Chapter 12

In front of the blue stone slab, an old man holding spicy beef jerky had an unquenchable desire for knowledge in his eyes.

In front of him, the tall, handsome, handsome, and dashing man, with one hand behind his back and one hand holding a long beef jerky, talked eloquently.

"Don't understand? I'll teach you!"

"The so-called brand value is the extra value artificially added to a commodity on top of its inherent value."

"Still don't understand?"

Seeing the old man's confused look, Luo Chen sighed, and the beef jerky in his hand pointed to this rogue cultivator market.

"In this market, there are at least three people who sell low-level talismans for a long time, right!"

"Hmm, Lu Heng, Mao Crow, plus me, are the ones who sell talismans for a long time." Old Man Chen said hurriedly when he saw he could interject.

"Then how do you see them? How do you see yourself?"

Old Man Chen smiled disdainfully, "Lu Heng kid, insufficient skills, talisman skin is all purchased from me, not worth mentioning!"

"What about Master Mao?"

"Halfway monk, skills are not much different from mine, but he is ninety-three years old, just a withered bone in a grave!"

"What about you, Fellow Daoist Chen?"

Old Man Chen stroked his white beard and said confidently: "The old man entered the Divine Talisman Pavilion to do chores at the age of twenty, learned the talisman skin tanning technique in five years, and entered the talisman path in fifteen years. Since setting up the signboard, I have been setting up stalls here for twenty-five years, young and strong, and my skills are superb. Rogue cultivators entering the market, if they want to buy talismans, they must come to me first to see!"

Clap clap clap!

Luo Chen clapped his hands and revealed a gratified smile.

"Fellow Daoist Chen, that's right. Your talismans already have basic brand value, which is formed by your experience in the Divine Talisman Pavilion, your reputation for setting up stalls for twenty-five years without rest, and your stable talisman quality."

Old Man Chen was quite self-satisfied, but after thinking about it, he felt something was wrong.

"But my talismans haven't been able to sell at a high price for decades?"

"High prices are indeed rare, but compared to others, is your price generally higher?"

"It seems to be the case, but it can't compare to the Divine Talisman Pavilion. Those customers who want to buy a large number of talismans still like to go to the Divine Talisman Pavilion."

Luo Chen rolled his eyes, "The Divine Talisman Pavilion behind them is the Extreme East Six Regions, one of the six major sects, the Divine Talisman Sect endorsement; brand value is all given by Golden Core Shangren, Nascent Soul True Persons, you compare with them?"

"Also." Old Man Chen had self-knowledge at this time.

"So, the brand value of your stall is done, and it can't be done very big. In this case, you need to find another way!"

"For example?"

"Give your single product brand value."

"In detail!"

"Give it a story!"

Old Man Chen was stunned, "Zhongmiao Pill? Yun Zhonghe? Hehuan Sect Yunhe Shangren?"

"The child can be taught!"

Hard!

Hard!

The fist is hard again!

After being hard, Old Man Chen fell into a sage state of clear mind.

"You mean, I need to give my talismans, like you, tell them a story?"

"Hmm."

"Just that simple?"

"Just that simple!"

"Then you pulled so much before, nothing!"

"That's not because I said less, I'm sorry for your fifty spirit stones loan!"

Hu! Xi!

Deeply inhaled, Old Man Chen decided not to be angry; he was sixty-five, so he had to take care of his body.

"But how to tell this story?"

Luo Chen looked at his stall; he knew the types of talismans of Old Man Chen like the back of his hand.

There are six types in total, the lowest-level Cleaning Talisman, Wind-Driving Talisman, middle-level Fireball Talisman, Earth Spike Talisman, and Earth Wall Talisman and Qi-Restraining Talisman.

The ones that sell the most are Fireball Talisman and Earth Spike Talisman, but the unit price is very low, one and a half spirit stones each.

The highest prices are Earth Wall Talisman and Qi-Restraining Talisman.

The former is two spirit stones each, the latter starts at three spirit stones, and when the market is tight, it can sell for five or six spirit stones or even higher.

Talismans have a market among low-level cultivators.

The power is slightly smaller than spells, but the release speed is fast, and the spiritual power consumption is extremely small.

Especially those related to defense and life-saving are very popular.

Pointing to the Qi-Restraining Talisman, Luo Chen's brain turned, combined with the "Six Regions Customs Record" he had read before, and thought of a story outline for him.

But the specific details still need Old Man Chen to supplement himself; his knowledge is more than Luo Chen's.

And Luo Chen gave him a suggestion: tell stories to new customers, and follow the old ways for old customers.

However, the Qi-Restraining Talisman also needs to be re-decorated; it cannot be so gray, and two gold edges should be drawn on it without affecting the use.

In this way, even if you don't tell stories to old customers, you can try to raise the price.

After pointing it out, Luo Chen couldn't bear it anymore.

Like a wind, carrying a huge sum of money, he rushed into the rogue cultivator market.

Purchase! Purchase! Crazy purchase!

The night is deep, and the moonlight is bright on the ground.

A young man carrying two huge snake-skin bags walked quickly on the road.

The bag is real snake skin, tough and can be stuffed!

Because he had to sell Zhongmiao Pills today and talk to Old Man Chen, he was delayed for a long time.

After purchasing in the evening, the time reached this point.

Walking on the dried yellow earth road, Luo Chen's breathing was a bit heavy.

Although his feet were fast, his eyes kept scanning, paying special attention to the shadows between the wooden houses.

Dahefang Market strictly forbids fighting, but only in the inner city area.

The rogue cultivators in the outer city area, they don't care.

The spirit stones collected every month are only for the big figures in the inner city area to take action when monsters rush in.

Therefore, the outer city area will often have strong people blocking the road to rob and kill people to seize treasures.

It's fine during the day, but at night, these things happen one after another.

It can only be said that our Dahefang Market has its own national conditions.

Luo Chen has no spirit stones on him now, all his family wealth is in the two snake-skin bags behind him.

But to put it bluntly, the value is only one hundred spirit stones.

And it's scattered, and it's very troublesome to sell it again.

But thinking that it is one thing, whether someone sees wealth and rises greed is another thing.

"Damn, after having spirit stones in the future, I must move to the inner city area!"

Luo Chen scolded secretly, walking on the earth road with fear.

Perhaps it was because the moonlight was bright tonight, perhaps it was because he was dressed in rags, and even the two snake-skin bags on his back were so ugly.

Anyway, Luo Chen returned home safely.

Sometimes, when a person is humble to a certain extent, the robbers don't look down on him.

Luo Chen didn't feel bitter, took a breath, and placed the various materials from the bags on the shelves in categories.

One hundred spirit stones, purchased nineteen sets of Zhongmiao Pill raw materials, spending ninety-five.

The remaining five spirit stones, three were used to buy Grain Bigu Pill materials, according to his success rate, he could refine at least thirty bottles of Grain Bigu Pills. Selling them, one and a half for five bottles, could earn six spirit stones, and the net profit was almost half, three.

The other two, one was used to buy ten jin of spirit rice, and one was used to pay the rent for two months to the City Lord's Mansion.

Well, his house on the outermost periphery has a monthly rent of half a spirit stone, so he pays every two months.

Pouring the spirit rice into the rice jar, Luo Chen slumped on the wooden stool in the living room, smelling the smell of medicinal materials all over the house, and grinned.

Although very tired, the mood is very good.

Tomorrow, we can start expanding production!