Chapter 267

"Hahaha, Brother Wu, I know you are used to big box office in Hollywood, but this 20 million or so can't compare to that side, but this has already broken our Chinese film premiere record!"

Listening to Han Sanping's happy voice on the other side of the phone, Wu Yuchen smiled and said: "How come? Chinese cinema is my root, and I am also very happy to be able to break the record!"

The next moment, he only heard Han Sanping say: "Hehe, I am now counting on your 'Brotherhood of Blades' to split the big mountain pressing on the top of our Chinese cinema!"

Hearing this, Wu Yuchen immediately understood what the other party meant. The big mountain pressing on the top of Chinese cinema refers to 'Titanic', the 360 million box office back then, which made many movies unable to see the hope of catching up.

In the past few years, the best box office performance among Chinese-language films was the 150 million box office achieved by 'My Sassy Girl', which is still 200 million away from the 360 million of the big ship!

And now the premiere box office of 'Brotherhood of Blades' that broke the record, and the publicity and word-of-mouth of various media, all gave Han Sanping hope.

Wu Yuchen was not as optimistic as Han Sanping. The high box office of 'Titanic' did not rely on any high premiere box office, but on its ability to harvest box office persistently. Although the premiere box office of 'Brotherhood of Blades' is far higher than that, he really couldn't say how much certainty he had that it could break 'Titanic'.

It's not that there is no hope. Take 'Hero' for example, this is the movie with the closest box office to the big ship in this time period in his past life, and it finally achieved 250 million box office.

Although the 250 million of 'Hero' and the 360 million of 'Titanic' still have a gap of 110 million, everyone has ignored one point.

Many people only remember that the box office of the movie 'Hero' is 250 million, but they haven't thought about the situation in which it got this box office.

Although the number of cinemas in the country is now less than two thousand, it can't stand the fact that many cinemas only play 'Brotherhood of Blades' now, and all other movies have to stand aside during this period. Unless it is a cinema that can't get the copy, they have all arranged 'Brotherhood of Blades' from morning to night.

The release time of 'Hero' in his past life was December 14th. What was the background at that time? SARS had already broken out in Guangdong.

However, Wu Yuchen reminded him the next moment: "Brother Han, if you really want to break the box office record this time, you must keep a close eye on the piracy side! Otherwise, once the piracy leaks, the box office lost every day will be in the millions!"

The 20 million break on the first day of 'Brotherhood of Blades' is just a conservative statistic. Although it is 2002 and the cinema line reform has been opened, the statistics of domestic daily box office are still relatively rough.

For example, the ticket price in Beijing and Shanghai is a minimum of 30 yuan per ticket, Guangdong and Jiangsu/Zhejiang are 25 yuan per ticket, and other cities across the country such as Chengdu are a minimum of 20 yuan per ticket. One week after the movie is released, the minimum ticket price will be changed to 15 yuan per ticket.

Plus his current appeal is even better than Zhang Yimou's, and the file is better than 'Hero'. If he tries his best to rush up, the box office should not be lower than 'Hero'. Maybe there is a three-point hope to catch up with the big ship?

Regarding piracy, Wu Yuchen knows that it can't be stopped, and it will leak sooner or later, but as long as this copy leakage incident can be dragged for more than half a month, he feels that the possibility of impacting the box office record of 'Titanic' will be two points greater.

And with the spread of SARS, many people are unwilling to go to the cinema, and later the above issued a notice to suspend business in six types of entertainment venues, and cinemas were among them. And it was under such circumstances that 'Hero' was able to get 250 million box office. If it were changed to a file, such as the summer file, maybe it could rush to more than 300 million yuan.

And now, the title of China's first commercial big production movie has been snatched by 'Brotherhood of Blades', big production, big cast, big scene. Wu Yuchen asks himself that he might not be able to compare with 'Hero' in terms of color, but the story and plot of 'Brotherhood of Blades' definitely exceed 'Hero'.

'Hero' wins in color and scene, but its plot is too thin. 'Brotherhood of Blades' has been upgraded by Wu Yuchen, and all aspects are stronger than the original version. Even if the scene can't compare to the macro of 'Hero's ten thousand arrows firing at once, it is not comparable to those movies in the past, and the audience also watched it very enjoyably.

Wu Yuchen smiled: "Brother Han, I don't have the confidence to break the box office record of 'Titanic'. I can only say that this time we work together and work hard together."

Speaking of which, in order to help 'Brotherhood of Blades' break the record, Han Sanping really used his bull nose strength. He directly released a big move: limit the minimum box office of 'Brotherhood of Blades'.

"Well, we attach great importance to the problem of piracy this time. A national anti-piracy movement has been launched led by the propaganda department. Once caught, they will be dealt with strictly and severely, which should have a certain deterrent effect on those pirates. In addition, every copy of 'Brotherhood of Blades' is equipped with personnel from at least three different units to guard it..."

Reporters learned from the largest cinema line in Shanghai, Yongle-Oriental United Cinema Line, that on the first day of the premiere, the box office of Yongle Cinema in Xujiahui alone reached 610,000 yuan, breaking the single-day record of 320,000 yuan held by 'Titanic' for many years.

The movie 'Hero' can achieve high box office, the quality of the movie itself accounts for at most half, and the other half is in its publicity, which is also the first time in China to see what is called the operation mode of commercial big production movies.

According to the accurate statistical results later, in fact, the first day of 'Brotherhood of Blades' was 27.38 million, the second day was 31.65 million, and the third day was 27.23 million. That is to say, the box office in the first three days reached 86.26 million. However, in the publicity of China Film and the film party to the outside world, it was: "'Brotherhood of Blades' took 90 million box office in three days!"

Every copy of 'Brotherhood of Blades' this time is followed by three people, one from Zulong Company, one from China Film, and one from the cinema line, trying their best not to let the copy leak. The kind of stealing is unstoppable, but the quality of the stolen piracy is not comparable to the copy leakage, so as long as the copy is guaranteed not to leak, the audience who wants to watch can be retained to the greatest extent.

This is just the minimum price. Some cinemas with better equipment, even if they are marked at 50 yuan, are in short supply. After all, the momentum of 'Brotherhood of Blades' this time is really big, spread all over newspapers, television, and the internet, resulting in some places where tickets are hard to find.

You ask why it can directly exceed a large section, even if the number of cinemas is the same, the duration of 'Brotherhood of Blades' is only 110 minutes, while 'Titanic' is 194 minutes, which is almost double the difference, so the number of screenings per day is naturally more for 'Brotherhood of Blades'. Plus the ticket price of 'Brotherhood of Blades' is higher, so the box office record of a single cinema is naturally greatly improved compared to 'Titanic'!

And this news was broadcast on the program with the highest ratings in the country, 'News Broadcast'!

"The martial arts big production 'Brotherhood of Blades' filmed by our country's famous director Wu Yuchen was released for 3 days and achieved a box office record of breaking 90 million! It is reported that 'Brotherhood of Blades' has broken box office records all over the country. Please watch the detailed report."

Han Sanping immediately praised: "Good, good, good! Having Brother Wu is the luck of our Chinese-language cinema!"

Then the picture turned to the bustling scene in the cinema, and a cinema manager accepted an interview and said: "The flow of people is more than double the usual. 'Brotherhood of Blades' has a strong cast, is filmed well, and has good word-of-mouth, so it naturally attracted a large number of audience members. We also hope that there will be more movies like 'Brotherhood of Blades' every year in the future!"

Finally, the lens was given to Han Sanping: "This year, our Chinese film has implemented comprehensive system reform, the purpose of which is to promote the prosperity of the Chinese-language film industry. I believe that in the future, there will be more and more excellent movies like 'Brotherhood of Blades' that promote Chinese culture and are loved by the common people!"

Unlike the self-media era later, there are so many publicity means, now the most powerful publicity channel in China is actually official. And among the official publicity channels, the most powerful is 'News Broadcast'!

Now with official endorsement and pushing the waves, the traffic can be said to be an explosion. Some people who didn't enter the cinema or watch movies at all in the past were also hooked by this report.

These people turned to the evaluation and reports in the newspaper:

"Domestic blockbuster 'Brotherhood of Blades', shocking, sweeping the country!"

"Grand scene, exquisite picture, an ultimate audio-visual feast!"

"'Brotherhood of Blades' opens the era of Chinese-language film blockbusters, Chinese must watch!"

The media collectively exerted their efforts to praise, plus those who have seen it say it is powerful, big names gathered, momentum is like a rainbow, the picture is beautiful, the martial arts are wonderful, and the word-of-mouth spread. Those who haven't seen it are more active in buying tickets. Even the official says it is good, this must be seen!

As a result, under this drive, the heat of 'Brotherhood of Blades' can be said to be continuous, and the crowd watching the movie in the cinema every day is endless. Cinemas in various regions no longer pre-sell tickets. The tickets for the day must be bought on the day, and each person is limited to 2 tickets with an ID card, just to prevent scalpers.

Under such circumstances, it is still sold out as soon as the tickets are released every morning!

And according to the reporter's investigation, among the people who came to watch 'Brotherhood of Blades' this time, at least half said they hadn't entered the cinema for several years. This time the momentum was too big, so they had to come and see it.

This momentum and this achievement of 'Brotherhood of Blades' stunned everyone in the entertainment industry.

They were still celebrating the box office breaking ten million, and holding a celebration banquet when the box office broke thirty million, but others could do thirty million a day!

90 million in 3 days, so how much can the final box office reach? 300 million can't stop it!

At this moment, Han Sanping is already grinning from ear to ear.

On the one hand, the achievement of 'Brotherhood of Blades' did not disappoint him. He felt that there was a great hope of breaking the record of 'Titanic';

On the other hand, he also took this opportunity to show his face well. The reform of the Chinese film system was not led by him? Now there is a 'Brotherhood of Blades' that breaks records and has such good results. Isn't this his leadership? This is a merit!

It is not just Han Sanping who is happy. Everyone in the 'Brotherhood of Blades' crew who is busy running publicity is full of joy. 'Brotherhood of Blades' has been released for 10 days, and the box office has reached 170 million, breaking the current Chinese-language box office record.

Being able to participate in such a movie that creates records, or even say that it can be included in the history of Chinese-language film, everyone is honored.

Just like Fan Bingbing, who is flipping through various reports with Jiang Qinqin, although she doesn't appear much in 'Brotherhood of Blades', she is also a character that can be remembered. Being able to participate is already quite good!

Of course, looking at Jiang Qinqin in front of her, Fan Bingbing couldn't help but feel envious and jealous, hugging her arm and praising: "Sister Qinqin, look at this above, they are all praising you, saying you are the number one beauty in ancient costume!"

Jiang Qinqin showed a proud smile and said: "That's all because your brother-in-law filmed it well for me~"

"That also has to be you, Sister Qinqin. If it were someone else, brother-in-law wouldn't be able to film it so beautifully!"

Fan Bingbing coaxed Jiang Qinqin beautifully, and then asked: "Sister Qinqin! What do you think our final box office can be?"

Jiang Qinqin shook her head: "Who knows? Anyway, I heard your brother-in-law say that now it is rushing to the box office record of 'Titanic'. Whether it can succeed in the end depends on whether it is strong later."

Fan Bingbing immediately said: "Definitely okay!"

Jiang Qinqin smiled: "If it were as easy as you said."

She also asked Wu Yuchen and heard him talk about the difficulty. Don't look at the fierce start. When the piracy comes out later, the drop is also exaggerated. The box office has to rely on grinding up bit by bit.

"Brother-in-law's move is nothing that can't be done~ Even if it is a little worse this time, it is still the highest box office Chinese-language film. Isn't our domestic box office champion sooner or later brother-in-law's?"

"You really have confidence~"

Jiang Qinqin smiled and pointed at Fan Bingbing, but she also thought so. Wu Yuchen is the leader of Chinese cinema, who else but him?

At this time, Fan Bingbing's eyes turned, and then asked: "Sister Qinqin, you said brother-in-law is preparing a new project yesterday, so are you the female lead?"

Hearing this, Jiang Qinqin showed a slightly troubled expression: "Hi, not necessarily. The female lead is a mother of a child in her forties. Your brother-in-law said I might not be suitable."

Forty years old? Mother of a child? As soon as Fan Bingbing heard this, she estimated that she had no chance either. However, she planned to find an opportunity to ask Wu Yuchen to see if there were any suitable roles for her in the new movie.

Thinking of this, Fan Bingbing curled her lips. Director Wu likes her little sister-in-law calling him brother-in-law very much!

Just then, Jiang Qinqin flipped to a newspaper, her face changed suddenly, and then she let out a cold snort.

Fan Bingbing saw this and hurriedly poked her head to look, only to see the title clearly written:

"'Brotherhood of Blades' is not as good as 'Hero'! — Zhang Weiping" ===== CHAPTER 268 =====