Chapter 61: The One Who Hypes a Persona Will Eventually Become the Persona

No one expected it, not even the users of Mao Claw Live, that a live streaming platform would actually be able to invite a celebrity to be its spokesperson one day!

Although it was only as a public welfare ambassador, that was still a spokesperson.

With the help of Mao Claw, this live stream broadcast soared to fifth on the trending list and, with lightning speed, quickly climbed to the top spot.

【Dazed, Mao Claw has actually Match Match Match Match Match Made something of itself. Should Wang Wang hurry up and keep up?】

【Jin Li has been studying on Mao Claw Live every day recently. It's not surprising that she has a vested interest in Mao Claw, but why a "public welfare ambassador"? Wouldn't it be better to just be the spokesperson for the whole site?】

【I just discussed it with some industry insiders and found that the entertainment industry doesn't really accept celebrities being spokespeople for live streaming websites, especially major brands, who feel that celebrities personally going on live streams to sell goods lowers their status.

But Jin Li's role as a public welfare ambassador is not simple. I can only say she played a very good move. Since when did Chenxi Entertainment have such foresight?】

Some muddying-the-waters, specious discussions Match Match Match Match Match Made the gossiping netizens even more confused: does this public welfare ambassador role that Jin Li took on have something special about it?

Except for these comments that seemed profound and mysterious, most netizens had positive feedback about Jin Li's endorsement.

【The project to help farmers is really good. May I ask how to join? I want to help my hometown sell some sugar oranges~】

【I also want to help bring goods for the sugarcane in my hometown!】

【Big and sweet watermelons, don't miss out when you pass by!】

Seeing the tag #Mao Claw Live officially announces Jin Li as public welfare ambassador# about to climb to the top, suddenly, the low-profile, newly rising entertainment reporter Zhang Zui posted a blog.

Zhang Zui: 【Humility holds merit for all time, laughing at the frost and snow of harsh winter.

Today, a certain platform officially announced a public welfare ambassador. This is the first time a live streaming platform has successfully invited a celebrity to be a spokesperson, so I went to understand the situation.

After all, the celebrity invited is a young actress who has been in the spotlight recently, having stood at the peak, fallen to the bottom, and returned again this year. If her reputation were to worsen because she took the wrong endorsement, it would be a pity.

After understanding it, I couldn't help but sigh: what is great love? This is great love!

That young actress actually refused any endorsement income, specifically subsidizing the live streaming platform to do public welfare projects, and allowed the self-study website to open a library of 10,000+ paid premium teaching videos.

Her character is so indifferent to fame and wealth, tranquil and far-reaching; it is truly noble and upright!】

Zhang Zui is an entertainment account that occasionally breaks news from within the industry and has accumulated a group of fans in recent years.

But it was the recent news about Jin Li that Match Match Match Match Match Made him popular for a while.

This time, with the trending search related to Jin Li climbing to the top, he came out to speak again, once again riding the wave.

Because the information revealed in the blog was so pointed, netizens gossiped seamlessly.

【666, Jin Li actually doesn't want any appearance fees? No way, working as free labor? Could it be a black-box operation, and she was actually given money elsewhere?】

【To those saying she was given money elsewhere, why don't you look at the live streaming platform's profits last year? Even the top website Wang Wang Live only announced a profit of 30 million last year, and they also raised another 100 million, putting them in a state of loss.】

【With Jin Li's popularity between the first and second tier, I think if she really were the spokesperson for the whole site, it would definitely be no less than 10 million in endorsement fees, but just being a public welfare ambassador is hard to say.】

【I originally wanted to break the news, but I didn't expect Zhang Zui to beat me to it. Doge. jpg】

The fact that Jin Li didn't want an appearance fee has spread throughout the entertainment industry, and Mao Claw Live's public stance is also the same.

If she really received money secretly, it would be known upon investigation. Stop guessing wildly; do you think the tax bureau is just sitting around?】

At the center of this storm, at two o'clock in the afternoon.

Jin Li officially visited the Mao Claw live streaming room!

The host interviewing Jin Li this time was the same one from the previous online interview.

With the popularization of knowledge from the Pink Girl Group fans, the female host already understood Jin Li very well, and after that, Jin Li became an overnight sensation because of burning incense and scratching cards, which gave the female host a further understanding of her status.

This time it was a live broadcast promotion officially announcing Jin Li as the public welfare ambassador; neither the female host nor the other staff at Mao Claw wanted the slightest accident to occur.

So as soon as the live broadcast started, the female host's expression was a bit tense, fearing she would say the wrong thing.

But as Jin Li gradually recounted her connection with Mao Claw and her impression of it, amidst those sweet smiles that appeared from time to time, the female host's mood gradually relaxed.

The host asked: "How do you feel about becoming the public welfare ambassador for Mao Claw Live?"

Jin Li said without hesitation: "Very happy." To prove that what she said was true, she added, "Really very happy."

Her eyes held a smile, as if there were brilliant stars in them, and she revealed two small dimples.

"I really like the atmosphere of studying with everyone. I found that there are many people struggling with me. The questions in my comment section, which fans jokingly call 'even a dog would shake its head,' make me very happy when I see them."

Jin Li thought for a moment and added: "This time, being able to become a public welfare ambassador, Mao Claw has also opened a section to help farmers. If there is a chance, I would like to experience the section to help farmers personally."

The female host was a bit surprised; this was not an answer agreed upon beforehand.

But encouraged by Jin Li's warm smile, the host said: "We will definitely invite you to see it when the time comes."

When Jin Li appeared in the live streaming room, the popularity value in the room also soared rapidly.

Ten million, twenty million, fifty million... one hundred million!

At Chenxi Entertainment.

Zou Da watched the data nervously and called Sui Sui Sui Sui Sui Sui Sui Lingfang, who was accompanying Jin Li to the live stream, and the two compared data.

Sui Sui Sui Sui Sui Sui Sui Lingfang looked down at her phone, her hand slightly clenched: "How is it? The popularity value in the live streaming room on my phone has already broken through 102 million!"

Zou Da said affirmatively: "The monitored popularity value is even higher. The effect of driving traffic from the blog is very good. This live broadcast promotion is very successful!"

Sui Sui Sui Sui Sui Sui Sui Lingfang felt relieved and glanced at Jin Li, who was calm and composed not far away, chatting and laughing with the host, thinking: She still has to learn from Jin Li in return.

Look at her, how calm she is!

Sui Sui Sui Sui Sui Sui Sui Lingfang asked again: "How is the feedback? The Zhang Zui account you are operating has already broken the news, right?"

Zou Da: "The feedback is very good. The public highly approves of Jin Li not wanting an appearance fee, and they are all praising her online! It's just..."

He hesitated, "The blog has already been sent out, and it's not good to be a Monday-morning quarterback, but are you really not worried about being sniped by peers?

In the entertainment industry, there has never been a celebrity who didn't want an appearance fee and endorsed public welfare for free."

Sui Sui Sui Sui Sui Sui Sui Lingfang retorted: "Why not? Every year, units recruit celebrities to film public welfare short films. Even if they want to go, they might not be able to get a spot. Who would dare to ask for money from a unit?"

Zou Da: "But the nature of this endorsement is different from that unit—"

Before he could finish speaking, he was interrupted by Sui Sui Sui Sui Sui Sui Sui Lingfang: "Both are doing public welfare, so the nature is the same.

The atmosphere in the entertainment industry has been bad recently; from time to time, news comes out about people acting like big shots, bullying peers, companies collecting fees indiscriminately... It's time to clean up this atmosphere.

Our company can't change anything, and Jin Li can't change anything either, but she can be a stepping stone. Anyway, I support Jin Li's decision and let our peers follow suit.

Some money can be earned, and some money cannot be earned. Don't try to have both fame and money at the same time; how can there be such a good thing in the world."

Zou Da heard that Sui Sui Sui Sui Sui Sui Sui Lingfang was a bit agitated and immediately said: "Okay, okay, anyway, the company supports your decision. I am helping you monitor the data. You are on the scene, stay steady."

Sui Sui Sui Sui Sui Sui Sui Lingfang gave a light hum, "My artist is steady, so I am steady."

On the scene, the live broadcast gradually came to an end.

The host asked the last question: "Do you have anything you want to say to the netizens?"

Jin Li's spirit lifted, thinking to herself that it had finally arrived.

After waiting for so long, she finally waited for this question.

She thought for a moment and said slowly: "There is a lot I want to say, but I will keep it short. One is for students who are studying: study hard and put your heart into your studies.

The other is for people who are working: if you want to study and improve yourself, I want to say that no matter how old you are, as long as you start, it is not too late.

The last one is about the 'Koi' persona on me."

She paused and said seriously: "I never thought about establishing any Koi persona. When I came out after burning incense, I saw a lottery station, so I bought a few cards on a whim and had a sudden idea to scratch cards in front of the God of Wealth temple. There was no other meaning.

There were many people at that time, and I didn't know that someone had taken a photo of me scratching the cards.

Winning the prize was just my good luck at the time, but people can't have such good luck for a lifetime. So I think, rather than relying on luck, it is better to rely on strength."

This was also Jin Li's recent realization.

As the longer she studied and the more questions she solved, the more she could feel:

To forge iron, one must be strong oneself!

Only with strength can one have confidence, rather than relying on ethereal luck.

At this time, Jin Li could also understand a little why her Master always said she lacked experience when she was in the Heavenly Realm.

A life that was too smooth Match Match Match Match Match Made her lose many insights.

At Chenxi Entertainment.

Zou Da watched the live stream while operating another account to start a topic.

A tag #Jin Li tears down Koi persona# quietly appeared at number thirty on the trending list.

This was a trending search bought by the company with money.

The company did not intend to do large-scale publicity; just giving a trending search to let fans know was enough.

Sui Sui Sui Sui Sui Sui Sui Lingfang put down her phone after seeing this trending search appear and did not follow up.

The interview questions had been finished, and the host finally gave Jin Li a box of gifts.

The host said with a smile: "We learned that you would draw lots to give people a stack of scratch cards during your live streams, so we specially bought a stack of scratch cards back as a gift for you."

Jin Li was very surprised.

She had already given away more than ten stacks of scratch cards; this was the first time someone had given them back to her, which was a bit novel.

However, she had just torn down the Koi persona, so it wouldn't be appropriate to accept the scratch cards at this time.

Jin Li thought for a few seconds and said: "Thank you for your kindness, but I don't need so many. I'll just take one, and you can share the rest."

Now it was the host's turn to be extremely surprised.

The netizens watching the live stream were scrolling through the barrage.

【She really, I'm crying to death!】

【Jin Li is persuading us not to be addicted to luck, but to rely on strength.】

【The harder you work, the luckier you get!】

Because Mao Claw gave Jin Li scratch cards, the popular plot was about to come, and the number of people in the live streaming room surged again, with the liveliness of a lottery station drawing prizes on the spot.

In the live streaming room.

Jin Li picked a scratch card at random and intended to leave.

The female host received a reminder from the director and hurriedly stopped her: "Jin Li, why don't you scratch this card open on the spot and let the netizens see it together."

The coins for scratching were right there on the scene; it was obvious that the Maozhao Society live streaming room had been well-prepared, though this process had not been cleared with Jin Li beforehand.

Jin Li didn't mind.

In any case, she had already torn down her "Koi" persona; it was no big deal if she didn't win. In fact, it would be even better if she didn't win, as it would prove she was not a "Human Koi."

Jin Li took the coin, placed the scratch-off card in her palm, and held it up to the camera to show the rules.

【Scratch off the covering film. If a multiplier symbol appears—"1x," "2x," "5x," "10x," "20x," or "50x"—you win the amount shown below that symbol multiplied by that factor.

If the winning symbol "Win" appears in the "All Win" area, you win the sum of the 10 amounts shown in the scratch-off area. Prizes can be won cumulatively.】

After reading the rules, Jin Li didn't bother with any rituals; she used her palm as a base, placed the card on it, and gave it a casual scratch with the coin.

The dramatic moment arrived!

The first area she scratched was the largest "All Win" area in the top left corner. One swipe revealed a third of it, exposing half a character that looked a bit complex.

Jin Li suddenly had a bad premonition.

But the arrow was on the string and had to be fired; she steeled herself and scratched off the entire "All Win" area, and a vivid "Win" character appeared!

【WIN!!!】

【WIN WIN WIN】

【What is a true lucky star? I've finally seen it today. She just pulled this card at random from a whole stack of scratch-offs, ahhh!】

【Can I touch this hand! Just! Once!】

【Li Bao, stop struggling. The words "Koi" are destined to be welded onto you, eating melon. jpg】

Jin Li picked up the coin in her hand and put it down, then put it down and picked it up again, repeating this several times.

In the end, she put it down and said weakly, "How about we leave it at this? I won't scratch anymore."

The host looked at her with a smile: "That won't do. There are hundreds of millions of viewers in the live streaming room watching; you should finish scratching it."

Jin Li:...

She took a deep breath and continued scratching, her expression much more cautious.

【Why do I feel like she's muttering 'smaller amount, smaller amount, smaller amount'?】

【Those who hype up a persona will eventually become the persona, doge. jpg】

The netizens had transformed into people just there for the show.

Every time Jin Li scratched a number area, the netizens would call out the numbers.

【10, 1x】, 【1000】, 【50】

【1000, 2x】, 【10000】

【100】, 【100】, 【10000】

【500000】, 【500】

【Wow, 500,000! I almost thought I misread a zero; it actually hit 500,000!】

All the amounts were scratched out, and the netizens quickly calculated the total prize money for Jin Li's scratch-off card—

【523,760!!!】

【My god, how much will she get after taxes?】

【For anything over 10,000, the tax rate is 20%, so after taxes, she gets 419,008! 419,000, ahhh!】

【Is this the super-strong luck of a Human Koi?】

【Is this, this, this really not a hype stunt?】

【Oh my, look at that host; she's so happy she's about to faint, as if she won the prize herself.】

Holding the scratch-off card, Jin Li suddenly had a brilliant idea. She said to the camera very calmly, "Don't believe it, it's all a hype stunt."

She blinked her eyes and used a very sincere expression: "Really!"

【DO! YOU! THINK! I! WILL! BELIEVE! YOU!】

—This comment not only flooded the live streaming room but also the entire internet.

Jin Li became an overnight sensation once again because of a scratch-off card.

A chaotic scene followed.

Entertainment reporters lurking in the Maozhao Society live streaming room chased after Jin Li like madmen, holding microphones toward her while they followed.

"Jin Li, is this scratch-off card fake?"

"Jin Li, how do you feel about tearing down your persona one moment and continuing to win prizes the next?"

"Jin Li, will you go to claim the prize for this scratch-off card?"

Sui Sui Sui Sui Sui Sui Sui Lingfang covered Jin Li's retreat the whole way.

After getting into the nanny van, both of them let out a sigh of relief in unison.

Fang Fang Fang Fang Fang Fang Jie's assistant, Xiao Chen, was a steady female driver who had held her license for five years; she drove more steadily and aggressively than most male drivers.

After driving for a while, Xiao Chen said, "Fang Fang Fang Fang Fang Fang Jie, there are paparazzi following us."

Sui Sui Sui Sui Sui Sui Sui Lingfang asked calmly, "Can you shake them?"

Xiao Chen: "It's a bit difficult, but I can try. However, where are we going? If we're going back to the apartment, we don't need to shake them. I know a route they definitely can't pass."

Before Sui Sui Sui Sui Sui Sui Sui Lingfang could answer, Jin Li said, "Let's go back to the apartment first."

Xiao Chen Match Match Match Match Match Made several turns and found a remote road lined with many small street vendors.

It wasn't night yet, so there weren't many people, but with all the stalls encroaching on the space, the road seemed quite crowded.

Xiao Chen took out a glowing sign and placed it in front of the car window.

Jin Li glanced at it; it read: "Chen's Bone-Setting and Injury Clinic."

A magical scene occurred.

When the vendors saw this little sign, they immediately packed up their gear and cleared a path.

Just as the car passed through the street, the paparazzi's cars followed, only to be blocked by the small stalls.

They couldn't move forward.

They couldn't move backward.

Jin Li looked at this scene in astonishment and turned to Sui Sui Sui Sui Sui Sui Sui Lingfang: "Fang Fang Fang Fang Fang Fang Jie, what kind of sacred person is this assistant of yours?"

Sui Sui Sui Sui Sui Sui Sui Lingfang said nonchalantly, "Xiao Chen's family has been bone-setting doctors for generations. Her brother has a medical license. Don't worry, she's not some quack."

Jin Li sweated: "That's not what I meant."

Sui Sui Sui Sui Sui Sui Sui Lingfang laughed: "Xiao Chen grew up on this street. The local neighbors have basically all received favors from her family's pharmacy.

In the past, some people were too poor to afford medicine, so they would get it from her family and pay them back later once they Match Match Match Match Match Made money. So on this street, Xiao Chen's family is practically the local boss."

Jin Li silently gave Sui Sui Sui Sui Sui Sui Sui Lingfang a thumbs up; there were truly hidden dragons and crouching tigers around Fang Fang Fang Fang Fang Fang Jie.

Back at the apartment, Jin Li finally felt at ease.

She asked, "What will you do? Are you going out again? I think the paparazzi will probably surround my apartment."

Sui Sui Sui Sui Sui Sui Sui Lingfang discussed it with Xiao Chen and decided to just sleep on the sofa for the night; Jin Li's sofa was big and soft enough anyway.

Jin Li had spare clothes here, all sent to her by various brands recently.

The brands Match Match Match Match Match Made clothes in different sizes; Xiao Chen could wear the same size as her, and Fang Fang Fang Fang Fang Fang Jie could just wear the ones that ran a bit large.

As it happened, Jin Li had bought groceries a few days ago, so they didn't need to go out to eat; Jin Li cooked for them herself.

After dinner, everyone washed up and finally had some free time to scroll through their phones.

Jin Li didn't bother checking the blog; she just replied to messages in the group chat.

Pink Girls Group Chat.

Sister Sister Zhenzhu: 【The melon-eater is back online! @Jin Li, you won 500,000 again?!!】

Jin Li: 【What do you mean 'again'? This 500,000 is the first time, acting spoiled. jpg】

Ji Ji Ji Ji Ji Ji Qinglian: 【... I don't want to work at all. I'm tired, let it be destroyed. Why can't I even win 10,000?】

NANA: 【@Jin Li, Venmo me 10,000, and I'll never roast you again, funny. jpg】

Jin Li raised an eyebrow and sent out a red envelope directly; the maximum amount for a red envelope in the group chat was 10,000.

A string of 【Thank you, Boss, may the Boss get rich】 flashed by.

Jin Li: 【Sigh, I didn't want to either, but when this luck comes, you can't stop it, melancholy.】

This group chat was eating melons, and another group chat for March Sky was also eating melons.

Chen Lin: 【Teacher Jin Li won 500,000? She wants to be a permanent resident of the God of Wealth Temple!】

Yan Yan Yan Yan Yan Yan Yan Xingdong: 【Teacher Jin Li, are there any techniques for scratching the cards?】

Luo Yi: 【Teacher Jin Li, at what angle should the coin be tilted to ensure an even force distribution on the scratch-off card for a smoother scratch?】

Gu Cheng: 【@Jin Li, give me that 500,000 scratch-off card.】

Jin Li: 【@Gu Cheng, wait until I claim the prize before I give it to you.】

Jin Li: 【No techniques, just practice. Once you've scratched enough, you'll find that everything is possible, so cool. jpg】

Yan Yan Yan Yan Yan Yan Yan Xingdong: 【She still has to claim the prize, so that was really scratching 500,000 on the spot, not a script??】

Chen Lin: 【Holy crap.】

Luo Yi: 【Holy crap.】

Yan Yan Yan Yan Yan Yan Yan Xingdong: 【Holy crap.】

Gu Cheng was about to follow suit when Jin Li sent the next message.

Jin Li: 【If you follow me again, I'll kill you, a heartless pigeon. jpg】

Gu Cheng smiled lightly and sent a "begging for mercy" sticker.

The next day.

Jin Li woke up and felt her body wasn't quite right; it must be because she had done too few practice problems yesterday.

It wasn't that working hard couldn't replenish her energy, but the time spent on interviews was too fragmented, and later she was busy running for her life, so her energy was severely scattered.

Pushing open the door, Sui Sui Sui Sui Sui Sui Sui Lingfang and Xiao Chen were still asleep.

Jin Li did not disturb them and went quietly to the gym she had booked to run.

Just as she reached the entrance, she unexpectedly ran into someone, "Gu Cheng?"

Jin Li looked at him in surprise, "When did you get back?"

Gu Cheng said, "I got back in the middle of the night after finishing my schedule. I couldn't sleep due to jet lag, so I just came over to exercise. Are you going to work out? I'll let you have the spot."

Jin Li shook her head, "No need, no need, let's do it together. Anyway, there are plenty of spots in the gym."

Gu Cheng did not talk to her about winning the 500,000; Jin Li must have already talked about it a lot last night.

While running, he said cautiously, "My fans, did they go to your live stream to cause trouble a few days ago? I'm sorry."

Jin Li was also running; at first, she could still reply with an even breath, "It's fine, it doesn't matter, I don't mind."

Gu Cheng asked curiously, "You don't mind competition among peers or fans scolding each other?"

Jin Li replied while panting, "As long as it's not malicious competition, it doesn't matter. As for the fans, I can't control them anyway.

Besides, I've even disbanded my fan club. How could I have such a large wave of organized and disciplined fans? If fans want to scold, let them scold; if they want to eat, let them eat; if they want to study, let them study. It has nothing to do with me."

Gu Cheng chuckled, "You certainly have a broad perspective."

Jin Li stopped running, took a few breaths, and felt much better before turning to look at him, teasingly saying:

"Something's not right. You, a top-tier celebrity, are asking me about fan issues—don't you think that's strange? When it comes to fans, you should have more experience than I do."

Gu Cheng said, "I don't care, but I was afraid you might have a grudge in your heart, so I explained a few words."

Jin Li's eyes curved slightly, and she smiled sweetly, "Don't do this in the future. You don't want your fans to do this either, and I know you can't control them."

The book's homepage has a label for daily updates of 6,000 words now, happy! It's been on the shelves for several days, and 6,000 words every day can be considered fulfilling my promise to you—daily updates of 6,000 words. However, I am a little dissatisfied that my update time is not fixed. I hope to fix it so that it is convenient for you to follow the reading. I plan to stay up late tonight to work on a draft and update it at 12:00 noon tomorrow. As usual, I am asking for a monthly ticket.

PS: Recommending a friend's book: "High-Gate Widow in Ten Billion Debt, Flying into the Whole Wealthy Family"

Author: Shang Shan Lao Jin Yu

The style is 【Sand-Sculpture Madness】 + 【Face-Slapping Literature】 + 【Background Board Brain-Supplement Emperor Male Lead】. It is also a book by an old author, everyone can go take a look.

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(End of this chapter)