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Chapter 1010: Side Story: The Release of *Men in Black*

~5 min read 929 words

In early September, *The Hundred Dollar Coffee Shop* is about to be broadcast, and Li Zhibai and Zhang Ruozhi accept an interview together to promote the drama.

The reporter asked: "Zhibai, regarding Lu Yanhe's recent dispute with a netizen on Weibo, can you share your attitude with everyone?"

Li Zhibai's face was very stern.

"What attitude is there to express? I think everyone's attitude when hearing about this is the same as mine." Li Zhibai said, "Some netizens are not netizens, they are viruses. If they weren't infected by a virus, I don't understand why a person would say such insane things."

Zhang Ruozhi nodded lightly.

The reporter said: "Yan He also participated in *The Hundred Dollar Coffee Shop*. Will he help promote this drama later?"

Li Zhibai said: "Him coming to guest star is already helping. He is also very busy later. *Men in Black* is about to be released. Now he is in the United States doing movie promotion. When you report, remember to mention this. *Men in Black* is about to be released."

The reporter was crying and laughing.

"Okay."

"*The Hundred Dollar Coffee Shop* is the first TV series Ruozhi filmed, right?" The reporter threw the topic to Zhang Ruozhi, who had been sitting on the side without speaking.

Zhang Ruozhi nodded.

"Your starting point as an actor is very high. Starting from *Love Letter*, the second movie was *Grandma's Legacy* in cooperation with Teacher Qin Shulan. This movie was also a hot film in the North American awards season last year and was nominated for an Oscar. In this case, you suddenly chose to film a TV series. Many people say it is lowering your status. What do you want to respond to such a statement?"

Zhang Ruozhi smiled slightly, but didn't answer immediately, but thought for two seconds before saying: "The focus of *Love Letter* is on Sister Chen Bige and Little Brother Lu, the focus of *Grandma's Legacy* is on Teacher Qin Shulan, and the focus of *The Hundred Dollar Coffee Shop* is actually on Li Zhibai. I have been taking advantage of the light from the beginning, so where does the status come from? What others say is their business. If I take it seriously, it would be really terrible. I haven't filmed many dramas, but the ones I collaborated with are all the best and most excellent actors. I'm just learning from them. Is filming a TV series terrible? Little Brother Lu is still filming *Friends* now, Sister Chen Bige said she very much hopes she has such a sitcom work, and Brother Bai—"

She turned her head to look at Li Zhibai and laughed with a puff.

Li Zhibai was like facing a great enemy, "What do you want to say? Think clearly, don't say anything that makes me embarrassed."

Zhang Ruozhi: "Brother Bai, every season he shamelessly asks Little Brother Lu to write guest roles for him, dreaming of squeezing into *Friends* and becoming the seventh regular actor. He has never asked Little Brother Lu to write a movie script for him."

Li Zhibai covered his face with one hand.

"I shouldn't have let a young person like you who has no gate on her mouth accept an interview. My old face is gone."

The reporters all laughed.

After the first week of September, *Men in Black* officially started large-scale promotion.

After disappearing from the public eye for so long, Lu Yanhe was exposed intensively again.

This *Men in Black*, starring him, was placed high hopes by Solon.

The promotional funds Solon threw out were completely done as a work with a global box office of 1 billion US dollars.

And Lu Yanhe's endorsement brands also bought advertisements at this time to link promotion.

Even in China, before the movie was released, brand-linked coffee with Lu Yanhe's character photos on it was already on sale.

While earning a brand-linked reward, it also promoted the movie with such fast-moving consumer goods.

At the same time, the black suit in the movie was sponsored by math, which Lu Yanhe endorsed.

In September, math directly held shows at two fashion weeks, asking Lu Yanhe to walk an opening and a finale.

This was not only Lu Yanhe standing on the stage for his endorsement brand, but also using these two big shows to promote *Men in Black*.

Such a scale and array of promotion had almost reached an unrepeatable point.

There are only a handful of top actors in the world who have such influence.

The pre-sale results of *Men in Black* made the global opening weekend box office forecast figures given by major forecasting agencies as high as 350 million to 450 million US dollars.

The reason it is so high is that the Chinese market alone accounts for about 150 million US dollars.

So far, there hasn't been a movie starring Lu Yanhe that has broken 1 billion US dollars at the global box office, which makes his superstar halo somewhat regrettable.

Everyone is looking forward to this movie becoming Lu Yanhe's first starring movie to break 1 billion US dollars at the global box office.

However, it is actually very difficult for an original non-sequel movie to achieve such results. If you look at the movies that have broken 1 billion US dollars at the global box office in film history, original non-sequel movies are few and far between. Even *Nezha 2* relied on the accumulation of the first one to get the miraculous box office of the second one.

"1 billion US dollars?" ===== CHAPTER 1011 =====

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