Chapter 1005: A Blessing in Disguise!
The reporters began to actively discuss how the news should be reported.
They had originally thought it would be a press conference without any suspense.
They had not expected such an unexpected delight.
"Young President Zhao of the Zhao Group is truly generous!"
"The brand department of the Zhao Group has some real experts!"
"In one fell swoop, the relationship between the Zhao Group and the Dayu County Government has become much closer. Many media outlets will report this news tomorrow, the Zhao Group's popularity will rise, and as for the villas they plan to invest in, they will also sell like hotcakes!"
"I just contacted the brand department of the Zhao Group. They also just received this news."
"The confidentiality work was done quite well."
"It probably wasn't the Zhao Group's idea; I think it was in coordination with the Dayu County Government's strategy. I know a bit about Tang Ye, the spokesperson for this Dayu County press conference; he is a young cadre with a lot of ideas."
"Regardless, the public relations strategy Dayu County used to resolve this public opinion crisis is more brilliant than a textbook!"
Many crisis management courses teach others how to avoid crises, and after a crisis occurs, how to handle it—that is a standard assembly-line plan.
Although it can achieve certain results, because it involves the internet, an emerging medium, it may potentially fail.
However, the strategy the Dayu County Government used to handle this crisis PR at least made these reporters feel that the government was using its heart and sincerity to solve the problem.
The meeting concluded, and Tang Ye invited Xie Zhiming to a small conference room.
Inside the conference room, several contracts were laid out on the table.
Tang Ye handed the contract to Xie Zhiming, "Teacher Xie, take a look at the details of this contract. If you have no issues, you can sign it."
Xie Zhiming still found it hard to believe that what was said at the press conference just now was not just empty talk.
Xie Zhiming picked up the contract and studied it for a while; he said with some excitement, "Secretary Tang, President Zhao, this, this is too surprising."
Tang Ye explained patiently, "Teacher Xie, we didn't discuss this with you beforehand because we were afraid that if the news leaked, it would lose its effect. We must thank you for your support and cooperation; otherwise, this press conference certainly wouldn't have gone so smoothly."
Xie Zhiming picked up a pen, then put it down again, "Giving me a villa is too valuable. I was indeed wronged, but not to the extent of receiving compensation that far exceeds expectations."
Zhao Hui secretly thought that Xie Zhiming had good character, a sense of justice, and knew his limits; he was not greedy.
"You shouldn't refuse. Actually, we need a suitable brand ambassador to promote Heiniu Mountain and the supporting services we provide. This matter was a bad thing at first, and the buzz was very high; almost everyone in the country knows about it. So as long as you sign the agreement, now everyone in the country knows about our project."
Xie Zhiming hesitated for a moment and signed his name on the contract.
He felt like he had been dreaming for the past few days.
Did he really get a villa?
Although Dayu County is a poor county, this villa is located in the Resort Project, and there will definitely be room for appreciation in the future.
This is a scarce resource.
Xie Zhiming never imagined that his life would fluctuate so wildly in just a few short days.
If this is a dream, then may he never wake up!
Zhao Hui picked up the contract and handed it to the legal department staff.
Furthermore, he instructed the brand department to immediately arrange for media contacts to carry out comprehensive publicity.
However, at this moment, Zhao Hui was still a bit uneasy.
After all, he did not understand the nature of the internet and did not know if this operation by Tang Ye would achieve the expected results.
Zhao Hui arranged for a driver to take Xie Zhiming to a hotel to rest.
After the car left, Tang Ye took the initiative to reach out to Zhao Hui, "President Zhao, thank you for your help this time; I will keep it in mind."
Zhao Hui hurriedly waved his hand, "Secretary Tang, you are too polite. Actually, I have been wanting to find an opportunity to thank you."
Tang Ye patted Zhao Hui on the shoulder, "Don't ever say things like that again in the future; if there is anything you need me to do, just give the order."
After seeing Zhao Hui off, Tang Ye took the initiative to call Shi Yao.
"Secretary Shi, the press conference has ended."
Shi Yao said very earnestly, "You have worked hard."
Tang Ye said modestly, "This is what I should do!"
After hanging up on Tang Ye, Shi Yao touched her chin and pondered for a long time.
Regarding Tang Ye's strategy for dealing with the crisis this time, she could have thought of and executed the preceding procedures.
However, the fact that Zhao Hui suddenly proposed giving the victim a villa at the end was beyond her scope of thinking.
In many people's eyes, this crisis was difficult to control, but Tang Ye saw a place to make something of it from the crisis; this sharpness made Shi Yao sigh with emotion.
The next morning, Dayu County gifted the victim a villa worth five million.
This news quickly occupied the headlines of all major mainstream websites.
Tang Ye browsed the comments under the news to understand the netizens' reactions.
"Dayu County's reaction is really fast; doing this is indeed a big plus. Not only did they seal off the unscrupulous merchants who gouged customers, but they also gave the victim great compensation, which makes people applaud."
"Yesterday I was still filled with righteous indignation, but today I am envious and jealous. This victim is simply blessed by the gods; he got beaten up, and as a result, he got a five-million-worth villa."
"Dayu County has issued a promise of rewards for complaints. If you discover shops, restaurants, or hotels in Dayu County that are bullying the market or acting fraudulently, as long as the evidence is true, they will reward you with five hundred thousand directly!"
"This advertisement is too tempting. It makes me want to go to Dayu County to take a look."
Tang Ye watched for an hour and finally breathed a sigh of relief.
The netizens' feedback was within expectations.
The key is that this wave of publicity not only reversed the previous reputation but also successfully attracted the attention of others.
Everyone now knows that someone got a villa worth five million by reporting customer gouging.
The landline rang.
Tang Ye glanced at the number; it was a call from Xue Ying.
The three days were not up yet!
He had successfully fulfilled his promise to Xue Ying.
Xue Ying's tone was very relaxed, "Secretary Tang, I saw the news online. It surprised me. Overnight, everyone is praising the Dayu Government, and some are even wondering if the earlier price-gouging was a publicity stunt you intentionally designed?"
Tang Ye didn't know whether to laugh or cry, "Sister Xue, you mustn't wrong me. The shops involved in the incident have already been shut down. All relevant staff members have been suspended. As for the cadres who acted as umbrellas, they are also under investigation; these are all things that can be verified."
Xue Ying nodded slightly, "I'm just joking with you! I just received news from the Provincial Party Committee Propaganda Department. They expressed approval for Dayu County's ability to handle the public relations crisis. They will continue to publish advertorials tomorrow, and the ones missed over the past few days will also be made up."
Tang Ye breathed a sigh of relief, "That's great."
Xue Ying said excitedly, "Dayu County handled this properly, which has allowed this public welfare art performance to receive even wider attention. It has turned into a blessing in disguise!"
End of Chapter
