Chapter 161: Star Creation (Seeking Subscriptions)

Wu Feng did not know that his move to encourage Lin Dashao to enter the fashion circle would almost make Lin Ershao so envious and jealous that he would lose his composure.

If he had known, he certainly would have intensified his efforts.

As for why this was the case, it was due to a Hong Kong entertainment novel he had read in his past life!

That novel was a story about a wealthy young master who conquered the fashion and entertainment circles.

Why a wealthy young master?

Because wealthy young masters have extensive connections; mainly, they know many rich people.

The fashion luxury goods they stir up at least have people to support them, right?

If the design and production are truly good, they can open up the market in one go!

In this regard, Lin Dashao clearly has more advantages!

Moreover, the power to define luxury goods in the fashion circle at this time lies entirely in the hands of Europe and America.

Even if Wu Feng wanted to stir things up, it would be a matter fraught with obstacles.

It is not that he is afraid, but that it would consume too much energy and time, and his other businesses would certainly be affected.

The reason he encouraged Lin Dashao was a spur-of-the-moment idea that came to him when he was hosting this guy for a private dinner and the guy mentioned he had plenty of free time lately.

Start with high-end luxury fashion apparel, and once Lin Dashao gets a taste of the sweetness, encourage him to enter the deeper and murkier watch industry.

In this regard, Pan Sheng of D&B is a positive example!

It is just that Wu Feng does not look highly upon him; what this guy plays is agency, or to put it bluntly, buying and selling.

At his peak, with the help of the publicity from D&B Films, his net worth reached over three billion.

From the perspective of later generations, this guy was completely the vanguard for European and American luxury brands to develop the Mainland market.

In fact, because the Mainland market was far from the harvest period, European and American luxury brands were in a state of total misery at this time.

Just by investigating a little, except for Rolex, which was very famous in Hong Kong, all other watch brands were operating quite ordinarily and could not stir up much of a splash at all.

What Longines, what Vacheron Constantin—their fame was several orders of magnitude worse than in later generations!

If one were to talk about hating Japan, the old-established watch enterprises in Europe definitely hated them even more than the United States.

There is no other reason; Japan brought out quartz watches and, through powerful promotional capabilities, directly defined quartz watches as the new fashion trend.

That is right, the quartz watches of the 1980s and 1990s were the mainstream of world watch brands.

Through a fierce promotional offensive, along with various exquisite quartz watches, they directly drove the old European mechanical watch enterprises to the brink of death; there were no shortage of watch manufacturing companies in Switzerland that went bankrupt or were on the verge of bankruptcy because of this.

There is no overly detailed data, but according to the description in that novel, before the economy of the Mainland began to take off, it was definitely the best time to bottom-fish for mechanical watches.

More than one novel has said that the watch manufacturing industry in Hong Kong was quite developed at this time, not even much worse than the supposedly miraculous Switzerland, but unfortunately, it was always dominated by OEM production.

As for whether this is really the case, once Lin Dashao delves into the watch industry later, Wu Feng will naturally know.

As for now, first open up the situation through an urban fashion TV series with a fashion designer as the protagonist.

The Lin family is a leader in the garment industry, and there is a lot of real material that can be collected.

What Wu Feng provided were the melodramatic tropes from related female-oriented novels of later generations, which are absolutely brilliant.

Those melodramatic tropes that were already ubiquitous in later generations could attract quite a few fans, let alone the Hong Kong TV audience of the present; it would absolutely leave them completely mesmerized.

Later, there is *Meteor Garden*, and numerous high-quality Korean dramas and Taiwanese dramas waiting.

Wu Feng also considered himself well-read in Hong Kong entertainment novels in his past life, and in fact, he had always had a doubt in his heart.

Given Hong Kong's economic scale and the film and television craze of the 80s and 90s, it could have completely and easily established a fashion-forward, trendy urban brand; at the very least, doing this in Asia would not have been difficult.

To put it somewhat exaggeratedly, don't look at Japan's developed economy; if you really talk about city fame, Hong Kong in the late 80s and early 90s was more well-known than the capital of Japan.

Unfortunately, by later generations, Hong Kong was still only famous for its financial industry and real estate!

I don't know if it was because he had other intentions, but Lin Dashao was very interested in creating a fashion magazine and a small film and television company, and he quickly completed all the procedures.

Then came the recruitment, making a big splash in the entertainment circle.

Especially when recruiting beautiful actresses, this guy insisted on personally presiding over the interviews.

Everyone knew that a big spender had joined the entertainment circle, and one by one, ambitious, beautiful, and famous actresses were quite active and proactive in getting to know Lin Dashao.

This guy was actually so happy he forgot about home for a while, wandering around the front or back pages of entertainment newspapers all day long.

If it weren't for the fact that his trading company really didn't need him to sit in often and had already entered the right track with relatively mature processes, I am afraid his main business would have been affected.

It is said—just said, mind you—that Lin Ershao was quite stimulated, and he would sit in the Group Company all day with a stern face, his temper ready to explode at the slightest touch, causing quite a stir.

Wu Feng only paid attention for a while, letting Asia Television handle the subsequent matters.

In fact, all the staff of Lin Dashao's so-called small film and television company, apart from the female artists, were filled by work groups dispatched by the TV drama department of Asia Television.

At this time, Lin Dashao was wealthy and arrogant, his mind temporarily placed on various beautiful women, and as for what the TV series could actually be filmed into, he did not care much at all at the moment.

Of course, with Wu Feng's guidance and the supervision of Asia Television's senior management, the TV series would certainly not fail.

When it can help Lin Dashao truly establish a high-end luxury fashion brand, that is when he will truly value it.

And under Wu Feng's guidance, he will step by step enter the high-end luxury field to stir up trouble!

Just as the protagonist of that Hong Kong entertainment novel said, once there are more rich people in the Mainland and it becomes the world's largest consumer of high-end luxury brands, that will be the time for him to make a huge profit.

With a market of hundreds or thousands of billions every year, instead of letting the European and American foreigners earn it, it would be better to let him, this Hong Kong young master, earn the lion's share!

Of course, it is still too early to say these things; it is better to develop one step at a time first.

Currently, the hottest topic in Hong Kong is naturally the *Infinite Fighting Tournament* launched by Asia Television!

Right now, the competition has entered the main tournament stage, the fighters are fighting more brilliantly and fiercely, the audience is naturally supporting them with more and more enthusiasm, and the merchandise of some star fighters is selling extremely well.

For example, He Yong of the Tung Sing, Datou of the Hung Hing, and the world champion Zhou Billy, and so on.

It is currently the coldest time of the year in Hong Kong, and pedestrians on the road are all wearing long-sleeved jackets.

But the young people wandering the streets this year are mostly wearing casual sportswear.

And these casual sportswear pieces are also quite distinctive.

Some have an image of an upright fist on the back, with a gold championship belt wrapped around the forearm, and below it are the three large characters for "Zhou Billy" in both Chinese and English, which are exceptionally eye-catching.

Some featured Datou's portrait, with his name in both Chinese and English printed in close-up underneath.

Naturally, there were also portraits of He Yong in sportswear; in short, the streets of Hong Kong seemed to suddenly have many more athletic elements, which felt quite marvelous.

It was Wu Feng's Red Pole, Zhang Yong, who knew how to handle things; this guy bought hundreds of sets of casual sportswear printed with Datou's portrait in one go and distributed them directly to all his Underlings as a Chinese New Year bonus.

Furthermore, he required the Underlings to wear them every day as long as the sportswear wasn't worn out, visibly dirty, or smelly, in order to support their own Hung Hing brothers.

It was only a matter of a few tens of thousands of Hong Kong Dollars, and the income he had invested in Datou was already more than that.

Yet this move was incredible, making Datou the most handsome guy among all the contestants for a time.

There was no other reason; since Zhang Yong had already made a move, how could Li Xin and Wang Zhi remain indifferent?

Then, Wu Feng was passively drawn in, and naturally, a set of casual sportswear featuring Datou's portrait as a logo was added to the year-end bonuses distributed to all his employees.

Ahem, including his Underlings and other corporate staff, the number easily broke the thirty-thousand mark.

Especially with many people in the film and television industry, particularly famous stars like Leung Siu-lung and Li Saifeng, wearing them occasionally when out and about, the influence was just too great.

Then, the rest of Hung Hing's branches followed suit one after another, as if not doing so would be letting down their brothers.

Hung Hing had at least five or six thousand core brothers, plus a total of over one hundred thousand peripheral members.

If even ten percent of them wore the casual sportswear with Datou's portrait, it could easily create a sensational effect in Hong Kong.

In fact, this proportion had already exceeded thirty percent!

There was no helping it; since even the Four-Nines and the fighters were all wearing them, did the Blue Lanterns who wanted to "advance" have any choice but to follow suit?

This was still with the Dragon Head Jiang Tiansheng having given instructions that everything should be on a voluntary basis; otherwise, it would have been even more exaggerated.

But even so, the Hung Hing brothers alone bought over thirty thousand sets of casual sportswear with Datou's portrait.

At over two hundred per set, after deducting various costs, the profit was enough to be one hundred and fifty.

Wu Feng was also generous, giving Datou a portrait fee commission of fifty per set directly.

In other words, the casual sportswear with Datou's portrait purchased by the Hung Hing brothers alone brought him over 1.5 million in earnings.

When the news spread, the entire Hung Hing was stirred up.

Then it was Tung Sing, and subsequently, the whole of Hong Kong followed suit in a stir.

Damn it, did it have to be this exaggerated?

It was just a commission from a set of sportswear, yet Datou, this star contestant, could actually earn 1.5 million?

The sports section of *Mong Kok News* immediately followed up, and after detailed investigation and analysis by reporters, 1.5 million was only the commission provided by the Hung Hing brothers.

The number of purchases by other young people in Hong Kong would also not be lower than thirty thousand sets!

That is to say, just from the casual sportswear printed with his portrait, Datou, as a star contestant, could earn at least 3 million in profit!

Once the newspaper announced it, a full 150,000 copies were given away for free that day.

The fame of Datou, Yang Tian, also heated up rapidly in Hong Kong, and he had become a bona fide fighting star!

Now, even Taizi was green with envy.

At the next headquarters meeting, he couldn't help but say to Wu Feng: "If I had known that participating in the competition was this profitable, I would have participated no matter what; Datou is really in the limelight now!"

"Haha, isn't it because the brothers in the society are showing their support?"

Wu Feng laughed heartily and said leisurely: "Speaking of which, Brother Taizi, the three experts under you who participated in the competition also have some fame, right? They all earned a little bit, more or less!"

"Sigh, including selling posters, postcards, as well as figurines, toys, and keychains and the like, it all adds up to less than two hundred thousand per person!"

Taizi waved his hand, looking as if he were very dissatisfied with this.

But when you say that, don't curl your lips so high, or I'd actually believe your nonsense.

Wu Feng and the group of District Leaders were speechless; they really wanted to give Taizi a middle finger to express their respect.

(End of this chapter)