Chapter 216
After finishing the messy business in Macau, Chairman Liao brought up matters regarding film.
"The Yindu Institution intends to shoot action films?"
Wu Feng asked curiously: "Why the sudden change in style?"
"Isn't it all because of what you created?"
Chairman Liao said with a laugh: "Currently, the Hong Kong arcade market is so hot, and since films are the upstream story source for arcade games, the company also wants a piece of the pie!"
Indeed, the profits from arcade games are truly too astonishing.
As long as there is a certain degree of playability, in this era where arcade games are still in the pioneering stage, one can easily earn profits exceeding ten million Hong Kong dollars.
At this time, the Yindu Institution has considerable strength; in the Hong Kong film circle, even if its momentum is not yet comparable to Golden Harvest, it can be considered on par with Cinema City and D&B Films.
Although most of the investments are in small and medium-budget films, they are mostly profitable, which is quite remarkable; one must know that making films is a high-risk business.
It is heard that the Yindu Institution has already begun to get involved in medium and large-budget film production!
Obviously, at a time when arcade game profits are astonishing, shooting action films is a very good direction.
With the previous experience of coordinating the shooting of "Shaolin Temple", there is considerable confidence in similar practical kung fu films.
In fact, the Yindu Institution has already invested money in the game production company under Wu Feng, hoping to produce a "Shaolin Temple" arcade game of the same name, which is currently about to be released to the market.
It is said that the playability and the preliminary market research results are quite good.
In this way, at least the sales in Hong Kong, Macau, and Taiwan will not be a problem!
Seeing the bright prospects, the Yindu Institution also wants to continue; they also like the feeling of making tons of Hong Kong dollars, don't they?
"I think, producing more films related to the Tang Dynasty might have good results!"
Wu Feng reminded: "The Mainland may lack experience in commercial films, but in terms of war films and historical films, Hong Kong is far inferior!"
"Japan is particularly fond of Tang Dynasty history; of course, they prefer the history of the Three Kingdoms even more!"
"As long as the film is shot well, the arcade game of the same name can easily have good sales in Japan!"
"Once the sales in Japan are good, the market in Taiwan is basically opened up!"
"If you feel that large-scale war scenes cost too much, then it's fine to start by intercepting some exciting segments from "Water Margin" to shoot as a film!"
"At the very least, in the East Asian Confucian cultural circle, as long as it's not shot too poorly, it can be popular!"
As a film market ally, Wu Feng is not stingy with his advice.
If the Yindu Institution can really break into the Japanese market through above-average historical war films or kung fu films, Fengrui Film and Television, as an ally, can also follow in and have a sip of soup.
In fact, the Yindu Institution, as a state-owned enterprise, still has considerable advantages.
At least in the current period, this is the case; it's just that Chairman Liao and the senior management of the Yindu Institution haven't realized it themselves, and Japan is also very easy to talk to right now.
After all, it is exactly Japan's most glorious moment, even clamoring to buy their American daddy; that confidence is not ordinary.
Generally, at such a time, the inclusiveness for foreign cultural products is not ordinary.
The United States is in a similar situation at this time, and even mainstream cinema circuits could open their arms to Chinese-language films; it's just that Chinese-language films haven't been able to do it.
"I will carefully consider what you said!"
Chairman Liao said solemnly: "The Mainland indeed has a great advantage in shooting war dramas and costume dramas!"
"Since there is an advantage, it must be utilized well!"
Wu Feng laughed: "Fengrui Film and Television can only take modern action films as its main development direction; the "Ong-Bak" series is quite good!"
"The "Unlimited Fighting Tournament" organized by Asia Television is already in its third edition, right? According to the trailer, this time it will include contestants from Southeast Asia and the two countries of Japan and South Korea?"
Chairman Liao asked curiously: "With such a big scene, can you handle it, Wusheng?"
"Not a big problem!"
Wu Feng said confidently: "The first two editions have already accumulated enough experience!"
"For the third edition, the goal is to spread the influence to the entire Southeast Asian and East Asian regions!"
"Then Brother Kun, you should contact the others!"
"Just the development of novels, comics, TV series, and films involves a considerable scale of interests. Not to mention the development of portrait rights for dolls, stickers, postcards, etc., that is also not a small amount; the key is that it can easily drive traffic!"
"This does not include arcade game development, as well as the development and production of game cartridges!"
"Not only that, but through tournament peripherals, we can gradually promote our culture; at the very least, it can cover Southeast Asia and East Asia, which is much easier and simpler than other promotion methods!"
"In short, the "Unlimited Fighting Tournament" is very important, and I will not easily give up its leadership!"
"Indeed, it cannot be easily given up!"
Chairman Liao nodded solemnly and said: "After hearing you say this, I have an idea in my heart!"
But then, he changed the subject and laughed: "Then what about the beauty pageant program? It's also quite hot recently; what do you say?"
"A very normal, even very positive talent show!"
Wu Feng spread his hands and laughed: "Now, it seems the competition has started for the top 40 to the top 20, right?"
He was also a bit uncertain; he hadn't paid much attention to the progress of the program recently.
"Just about!"
Chairman Liao affirmed: "I heard that just from telephone voting, Asia Television has already made a fortune!"
Obviously, he had done some research on the specific situation of the beauty pageant.
"Old Liao should have also seen how these contestants showcase their talents!"
Wu Feng asked a question irrelevant to the answer: "Do you feel a sense of novelty?"
"Indeed!"
Chairman Liao nodded and said: "Three consecutive months of skills training is quite surprising!"
"Haha, that was my special request!"
Wu Feng smiled lightly, and then poured out all his thoughts when preparing for the beauty pageant.
Afterwards, he explained the reasons for starting the beauty pageant, and then said slowly: "Although it can be considered something done in passing, it can also be considered a good deed!"
"At the very least, after three months of professional skills training, every official contestant has learned a trade to make a living; I am already very satisfied that I can achieve this point!"
"In addition, this mode of beauty pageant can also be considered a civilian star-making mode!"
"My idea is very simple: give ordinary people more opportunities!"
"Of course, as a beauty pageant, the threshold for appearance is indeed a bit high, but this is also something that can't be helped; if you don't do this, it's hard to attract enough audience!"
For example, all the nightclub waiters were replaced by their own brothers, and some money-making small businesses were also mostly managed by their own brothers, which is a way of hiding soldiers among the people.
"After all, it's the first edition, so we have to make a name for ourselves first; currently, the effect seems quite good!"
"More than just good, I heard it has caused quite a sensation in Hong Kong!"
Chairman Liao laughed: "But you also have to be careful; it's best to let the program have a good beginning and a good end; it wouldn't be good if it were criticized in the end!"
"Don't worry, Old Liao, I have a plan in mind!"
Wu Feng wasn't just playing around; the beauty pageant had reached this point, and it was already time to start harvesting the leeks of the rich, and even those gamblers couldn't be let off.
After accompanying Chairman Liao for a meal in the Yindu Institution's internal canteen, Wu Feng bid farewell and left.
He did not return to the Tuodi, but came to the Fengrui Film and Television Company.
At this time, the Fengrui Film and Television Company occupied a twelve-story commercial office building.
In the whole of Hong Kong, that was also a quite explosive film production company.
Of course, the various departments of the film company only occupied five of the floors, and the other seven floors had other uses.
Either it was the internal canteen and bar, or it was the internal staff dormitory, or it was the internal gym and training unit.
In short, the Fengrui Film and Television Company absolutely belonged to a very bold and powerful film company.
Wu Feng's office area was on the twelfth floor, a spacious space of nearly one thousand square meters, and there was a small helicopter landing pad on the roof.
The eleventh floor was the lounge and small studio for the company's top artists, including Li Saifeng and Weng Hong, who were all here resting and handling some business matters.
Although Fengrui Film and Television had an artist department, it did not make it as strict and exaggerated as other film companies.
Instead, it leaned towards the studio model of later generations!
Once an artist's fame and commercial value reached a certain level, they could all set up their own studios.
The film company only invested money and held a portion of the shares, which could be considered a partnership model.
Hong Kong is a highly developed commercial society, and the scale of the film industry at this time could also support such a model; at the very least, Fengrui Film and Television had such strength.
To be realistic, how much money can film box office earn?
Even if a film's box office is thirty million, after deducting various costs and taxes, the final profit obtained can probably only be considered a small profit.
The real big-head profit is the income from selling films to Southeast Asia and videotapes!
This is also the main reason why the Hong Kong film circle attaches so much importance to the Taiwan market.
But Fengrui Film and Television is different!
What it needs is just the huge traffic brought by the hot screening of films.
Then, through the way of driving traffic, it helps the sale of peripheral novels, comics, and other commodities, as well as the most profitable arcade game development.
Of course, selling films to Southeast Asia and even Japan and South Korea is also not a small profit.
At the same time, videotape trading is also an important source of income!
Because there are society channels, even if it cannot normally enter the Taiwan market, it is still an easy thing to break into the Taiwan market through other channels, and the money earned is also not small.
A hot film at the thirty-million level in Hong Kong can easily earn profits equivalent to the box office from the East Asian and Southeast Asian regions through various channels and means.
If it meets some of the viewing tastes of Europe and America, the income will naturally only be higher.
But those non-normal channel incomes have nothing to do with the film company.
Therefore, Wu Feng had only one requirement for Fengrui Film and Television: shoot films well!
Other miscellaneous things don't need to be ignored at all!
The society harassment that is common in the Hong Kong film circle simply does not exist at Fengrui Film and Television.
Coupled with the numerous affiliated companies of Fengrui Film and Television, and many channels for driving traffic and making money, it really attracts quite a lot of film circle talent in Hong Kong.
The company has never had the habit of playing tricks on remuneration and income.
The philosophy upheld is very simple: if there is money, everyone earns it together!
If you are really not happy, then part on good terms; there is no need to make everyone unhappy.
With the huge funds Wu Feng controls at this time, where would he still look at the little income of a film company?
However, the film company is the top priority in the cultural and entertainment linkage industry under his command.
Because the film company is the key upstream content producer in the cultural and entertainment linkage industry chain in his hands.
As long as it can produce a steady stream of good films, the entire cultural and entertainment industry chain can benefit!
The profits that roll up are all huge interests in units of ten million Hong Kong dollars.
It is also because of this that he is quite generous to the film company's practitioners!
Like the company's top sister Wen Bixia, after nearly two years and the accumulation of nearly ten profitable films, she has successfully squeezed into the ranks of Hong Kong's first-line actresses at this time.
Not to mention anything else, her film remuneration has already reached the level of four hundred thousand.
Among Hong Kong's first-class actresses, although it can only be considered goalkeeper level, it is already quite good.
At the very least, it is higher than her status at her peak in the normal world.
And her real big-head income is advertising endorsements and product-carrying income.
It can be said that she is absolutely the product-carrying queen of the Fengrui Film and Television Company!
Especially, regarding the independent brand Fenghua Apparel produced by the small garment factory under Wu Feng, her annual product-carrying income at this time already exceeds the million level.
Don't think that a million-level product-carrying income is small; in 1988, it was already a lot.
Coupled with advertising and product-carrying income from other affiliated companies, she has a steady income of over two million a year!
Added to the film remuneration income from other companies, her total annual income has approached three million.
Don't think it's small; the income of Hong Kong actresses is far worse than that of male stars.
Otherwise, why do they all want to marry into wealthy families?
If one's own income is high enough to even attract the attention or envy of those ordinary rich people, where would there be a need to improve one's status by marrying into a wealthy family?
Once a large amount of hot money from Taiwan pours into the Hong Kong film market, it will not be difficult for her annual income to easily double, as long as her fame can be maintained.
Following closely behind, Li Saifeng, Weng Hong, Ye Yuqing, and even Wan Qiwen have all easily broken through the million-level annual income, which is not bad in Hong Kong at the moment.
Of course, the film company not only attaches importance to the star artists cultivated by itself, but also focuses on directors with achievements.
For example, Wang Jing at this time is one of the ace directors of the Fengrui Film and Television Company.
At this time, this guy is at his peak state.
Not only is the number of films shot astonishing, but the quality is also quite good.
Although until now, he hasn't shot a film with a box office reaching thirty million, he has already shot four or five films with a box office exceeding twenty million.
Such films have all easily sold overseas copyrights, and the income is quite good.
Wu Feng was not stingy either, directly giving him red envelopes according to a certain proportion.
For a film with a twenty-million box office, the income he can finally get in his hands easily exceeds two million.
Such income, among all directors in Hong Kong, is quite top-notch.
Even those directors who have their own companies rarely have an income of over two million for a film.
(End of chapter)
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