Chapter 314: Pay Attention to the Timing of Entry

Li Dongling watched Zhao Linhan's departing figure, his mind recalling Dongling Gao Ke's current layout in the computer hardware industry.

If Dongling Gao Ke, like some domestic brands, only wanted to assemble a computer and then take it out to fleece people, then there was no need to bother with self-research; just buying components from overseas manufacturers would be enough.

But wanting to make a real domestic computer, especially with core components all produced domestically, that wasn't easy.

Now, peripheral equipment like mice and USB flash drives didn't need to be mentioned; Dongling Gao Ke had already created them, and they dared to say they were the best brand in the industry!

Now the peripheral department of Dongling Gao Ke's Technology Department was researching equipment like keyboards, webcams, and headphones.

These computer peripheral equipment, in reality, were like the mouse industry. Although there were quite a few brands, they were by no means like later generations where only a few familiar brands remained. Dongling Gao Ke entering at this time didn't have the problem of being late or not.

Besides peripherals, Dongling Gao Ke had already started researching, or was preparing to research, the most core chips, hard drives, and screens of a computer.

On the Dongxin Semiconductor side, Ni Guangnan and Huang Lingyi were also leading the R&D team, working overtime to research the first domestic computer chip in the mainland, with massive R&D funding continuously being poured into it.

For computer screens, Dongfang Optoelectronics, jointly established by Dongling Gao Ke and BOE, was developing the first domestic LCD panel production line, which was certainly going to be domestic.

With chips and panels in R&D, and hard drives and memory, Dongling Gao Ke's Technology Department would also start researching Dongling Gao Ke's own hard drives using the USB flash drive as a medium to exchange for corresponding technology.

Li Dongling was preparing to officially launch Dongling Gao Ke's computer project by the end of next year or the year after. Regardless of how the technical level of the computers launched by Dongling Gao Ke was in the industry, at least they would be the first computers in the mainland with core components localized!

Dongling Gao Ke was crossing the river by feeling for Samsung. Samsung in Korea also basically produced its own core components in the computer and mobile phone industries.

Regardless of whether they were willing to admit it or not, Samsung in his past life was the manufacturer with the most sensitive sense of smell in the electronics industry. Although they also fleeced people, they almost never took any detours. Other manufacturers could be scolded for being assembly plants, but no one could scold Samsung; Samsung almost controlled the entire component industrial chain of its products.

And while everyone in Korea scolded the chaebols, everyone wanted to enter Samsung to be an "ox or horse," because Samsung really provided a large number of high-paying jobs for Korea.

Choosing to launch the Dongling Gao Ke brand of computers in the next two years was an opportunity for Dongling Gao Ke, because Soros was coming!

Once Soros came, the entire Southeast Asia would basically be in ruins, and all walks of life would be affected, including the computer industry. For those mature computer brands, it might be a disaster, with years of hard work destroyed in one day.

But for Dongling Gao Ke, which had just entered the computer industry, it was a rare opportunity. Taking advantage of the opportunity of other computers shrinking the market and reducing production, Dongling Gao Ke would launch a counter-cyclical attack, engage in a price war with them, snatch the market and users, and directly occupy the computer market in the mainland and even Asia.

How could those other brands, like Lenovo computers, fight a price war with Dongling Gao Ke, which held the main core components in its own hands? Plus, with the counter-cyclical move, Li Dongling wanted to see how long the other side could hold on while losing money!

Sometimes, arriving early is not as good as arriving at the right time. Maybe after working hard for a long time, it becomes someone else's wedding dress, and it gets snatched away without a fight.

The domestic computer market, after years of cultivation, was about to become initially mature. It was the best time to pick the peaches. Even if Dongling Gao Ke didn't pick them, the domestic mid-to-high-end brand computer market would be snatched away by a host of foreign computer brands like Sony, Samsung, Toshiba, Dell, Compaq, and HP. It might as well benefit Dongling Gao Ke!

With the domestic market, Dongling Gao Ke's computer brand could have a stable revenue, continuously research new technology, launch new brands, and then impact the overseas market.

The computer industry, within the next ten years, would belong to the high-end industry and be the most profitable industry in the global industrial chain, second only to a few industries like automobiles, until it was replaced by smartphones.

Moreover, the computer industry was different from Dongling Gao Ke's previous products, including electronic pet machines, digital cordless phones, mini radios, Little Smart mobile phones, and USB flash drives. To be honest, they were basically the first to enter, or new tracks opened by Dongling Gao Ke. There were no companies competing with Dongling Gao Ke for food at the beginning, which allowed Dongling Gao Ke to be full.

The computer industry was different. This was an already quite mature industry. Dongling Gao Ke's brand wasn't very loud in this industry and definitely needed to be steady and solid, which required having its own basic base!

Still the same sentence: only by making money does one have the qualification to continue playing the game. Dongling Gao Ke had the qualification to continuously launch new products. Hungry, one has no qualification to challenge others!

"Brother Li!"

"President Li!"

When Zhang Ao and Zhu Zhao Jiang came over, they interrupted Li Dongling's train of thought. Li Dongling waved his hand and let the two of them sit down.

Looking at the "King of African Mobile Phones" in front of him, Li Dongling smiled, "Is Brazil going smoothly?!"

"It's okay!"

"Nippon Telegraph and Telephone Corporation put in quite a bit of effort in Brazil this time!"

Zhu Zhao Jiang's expression became serious, and he told Li Dongling about the situation in Brazil, "Japanese companies have quite a bit of influence in Brazil. In recent years, Brazil has been the largest overseas immigrant region for Japan."

Japanese companies have controlled quite a bit of land, energy, transportation, electricity, and other industries in Brazil over the years and have quite a bit of say. For example, Japan's Mitsui invested in Vale, the largest iron ore group in Brazil!"

Hearing this, Li Dongling and Zhang Ao exchanged a glance, and their expressions became a bit more solemn. Although Japan's brilliance in the past few decades was taught a lesson in America and encountered a "pig-killing plate," it still bought a large amount of industry in Brazil, Siam, Malaysia, and other places. The money wasn't spent in vain.

"Brazil now has four major telecom giants, but the first three telecom companies are companies under Telefonica, Telecom Italia, and America Movil, especially in the field of mobile phones. These three telecom companies occupy an absolute market share!"

"The remaining telecom is the local Brazilian telecom giant, OI Telecom. But this company's main market and users are concentrated in the landline market!"

Zhu Zhao Jiang said this, his expression inevitably somewhat excited. The current pattern of Brazilian telecom was almost exactly the same as the previous domestic telecom pattern. It was the early stage of the mobile phone market explosion, but it hadn't fully exploded yet.

As the hegemon of the landline market, Brazil's OI Telecom wanted to enter the mobile market but couldn't, because it didn't have as much money as those three companies—Telefonica, America Movil, and Telecom Italia.

Laying GSM and CDMA base stations was very expensive. Brazil's OI Telecom didn't have that much funding, and guarding the landline market was also "lying down and earning," so it had been hesitant about whether to enter the mobile phone market. As a result, this hesitation led to it being intercepted by three foreign visitors. Now, even if it wanted to catch up, it was a bit too late.

But for Dongling Gao Ke, this was good news. Brazil's OI Telecom was just like the domestic telecom companies before. It was a perfect match for Little Smart! Directly accessing PHS was almost a matter of course!

"Nippon Telegraph and Telephone Corporation and Brazil's OI Telecom have already reached a partial agreement. Brazil's OI Telecom entering PHS telecom is basically a foregone conclusion!"

"This time, the first order I signed with Brazil's OI Telecom was for Brazil's OI Telecom to act as an agent to sell 2 million Little Smart mobile phones in Brazil, which will be placed in cities like São Paulo, Rio de Janeiro, and Brasília!"

Zhu Zhao Jiang took out a contract and placed it in front of Li Dongling, "This is just the first order. If the sales of Little Smart in the local area are ideal enough, and Brazil's OI Telecom can harvest enough PHS users, there will be more orders in the future!"

Li Dongling picked up the contract and read it for a few moments. Once the Brazilian mobile phone market was opened, it would be a mobile phone market worth hundreds of millions. Even if Little Smart only got one-tenth of the orders, it would still be a mobile phone market at the 10-million-unit level, enough to earn a big profit overseas. Brazil would also become one of Dongling Gao Ke's most important markets overseas in the future!

The revenue earned in Brazil, whether converted into USD or left locally to buy iron ore, manganese ore, lithium ore, etc., would absolutely not be a loss. Of course, the bulk of these energy and mineral resources in Brazil was certainly fleeced by America, but Dongling Gao Ke eating a bit of meat in the back shouldn't be a problem.

"You've worked hard this time!"

Li Dongling glanced at Zhu Zhao Jiang and then smiled at Zhang Ao, "I think there should be no suspense about the candidate for the overseas manager of Dongling Gao Ke's mobile phone department, right? Besides Zhao Jiang, who else could it be?!"

There were other personnel in Dongling Gao Ke's Marketing Department who had also received orders overseas, even more than what Zhu Zhao Jiang brought back. But in terms of the importance of the market developed, it really couldn't compare to the Brazilian market developed by Zhu Zhao Jiang.

Zhang Ao nodded. He was also very optimistic about Zhu Zhao Jiang. Handing Dongling Gao Ke's mobile phone overseas business to Zhu Zhao Jiang, naturally, he had no opinion.

Zhu Zhao Jiang managing Dongling Gao Ke's mobile phone overseas market department, but if his performance was qualified, handing over domestic mobile phones to him was only a matter of time. By then, Zhu Zhao Jiang would very likely become the person in charge of Dongling Gao Ke's mobile phone Marketing Department!

Zhang Ao was happy to see this. He had a huge pile of things in his hands now. If Zhu Zhao Jiang could manage the mobile phone Marketing Department, it would also be a relief for him.

Li Dongling also had high expectations for Zhu Zhao Jiang. If Zhu Zhao Jiang took over Dongling Gao Ke's mobile phone business in the future, then he didn't know what kind of sparks would fly between the future "King of African Mobile Phones," the one who shouted "far ahead," and peers like Nokia, Motorola, Samsung, and Apple!

(End of chapter) ===== CHAPTER 315 =====