Chapter 207: Rural Absurd Past Events Chapter 207: Switching to Real Estate Sales

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Protagonist:

Li Xiulan

Encouraged by Zhang Zhihao, Wang Dashan quickly took his first step.

That morning, he came to a real estate agency near Yuangang Village, preparing to go in and ask if they were hiring.

But when he saw that every employee in the real estate company wore suits and leather shoes, looking very high-class, and then looked at his own rustic attire, he felt that if he went in to apply like this, they probably wouldn't want him.

He thought real estate sales would have high requirements, otherwise every employee wouldn't be dressed in suits and leather shoes.

So he deliberately went to a nearby clothing store, bought a suit, dressed himself up to look presentable, and then went to apply.

He chose a relatively well-known large company to apply to—Zhongyuan Real Estate.

He thought in his heart that if Zhongyuan Real Estate didn't want him, he would go to some smaller intermediary company to apply; this time he would first accumulate experience, and he had already made the psychological preparation for failure.

After all, he had absolutely no experience related to real estate sales, nor did he have any education or skills.

However, what Wang Dashan didn't expect was that when he entered the sales store of Zhongyuan Real Estate and stated his purpose, a woman around thirty years old at the end of the month came over, asked him a few casual questions, and then said:

"You can come to start work tomorrow. Our probation period is three months, the base salary during probation is one thousand five hundred, food and accommodation are not included, and you must close at least one deal during the probation period; if you don't close a single deal, we'll have to let you go."

Wang Dashan was immediately surprised; he never expected to be hired so easily. When he came to apply, he had still felt a bit guilty, after all, he had no relevant work experience and didn't know much about real estate, so he had deliberately dressed himself up and put on a suit before coming over.

Only later did he learn that the threshold for entering the real estate sales industry was almost zero; they would hire anyone. His wearing a suit to apply was purely unnecessary, but the suit wasn't wasted either, because he would definitely use it later. The company's requirements for employee attire were still very high; they had to wear suits to work every day.

The threshold for real estate sales wasn't high, but the elimination rate was very high. Not to mention a three-month probation period—even making countless phone calls and showing properties over a dozen times in a month without closing a single deal, that sense of frustration would eliminate most people unsuitable for sales within a month.

Those unsuitable for this line of work found it very hard to persist for more than three months.

This line of work required very strong communication skills and very strong stress resistance; those who couldn't sell houses and earn money would naturally be filtered out.

Wang Dashan asked:

"I'd like to ask, if I sell a house, how much commission is there for the transaction?"

Money was what he cared about most.

Whether he was now a salesperson or later opened his own intermediary company, he had to figure out the money in the industry clearly.

The woman replied:

"That's not certain; it depends on the specific situation. The commission given to our company varies for each property and each customer. It depends on whether it's new commercial housing or second-hand housing, whether it's on-site direct sales or intermediary promotion. Some percentages are high, some are low. Generally, the revenue given to the company account ranges from 0.5% to 10% of the total price, and we will give our sales personnel a commission of 15% to 50% depending on the situation."

Wang Dashan was originally not very good at math, so he felt what this woman said was a bit circuitous.

So he said:

"I'm sorry, I don't quite understand what you mean. Could you explain more specifically?"

The woman said:

"Let me give an example. For a house with a total price of one million, if our company gets a ten percent commission, that's one hundred thousand. And out of that one hundred thousand, we give you sales personnel fifty percent, which is fifty thousand."

"I can earn fifty thousand from selling a one million house?" Wang Dashan was immediately astonished. "Is this money too easy to earn!"

The woman smiled:

"You're thinking too beautifully. I was just giving an example. Generally, it's impossible to reach that percentage. For us salespeople, getting one percent of the total price is already pretty good. Only houses that are very hard to sell in the suburbs, or haunted houses where major accidents occurred, can reach more than one percent of the total price. For easy-to-sell houses, especially good properties sold directly on-site by developers, it's only one to five per thousand. However, if you close a deal on a luxury mansion, even at one per thousand, it's still a lot of money. For example, a ten million luxury mansion, a one per thousand commission is ten thousand yuan. Guangzhou now has countless luxury mansions worth over ten million. If you only need to sell one luxury mansion deal a month, then you've made it."

"Putting it that way, making money in this line of work is indeed much easier than in other industries!"

After listening to the woman's words, Wang Dashan came to such a conclusion.

The woman smiled and said:

"You can't be too optimistic. Don't look at how booming the real estate business is now, but closing a deal isn't that easy either. After all, there are real estate intermediary companies everywhere now, and the competition is quite big."

The woman then said:

"By the way, I forgot to introduce myself. I'm Liu Xiuxiu, the Sales Director of this branch company. I've worked here for five years. If there's anything you don't understand in the future, just ask me. Looking at you, young man, you're quite handsome and not timid at all. Your work ability shouldn't be bad. I'm very optimistic about you!"

Wang Dashan felt a bit embarrassed by the praise and hurriedly said:

"Thank you, Sister Xiuxiu, for thinking so highly of me. I will definitely work hard and strive to close a deal as soon as possible!"

Then Wang Dashan also said:

"Can I start working today? I don't want to wait until tomorrow. Let me get familiar with the work process first today!"

Seeing Wang Dashan so active and initiative, Liu Xiuxiu couldn't help but look at him with new eyes and said with a smile:

"Sure. I'll introduce you to our colleagues, and then you can get familiar with the work process. Actually, the work content is quite simple. When there's no one around, just take the phone book and make sales calls. When someone comes to visit, receive the customers and be responsible for showing properties. That's roughly it."

Wang Dashan nodded.

Liu Xiuxiu took him to meet his colleagues, and they got to know each other.

This branch company of Zhongyuan Real Estate actually didn't have many employees. There was just one Sales Director, with three Sales Supervisors under her. Each supervisor led a small team, totaling only ten or so employees.

Wang Dashan greeted those salespeople, and then Liu Xiuxiu gave him a phone book.

This phone book recorded densely packed phone numbers, as well as the owners of those phone numbers.

This phone book was bought by the company with money from other channels, and it contained all real information.

What Wang Dashan had to do was call them one by one, ask if they had any intention of buying a house, recommend to them recently discounted houses with high cost performance, and then mark and classify them.

Those with absolutely no intention of buying a house were classified into one category; those with a little intention into another; those with strong intention into yet another.

After screening, they would focus on those with strong buying intention, while those with slight buying intention would just be called occasionally to inquire.

As for those with no intention to buy a house, just filter them out directly and no longer pay attention to them.

On the first day, Wang Dashan made many phone calls. The people on the other end were all sorts, and their attitudes toward answering his calls varied. Some greeted politely, some cursed loudly, and some even flirted with him.

And most of them, as soon as they heard he was a real estate salesperson, hung up on him.

After a day, he had almost not encountered anyone with a very strong intention to buy a house.

This made Wang Dashan feel a bit of frustration in his heart.

Sure enough, it was just as Liu Xiuxiu said — don't be fooled by how hot this line of work is right now; closing a deal isn't that easy, you need some real skill, otherwise you can't survive in this business.

But Wang Dashan wasn't discouraged either; he'd only just started his first day in real estate sales, there was still plenty of time ahead, he believed free time rewards those who put their heart into it, and he would definitely be able to sell a house within three months.