Chapter 578: On Sale

Whether the grievances between Dong Niang of Gree and those distributors in the previous life were right or wrong, and who was treacherous, only they themselves knew.

But for Dongling High-Tech, it was to avoid making the same mistake as Gree in the previous life. If they were manipulated by distributors and channel merchants, then Dongling High-Tech's pricing power and product placement volume in the future would be subject to others!

The plan of Li Dongling, Ren Yuefeng, Hu Zixian, Zhang Ao, and others was to divide Dongling High-Tech's channel merchants into Dongling High-Tech's flagship stores and third-party authorized retail stores in the future.

Simply put, flagship stores are managed and operated by Dongling High-Tech itself, selling only Dongling High-Tech products.

While third-party authorized stores are managed by channel merchants, they can sell Dongling High-Tech products and also act as agents for other brands, with relatively loose management.

But whether it is a flagship store or a third-party authorized store, the price of selling products in the future must be decided by Dongling High-Tech!

This is to avoid the encounter of home appliance brands like Gree, Changhong, Haier, etc., in the previous life. In the early stage of the domestic home appliance market, Gome and Suning shared the world, and they were also the two largest retailers in the domestic home appliance industry.

When Gome was in its prime, it could be said to be domineering. It often held activities and did special price promotions, but before doing activities, it didn't discuss with home appliance brands like Gree at all.

That is, Gome felt that this air conditioner, how much money it was appropriate to sell, it set the price, as for that price, whether the brand side lost money or not, it didn't care at all. This is the domineering side of channel merchants!

Spending a few years, Dongling High-Tech's marketing department and logistics department established their own flagship stores, and then cooperated with the Dongfang Times Square, which was also in Dongling High-Tech's system, Dongling High-Tech could basically establish its own sales channels!

As for third-party authorized retail stores, they would still exist, but would gradually become an "auxiliary" existence, and wouldn't involve the entire sales channel because of problems with agents in a certain area.

"General Manager Chen!"

Li Dongling looked at Chen Zuhan, who was still wiping sweat. "Dongling High-Tech hopes that General Manager Chen's agency company will become the first company to introduce Dongling High-Tech's inventory management system. I don't know what you think?"

Zhang Ao also looked at Chen Zuhan. "Old Chen, you won't have any opinions, right?"

Chen Zuhan knew too clearly what this meant. This was to let him be a double agent among channel merchants.

There must be quite a few channel merchants, distributors, agents, and even retail stores that were unwilling to accept Dongling High-Tech's "recruitment."

Being constrained by others, how could it be as happy as being the master of oneself? Once directly managed by Dongling High-Tech, those flashy operations like arbitrary price increases in the future definitely couldn't be done openly. This was a not-small loss for quite a few agents.

Another point: now Dongling High-Tech is saying that it doesn't interfere with third-party authorized stores, but what if one day, Dongling High-Tech suddenly requires that authorized stores are prohibited from selling competitors' products? Will those authorized stores listen?

Under the eaves, sometimes one has to bow one's head. When they truly tear their faces, any means will be used.

"I am naturally willing to cooperate with Dongling High-Tech, but other agents, I'm afraid, may not..."

Chen Zuhan said hesitantly. Once he became this double agent, his reputation in the world of business would be gone, and he didn't know how many peers would hate him.

"As long as General Manager Chen is willing to cooperate with Dongling High-Tech's technical upgrade this time, the first merit will definitely be yours!"

"In these few years, General Manager Chen's agency company's performance in Yangcheng, everyone has seen it."

"I think, in the future, General Manager Chen serving as Dongling High-Tech's third-party general agent in Guangdong Province is also reasonable. General Manager Zhang, what do you think?"

Li Dongling looked at Zhang Ao and asked. If you want the horse to run fast, you must feed it enough. Similarly, if you want someone to be a double agent, the chips must be given enough.

"I think Old Chen, being Dongling High-Tech's third-party general agent in Guangdong Province, is well-deserved. It's just that I don't know if Old Chen wants this general agency!" Zhang Ao also played cooperation with Li Dongling.

Hearing the general agency of Guangdong Province, although it was nominally a third-party authorized general agency, Dongling High-Tech hadn't built many flagship stores in Guangdong Province. In the short term, he, Chen Zuhan, was Dongling High-Tech's general agent in Guangdong Province.

This meant that white, flower-like silver would flow into his pocket. According to the profit Dongling High-Tech gave to channel merchants in the past, it was generally above 15%. Like when Xiaolingtong first went on sale, an agent buying a machine could earn a profit of more than 20%!

Once becoming Dongling High-Tech's general agent in Guangdong Province, Chen Zuhan's net worth, he didn't dare to say it would double in a year, but rising by more than 50% had no difficulty at all. This was still him following the rules and sharing money with the distributors below. If he was stingy, he would probably earn even more!

"I... am willing to cooperate!"

Chen Zuhan gritted his teeth and said. He knew clearly that this was a rope around his neck, but he had no choice.

Li Dongling personally came forward and threw an olive branch to him. If he wasn't sensible, then he would probably have to change to someone sensible to be this vanguard.

Li Dongling raised his teacup to Chen Zuhan with tea instead of wine, and the latter clinked a cup with Li Dongling, then drank it all in one gulp, making a gesture of being willing to sacrifice his life.

However, that look of a rich man being fearless of death only lasted for a few seconds before Chen Zuhan moved reinforcements to Li Dongling. "General Manager Li, this time, I'm afraid I have to ask Dongling High-Tech to send a few people to send me back to Guangdong Province!"

It wasn't that Chen Zuhan was cowardly, but that those channel merchants now were really not good characters, and they didn't know how many small scalpers they raised under their hands. He was afraid that after being a double agent, he would be shot by those channel merchants and thrown down the mountain halfway. This was truly possible!

Those channel merchants didn't dare to provoke Dongling High-Tech, but they could still do it to get rid of him, Chen Zuhan.

"You are Dongling High-Tech's general agent in Guangdong Province, so you are Dongling High-Tech's person. Dongling High-Tech will not let that kind of thing happen!"

Li Dongling looked at Chen Zuhan solemnly. Hearing this, Chen Zuhan's worry was put down by more than half.

The "Peaceful Hanxi" action hadn't ended yet. Chen Zuhan heard that the number of criminals and old thieves who wanted to eat peanuts (bullets) exceeded the number of one hand. In the world of business, rumors of Dongling High-Tech dealing with those so-called characters on the road were still circulating.

As long as Dongling High-Tech spoke, those channel merchants, even if they were dissatisfied with Chen Zuhan, wouldn't dare to really do anything to him. Provoking Chen Zuhan didn't matter, but provoking Dongling High-Tech—who knew if the scene that happened in Peaceful Hanxi would happen to them.

"The first batch of electronic dictionaries for Guangdong Province, let Dongfang Express send them back to you!"

Li Dongling thought for a while and said. Letting Dongfang Express, Dongling High-Tech's internal logistics company, clearly show the signboard to deliver goods basically expressed Dongling High-Tech's attitude.

There was also a warning meaning. What is express delivery called in ancient times? It is the escort agency that walks the dart!

Now the public security on the road, plus the fighting between the express delivery industries, is really like an escort agency. Any express delivery company that can call out its name is quite capable of fighting. This "capable of fighting" is physically capable of fighting!

Holding iron rods and machetes, being able to safely deliver goods under the interception of street bullies, and fighting a real battle when express logistics companies grab territory—these are all true.

Although Dongfang Express is Dongling High-Tech's internal logistics company, since its establishment, it has also opened businesses in major cities. Every time it arrives in a place, it has fought a few games with local snake-headed companies. Otherwise, it would have been driven away long ago. Being able to gain a foothold locally without some means is not possible, and you have to be able to fight!

Guangdong Province is also Dongfang Express' headquarters, but with Dongfang Express there, whoever wants to do something to Chen Zuhan has to weigh it.

……

"Tonight, Dongling High-Tech's new product, the electronic dictionary, will be officially advertised on domestic and overseas markets simultaneously!"

In the auditorium of the Dongling High-Tech electronic industrial park, the distributors and agents who ran to Dongling High-Tech today were all gathered here.

Zhang Ao said on the stage, "Starting from the electronic dictionary, Dongling High-Tech's marketing department will conduct technical upgrades for all channel merchants and connect to the digital inventory management system independently developed by Dongling High-Tech."

Then Zhang Ao told the agents who were almost full in the auditorium about the concept of the inventory management system.

When they heard that Dongling High-Tech was going to "incorporate" them, a huge noise broke out below.

Zhang Ao didn't care about this and continued, "Yangcheng Hanhai Trading Company has signed an agreement with Dongling High-Tech and will officially introduce the inventory management system. Hanhai Trading will also become Dongling High-Tech's general agent company in Guangdong Province starting from the electronic dictionary!"

In the venue, countless eyes looked at Chen Zuhan in unison. Hanhai Trading was his agency company.

Quite a few distributors looked at Chen Zuhan with unkind eyes. He became this double agent, which gave other agents a difficult problem. With Hanhai Trading in front, other agents not agreeing to accept Dongling High-Tech's management—wouldn't that be giving Dongling High-Tech eye drops?

Zhang Ao didn't care what the people below thought and continued to say on the stage, "The first batch of electronic dictionaries will be put on the market to distributors in the past way, but the second batch of electronic dictionaries will be prioritized to agents who are willing to conduct technical upgrades for retail stores!"

After speaking, Zhang Ao left directly. Chen Zuhan found an opportunity to slip away in advance. He was afraid that if he didn't leave, he would be punched in the black later.

After Zhang Ao left, the venue was still noisy. An agent sitting inside asked the person next to him, "Boss Ma, should we also join this so-called inventory management system?"

The person called Boss Ma seemed to have quite a bit of prestige, and quite a few people around him cast their eyes on him.

He snorted in his nose, and Boss Ma lit a cigarette slowly.

Ma Yingxian, as well as the one who asked the question just now, and several people around, were all Dongling High-Tech's agents in cities in Hanxi.

Looking at the few people, and then glancing at the noisy venue, Ma Yingxian said, "This is Hanxi. Dongling High-Tech has spoken. Do you still have opinions?!"

"Don't forget how your net worth came from. Your wings are hard, and you want to fight against Dongling High-Tech?"

Ma Yingxian raised his voice a bit. He made his fortune by acting as an agent for satellite dishes. Since then, he had always been Dongling High-Tech's product agent in Shangzhong City, Hanxi. His net worth now was counted in the whole of Shangzhong, and he even helped Shangzhong attract a Dongling High-Tech component industrial chain company to settle in Shangzhong.

Not only Ma Yingxian, but other Dongling High-Tech agents in cities in Hanxi, as long as they were early with Dongling High-Tech, had all made a fortune now. As long as they didn't get involved in bad habits like gambling, they were all figures with a net worth counted in the local area now.

"No matter what you do, I, Ma Lao, am going to find General Manager Zhang now to introduce this inventory management system to my retail store in Shangzhong!"

Ma Yingxian knew the role of the certificate of allegiance. The earlier you cast it, the more useful it was. If it was late, wouldn't it be blocking the way?

……

CCTV-1, after playing the weather forecast, was about to play the TV series "Lei Yu" in the golden time slot tonight.

Countless families, parents, and children who had finished their homework were all crowded in front of the TV, waiting for the broadcast of "Lei Yu."

This was a scene happening in countless families in the country. After all, there was no entertainment activity at night, so what else could they do besides watching TV?!

While waiting for the broadcast of "Lei Yu," countless people familiar with CCTV-1 knew that this was the last advertisement, but today's advertisement was a bit different from the past.

On the TV screen, a little girl lying on the table doing homework appeared, thinking hard. Obviously, she was stumped. This scene attracted quite a few people in front of the TV, especially parents and children.

Seeing the little girl scratching her head on TV, quite a few parents couldn't help but recall the scene of their own rabbit cubs doing homework.

And on TV, just as the parents expected, the little girl's mother started the "Lion's Roar of the River East." The TV didn't play the words of

Just then, the little girl's father returned home. The girl's mother immediately began complaining to her husband, while covering her head; it was obvious she was about to be angered into fainting.

The father entered the little girl's room and saw her secretly wiping away tears. At this moment, the father took a palm-sized device out of his leather bag and placed it in front of the girl.

The scene shifted to the girl handing a perfect-score English test paper to her mother. Compared to the previous chaos and shouting, it was simply a world of difference.

And at this moment, on the television, the little girl picked up the device her father had given her and said to the camera, "Shenzhou Electronic Dictionary, Mom no longer has to worry about my studies!"