Chapter 271: Public Opinion Sniper Battle: Chenxi Entertainment Strikes Back First; Don't Underestimate the Power of a Small Company

The roadshow venue.

After watching the promotional trailer for *And Then There Were None*, netizens were all looking forward to the plot.

A classic is a classic for a reason.

Even if many details were filmed according to the book's content, the sensory experience it gives people is different.

The world described by words requires imagination.

The world in the movie turns imagination into the ultimate reality.

This version retains every suspenseful detail, but also intensifies the characters' malice toward crime, easily creating a thrilling sensation in the trailer.

However, when placed in the long duration of the full film, the logic before and after might not be as self-consistent as in the book; this depends on the screenwriter's adaptation skills.

At the very least, in this trailer, the netizens' first reaction was: Not bad.

After the trailer finished playing, Deng Deng Zexu had originally intended to pick a few enthusiastic netizens from the audience to answer their questions.

Suddenly, the on-site host picked up the microphone and asked with a beaming smile: "We've finished watching the trailer and all have an understanding of this film.

From the plot, it seems even more thrilling than the original. May I ask, Director, why did you want to adapt it this way at the time?"

Deng Deng Zexu was suddenly put on the spot; thinking this was part of the scheduled flow, he didn't panic and replied:

"Everyone has a different understanding of the original work. Some see repentance and regret in it, some see complex human nature, and some see justice.

After I finished reading the original, I focused on the malice of the evil.

I believe everyone has, more or less, that one moment where they want to release the malice in their hearts, but are tightly trapped by the shackles of reason.

Once reason is lost and the tiger in the heart is released, the resulting malice will be more serious than imagined—serious enough to wonder if one would intentionally kill?

When I read the original three years ago, I wanted to make an adaptation that expanded on the malice and interpret the original from another angle."

The host nodded: "So, you just relied on this one idea to make such a drastic adaptation of the original?"

Deng Deng Zexu felt that what the host said was a bit off, but he couldn't say where, so he could only nod.

The host continued to ask: "The actors chosen for this film include all three generations—old, middle-aged, and young. I am very curious about one question, which is also a question many netizens are curious about.

Why did you choose Jin Li to film this movie back then? Was it just because Jin Li has higher popularity and you chose her for the sake of box office sales?"

Jin Li glanced at the host.

Now she could be certain that this host had quite a bit of malice toward her.

Deng Deng Zexu seemed to understand something; he suddenly smiled and, instead of following the pre-arranged script, said:

"I didn't even think about being able to choose Jin Li at the beginning."

Everyone looked over immediately, and the on-site camera lens aimed at Deng Deng Zexu, broadcasting synchronously to the internet.

Deng Deng Zexu: "Because Jin Li's salary was too expensive. Even though she gave me a discount and it was already very cheap and affordable based on market prices, I was only making a low-budget film, so I still felt it was expensive."

The host's eyes flickered: "Then why did Jin Li end up acting in it?"

Deng Deng Zexu spread his hands and said helplessly: "No one else was willing to take the role!"

A sound of surprise erupted at the scene.

No one took it?

Even the host had an expression of disapproval.

Deng Deng Zexu explained with a smile: "Don't look at the current popularity on the internet and think this film is very hot. Actually, when it was first being prepared, no actors were willing to take it.

I held the script and knocked on doors one by one before I convinced the seniors to come and film. The older veterans in the crew can testify to this."

The other veteran actors couldn't help but nod.

It was indeed the case.

"I never thought Jin Li would come to act at the beginning. She had high popularity and heat at that time, and there were plenty of scripts for her to choose from. Why would she act in a low-budget film, and an adapted one at that?

If acted well, netizens might not buy it. But if acted poorly, netizens would absolutely attack her with words.

Let alone Jin Li, even actresses with a little fame wouldn't take it. I just held the mentality of giving it a try and sent it to her company, then squatted at the Film Academy to find people.

My thought at the time was that I probably could only find a newcomer to play Vera and hoped those veteran actors could guide her... but who could have thought, Jin Li actually took it!"

The host was momentarily stuck.

She knew what questions she could ask to continue, but that would make the direction become peaceful.

She wanted to think of a question that could cause internet controversy.

Deng Deng Zexu took advantage of her being stunned and continued: "Although the film's budget was limited, good actors are also hard to come by, so I thought it over and gritted my teeth to let Jin Li participate in the filming.

If I really have to say it, I have to thank Jin Li—thank her for being willing to take this film and thank her for playing the role of Vera."

After finishing, Deng Deng Zexu stood up proactively and pulled Ren Ren Ren Ren Zhangtao up from the side.

Once Ren Ren Ren Ren Zhangtao stood up, the other actors followed suit.

They collectively bowed to the fans and netizens who came to the roadshow!

A thunderous round of applause immediately erupted at the scene.

The host also had to stand up and applaud.

She had already thought of the question and could ask it immediately after Deng Deng Zexu sat down.

Who would have thought that after the bow, Deng Deng Zexu led the actors to take their final curtain call.

Netizens checked the time and felt the curtain call was a bit early, ten minutes ahead of the scheduled time.

But Deng Deng Zexu had said what he needed to say, so they also stood up and began to leave.

A sound of irritation came through the host's earpiece: "What's wrong with you? Hurry up and keep them there!"

The host secretly complained in her heart.

They had already walked off the stage and the audience had left, so how could she keep them?

She couldn't keep them even if she risked her life!

The entire *And Then There Were None* crew boarded the bus at high speed. Only after the doors closed and they had driven a distance did Deng Deng Zexu's heart relax slightly.

He said in a deep voice: "That host just now was problematic. She was fine at first, but then her style suddenly changed, and she kept guiding me to say controversial things.

Even if my answers were normal, she could pick out controversial points. I suspect she was sent by a rival to cause trouble!"

As he spoke, he opened a file on his phone.

Before attending the roadshow, the organizer had given them a script with some procedures and questions that would be asked.

Looking down, sure enough, all the questions had been changed!

Deng Deng Zexu didn't know what to do for a moment, so he called Sui Sui Sui Sui Sui Sui Sui Lingfang and explained the situation at the scene.

Sui Sui Sui Sui Sui Sui Sui Lingfang responded quickly: "Hand the phone to Jin Li."

Jin Li was sitting nearby and took Deng Deng Zexu's phone.

Sui Sui Sui Sui Sui Sui Sui Lingfang said decisively: "I watched the live stream and know how those people want to cause trouble.

Like this, you immediately make a statement regarding taking on *And Then There Were None*.

State that as long as there is good script content, you are willing to lower your salary and accept anyone. I will push you to the hot search to suppress the topics they want."

Jin Li said: "Okay, it can be done in a few minutes."

After hanging up, Sui Sui Sui Sui Sui Sui Sui Lingfang had the PR department quickly write an interview news piece for Deng Deng Zexu, focusing on his insights into the film *And Then There Were None*.

These contents were fabricated and not Deng Deng Zexu's real thoughts.

It was the PR team merging the roadshow interviews from the past few days, polishing the wording, and expanding on the positive and active meanings within.

It would be too time-consuming to do a new interview now.

They finalized it on their end and sent it to Deng Deng Zexu to look over before posting it, which was equivalent to having Deng Deng Zexu acknowledge the draft.

He had no choice but to acknowledge it; otherwise, if the whole internet thought "he just relied on an idea and filmed it casually," he really wouldn't be able to clear his name even if he jumped into the Yellow River.

At the same time, other media outlets also received the tip-off and polished their news drafts.

There is no such thing as a three-review, three-proof process for posting articles on the internet.

If they really followed the process, the opportunity would have long passed.

Media gossip accounts repeatedly modified their vocabulary, wanting to lead it toward malicious exposure.

About ten minutes later, they finally posted the news, but who would have thought that another colleague suddenly brushed across something, widened their eyes, and said:

"Jin Li clarified five minutes ago, and Chenxi Entertainment posted Deng Deng Zexu's interview four minutes ago. How are they reacting so fast!"

Jin Li: 【I chose this film because I saw the director's spirit of daring to innovate. When reading the script, it felt like I was having a dialogue with the original *And Then There Were None*.

I choose scripts mainly based on content, not the production team. After meeting Director Deng Deng Zexu, I felt he was a passionate and sincere person, so I decided to cooperate with him.

I also hope that more scripts will come to me in the future. Let's all work hard together!】

Chenxi Entertainment: 【Deng Deng Zexu—Regarding my original intention for deciding to film the movie

Host: Director Deng, hello! Can you chat with me about why you suddenly wanted to film this movie?

Deng Deng Zexu: Hello, my desire to film the movie stemmed from a turning point...】

At the same time, under the operation of Chenxi Entertainment, two major entries squeezed into the top twenty.

#Jin Li only looks at content when choosing scripts#

#Deng Deng Zexu: I am definitely not playing around when filming movies#

And under these two hot searches, five places away, was the one the media account had just posted—

#Deng Deng Zexu just relied on an idea to film a movie#

Looking at these hot searches together, why is there a sense of irony?

Media account:...

One of the editors-in-chief said: "Forget it, delete the news. We won't wade into these muddy waters. Chenxi Entertainment's reaction is too fast. They are worthy of being the best at hype in the entertainment industry; even their PR is done so quickly."

The editor-in-chief couldn't understand it either.

Logically speaking, the larger the company, the slower the reaction speed. Very few people can do PR down to the minute.

Why is Chenxi Entertainment's reaction so fast?

They were even a few minutes ahead; did they predict their moves??

What this editor-in-chief didn't know was this.

Even though Chenxi Entertainment's reputation in the industry was growing, the company from top to bottom was at most a small workshop that had turned into a small company.

It was still a company that only dared to expand step by step after its own president provided relief funds from time to time...

shabby little company that needed its own president to occasionally provide emergency funding just to dare to expand its scale step by step.

With one of the media accounts deleting its post, it led several other large media outlets to delete their posts as well.

Only a few bottom-tier gossip accounts were still hanging on, ignoring the netizens' mocking comments.

Being mocked is also a form of popularity.

That evening, Li Li Li Li Li Li Xunfang heard about this from Zhao Rui, and her face, which had been smiling, immediately became expressionless.

She frowned and said, "Those people just gave up like that?"

Zhao Rui: "Let's see if 'And Then There Were None' still dominates the trending searches tomorrow; if it doesn't, they might give up."

What they need to do more is to strive to secure a few more trending searches for their own dramas in the remaining time and sustain the hype until July 1st, when the movie officially goes online.

Li Li Li Li Li Li Xunfang didn't speak.

She only felt that those people didn't take 'And Then There Were None' seriously, which is why they only sniped at it once.

And because the other side's public relations were handled well, they simply gave up.

But she didn't think 'And Then There Were None' would be a bad drama.

She viewed Jin Li as a rival and understood her to some extent; Jin Li's eye for picking dramas was very sharp!

No, it should be said that her manager's eye for picking dramas was good, and the ones she picked for her were all good dramas.

Those dramas might not necessarily achieve great success in the commercial realm, but when it came to art films focusing on humanistic atmosphere, the dramas Jin Li picked could always hit the mark precisely.

Even though 'And Then There Were None' was only being released in the late-night slot and on the art film channel, Li Li Li Li Li Li Xunfang was still somewhat uneasy.

She thought indignantly, it's a pity she didn't have a movie to be released this year.

Otherwise, she would definitely have emphasized to the director that they must snipe at Jin Li.

Zhao Rui didn't know Li Li Li Li Li Li Xunfang's complex inner thoughts and instead mentioned another matter with a solemn expression.

"I just received news that Lian Lian Lian Lian Lian Lian Lian Baozhi's 'A Match Match Match Match Match Match Made in Heaven' has already been bought by the Kiwi Channel and is scheduled to go online during the summer break; the specific release date hasn't been confirmed yet."

Li Li Li Li Li Li Xunfang's expression changed slightly, "She wouldn't be thinking of competing with my drama again, would she?"

Lian Lian Lian Lian Lian Lian Lian Baozhi was all too familiar with using such tactics!

It was because she couldn't keep her cool that she let Lian Lian Lian Lian Lian Lian Lian Baozhi use her to successfully hype herself up.

Now, whenever she thought about it, Li Li Li Li Li Li Xunfang regretted it.

If she had known, she wouldn't have cared about face and would have told the variety show director directly: if Lian Lian Lian Lian Lian Lian Lian Baozhi is there, don't have me!

Instead of waiting until three consecutive announcements clashed later, by which time Lian Lian Lian Lian Lian Lian Lian Baozhi's popularity had already risen, and when she proposed this condition, the variety show barely paid her any mind.

Zhao Rui said with a solemn expression: "I suspect she has this intention; otherwise, 'A Match Match Match Match Match Match Made in Heaven' couldn't be sold for so long, so how could it suddenly be sold?"

Li Li Li Li Li Li Xunfang suddenly thought of something and sneered: "If we really compete, I'm not afraid of her; this is her first drama, and everyone knows the performance in a first drama won't be very good."

Zhao Rui looked at her, wanting to say something but stopping.

The first drama Li Li Li Li Li Li Xunfang filmed was a movie, and it won her the 'Best Supporting Actress' award at the Qianhua Awards; one has to be on guard!

She said: "Regardless, we must remain vigilant and try our best to stagger our schedules with hers."

Li Li Li Li Li Li Xunfang: "Hmm, you help me keep an eye on it; they absolutely cannot be released at the same time."

The next day.

Major popular films for the summer break stirred up a wave of hype, one after another scrambling for the top spots on the trending searches.

Only 'And Then There Were None' remained obscure, without any action, as if it had gone silent.

Seeing this, other films didn't pay it much mind.

But 'And Then There Were None' not promoting doesn't mean Jin Li isn't promoting.

Jin Li wanted to keep a low profile, but Tiangong Jewelry wouldn't allow it.

The jewelry advertisement Tiangong filmed for Jin Li has officially gone online on all major media platforms!

How high is the "gold content" of this advertisement?

Ahem, the jewelry worth over a hundred million that Jin Li is wearing on her neck—the Ruby Miracle necklace, please take a look.