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Chapter 362: Two Flowers Bloom

~10 min read 1,848 words

Claiming to have 1,000 stores globally, there must be moisture, but it is an indisputable fact that Wanjia Electrical Appliance Mall has stores overseas, especially in Europe.

Now, which of the domestic electrical appliance brands such as televisions, air conditioners, refrigerators, and computers doesn't want to go overseas to earn foreign exchange? But there was no chance at all before.

Domestic electrical appliance manufacturers didn't have the money to advertise overseas before, nor did they have the money to find overseas channel merchants. Now the emergence of Wanjia Electrical Appliance Mall has given opportunities to domestic brands such as Changhong, Haier, Little Swan, Gree, Hisense, Konka, Panda, Lenovo, and Great Wall. Relying on Wanjia Electrical Appliance Mall, there is a chance to sell domestic electrical appliances overseas through Wanjia Electrical Appliance Mall's stores.

Although it is only a chance, it may not necessarily sell well when it goes overseas, but having this chance and having no chance at all are two different things!

No domestic manufacturer can refuse such an opportunity, which has led to Wanjia Electrical Appliance Mall becoming a rather special retail channel in the domestic electronic and electrical product industry.

It is hard to say in Europe, but the Ning's Trading Company, which manages Wanjia Electrical Appliance Mall's stores in Xiangjiang, Singapore, Siam, etc., has relied on previous channels to operate the Wanjia Xiangjiang Company prosperously. Now the sales volume of Wanjia Xiangjiang stores is already among the top ten electrical appliance retail malls in Xiangjiang.

And the products of brands such as Changhong and Haier have also sold quite well through Wanjia Xiangjiang stores because of price reasons, which makes various domestic electrical appliance brands quite eager about the cooperation attitude toward Wanjia Electrical Appliance Mall!

Wanjia Electrical Appliance Mall in the country has also developed rapidly. When there is a price advantage, it can attract enough users. Every time Wanjia Electrical Appliance Mall opens a new mall in a city, it can attract a large number of users.

However, the domestic electrical appliance mall industry is also surging now. Many electrical appliance retail malls have emerged in various places, including a host of malls such as Gome, Suning, Yongle, Dazhong, and Sanlian. It is estimated that it won't be long before the war between electrical appliance brands will also spread to the electrical appliance mall industry.

And in a few years, disputes will probably emerge between electrical appliance brands and electrical appliance malls. Where there are people, there is a jianghu. This kind of war will never subside; it can only be that each leads the trend for decades...

Compared to Gome and Suning, Wanjia Electrical Appliance Mall's biggest advantage is that it blooms in both the country and overseas, occupies the European market, and expands to the Asian market. In the future, it can rely on taking domestic electrical appliance brands to the European market to fight price wars with other malls to grab the market. Wanjia Electrical Appliance Mall's anti-risk ability is much stronger than Gome and Suning.

And even in the future, after internet e-commerce rises, as long as Wanjia Electrical Appliance Mall does not stick to the rules and can seize the opportunity to become offline experience stores, offline logistics express, and after-sales stores for major e-commerce, it can still survive, and it might even live quite comfortably.

Even, in the future, it can be extended to car showrooms, etc., to provide offline publicity channels for various car brands. As long as it can seize the opportunity and put down its posture, it will definitely not starve to death.

After all, after buying electrical appliances, you always need installation and after-sales, right? These things cannot be conjured out of thin air. As long as Wanjia Electrical Appliance Mall's mall land is its own, the big head that needs to be borne is labor costs. Correspondingly, the cost is much lower!

"Give me a Shenzhou U-disk!"

Qiu Dong, a salesperson in the U-disk area of Wanjia Electrical Appliance Mall on Qujiang Road in Hujiang, had just finished organizing the newly arrived goods when he heard someone shouting at him in front of the counter.

Qiu Dong raised his head and showed the smile trained during training to the person who came. The personnel of Wanjia Electrical Appliance Mall in the mainland are all uniformly trained. In addition, store names, unified product display, prices, after-sales, publicity, etc., are also one standard.

In addition, Wanjia Electrical Appliance Mall's national stores recognize each other. For example, a Xiaolingtong mobile phone bought at Yanjing Wanjia Electrical Appliance Mall, as long as it hasn't passed the warranty period, is free to repair. In addition, places with man-made damage are also clearly marked with prices, and the supervision phone can be dialed through at any time, which allowed Wanjia Electrical Appliance Mall to quickly stand out among a host of domestic electrical appliance malls.

"What memory size U-disk do you need?"

"We have 16M and 32M Shenzhou U-disks here. In addition, we have the latest U-disk product, a co-branded pinyin input method U-disk in cooperation with Tianya Company. Do you need to experience it?"

Qiu Dong pointed to the computer on the side and said to the person who came. His booth is specifically for selling various computer parts and accessories, including Silver Mink mice, Shenzhou U-disks, computer screens, etc.

Now the software program memory size of this version of Tianya Pinyin Input Method is 2M, which is to say, only now that computer memory is large can it be installed. If you put it on a 386 computer ten years ago, the memory was only 1M, and it couldn't be installed at all.

And the Wangma Wubi Input Method, the memory size back then was only 200K, which is also the main reason why it was popular in the country back then. It can only be said that the right time, the right place, and the right people are all indispensable!

"Co-branded pinyin input method U-disk?"

Cheng Fang heard Qiu Dong say this and couldn't help but ask curiously, and then came to that computer.

"Tianya Input Method currently has 7,000 commonly used Chinese characters built-in, has a vocabulary of 10,000, and the typing speed per minute can be increased to over 50 characters. This input method has no requirements for users. As long as you know Chinese pinyin, you can use it..."

Qiu Dong introduced the performance of the pinyin input method to Cheng Fang. These terms were still from the pinyin input method publicity advertisement given by the person who delivered the goods just now. Qiu Dong basically copied it.

But Cheng Fang was very surprised when he heard it. He is now a small boss. He went to sea a few years ago and has made a name for himself in the past two years. Now the company has more than ten people, and naturally has a demand for computers. He came here today to purchase a few computers, as well as U-disks and other computer accessories.

The office staff Cheng Fang recruited before were required to know how to use computers, which naturally included knowing how to type Wubi, otherwise they couldn't even operate the computer.

But people who know these things, their wages definitely couldn't be low. Now the proportion of people in the country who come into contact with computers is not much, not to mention knowing computers. Aren't they high-tech talents?

Now suddenly hearing that you can type without Wubi, how could Cheng Fang not be surprised? If this is true, then he doesn't need to be so troublesome to recruit people.

Holding a probing mind, Cheng Fang sat in front of that computer and tried to type using the Tianya Pinyin Input Method. At first, it was still a bit unfamiliar, but soon he became familiar with it. After all, the biggest feature of the pinyin input method is that there is no threshold.

The typing speed is not fast, but Cheng Fang was quite satisfied using it. He didn't need to think for a long time for every character he typed. As long as he knew pinyin, he could type out characters!

"What is the price of this co-branded U-disk?" Cheng Fang asked directly after getting up.

Qiu Dong heard this, and the smile on his face became even brighter. "Our co-branded U-disk is given away for free, but you can only install the Tianya Pinyin Input Method if you buy the co-branded U-disk!"

Cheng Fang was stunned for a moment, then immediately said, "Give me five, no, eight 32M co-branded U-disks!"

"A total of 4,800 yuan, please keep it well!"

Qiu Dong sent Cheng Fang away with a full face of smiles. One 32M Shenzhou U-disk sells for 600 yuan. Eight added together is over 4,800 yuan, equivalent to more than half a computer. In this day and age, high-tech products are just this profitable.

Starting from Cheng Fang, in this day, Qiu Dong almost didn't stop. He couldn't rest for more than half an hour. As long as those who came to buy U-disks basically bought co-branded U-disks.

And by the afternoon, there were even people who ran over specifically, claiming that they were people who saw office colleagues or friends using the Tianya Pinyin Input Method, and specifically named that they wanted to buy co-branded U-disks!

People are very strange creatures. If you sell a set of software alone, like WPS, then those who buy it might hesitate, whether to buy the genuine version or wait for a period of time to buy a cheap pirated version.

But, when Shenzhou U-disk started buying U-disks and giving away pinyin input methods that can type without a threshold, it would make people feel like they were taking advantage, right?

At the same price, you not only bought a U-disk but also whored a set of pinyin input methods for free, and it was genuine. It was simply a big profit!

And until Wanjia Electrical Appliance Mall closed the door to count goods that day, Qiu Dong's booth sold more than 440 co-branded Shenzhou U-disks that day, with sales exceeding 264,000 yuan, setting a new historical high since the opening of this Wanjia Electrical Appliance Mall!

It was not just Qiu Dong's booth. On that day, all stores selling Shenzhou U-disks, the sales volume of Shenzhou U-disks, which had originally declined, had increased to varying degrees.

At this time, the outside world had not paid too much attention, but three days later, a media in Quancheng reported that the Tianya Pinyin Input Method began to become popular locally, and many companies and home computer users were using this input method.

Once this news came out, it attracted the attention of some media. And on that very day, media focusing on the electronics industry suddenly broke the news that the sales volume of Shenzhou U-disks rose against the trend, with a single-day sales volume breaking 5,800, and sales exceeding 3 million. Once the news came out, it caused an uproar!

(End of chapter) ===== CHAPTER 363 =====

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