Chapter 412: Hanging by the Hair and Pricking with an Awl

It is hard to say clearly what the ranking of Shenzhen University will be in the future. After all, according to the domestic university ranking method, it is ranked by academic papers. As for the employment rate and employment income level after graduation, it has nothing to do with this ranking.

As for the QS university ranking created by the British, there are even more tricks to it. In this ranking, universities in the UK and dozens of Commonwealth regions are always ranked at the top.

And this list is also related to the UK's huge study-abroad industry. The UK really treats study abroad as a business.

Every year, the UK puts its own universities at the top of the QS ranking, then attracts international students to study in the UK, launching various one-year graduation systems, and even half-year master's study-abroad systems. Of course, the shorter the study time, the more expensive the tuition. Half a year costs hundreds of thousands of RMB in tuition.

It seems that the scale of the UK's study-abroad industry is only 40 to 50 billion pounds, which doesn't seem high, but international students and their parents have to consume when they go to the UK to accompany them, right?

Consequently, the education intermediaries, training, renting, dining, tourism, consumption, etc., brought to the UK by global international students are several times more than the tuition fees.

It is true that the UK's pillar industry is the London financial industry, but what does finance have to do with most ordinary British people? On the contrary, the service industry brought by study abroad, including intermediaries, renting, tourism, dining, etc., has brought benefits to countless companies and families in the UK and provided employment positions.

The QS ranking created by the UK education consulting company is, to a certain extent, a tool used by the UK to harvest leeks from all over the world. How much the people who advocate this ranking in the country have to do with the UK study-abroad industry chain is unknown...

Pingyang University doesn't count on rankings unless they do public relations for QS and other ranking agencies, or spend money to poach academic paper big shots, doing nothing every year but churning out papers. The more papers churned out, the higher the ranking.

But Dongling High-Tech's donation to Pingyang University is not for some false fame. Instead of advertising and promoting, it is better to announce the employment rate and the salary level after employment. Once people in the country are fooled enough, they will know the importance of these two things. As long as Pingyang University's employment rate is guaranteed, the talent that flocks over will naturally increase.

Having received Li Dongling's support and solved the major matter weighing on his heart, Shen Qingyuan was in a great mood. After a few glasses of wine, he couldn't help but feel tipsy.

Seeing that Shen Qingyuan was swaying a bit, Li Dongling asked the resort hotel staff to take Shen Qingyuan to a hotel room to rest.

After Shen Qingyuan left, only Li Dongling, Li Yan, Du Guoying, and Su Chicheng, who was accompanying them, were left at the dining table. They were all "their own people," so the atmosphere became much more lively.

"Chairman Li, Focus Media's revenue report for this year has already been submitted to the headquarters!" Li Yan said to Li Dongling.

Although Focus Media was not as close to Dongling High-Tech as Feiyan Technology, Dongxin Semiconductor, or Oriental Optoelectronics, it was indeed a company affiliated with Dongling High-Tech, running around advertising for Dongling High-Tech's products.

"Is Feiyan Technology really preparing to sprint for Nasdaq next year?" After clinking glasses with Li Dongling, Li Yan couldn't help but ask. Du Guoying also couldn't help but cast his gaze over.

Going public is seen as the ultimate goal for countless companies in the country and the hurdle they most want to clear. Look at Chairman Duan of the Giant Group; he fought to the point of going public.

Li Yan and Du Guoying were no exception. For them, not to mention running to Nasdaq or the New York Stock Exchange, even if they could get on the A-share market or the Hong Kong Stock Exchange, it would be quite good.

Li Dongling glanced at Li Yan. "Your news is really well-informed!"

"How could such a big thing be hidden from the world? Now there are financial media in Beijing reporting that Feiyan Technology is issuing stock option rewards to employees. Everyone is guessing that Feiyan Technology might be about to sprint for a listing!"

Li Yan laughed and said. He also had a foundation at Dongling High-Tech's headquarters. Li Dongling originally supported Li Yan in establishing Focus Media so that Focus Media could promote and advertise Dongling High-Tech's products.

Li Yan dealt with Dongling High-Tech's Marketing Department the most, so naturally, he was very close to Zhang Ao. In the eyes of many, Li Yan was one of Zhang Ao's people, belonging to the founding veteran faction of Dongling High-Tech.

Li Yan had also heard about those rumors, but he neither admitted nor denied them. Li Yan was indeed close to Zhang Ao. After all, for the parent company Dongling High-Tech, Li Yan also needed a supporter, just like this time, being able to find out some news so as not to be completely in the dark about the headquarters' inside story.

But if anyone dared to say to his face that he had completely defected to Zhang Ao, Li Yan would definitely turn hostile. Li Yan knew very well that he could be close to the powerful figures at Dongling High-Tech's headquarters, but his true roots at Dongling High-Tech would always be only one person: Li Dongling!

"It's still unknown. Before Feiyan Technology's listing application is approved by the Nasdaq Management Committee, no one knows what the result will be!"

Li Dongling shook his head and didn't pop the champagne early. Before Feiyan Technology was listed, Li Dongling didn't dare to make a definitive conclusion. He still had to see if the Himalayan Internet Radio could make enough of a stir in America next year to attract the attention of Americans.

"Feiyan Technology is just a beginning. In the future, Focus Media, and your Jinmen Yipin company, Guoying, may not lack the opportunity to go public. Dongling High-Tech will also support you all the same!"

Looking at the expressions on Li Yan and Du Guoying's faces, Li Dongling painted a cake for them, or rather, it couldn't be called painting a cake.

With the speed of Focus Media's development—TV shopping, advertising SMS, and TV variety shows blooming—going public at that time would basically be a matter of course.

As for Du Guoying, Li Dongling didn't need to worry even more. With his level of fooling people—no, his level as a marketing master—the products he launched, Huo Beibei-Jia, Small Pot Tea, E-Reader, etc., which one didn't become a hit? They earned more than many A-share listed companies in a year. It wouldn't be difficult to go public.

"Is the Huo Beibei-Jia developed?" Li Dongling looked toward Du Guoying.

"Yes!"

Hearing Li Dongling's words, Du Guoying opened the handbag he had been clutching and took out something that looked somewhat similar to a vest, except that there were two crossed straps on the back.

"This is the Huo Beibei-Jia we have newly developed. Currently, there are five colors: black, white, blue, red, and purple. The R&D department has cooperated with professional rehabilitation experts from multiple hospitals. Improvements have been made in terms of internal aluminum plate materials, product stress points, etc., and it has also passed professional medical testing.

The current positioning of Huo Beibei-Jia is as a medical auxiliary device, with the function of preventing and improving hunchback, sitting posture, and body posture. It is not primarily for treatment!

According to experimental tests with the medical team, it is best for wearers to use the Huo Beibei-Jia for half an hour to one hour each day. The recommended usage period is at three-month intervals; it cannot be used continuously for a long time!"

Du Guoying introduced the improved Huo Beibei-Jia in his hand. In fact, it was already somewhat similar to the Huo Beibei-Jia of later generations. It was finally different from the kind of thing in his past life that dared to sell for three hundred yuan with just three straps.

Li Dongling looked at the Huo Beibei-Jia in Du Guoying's hand and asked him, "During experimental testing, what was the true effective rate?"

"This..."

When asked this by Li Dongling, an awkward look appeared on Du Guoying's face. This was like asking those health supplement companies that were blown to the sky now, boasting that they could cure all diseases, what the actual treatment effect of their health supplements was. Which health supplement company dared to really say it?

"Among the recruited testers, under the user's own persistence and the supervision of parents, there is a certain number of users who have improved their body posture, sitting posture, and prevented hunchback!"

Du Guoying said euphemistically. If you want to ask if Huo Beibei-Jia is effective, it depends on how it is used. It actually doesn't lie in the product itself. This thing is similar to the theory of hanging by the hair and pricking with an awl.

Huo Beibei-Jia actually acts as a reminder, assisting users in cultivating a healthy sitting posture and developing the behavioral habit of standing tall and holding their heads high. Habit becomes nature. After developing the habit, they can maintain their posture in the future, but the key still depends on the user themselves.

Upon hearing this, Li Dongling and Li Yan also understood in their hearts. Huo Beibei-Jia is just an auxiliary product and cannot be used as a medical device. If reasonable use is stipulated, there is a chance that users can cultivate usage habits. It is indeed somewhat useful, but how useful it is depends entirely on the user's own will.

Just like an alarm clock, it reminds the person who sets it every day not to stay up late and to go to bed early, but whether they actually sleep or not is not something the alarm clock can decide. It is just a tool. You cannot mythologize a product. The key still depends on how the user uses it. Only those who help themselves can be helped by heaven!

"In addition to the Huo Beibei-Jia suitable for teenagers, we have also developed a Huo Beibei-Jia for adults. It is suitable for weddings, public occasions, taking photos, and other places, allowing users to appear in public or in front of the lens with a more spirited look!"

"When we did the survey, we found that it is not just the teenager market. In fact, office crowds, newlyweds taking wedding photos, and even celebrities traveling, etc., might also use this product. So we decided to launch two types of Huo Beibei-Jia: one for teenagers and one for adults!"

Du Guoying added another sentence. What's the point of just staring at families with children? This time, he even stared at the adult market.

When Li Dongling heard Du Guoying's words, he couldn't help but pause. He knew Du Guoying was good at harvesting leeks, but he didn't expect him to be able to harvest so much.

In his past life, Huo Beibei-Jia's reputation was ruined. After being silent for many years, it began to try to develop the adult market. After being endorsed by celebrities, the effect was amazing, and it began to appear in the hands of adults. That group of people who dodged the first sickle didn't dodge the second sickle.

Now Du Guoying threw a king bomb as soon as he made a move, preparing to sweep the entire market. Li Dongling doubted whether he had really listened to the big cake of the Confucian Merchant he had painted for Du Guoying...

(End of chapter) ===== CHAPTER 413 =====