Chapter 536: Extreme Boycott!

After eating.

Yu Lina and Gong Zitong stayed at Jin Li's place.

By the next day, the news of the three of them shopping together had spread across the entire internet.

This news didn't trigger a hot search on the blog, but instead hit the hot search on social platforms like Little Red Book and Douyin.

【Look who I met today, caught three little fairies. Wow, how can they look so beautiful even from the back? 【Photo. jpg】】

【Sister, I saw them too!! I met the three of them when I went shopping yesterday. Seeing them chatting happily, and there were no assistants around, it should have been a private trip, so I just watched silently and didn't disturb them.】

【What makes me envious is that a fan ran over to chat with them. If only I could have gathered the courage too!】

【The one you're talking about should be me (weary). I ran over to chat with them and asked if I could take photos and get autographs. Jin Li's voice was sweet, saying this was a private trip, to treat them as ordinary people, no photos and no autographs.】

【Ah, hearing her voice, my heart melted. How can it be so sweet? I want her to sing 'Sweet Honey'.】

【Hahaha, I met the three of them in the supermarket yesterday and asked if they were Pink Girls. The three of them shook their heads in unison, but I'm sure they are!!!】

【So I talked to myself for a while, and the three of them looked at me with a dazed expression. Now that I think about it, I admire myself. I'm really not afraid of embarrassment.】

The photos posted on social platforms added a touch of groundedness to Jin Li and the others.

No one felt they were deliberately buying traffic for marketing, just feeling that the netizens who could meet the Pink Girls were really lucky.

Because of Jin Li and the others' low profile, this wind blew over after a while, and everyone still focused on Xi Sister Meng Ze joining "I Am a Singer".

Netizens felt Xi Sister Meng Ze's joining was okay and didn't oppose it.

On the contrary, whether "I Am a Singer" should be held this year made many netizens participate in it.

【If I remember correctly, Xi Sister Meng Ze is the first singer officially announced by this program, right? In the past, the first officially announced singers were quite heavyweights, and the program used industry big names to open the show.】

【This time, they actually used Xi Sister Meng Ze. Is the singer program team unable to find other singers to be on the show?】

【Singers who have participated in this program basically don't say good things about it, right? You have to peel a layer of skin if you don't die. Just say the rumor of 'lip-syncing', how many singers have been rumored? And it was rumored by peers!】

【Normal, the singer program team has many off-field tricks, buying various announcements to create gimmicks. It's too normal for singers not to be interested.】

【This program even backstabs emergency singers!】

【I don't agree with the floor above. Emergency is emergency, but on the singer's stage, everything speaks with sound. If your sound isn't good, it isn't good. If your pitch isn't accurate and your breath isn't stable, you're not allowed to be told? Your idol sees it more clearly than you do; at least they temporarily found a vocal teacher to train.】

【Now I finally understand why Pineapple TV can't bear to let go of "I Am a Singer." Look, they just officially announced one singer, and the internet is already in an uproar. Even the popularity of March Days has been suppressed (doge face)】

Speaking of March Sky.

March Sky had recently gotten into big trouble.

Ever since they were exposed by the paparazzi that the team would disband in the second half of the year, the fans didn't care whether March Sky had successfully renewed their contract with Tian Ding Entertainment, and just kept attacking the company, demanding that March Sky no longer renew with Tian Ding Entertainment.

The fans' demands were very simple—

【You Tian Ding Entertainment are just a bunch of good-for-nothings. March Sky has such huge team traffic, and you dare to abandon them. You're not a company willing to focus on planning for artists; you only care about immediate interests and can't see long-term interests!】

【Since that's the case, March Sky might as well abandon you and find another company willing to plan for them! If the company isn't good, March Sky should go out and work on their own!!】

This was the statement issued by March Sky's official fan club, which was still hanging at the end of the top ten hot searches.

It had been hanging for three days.

Every time it looked like it was going to fall out of the top ten, it would be spontaneously pushed to tenth by March Sky's fans, not letting the hot search fall, just to annoy Tian Ding Entertainment.

These fans were still relatively rational.

Those irrational fans erupted the day after knowing the news.

They actually uploaded "tattoo" pictures! (More serious ones shouldn't be written, but you should all know.)

Fans drew words on their arms, boycotting March Sky's disbandment with actions!

And it wasn't just one fan doing this; several fans were doing it at the same time on the same day.

They privately agreed to cut their skin together, take photos together, and upload them together.

Some people cut their arms until they were bloody, and just looking at it made people feel scared.

Once these photos were uploaded, they were immediately blocked, and finally, they could only be put back on the internet after being blurred with various mosaics.

At that time, the related topic landed at number one on the hot search!

That day was a very chaotic day.

Netizens were crazily eating melons, and clicking into the blog had a clear sense of lag.

Everyone was shocked at how crazy March Sky's fans were, and even the fans were shocked by these extreme fans.

March Sky's fans said that these people were obsessed with chasing stars, not something a proper star-chasing group could do. This was a member of the demonic path!

Good guy, this group of fans used extreme behavior to boycott March Sky's disbandment, but were quickly expelled from the fan club.

But it had to be said, it was fortunate that the expulsion speed was fast, otherwise it would have caused more serious consequences.

Some netizens recognized who took the photos and lived nearby, so they helped call the police.

Originally, March Sky's schedules were temporarily suspended due to the renewal and the paparazzi's exposure of the disbandment.

Once this extreme behavior of the fans came out, all the schedules and endorsements Zhang Guang was negotiating were also suspended.

Several brands were just one step away from signing the contract, having been appeased by Zhang Guang before, and could have signed the contract the next day.

As a result, the next day, those brands didn't say anything, and didn't even look for Zhang Guang, just afraid of getting into any trouble.

It could be said that now, any topic related to March Sky, all stars didn't dare to touch, and didn't dare to discuss.

Just afraid that their fans would do something irrational.

And because of the fans' extreme behavior, it not only caused trouble for March Sky's image but also brought many crises to Tian Ding Entertainment.

Tian Ding Entertainment's PR department had been running non-stop these days, not resting for a moment, all dealing with the crisis.

On the second day of Jin Li's exams, March Sky was completely idle at home.

By the time Jin Li finished her exams and contacted Gu Cheng, they had been holed up in the villa for several days.

The extreme fans' behavior was suppressed, and if you didn't specifically target the search, you couldn't see this matter.

Jin Li just scanned the blog's hot search list and didn't see related topics, so she didn't know.

After she sent Yu Lina and Gong Zitong away and talked to Sister Fang, she knew that March Sky had encountered so much in the past few days.

Jin Li couldn't help but ask: "Sister Fang, are those fans okay?"

Sui Lingfang said: "It's okay. Two who were bleeding severely were sent to the hospital in time, and the others who cut lighter, I guess their wounds will scab over today."

She saw this news secretly in the fan forum.

That forum was anonymous, so many people spoke directly, and there were people tracking the progress of related events.

Jin Li frowned slightly: "Then March Sky, won't they be okay?"

Sui Lingfang said in a deep voice: "Hard to say. This matter is making such a big noise, and it also has to do with their previous 'farming' of fans. Although Tian Ding Entertainment has carried out a transformation for March Sky, March Sky initially relied on fans to gain huge attention."

"Fans are not so easy to get rid of. Once you get involved, you will be permanently stuck. You have to put in more effort and hard work than many strength-based artists to reduce the influence."

"If March Sky doesn't experience a change and doesn't take more decisive actions, they will continue to be affected by fans in the future."

Jin Li asked: "Then what should be done?"

Sui Lingfang: "Break before you can build. If they want to get rid of this awkward situation, they have to wash away everything shaped by the fans and take actions that make fans actively drop them."

Jin Li was stunned, "Still have to actively drop fans and go against the fans?"

Sui Lingfang shrugged: "This sounds a bit unreliable, but it is a very effective method."

"If you don't want to do this, there is another method, which is to reduce the frequency of exposure and not appear in front of the public so frequently."

Jin Li shook her head: "This is unrealistic. March Sky is positioned as strength-based idols. Not everyone has the ability to act. Except for actors, singers and other artists need exposure."

"And these days, actors also need box office ability. If there is no certain fan base and no fan support, who knows if inviting this actor to act will be a big flop."

In the eyes of the audience.

When a film has poor editing, poor plot, poor rhythm, and the actors' performances are mediocre, everyone will feel it's poor. This is herd mentality.

If an actor doesn't have a particularly amazing performance in a bad film, they won't be remembered.

But in the eyes of investors.

Whether it's a bad film or not is not important; if it can make money, it's a good film.

Even if this film has a good reputation and a high score, if it doesn't make money, then you, the actor, are not good and have no box office appeal.

As for the plot having problems?

Investor: I don't want you to find problems with me; I want you to find problems with yourself.

Of course, film and television specifically aimed at awards and abandoning the box office are not included.

Film and television aiming for awards have other ways to play; that is a circle that is harder to squeeze into.

The audience always dislikes that the entertainment industry is always those old faces back and forth, and the little fresh meat has become old bacon and is still acting in idol dramas. Do they really think the investors are blind and can't see it?

It's not that they can't see it, but if they use newcomers, do they have appeal? Can they guarantee it will explode?

Using stars that everyone is familiar with, although it can't be guaranteed, at least there is a fan group that can break even.

Sui Lingfang said: "Yes, unless the strength reaches a certain level, it can make people ignore whether there is a fan group behind them."

She changed the subject, "Let Tian Ding Entertainment worry about this matter. Such a big company, hiring so many talents, it's impossible that they can't come up with a solution. That's a company, not a small-scale personal studio."

"I specifically mentioned this to you, just to let you not get involved. If you go out and meet paparazzi, and they ask you for your opinion on the March Sky incident, don't make any response. Don't stand up for March Sky and post blogs that imply something."

Her tone softened slightly: "Jin Li, I know you have a good relationship with March Sky, but this matter is not something we can intervene in. March Sky is currently shelved, but there will definitely be opportunities to come out in the future. Be patient."

Jin Li pondered for a while and said: "Sister Fang, if you didn't tell me about this, I wouldn't know at all. Don't worry, I won't say anything."

Sui Lingfang felt relieved.

"The Black Bear advertisement has been produced and will be released tomorrow noon. I will control your account to repost and promote it together; you don't need to stare at it."

Jin Li: "Okay."

"Another thing is that Fang Fei wants to find you to shoot new summer ready-to-wear products. Fang Fei knows you are reviewing and doesn't want to take up too much of your time, so just take an afternoon to go over and shoot."

"See if next Monday afternoon is okay? I originally wanted to arrange it for Sunday afternoon, but I'm afraid there will be more idle people at that time. Let's set it on a weekday."

Jin Li was stunned and asked back: "You mean Fang Fei, not Fang Hua?"

Sui Lingfang smiled: "Yes, it's Fang Fei. And you definitely can't guess when Fang Fei sent you the shooting invitation. It was the first day of your exam."

"When you were accused by the three major marketing accounts of hyping the college entrance exam topic to gain traffic, although the public opinion on the internet was very unfavorable to you, the brands that were optimistic about you used actions to support you that day and were willing to deepen the cooperative relationship with you."

"Among them, Fang Fei was the most decisive, sending you an invitation that day and telling us that the news could be leaked. But the company thought about it and didn't want to guide the opposing emotions, so it decided to slow down the news."

"I also wanted to wait until you finished the exam before mentioning this to you, so I suppressed the news."

Jin Li's eyebrows were pretty, and she smiled: "Although I am reviewing, I am not a robot without feelings. I always have time to rest."

"Since Fang Fei is so optimistic about me, I also want to repay the brand. Just follow the day you set."

Sui Lingfang thought of this and said again: "Faster than Fang Fei is Fang Hua. Before you had a public opinion crisis, Fang Hua sent a winter ready-to-wear invitation to the company."

Jin Li: "Yes, at that time I said it could be priced according to the profit-sharing ratio of the first contract, but you later told me that Fang Hua still didn't want to take advantage and wanted to follow the rules."

Sui Lingfang laughed heartily: "At that time, I suspected whether Fang Hua had received any news in advance, knowing that you had an important endorsement to get."

"But it doesn't make sense. If there was really any good news to announce, Dawn Entertainment should know earlier than them. Now that I think about it, Fang Hua should have received the news from inside Fang Fei in advance, which is no wonder Dawn Entertainment couldn't find out."

Sui Lingfang still remembered that after receiving Fang Fei's cooperation invitation that day, she felt very proud.

Schedules are the courage of artists!

A brand standing on the side of an artist is equivalent to endorsing the artist.

Fang Fei chose to give silent support when public opinion was unclear, which could be called providing help in snowy weather.

That night, Sui Lingfang went to Fang Fei's official store to buy a beautiful cheongsam.

On this side, Jin Li's Black Bear advertisement hadn't gone online yet.

On the other side, Lian Baozhi's second co-branded product came out—an outdoor sleeping bag!

? The author's completed old book, the plot conflict is relatively large, the logic processing is slightly green, but the results are currently better than Burning Incense. Interested friends can take a look.

? Book: Notes on Cultivating a Queen ===== CHAPTER 537 =====