to guard against hidden arrows. The means used privately by that group of giant companies were the hardest to distinguish. Just like a toad doesn't bite people, but it disgusts people.
Ren Yuefeng, who had dealt with quite a few foreign companies when he was in Hong Kong, knew what Li Dongling meant by this. He also knew what kind of virtue that group of foreign companies had and how they targeted their opponents.
Ren Yuefeng's expression returned to a serious look, "I think Dongling High-Tech should establish a professional legal department in overseas offices in Europe, America, etc., and hire legal experts to deal with possible lawsuits or even investigations!"
Hearing Ren Yuefeng say this, Hu Zixian, Gao Peng, Zhang Ao, and the others also became serious. Everyone said "crossing the river by feeling the stones," but in terms of export and foreign trade, Dongling High-Tech was the company with the largest brand influence and the highest shipment volume in the domestic electronic and electrical industry. There was no precedent before, so Dongling High-Tech could only explore by itself.
Instead, other domestic companies could go overseas following Dongling High-Tech's footsteps, and could even find the overseas sales agents, channel merchants, and advertising companies that Dongling High-Tech used. They were truly crossing the sea by feeling Dongling High-Tech...
"Not only establish a professional legal department, but also hire professional public relations companies to assist brands like Shenzhou in local business. We must also maintain good relationships with sales channel companies like Best Buy, Target, Costco, as well as Atlantic Bell, Southwestern Bell, Mexico Telecom, and Canada Bell!" Li Dongling said.
There were no eternal enemies, only eternal interests. Similarly, the best means for Dongling High-Tech to maintain its partners in America was the US dollar!
When selling Shenzhou phones could bring a large amount of US dollars to electrical retailers like Best Buy and telecommunications groups like Atlantic Bell, then even if American congressmen, commerce, justice, and other departments targeted Shenzhou, Best Buy and Atlantic Bell would also stand out and wave flags and shout for Shenzhou to solve the trouble, because there were truly US dollars to earn!
The influence of Shenzhou Phone defeating Ximen in America, as well as the successful R&D of the Sirius chip, not only affected domestic component suppliers, but its influence overseas even exceeded the reports of domestic media, especially for certain giant companies.
Japan's Toshiba, for this giant company that was still holding onto the tail of its peak, even the top ten semiconductor industries in the world were just one of the industries of this behemoth.
A few years ago, after being heavily blackmailed by America on the charge of colluding with the Soviet Union, Toshiba was somewhat unable to recover. But to be honest, it wasn't just Japan's Toshiba that sold high-end precision machine tools to the Soviet Union. Sweden, Falanxi, Italy, West Germany, and England all sold precision machine tools to the Soviet Union, even several times more than Japan sold.
And those four machine tools that were wildly reported by America were actually goods sold jointly with Norway and Falanxi. But America caught Japan and beat it hard. That could only be said that the father wanted to beat the son. Eating without drinking water was a mistake. Pulling out the seven wolves was a "father's love."
And Shenzhou Phone refusing to purchase Toshiba's phone chips, and Dongxin Semiconductor developing chips on its own, if it weren't for being wildly reported by domestic media, it also caused quite a lot of waves in the Japanese media industry. Or perhaps the Toshiba headquarters wouldn't have paid attention to such a "small matter" at all. For Toshiba, Dongling High-Tech was currently just an insignificant "small" company.
"President Kawanishi Tsuyoshi, what is going on with Shenzhou Phone and the Sirius chip? This matter has already alarmed President Okamura Tadashi!"
Kawanishi Tsuyoshi, the president of Toshiba Semiconductor who was calling the wind and summoning the rain in the global semiconductor industry, was sitting upright at the moment, lowering his head and listening to the reprimand from the office supervisor who had come from the headquarters.
The person's position in Toshiba wasn't high, but he was the confidant of Toshiba President Okamura Tadashi. A seventh-rank official in front of the prime minister's door, not to mention Japan, which had strict seniority.
Hearing the reprimand end, Kawanishi Tsuyoshi raised his head and said to the person, "Please tell President Okamura Tadashi on my behalf that this is just a small matter. The orders supplied to Shenzhou Phone only account for a small part of Dongxin Semiconductor's revenue. Even if it is lost, it won't affect Toshiba!"
"As for the so-called Dongxin Semiconductor, in ten years, perhaps there will be a chance to threaten us!"
(End of chapter) ===== CHAPTER 161 =====
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