Chapter 579

When the commercial on TV ended, the final tagline caused Zhu Yingling, who lived in a residential complex in Yanjing, along with countless other viewers watching CCTV Channel 1 at that moment, to involuntarily cast their gazes toward their own daughters.

Zhu Yingling hadn't paid close attention to the content of the commercial just now, but she had heard that final tagline clearly.

East Asian families share the same emphasis on education; it has been this way for thousands of years, and the elite classes in America and Old Europe are actually the same.

In fact, elite education in America is even more rigorous than in China. The American elite class doesn't play around with "happy education"; the private schools they attend are extremely strict, with homework, exams, and rankings all maxed out, and tutors waiting for them when they get home.

That line, "Mom no longer has to worry about my studies," struck directly at Zhu Yingling's heart.

Zhu Yingling and her husband were also graduates of prestigious universities. From childhood through adulthood, their parents didn't provide any extra tutoring or coaching; it all relied on their own self-discipline and self-study.

But when it came to her daughter's generation, the two of them had been tutoring their daughter's homework since the first grade of elementary school. However, the results... anyway, she would now rather buy groceries, cook, wash dishes, and mop the floor three times over than tutor her "leaky little cotton-padded jacket" (troublesome daughter) with her homework; she was afraid she would be angered to death!

But no matter how angry she got, she still had to tutor her. Who else was she going to tutor? She was their own flesh and blood; no matter how angry, they had to keep raising her.

Zhu Yingling wasn't sure if that "Shenzhou Electronic Dictionary" was actually useful or not, but she couldn't help but have some thoughts—what if it really was useful?

Beyond just the studies, that commercial also stirred Zhu Yingling's maternal love. No matter how difficult her daughter was, she was still the child she had carried for ten months. If other families bought an electronic dictionary and she didn't buy one for her daughter, and it ended up delaying her, she would probably regret it for the rest of her life.

CCTV Channel 1 wasn't like other local TV stations that would play commercials for an entire day and night; they only aired the electronic dictionary commercial once.

At this point, Zhu Yingling was in no mood to watch the "Thunderstorm" drama anymore. She picked up the remote control and began changing channels, looking for the Shenzhou Electronic Dictionary TV commercial.

After flipping through several more TV stations, Zhu Yingling saw another electronic dictionary commercial, but it was a different advertisement clip.

This time, the commercial featured a young man with a naive face who walked out of the TOEFL exam hall as if he had lost his soul; there was no doubt he had failed the exam again.

The young man walked down the street, dejected. The sky was covered with dark clouds, and the background of the commercial was also gray and dim, making it clear at a glance that the young man in the ad was at a low point in his life.

In the background of the commercial, the young man's memories could be heard. He had once sworn that he would study abroad at Stanford, Princeton, or MIT, but his voice grew quieter and quieter, followed by a cold voice saying, "TOEFL exam failed!"

Rain began to fall, and the young man in the scene became a drowned rat; the atmosphere had been built up to the extreme.

Just as he turned a corner, the young man stumbled and fell to the ground. When he looked up, an advertising slogan appeared before his eyes: "Shenzhou Electronic Dictionary, helping you with IELTS and TOEFL!"

Seeing this commercial, the young man climbed up from the ground and rushed toward a store selling Shenzhou Electronic Dictionaries.

The camera shifted to show the young man in a laboratory white coat, explaining something to several students around him—a scene clearly depicting him having returned from studying abroad and becoming a scientific research talent.

At this moment, the young man looked at the camera, pulled the electronic dictionary from his pocket, and said the tagline, "Shenzhou Electronic Dictionary, helping dreams succeed!"

The content of the commercials wasn't complicated at all. The first commercial was about the Shenzhou Electronic Dictionary helping parents reduce the pressure of tutoring and improving English grades, while the second commercial, as Zhu Yingling clearly understood, was filmed for those wanting to send their children abroad.

This commercial struck straight at the heart of another major group in the country. For those in China who wanted to study abroad, or families who wanted to send their children abroad, pinning their hopes on studying abroad to change the fate of their family and children, what would they think when seeing this commercial?

Watching two commercials in a row made Zhu Yingling feel restless. Although she knew clearly that her daughter wasn't the type to study abroad, what if? If she used this thing, what if her grades improved? And in the future, she might even study abroad... Zhu Yingling didn't dare to think any further.

Subsequently, during the TV shopping commercial time on a Focus Media channel, Zhu Yingling saw the third commercial for the Shenzhou Electronic Dictionary.

Compared to the first two, the character in the third commercial was a college graduate who had just finished school, wearing black-rimmed glasses, working day and night at a small company, and being scolded by his boss from time to time.

The commercial showed him a year later, in a rented room, the college student eating instant noodles with a face full of exhaustion, while flipping through job recruitment information in the newspaper, clearly wanting to change jobs.

But after flipping through a few pages, it was clear nothing was suitable—education, work experience, and ability requirements didn't match. Finally, he looked with disappointment at a position at a foreign trade company. The salary for this position was very high, but it required proficiency in English, Japanese, or German, and the student clearly didn't have the level.

Finally, not knowing what he remembered, the person in the commercial gritted his teeth and picked up his Xiaolingtong mobile phone to dial a number.

Then, a moment later, there was a knock on the door of the rented room. After the person in the commercial opened the door, it was a courier from Oriental Express delivering a Shenzhou Electronic Dictionary to him.

At the end of the commercial, naturally, the person entered the foreign trade company, got a promotion and a raise, and stepped into a new stage of life. This tagline was: "Shenzhou Dictionary, give life a chance!"

Zhu Yingling finished watching all three commercials. With her educational background, she could certainly see that all three commercials had elements of exaggeration, but they weren't completely detached from the current situation in China.

Especially the second and third commercials—if one can study abroad now and gain a foothold overseas, the income is indeed a notch higher than in China.

Returning from studying abroad, the resume is also quite bright and shiny, making it much easier to find a job, get a promotion, and get a raise compared to those who graduated from domestic universities.

As for the third commercial, relying on an electronic dictionary to become proficient in English is a bit of nonsense; this thing is at most an auxiliary tool. If it could really make someone with zero foundation proficient in English translation, then it wouldn't be sold for 699, it would have to be sold for 69,800...

But the part in the commercial about learning English, mastering foreign trade experience, entering a foreign trade company, a foreign enterprise, or becoming a translator and getting a high salary is true; high-end professional talent is currently in short supply in China.

Zhu Yingling flipped through channels for a long time; the Shenzhou Electronic Dictionary had these three commercials, and especially at this moment, the electronic dictionary commercials were appearing densely on TV stations.

That line, "Mom no longer has to worry about my studies," was being played in turns on different TV stations; just listening to it once, it started playing on a loop in one's brain...

Without hesitation, Zhu Yingling saw the advertising phone number on the TV station and dialed the TV shopping channel of Focus Media.

"I want a Shenzhou Electronic Dictionary!"

"Which color Shenzhou Electronic Dictionary do you need? Also, do you need accessories like an SD memory card, spare batteries, or an electronic dictionary protective case?"

Zhu Yingling made several calls, but they were all busy. She didn't know how many people were calling, but it was enough to occupy all the customer service lines of Focus Media.

After waiting for a full four or five minutes, the call finally went through, and then the customer service representative asked Zhu Yingling which version of the electronic dictionary she needed.

After hanging up the phone, Zhu Yingling tapped the head of her daughter, who was watching TV with great interest. "Your mother has spent a fortune for your sake. If your grades don't improve, will you be able to face your mother?"

The girl, tapped by Zhu Yingling, looked at her mother blankly, not knowing which family rule she had broken this time; there wasn't even an exam this week!

"Quick, load everything! The provincial capital airport is waiting!"

In Pingyang, Hanxi, the Dongling Gao Ke Electronic Industrial Park was brightly lit at this moment. Electronic dictionaries that had just come off the production line and passed inspection were immediately loaded onto trucks and then sent to the provincial capital airport, where cargo planes were waiting for these machines.

At the Dongling Gao Ke headquarters in Pingyang, it was already nearly midnight, yet it was still busy. All departments were busy, and the telephone ringing had almost never stopped.

"Open up more customer service lines for me! People calling in now have to wait four and a half minutes to get through. I don't care what time it is, open new customer service lines for me immediately!"

Li Yan, who had not yet returned to Yanjing, was furious at the Focus Media executive on the other end of the line.

Focus Media had also anticipated that the volume of calls would increase after the electronic dictionary commercials were aired, but they hadn't expected it to reach this point—the Focus Media TV shopping customer service lines had actually been blown up!

Li Dongling, Ren Yuefeng, Zhang Ao, Hu Zixian, and others looked at Li Yan. After the few of them exchanged glances, Zhang Ao said, "It seems that tonight, the pre-order sales volume from Focus Media won't be able to be tallied!"

With Focus Media in such chaos and the TV shopping customer service lines blown up, what could possibly be tallied? The sales forecast would definitely have to be delayed.

"Then we'll look at the sales figures tallied from various regions tomorrow!"

Li Dongling looked at the crowd and said that the Focus Media customer service lines being blown up could, to a certain extent, be considered a first glimpse of the domestic users' level of acceptance for the Shenzhou Electronic Dictionary.

At four o'clock in the morning in Yangcheng, Chen Zuhan personally led a group of people to Yangcheng Airport to pick up the cargo. After two large cargo containers came out of the airport, they were moved onto trucks by Chen Zuhan's men, and then a large group of people and over a dozen cars escorted the trucks back.

One cannot blame Chen Zuhan for making a big deal out of it; these two large cargo containers held 100,000 Shenzhou Electronic Dictionaries. One-fifth of the entire first batch of Shenzhou Electronic Dictionaries to be launched in the domestic market had been transported to Chen Zuhan.

100,000 machines, with a total value of over 70 million, plus various parts and accessories, brought the total amount to over 80 million. This was 80 million! If something happened and they were robbed, it would probably be a major case that would shock the entire Guangdong Province.

As the general agent for Guangdong Province, after receiving the goods, Chen Zuhan distributed the machines to distributors in various cities across Guangdong.

By the time the sun rose, the machines had already been transported to various districts and cities in Guangdong, and the 40,000 machines remaining in Yangcheng had also been transported to various shopping malls, appliance stores, and electronic retail outlets, and placed on the counters.

He hadn't closed his eyes all night, but Chen Zuhan was very excited. This was his first battle after becoming the general agent for Dongling Gao Ke in Guangdong Province. Whether he could live a good life in the future depended on this one time.

Driving directly to the Yangcheng Department Store, just like the day he launched the electronic pet machine years ago, Chen Zuhan waited in his car parked opposite the department store for the building to open.

Chen Zuhan glanced at the time; there was still about an hour before the Yangcheng Department Store opened. Thinking that no one would come at this hour, he prepared to take a nap.

"Boss Chen!"

Chen Zuhan had just closed his eyes to doze off when he was woken up by his assistant. Chen Zuhan looked groggily in the direction of the department store the assistant was pointing at, and was immediately startled.

"Why are there so many people!"