Chapter 591: Victoria Has No Secrets

"Koreans?"

Hearing Qian Jiang speak about the domestic public opinion trends, Zhou Yi chuckled.

"I have to say, Cui Zhendong is indeed quick-witted; he instantly shifted Wang Lihong's stance from being opposed to you. I wonder if he learned this trick from his new girlfriend."

Discussing the clever strategy of this president of Sony Music Greater China, Qian Jiang speculated with malicious intent.

The reason was simple: this President Cui's new girlfriend was none other than the godmother of Taiwanese idol dramas, Chai Zhiping.

"Then you are underestimating him."

Flipping through the information summarized by Warner (China), Zhou Yi took the last bite of his apple and casually tossed the core into a nearby wastebasket.

Cui Zhendong was a true god-level figure in Sony Music Greater China.

Li Wen, Yu Chengqing, Wang Lihong, Cai Yilin, and even Zhou Jielun all soared to prominence under this man's leadership.

Zhou Jielun's line on the award stage, "I love my country, so my English is poor," and "Don't let the Korean Wave become more arrogant," along with Wang Lihong's statement, "The real opponents of all Chinese-language musicians are those foreign musicians," were all part of this man's marketing plans.

After collaborating with Haoledy, Cui Zhendong began aggressively promoting the "China Style" concept, elevating Zhou Jielun, who had signed a record contract with Sony, to the altar, crafting his glorious image as a vanguard against the Korean Wave amidst the backdrop of its invasion.

He granted Wang Lihong full freedom, allowing his "Chinked-out" concept to become a so-called new musical style, used to counter Western musical factions in name.

These were the two most awesome things Cui Zhendong did after entering the new century, though one could also say they were the same thing—

that was molding Zhou Jielun and Wang Lihong step by step into vanguards against foreign music, and successfully establishing that image.

Before Cui Zhendong, no president of a music company had dared to attempt such marketing, fearing backlash and ridicule.

Jacky Wu's Alpha Records did not dare to market the so-called "China Style," but Cui Zhendong, backed by the colossus that was Sony, did; this was precisely why the "China Style" concept, upon its sudden emergence, could secure the chanting approval of numerous media channels—

Sony had money, vast amounts of it to scatter, and naturally, great scholars would debate the scriptures on their behalf.

The same logic applied to Wang Lihong's Chinked-out concept.

This was also why, in the years 2003 and 2004, both of them launched their respective styles one after the other and entered a period of dominance.

Both relied on their talent and works to withstand cold stares and ridicule, beat back the backlash, and successfully walked the final path to becoming kings of the Chinese music scene; thereafter, they established their golden bodies at award ceremonies, bringing brilliant performance reports to Sony Records.

However, because the Chinked-out concept was too abstract, its name was difficult to pronounce, and the song lyrics were lackluster, Wang Lihong's actual promotional results were not as good as Zhou Jielun's.

Zhou Yi had assumed that since he had already taken on the task of confronting and conquering foreigners, Cui Zhendong might abandon this tactic, yet he did not expect him to use it anyway—

"Quite cunning; he molds you into the one expanding territory abroad, while molding Wang Lihong into the one guarding the homeland at home to prevent the Korean Wave from invading.

"Originally, the gap between you was huge, but with this marketing, it becomes as if they also have the merit of resisting foreign enemies and blocking them at the nation's gates; I estimate Zhou Jielun won't be able to escape this either."

Driven by professional instinct as a manager, Qian Jiang immediately thought of Zhou Jielun, whose recording contract was signed with Sony; with this man's talent, he would surely benefit from this marketing campaign as well.

Unless Sony managed to poach Zhou Yi.

"Zhou Jianhui probably has the urge to strangle Cui Zhendong right now." With a hint of amusement playing on his lips, Zhou Yi, seemingly unconcerned, even had the mood to joke.

"I don't know if Jianhui will strangle anyone, but I can assure you that you will definitely become a target many people wish to strangle."

Seeing him so at ease, Qian Jiang tossed over an exquisitely crafted invitation letter, saying with a sour tone.

The invitation was made very beautifully, and the extremely eye-catching logo in the very center made Zhou Yi, upon receiving it, unconsciously raise an eyebrow: "Victoria's Secret?"

Victoria's Secret was a typical American marketing extravaganza.

To transform a lingerie specialty store into a public spectacle that became a carnival for all of America, and indeed for all of Europe and America, one had to admire this group of Americans' skill at making money and building brands; regardless of how large the bubble was, at least the gimmick was truly established.

The status of so-called supermodels also rose with the tide, with top-tier figures like the Brazilian faction led by Gisele Bündchen walking directly onto a broad avenue to heaven.

"The annual Victoria's Secret Fashion Show is held in early November; because this year's performance guests were booked long ago, they couldn't ask anyone to withdraw, so they thought of inviting you to watch the show on-site first to establish a connection with you, and then invite you to perform at the Victoria's Secret show next year."

Even though Qian Jiang was already middle-aged, his tone still fluctuated somewhat when mentioning the Victoria's Secret Fashion Show.

Not to mention anything else, just having a bunch of tall, long-legged supermodels standing beside you, wearing nothing but lingerie... he felt that if he continued thinking along those lines, there might be a risk of his family falling apart.

As a manager, he did not have the qualification to enter the inner venue.

Only Zhou Yi received an invitation; the organizers' explanation was that it was to facilitate Zhou Yi meeting and networking with people, but the actual meaning was as obvious as Sima Zhao's heart to the man on the street.

The love story between Gisele Bündchen and Leonardo DiCaprio was legendary in the supermodel circle; originally having reached the peak in the modeling world, Bündchen's fame was able to reach yet another level.

With Zhou Yi's current fame, identity, and status, if placed among this crowd of supermodels, he would be a living Tang Seng—the kind that every supermodel, except for a few like Gisele Bündchen, would want to eat.

Not to mention whether one could ultimately catch this diamond bachelor; as long as there was an increase in fame, it would absolutely not be a loss, right?

The English Premier League goddess Kelly Brook saw her fame skyrocket because of Zhou Yi; in the UK, not only were her hosting gigs and events exploding in number, but she even had the opportunity to star in movies thanks to this fame. Her ex-boyfriend Jason Statham, however, was thoroughly angered by this, simply because his ex-girlfriend publicly stated that Zhou Yi was the man who fulfilled all her fantasies...

"So, are you going?"

"Go, of course I'm going; it's a free show, it would be foolish not to watch it, right?"

Spinning the invitation letter between his fingertips, a smile curled at the corner of Zhou Yi's mouth.

Was the show the best part of Victoria's Secret?

For those in front of the television, yes, but for the celebrities on-site, clearly not; rather, it was the parties held before and after the start and end of the runway show, which were the main events where the identities of predator and prey frequently switched.

Or, as commonly known—Victoria Has No Secrets.

Having finished filming all scenes for the music video, the cast and crew of "Gui Cang" had returned to China in batches with their results; Warner would rush to produce the first batch of goods for supply across the nation, and even all of Asia.

Only after the stockpiling was complete would he launch the promotion for the new album, and the Victoria's Secret Fashion Show fit perfectly into the gap during this intermediate stockpiling period.

Therefore, after filming the Apple laptop commercial on October 15, Zhou Yi also met the helmsman of Victoria's Secret who was beginning preparations for the fashion show—the island-dweller Leslie Wexner.

Of course, he was not yet that despairing figure who would have loved nothing more than to perform a vivisection on Epstein.

Having made the Victoria's Secret Fashion Show a roaring success, Leslie was currently at the height of his popularity; if not for the reputation Zhou Yi had built mid-year, he wouldn't even have had the idea to invite Zhou Yi, even though he had won a Grammy.

There were plenty of Grammy Award winners, but musical leaders against racial discrimination were a rare batch; in all of Asia, only Zhou Yi had emerged as such a freak who fought his way to discursive power through tearing into others and sales figures.

What was this?

This was absolute political correctness!