Chapter 590: First Intimate Contact with Apple
The computer industry is not a sunset industry now; on the contrary, it is a representative of high-tech products.
Even thirty years later, although people are shouting that computers will be replaced, it can still sell nearly 250 million desktop computers and laptops every year.
Although companies in the computer industry are complaining now and in the future, the market is there. You can't blame the market for being bad because your sales volume is not good, right? That's like not being able to pull it out and blaming insufficient gravity?
On the drawings Yao Luoying saw, the desktop computer design drawings, Li Dongling chose a safe plan for Dongling Gao Ke's first entry into the computer industry: launching desktop computers first.
With the help of the chain Internet cafe and chain printing store plan, let Dongling Gao Ke stand firm in the computer industry first, and then enter the all-in-one machine and laptop computer markets with higher profits!
The road must be walked step by step, and the meal must be eaten bite by bite. You can't eat hot tofu if you are in a hurry.
Yao Luoying looked at those design drawings. She is not a professional designer, but looking at Li Dongling's design drawings and comparing them with the computer she is using now, she clearly felt the difference in appearance.
Not to mention the performance, but just comparing, the computer designed by Li Dongling is obviously more modern and exquisite than the mainstream computer appearance on the market now, or in other words, at first glance, it makes people feel... more advanced!
"Dongling Gao Ke's computer screen, is it going to use an LCD screen?"
Yao Luoying looked at the drawings in front of her and asked Li Dongling. In these drawings, there were obviously no big-butt CTR screens.
Li Dongling nodded. "LCD screen is the future of the computer industry. No matter how many shortcomings it has now, it cannot change this point!
The first computer launched by Dongling Gao Ke will use an LCD screen, and Dongfang Optoelectronics also needs these orders!"
Shaking the drawings in his hand, Li Dongling looked at the two computers with different appearances and colors he "painstakingly" designed.
The first one is a standard, black-cased LCD screen, and the case is also black. This appearance is similar to the computer appearance widely spread in later generations.
But in this era, this computer appearance is obviously different from the mainstream white big-butt display and white case.
Compared to the standard of the first one, Li Dongling "borrowed" the computer design of Apple in the past life. The computer screen case looks like a silver-white metal case, and it is not square, but has an arc.
Just now Yao Luoying saw this model. At first glance, the appearance and color make people feel "advanced."
The case is also a silver-white, metallic-textured modern case.
Both computers will be equipped with Dongxin's first-generation Tianji processor in the future, but the first computer will be supplied to places like Internet cafes, printing stores, and offices, while the second one will be sold to home computer users!
Although Lianxiang is called the world's number one case manufacturer by the outside world, and its funding is spent on researching computer cases.
But to tell the truth, besides performance and configuration, the only things that desktop computers can directly sell are screens, cases, keyboards, and mice. These are the only things that users can see with the naked eye.
Lianxiang's chips, screens, graphics cards, etc., are all purchased from overseas manufacturers. If it doesn't research cases, what else can it research?
After all, people rely on clothes and horses rely on saddles. If the case and computer screen are fancy, they can indeed attract people's attention. People are visual animals, especially female users. They will really buy a mobile phone or computer for the sake of appearance.
But if the performance and quality are not enough, that's just this one time. It will be difficult to let people step into the pit next time.
Appearance can be done, but a computer cannot only have appearance, otherwise it is "gold and jade on the outside, but rotten on the inside"!
But Dongling Gao Ke should learn where it should learn. The appearance must also be trendy and advanced, at least making the buyer feel "advanced." This point is very important, just like people who bought BBA models, after outsiders see it, they won't feel like they have lost face.
Not only Dongling Gao Ke does this, but Apple's Jobs is even more proficient in this. Before Jobs returned to Apple, Apple's design was just like that.
But after Jobs returned to Apple, Apple's product design, especially appearance design, soared in a straight line. The iMac all-in-one machine relied on an appearance that attracted people at first glance to sell 5 million units, and with a single model, it obtained 6.5 billion USD in revenue!
Thinking of this, Li Dongling felt, should Dongling Gao Ke also launch an all-in-one machine to compete with Jobs, who has just returned to Apple, to see how much skill Jobs has now...
The all-in-one computer market has always been there, but just like the MP3 and smartphone markets in the past life, once Apple makes a move, this territory becomes Apple's basic market.
Just like Dongling Gao Ke in the digital cordless phone market, relying on the all-in-one machine basic market, Apple can launch desktop computers, laptop computers, and other brands.
Other brands can only act as foils for Apple and cannot eat meat at all, only drink some soup.
If Dongling Gao Ke can enter the all-in-one computer market, not to mention surpassing Apple, as long as it can be on par, it will be a big piece of fat meat in the future. No matter what, it must test it!
After all, Apple is not yet a company that fights heaven, fights earth, and fights air, and crazily collects Apple tax around the world. Now it is a broken household, and Dongling Gao Ke is barely a new giant that has risen in the technology industry.
At this time, if you don't dare to fight Apple head-on, then in the future, can you still get any good in the other party's hands?
"What are you thinking about?"
Seeing Li Dongling not speaking for a long time, Yao Luoying waved her hand in a spoiled way and waved it in front of Li Dongling.
"Nothing, just remembered some things!"
Li Dongling laughed, hugged Yao Luoying, looked at Yao Luoying lying in his arms, Li, the famous design master's hand, like countless men in the world, unconsciously stretched into the collar, Li Dongling said that his hand was just sore.
Yao Luoying's face turned red, and she grabbed Li Dongling's mischievous hand. "When Dongling Gao Ke's computer is produced, I want to put the first computer in the office!"
Yao Luoying pointed to the silver-white computer model and said. Women are visual animals. This is nature. After seeing this computer designed by Li Dongling, anyway, Yao Luoying doesn't want to use the computer in her office.
"How is the preparation for Feiyan Technology'
Li Dongling asked; with less than two months left before the Lunar New Year, Feiyan Technology was set to land on the NASDAQ. Naturally, they needed a wave of publicity before the listing to attract the 'leeks' into the pit.
"For Asia—Hong Kong, Japan, Singapore, and South Korea—I will go on a roadshow together with the senior executives of Feiyan Technology.
For America and Old Europe, Dongling Gao Ke's American President Zhou Hualiang will go to participate in the roadshow along with people from Citibank and some contracted podcasters from Himalaya Radio!"
In Asia, Yao Luoying and Feiyan Technology's roadshow could still garner attention, but in America and Old Europe, their influence was much weaker.
It would be better to arrange for some contracted podcasters from Himalaya Radio to attend the roadshow—especially someone like the Flat Earth Theory leader Jori Kins, who had a large following over there. Letting those podcasters promote it might yield even better results!
Looking at Yao Luoying's face, Li Dongling said, "Listing is listing, but when promoting externally, Feiyan Technology can promote Himalaya Internet Radio, but you mustn't forget the main business!"
Harvesting leeks is one thing, but you can't fool yourself while you're busy fooling others.
You can wear the skin of the internet, but it's a certainty that the internet won't be profitable in the short term. Promoting Himalaya Radio is fine, but businesses like mini radios, car radios, and car audio systems cannot be neglected.
"The car radio business must start being pushed by this year at the latest, and car audio equipment and the like must also start being promoted.
In the future, after Feiyan Technology is listed, if necessary, we can directly seize the market through acquisitions!"
Why do so many companies cry and shout to go public? Because once they are public, they can really pull off some flashy maneuvers!
For example, if Feiyan Technology has just started entering the car radio market and has many competitors, what can they do? What else but the safe method of slowly wearing them down and eventually seizing the market?
But the fast-track method is to wait until after the listing, issue new shares, harvest a sum of dollars from the leeks, and directly acquire the opponent. The market is then in hand, the stock price can skyrocket, and you can continue harvesting leeks!
This is why many companies can complete a 'snake swallowing an elephant'—because there are real benefits, and you can play these flashy tricks.
Li Dongling said, "The car radio business will never disappear. Whether it's thirty or fifty years from now, as long as this business exists, Feiyan Technology can survive for a very, very long time!"
Car radios—let alone now, even thirty or forty years later, domestic, American, and numerous other regions will still require cars to be re-equipped with radios, making this gadget a standard feature for automobiles.
Because one day, when war comes and the internet goes down, the radio will become the only device an individual can use to receive remote news!
Multi-functional emergency radios, car radios—these things, even if they are old stock sitting in a warehouse for ten or eight years, will eventually have a chance to be pulled out and sold again.
It's just that I don't know if, when the American Capitol Hill requires American cars to be equipped with radios one day, they will purchase them from Feiyan Technology...
"I understand!"
Yao Luoying hesitated for a moment and said. She had indeed been busy with the listing during this period—various documents, data, and audits, plus communicating with institutions in America. The management of Feiyan Technology was running around in circles, top to bottom.
As for the car radio and car audio equipment business, it's not that she didn't care, but she had indeed been somewhat lax.
"I will have Feiyan Technology's technical team finish the research and development of the car radio equipment as soon as possible and have the marketing department contact domestic car manufacturers!"
End of Chapter
