Chapter 2534

When Ye Chen, Xiao Churan, and his father-in-law Xiao Changkun were eating in the dining room, Ma Lan was hiding in her room, quietly opening the short video platform.

In this era where everyone can be a streamer, even a dog can start a live stream online. The only difference is whether there is an audience.

Ma Lan fumbled to create her own live streaming room, and in the live streaming room name column, she entered the five words "Sister Lan's Live Streaming Room."

Subsequently, she completed the creation of the live streaming room and started her first online live stream in her life.

As soon as the live stream started, Ma Lan began to look for a way to add a shopping cart, because she had watched Qian Hongyan's live stream and knew that the most important thing about live streaming was selling goods, and to sell goods, one must have a "little yellow cart," and one must hang up the links to the products one wants to sell so that consumers can place orders.

However, she fumbled for a long time but couldn't find the operation entrance for the shopping cart.

In desperation, she opened a search engine and entered the keyword: "Why is there no little yellow cart when live streaming?"

The search results made Ma Lan collapse.

She looked at the highest-ranked answer and muttered: "Fans must exceed 1,000 people to open the little yellow cart... Damn it! Still need 1,000 fans?!"

Ma Lan cursed, then looked at her fan list; there wasn't a single fan.

Before this, Ma Lan only watched and didn't post on the short video platform, and even her account nickname was the system default, so she didn't have any fans or friends.

Seeing the hard requirement of 1,000 fans to open the little yellow cart, she felt extremely depressed and thought to herself: "This crappy platform is too ridiculous. Why must there be 1,000 fans to live stream and sell goods? Isn't this clearly making things difficult for me?"

Immediately, she searched for a new keyword: "How to add a little yellow cart without 1,000 fans?"

The top-ranked answer showed: If you don't have 1,000 fans, create more short videos that fit hot topics. Try to add some popular tags and locations to the videos. The system algorithm will increase your exposure to users who fit the tags and locations. Of course, you can also start a live stream directly and attract fans to follow through the live stream, which will be faster. If that really doesn't work, go to an e-commerce platform and buy 1,000 fans. There are sellers who specialize in brushing fans, and 1,000 fans only cost about 200 yuan.

Seeing this, Ma Lan couldn't help but hum: "Do I still need to buy fans? I can't afford to lose that face! Shooting short videos one by one is too slow, let's just live stream directly!"

As she spoke, she switched back to the short video software and started her debut.

Starting a live stream is simple, but whether anyone watches is a big problem.

The problem Ma Lan is facing now is that the live stream is open, but the number of people in the room has always been 0.

After waiting for twenty minutes, no one had entered her live streaming room yet. Ma Lan couldn't help but frown: "Why is there no one? Is the official targeting me on purpose and not giving me traffic?!"

After thinking about it, Ma Lan opened the search engine again and searched for why no one watches the live streaming room.

Soon, she found an answer she thought was reliable. The answer wrote: If a newcomer's live stream is a cold start, the traffic growth will be very slow. It is best to be able to hot start, first actively attract a batch of users to come in, and then find ways to enhance fan retention. This can also allow the official algorithm to capture the data of your live streaming room. If the official finds that your data is good, the algorithm will automatically guide traffic to you. There are many ways to actively attract users, but the simplest is to invest in official promotion. First, invest one or two thousand yuan to promote your live streaming room, and the effect will be immediate.

Seeing this, Ma Lan nodded in agreement while muttering: "Sure enough, even good wine is afraid of deep alleys. No matter what, I have to find a way to attract the first batch of viewers! Isn't it just one or two thousand yuan? I'll invest it!"

Ma Lan did what she said. She immediately followed the steps given by the other party and invested 2,000 yuan in promotion for her live streaming room on the official promotion page.

After the order was created, Ma Lan immediately returned to her live streaming room, waiting for the arrival of users.

It has to be said that as long as money is spent, the effect is immediate.

Soon, the number of viewers in the live streaming room changed from 0 to 1.

At this moment, Ma Lan was extremely excited and hurriedly said: "Oh, welcome this friend to Sister Lan's live streaming room!"

The other party sent one word: "Damn."

Subsequently, they immediately exited the live streaming room.

Seeing the first viewer leave a word and run away, Ma Lan cursed angrily: "Damn you, what are you 'damning' about? You ungrateful thing!"

Just as she finished speaking, another viewer came in. Ma Lan hurriedly put away her angry expression and said with a beaming smile: "Welcome new..."

Just after saying three words, the number of people in the live streaming room returned to zero.

Immediately after, several people came in one after another, all of whom exited immediately after entering. It wasn't even as good as the first person; at least he left a message for the live streaming room.

After several times, Ma Lan was even angrier and couldn't help but curse: "Damn it, each one runs faster than a dog! Am I not prettier than Qian Hongyan?! What's so good about her? Her singing is so terrible! That 'Longing,' she sang it so badly that even a dog would shake its head!"

Speaking of this, Ma Lan's eyes suddenly lit up: "Is it because everyone wants to see some talent show? Should I sing a couple of lines too?"

Ma Lan suddenly became interested. She couldn't help but mutter with a proud face: "Qian Hongyan's level is too low. If I, your Grandma Ma, am going to sing, I'll sing something high-class. Let's do an English version of 'My Heart Will Go On.' I don't believe this won't attract these fans?!"

As she spoke, Ma Lan cleared her throat and sang passionately in a tone-deaf voice: "everynightinmydreams, iseeyou, ifeelyou..."

While she was singing, a viewer entered the live streaming room and stayed for about a few seconds. The number of people in the live streaming room remained at 1 during these few seconds. Seeing this, Ma Lan was overjoyed, thinking that her singing had a great effect on user retention.

But just at this time, a sentence sent by that person floated out in the comment area: "Damn, brushing into you, my account is considered ruined!"

After speaking, they immediately exited the live streaming room.

Seeing this comment, Ma Lan was instantly furious and blurted out: "What does this bastard mean?! What do you mean my account is ruined if you brush into me?! It's your honor to brush into me, and you ungrateful bastard!"

Ma Lan, who had cursed for a while, still couldn't control the anger in her heart. She immediately clicked on the person's nickname, entered their homepage, and then sent them a private message. The content was extremely simple and crude, with only nine words: "You bastard, your whole family will die tonight!"

After cursing, in order not to be cursed back by the other party, Ma Lan immediately added them to the blacklist.

After completing this series of operations, she finally calmed down temporarily and returned to her live streaming room. However, at this time, the live streaming room still had no popularity. People always left soon after coming, and there was no retention at all.

At this time, Ma Lan had begun to doubt life and muttered angrily: "Am I really that unpopular?! Everyone comes and leaves, comes and leaves! When Qian Hongyan starts a live stream, ten or twenty thousand people rush to watch. I start a live stream and even invested two thousand yuan, and I can't keep a single person?!"

Just when Ma Lan was extremely depressed, a prompt suddenly popped up on her mobile live streaming room page: "Because you insulted others, the live streaming room is banned for 72 hours!"