Chapter 465: A Single Spark

The post released by the Tianya Net administrator announced some website regulations. The most important one was prohibiting the posting of posts that violated the law. This was for the good of Tianya Net, and also for the good of the users who posted.

In the current global Internet industry, basically everyone followed the principle that "everything not prohibited by law is permitted," and the scale on the Internet was very large.

As the first true Internet site in the country, Li Dongling did not want Tianya Net to become famous through some strange news. Perhaps in the short term, the website could indeed gain some traffic, but in the long run, it would definitely be backlashed. "Those who rise by this will surely perish by this."

This was Tianya Net setting some rules for the website. These rules were very important and could ensure the long-term operation of the website!

This also included that Tianya Net had the right to handle posts that violated website regulations. In reality, this was establishing the copyright issue of website posts, which was also very important!

Or rather, it was Tianya Net building its own moat. Was it difficult to build a forum website? Now it could be said that it was not difficult at all; technically, it was not a problem at all.

In order to prevent competitors from replacing Tianya Net, Tianya Net certainly needed some moats. The users on the website and the massive content were the best moats. With these users and those posts, users could be kept on Tianya Net and wouldn't be lured away.

This included that if any website reproduced Tianya Net's content without authorization, they could also sue the other party.

This was like the social software of Baidu and Penguin in his previous life. Baidu's search was full of advertisements, but why were so many search companies unable to replace it? It was because it had collected a sufficiently massive amount of webpage data over ten years. Searching for things on it, most could find answers.

And those other search platforms were not as good as Baidu. The things searched out were either nonsensical or useless. After a few times, which search platform would users choose?

Penguin's social platform relied on relationship networks. Relatives, classmates, friends, and colleagues were all on one social platform. Change to another platform and chat with the air?

But these things, for the Tianya Net users who had just come into contact with the Internet, some saw some clues from the administrator's post, while others didn't care.

However, regardless of whether they cared or not, as the only website in the country that could log in and post to communicate, there was simply no choice. If they didn't come to Tianya Net, they could only go to those few BBS forums that could only accommodate a few users to spam.

"The first activity: Tianya Net, together with *Computer News*, *Computer World*, *Hanxi Provincial Daily*, *Pingyang Daily*, the Hanxi Pingyang Animal Park, and the Pingyang Giant Xiong Mao Research Center, has jointly launched a naming contest."

"Everyone can post on Tianya Net to name the two giant pandas at the Pingyang Giant Xiong Mao Research Center. If adopted, you will receive corresponding exquisite gifts. This activity starts tonight and ends at 8:00 AM on the third day of the Lunar New Year!"

"The second activity: Tianya Net is cooperating with the *Football Club* magazine that has entered the Tianya Sports section to launch a New Year special activity. Editor-in-Chief Zhong Lifei of *Football Club* magazine will conduct a cross-continental telephone interview with European football star, World Cup champion, and new-generation football superstar Ronaldo."

"The interview content will be reported in real-time in the form of text posts on Tianya Net throughout the process, and some questions from Tianya Net users will also be randomly selected to ask Ronaldo."

"The third activity: Tianya Net has invited celebrities including Leon Lai, one of the Four Heavenly Kings of Hong Kong, to log in to Tianya Net during the period from the first to the sixth day of the Lunar New Year to conduct a 'face-to-face' activity with Tianya Net users."

"The fourth activity..."

When seeing the opening activities launched by the Tianya Net administrator's post, it became lively in an instant below the post. This wave blew up quite a few people who were lurking.

The first activity, the naming contest for giant pandas, attracted the attention of many Tianya Net users. This was also the first time in the country that a naming contest for a national treasure had appeared, so it naturally attracted the attention of many people.

And for users who liked football, the second activity was attractive, especially for fans who followed European football. Ronaldo, who had shown superstar performance since his debut, was the focus of global football fan discussion.

Many fans were convinced that Ronaldo winning the World Footballer of the Year was just a matter of time. Which football fan could resist the opportunity to ask questions to the future World Footballer of the Year? Not to mention that football was currently the hottest thing in the country.

Ronaldo had always been the product spokesperson for Dongling High-Tech in Europe. When he was still a novice, Dongling High-Tech gave him a "huge" advertising endorsement fee.

Now, letting him spend a few hours cooperating with the products under the big financier to do a wave of promotion—how could Ronaldo refuse?!

The third activity was Tianya Net spending money to invite celebrities to Tianya Net to post a few posts and interact with Tianya Net users to reply to questions. This was used to advertise, attract passersby, and also build momentum for the Tianya Entertainment section.

In the future, as long as it was operated properly, who said that these sections of Tianya Net, like Tianya Sports, Tianya Entertainment, Tianya Literature, etc., couldn't be split and listed?

In his previous life, Yahoo had already fallen, but its subsidiaries like Yahoo Sports, Yahoo Finance, and Yahoo Mail were still active for many years.

As the first company to eat the crab of the domestic Internet, as long as Tianya Net didn't court death itself, relying on the first-mover advantage, the chance of making sections like sports, entertainment, literature, etc., successful was much easier than other companies. Splitting them out to harvest leeks—no, after listing, the probability of investors getting returns from these sections was naturally much greater.

"Mr. Li, the Tianya Net background shows that the number of people online simultaneously has exceeded 700!"

Guo Jingyun called Li Dongling in the middle of the night, excitedly reporting the "good news."

It was indeed good news. For a website, the number of people online simultaneously being able to exceed 700 pushed the previous record of the highest number of people online on BBS forums up by a full 40 to 50 times. For domestic Internet practitioners, this was definitely an earth-shattering event.

Li Dongling listened to Guo Jingyun's excited tone on the other end of the phone, and the faint shouting coming from the phone, and he could know what the atmosphere inside Tianya Company was like at this moment.

After hanging up the phone, Li Dongling shook his head. Reminiscing about the short-video platform in his previous life, the number of users swiping videos on it every day was in the hundreds of millions, and even hundreds of millions of people around the world used the same mobile software, with millions of people online simultaneously PK-ing in a game. Then looking at Tianya Net now, with more than 700 online users, he couldn't help but cheer and jump for joy. He could only say one thing: the past is unbearable to look back on!

However, the road must be walked step by step. How many computer users are there in the country now? Even counting them all, it's less than a few tens of thousands. However, in five or six years, domestic computer users will exceed the 50 million mark. In these few years, Internet users will grow in a fission-like manner, the kind where users can increase by one or two thousand times in five or six years.

Li Dongling's expectation for Tianya Net was that it could raise a big banner in the domestic, including the Southeast Asian Chinese-language Internet circle, and that would be enough!

Looking at the time, it was almost late at night. Li Dongling didn't stay up any longer, turned off the computer screen, and went to bed to rest.

But Li Dongling went to sleep, and Tianya Net didn't become quiet. Instead, it became even noisier. As users of various BBS forums ran to tell each other the news of Tianya Net opening and the activities being held, more and more users poured into Tianya Net.

The post for naming giant pandas had already been refreshed for dozens of floors with the naked eye, and countless names appeared on the webpage, looking like it was rushing toward the hundred-floor post.

"Click!"

Pressing the mouse several times in a row, the Tianya Net webpage remained motionless. Ding Sanshi, who hadn't established NetEase yet, suspected whether he had disconnected from the Internet.

He ran to the BBS forum he established to take a look. Hmm, it was very deserted; no one was talking at all. Ding Sanshi also knew what was going on.

At this time, people had all run to Tianya Net. After all, the people there spoke well, and there were many talents. Even if it was a scolding war, the replies were fast, and the scolding didn't repeat. He had just watched, and two people on Tianya Net were scolding each other. The mutual scolding replies had exceeded a hundred times, and there was no sign of extinguishing. If the administrator didn't lock or delete the posts, he estimated that the two could scold until the end of this year...

He visited several other BBS sites, and they were basically not much different from Ding Sanshi's own site; they were all deserted, until he came to Ma Zhan, which was finally a bit lively.

"Is your Tianya Net lagging too?"

Ding Sanshi recognized the person speaking; it was Wang Juntao, who was also the founder of 8848 in his previous life.

"It seems it's not that our network is bad, it's that the Tianya Net server is lagging!"

"I feel that Tianya Net is the real Internet website, and the experience is completely different from BBS sites!"

"But the professionalism of Tianya Net is not as good as BBS sites. There are too many mixed people, and it's easy to have disputes and start scolding wars, but it's not about wanting to solve problems!"

"But I feel that Tianya Net is the real Internet. A computer, a network cable, truly makes people ignore space, time, and distance, as if the person replying is right in front of you..."

On Ma Zhan, a group of people active on BBS sites, including Boss Ma, Ding Sanshi, Wang Juntao, Wang Xiaobo, Li Zonghua, Wang Zhidong, etc., all began to bubble up and discuss their usage experience of Tianya Net.

Tianya Net didn't have a friend function yet, nor did it have a private message function. This kind of small-circle discussion was more private on BBS sites, and acquaintances were easier to talk to. If it were on Tianya Net, he estimated that they would be arguing again.

This was also something that couldn't be helped. There was no such thing as the best of both worlds in the world, and it was impossible to satisfy everyone's requirements. It was enough to let most people accept it as much as possible!

"The first Internet company in the country officially went online last night. Registered users exceeded 2,400, the highest number of people online simultaneously exceeded 1,125, and the giant panda naming activity launched currently has over 1,500 people discussing it, and the number of posts based on this topic has exceeded the 6,000 mark..."

In Zhongguancun, inside the company with the Yinghaiwei brand, Zhang Shuxin looked at the report on Tianya Net in the *Yanjing Technology News*, which had the highest circulation in Zhongguancun. ===== CHAPTER 466 =====