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Chapter 404

~11 min read 2,038 words

"Himalaya radio can recruit some creators in America, Canada, England, and other places to launch podcast programs on the radio, so as to increase the content of Himalaya radio!"

"Podcast programs?"

Ren Yuefeng, Yao Luoying, and others all looked at Li Dongling with confusion. They hadn't heard of this industry yet, even in Silicon Valley, this concept hadn't emerged yet.

"It can be understood as putting programs from radio stations on computers. Podcast creators can decide the podcast content themselves."

"Whether it is interview podcasts, talk show podcasts, commentary podcasts, or enthusiasts of hip-hop, rap music, poetry, etc., they can all sing their own songs, read the poems they created, read the novels they wrote, etc., on their own podcast programs."

"In short, the Himalaya podcast platform gives everyone the right to create freely and show their talent, as long as it does not violate the legal provisions of the location!"

"Himalaya radio podcast, born for talent!"

Li Dongling said to the group of people present. In this world, people who can become stars are ultimately a minority, and those who can be on TV stations are also a minority probability. And the podcasts that Himalaya is preparing to set up give everyone who wants to express themselves a chance.

Whether this can stand out depends entirely on one's own glib tongue and talent. Now you can't say you are talented but not appreciated, right?

From the moment the internet podcast platform was born in America, it showed a trend of a single spark starting a prairie fire, far exceeding traditional radio.

The reason for this is that the internet podcast platform has a large scale. Famous podcast platform hosts generally confront the sky, the earth, and peers. If you want to attract users, you must release some shocking remarks.

So you will hear those podcast program hosts on the American podcast platform release various sensational industry rumors, secret news of big names in certain sports, entertainment, technology, and even political industries, etc., just to attract eyeballs.

Of course, the podcast platform choosing to recruit podcast program creators is also a last resort. After all, buying copyrights is really too expensive. Inviting people to make programs is much cheaper than buying copyrights for music, novels, poetry, fairy tales, etc.

Furthermore, the content of the programs released by these podcast program creators actually increases content and copyrights for the podcast platform, which can attract users continuously.

Feiyan Technology's Himalaya radio, as the first company to eat crabs, the way of playing domestically and overseas must be different. If you copy it mechanically, it will become like an overseas company coming domestically, which will be unaccustomed to the local environment, and finally fail miserably. If you need to be flexible, you must be flexible.

Himalaya radio in America can't afford to buy copyrights and can only find another way to play in the podcast track. Of course, if you want to play a new track, you must do some flashy operations.

If there is no gimmick, how can you attract outside attention? The first thing to do is to support a few typical examples, letting people "see" that doing podcast programs on Himalaya FM radio is very profitable, so that you can attract podcast creators to continuously fall into the Himalaya pit.

Of course, Himalaya radio didn't fool them. In the past life, there was indeed a podcast program that could earn 57 million US dollars a year, which earned much more than ordinary stars and small companies!

But no one said that this podcast program had been done for eleven years, released 1,800 episodes, and attracted 11 million listeners to subscribe before it reached this step.

However, most people won't delve into the story behind this podcast program. They only see that a podcast that interviews people can actually earn 57 million a year, which is enough for countless people to rush into this industry one after another, expecting that they will become the next person who earns 57 million a year!

This world is too big, and there are too many people with different brain circuits. As long as you can become famous, you can find people who are "like-minded" with you, including insisting on the flat earth theory...

America has a population of hundreds of millions, but one in every fifty people believes in the flat earth theory, and the total number of people exceeds 6 million. As long as someone shouts, establishes a podcast on Himalaya radio, and promotes their flat earth theory, it is estimated that they can instantly harvest 6 million believers and become the leader of the Flat Earth Sect.

Among these believers, there are not only ordinary believers, but also NBA stars, rappers, geographers, etc. This is just in America. Overseas, there are plenty of believers.

If you play a flashier operation, form a flat earth theory association, gather once a year, and charge 249 US dollars for each ticket. You must charge one dollar less, because if you add one more dollar, won't it become 250? That's too dirty to scold...

It is estimated that this can repeatedly harvest leeks. As long as you have enough fame, you can attract media attention, and advertisements, sponsors, and donors will appear. Even, it is not impossible that there will be American state legislators running out to make friends, getting state support funds, because they need this leader to fool the votes in the hands of the believers!

Himalaya radio, as long as it can "create gods" for a few podcast creators, have content, and have famous podcast creators, won't Himalaya radio be blown to the sky in the internet industry?

Yao Luoying, Ren Yuefeng, Hu Zixian, and the group of people in the conference room all looked at each other upon hearing the podcast platform. This was their first time truly coming into contact with an internet project. This flashy operation made their scalps numb, but they also felt that it seemed really possible to do it this way.

"The current Silicon Valley internet needs fame. Whether it loses or earns, as long as it has enough fame, it can board NASDAQ!"

"Himalaya radio needs to have enough fame in America, letting Americans hear the name Himalaya radio."

"After listing in the future, Himalaya radio can cooperate with small and medium-sized record companies and free creators, letting them play songs on Himalaya radio. Himalaya radio might be able to become an internet music platform!"

Yao Luoying didn't quite understand Li Dongling's words and didn't know what Li Dongling was preparing to play, but if one day Himalaya radio really becomes a music platform, she will understand the intention of Li Dongling's move.

If this can be done, then in the future, Himalaya radio will have the hope of becoming one of the music platform giants like Spotify, Apple iTunes, Amazon Music, and Google Music.

The market value of Spotify in the past life once soared to 60.6 billion US dollars, which is three times the market value of Warner Music, one of the several major record giants now. In the record industry, it is simply reversing the sky!

If Himalaya radio can list and complete the two major businesses of podcasts and internet music platforms, then in the future, will there be an opportunity for its market value to soar to the high market value of Spotify in the past life?

Furthermore, in the future, if Dongling Gao Ke or Feiyan Technology launches MP3s, they can also cooperate with Himalaya radio.

Why does Apple's MP3 sell so expensively? An MP3 with 5G memory can sell for 399 US dollars, changing the way countless people listen to and buy music. This has an inseparable connection with the iTunes music store established by Jobs.

And other brands of MP3s, because they don't have their own music stores, can't be sold openly in America and Old Europe. If people who are not familiar with computer operations buy other brands of MP3s and can't download music from pirate websites, won't the MP3s they bought become scrap iron?

"Next year is the best opportunity for Himalaya radio to complete its listing!"

Li Dongling said loudly to the group of executives of Dongling Gao Ke and Feiyan Technology in the conference room.

Many of the people in the conference room felt their breathing become heavy. They knew that the main event was coming.

How many companies in the country take listing as a sign of success, and how many professional managers and executives take completing listing as the goal of realizing their life value? After listing, fame, wealth, and status all come in a swarm!

"The Dongling Gao Ke headquarters has decided to carry out a round of equity rewards for Feiyan Technology. Manager Yao will receive an 8% Feiyan equity reward!"

Nominally, Dongling Gao Ke is Feiyan Technology's parent company, and basically, Feiyan Technology's equity is held in Li Dongling's hands.

Regarding the equity reward given to Yao Luoying, no one can oppose it. Everyone has seen the performance of Feiyan Technology since its establishment. If you exclude Dongling Gao Ke, Feiyan Technology is absolutely the most eye-catching company in the domestic technology industry this year, not much worse than those old technology companies.

Saying that Yao Luoying has made great contributions to Feiyan Technology is not an exaggeration. Of course, if you add the relationship between Yao Luoying and Li Dongling, which everyone in Dongling Gao Ke knows, this equity reward is even more impossible for anyone to oppose!

"In addition, Feiyan Technology will take out another 21% of equity to reward Dongling Gao Ke headquarters personnel at the manager level and above, as well as Feiyan Technology's managers, main technical personnel, etc.!"

Li Dongling said. This is something that had been promised to Ren Yuefeng, Hu Zixian, Zhang Ao, Gao Peng, Chen Tao, Gao Zhiyuan, and others long ago.

At this time, if the promise was broken, it's not just that Feiyan Technology would encounter listing setbacks, the entire Dongling Gao Ke would have tremors and unrest, and it is possible that it would fall apart. Never use money to test human nature; that is losing the big for the small.

Furthermore, taking Feiyan Technology's equity to reward Dongling Gao Ke's executives, compared with directly taking Dongling Gao Ke parent company's equity to reward, which is better or worse?

In the future, Li Dongling has quite a lot of room for operation regarding Dongling Gao Ke's equity rewards.

Of this 21% Feiyan Technology equity, 5% was given to Feiyan Technology's senior managers and the technology department, and another 3% of equity will be used for a round of Feiyan Technology staff option rewards, and the remaining 13% was divided among the personnel at the manager level and above of the Ren Yuefeng Dongling Gao Ke headquarters.

After distribution, Feiyan Technology's equity became: Yao Luoying holds 8%, Ren Yuefeng holds 4%, Zhang Ao and Hu Zixian each hold 2%, Gao Peng, Chen Tao, and Gao Zhiyuan each hold 1%.

There are also other personnel at the manager level and above of Dongling Gao Ke, including Zhu Zhao Jiang, Wu Xinyi, and others, who jointly received 2% of Feiyan Technology equity.

Besides these, Li Dongling also gave 3% of Feiyan Technology equity to the Zhixing Foundation to supplement some funds for the Zhixing Foundation.

Li Dongling's Dongling Gao Ke headquarters is still Feiyan Technology's largest shareholder, holding 68%, Yao Luoying holds 8%, Ren Yuefeng holds 4%, Zhixing Foundation holds 3%, Zhang Ao holds 2%, Hu Zixian holds 2%, Feiyan Technology senior managers and core technical personnel jointly hold 5%, Feiyan Technology staff hold 3%, Gao Peng, Chen Tao, and Gao Zhiyuan each hold 1%, and personnel at the manager level and above like Zhu Zhao Jiang and Wu Xinyi also received 2% of Feiyan Technology equity together!

This is definitely not the equity at the time of final listing. Next, Feiyan Technology still needs to introduce several Wall Street overseas investments and let out a portion of equity. At the time of final listing, the Feiyan Technology equity in the hands of Li Dongling and the Dongling Gao Ke headquarters will be about 40-something percent.

(End of chapter)

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